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      • March 2023
      • Article

      Developing Moral Muscle in a Literature-based Business Ethics Course

      By: Inge M. Brokerhof, Sandra J. Sucher, P. Matthijs Bal, Frank Hakemulder, Paul G. W. Jansen and Omar N. Solinger
      Moral subjectivity (e.g., reflexivity, perspective-taking) is a necessary condition for moral development. However, widely used approaches to business ethics education, rooted in conceptualizations of ethical development as objective and quantifiable, often neglect...  View Details
      Keywords: Moral Sensibility; Business Education; Growth and Development; Teaching
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      Brokerhof, Inge M., Sandra J. Sucher, P. Matthijs Bal, Frank Hakemulder, Paul G. W. Jansen, and Omar N. Solinger. "Developing Moral Muscle in a Literature-based Business Ethics Course." Academy of Management Learning & Education 22, no. 1 (March 2023): 63–87.
      • April 2023
      • Supplement

      Fresh Food Generation

      By: Brian Trelstad
      Instructors should consider the timing of making videos available to students, as they may reveal key case details.

      This case highlights one of five BIPOC entrepreneuers in the Boston area as part of the HBS Impact Investment Fund. In fall 2021, a team of...  View Details
      Keywords: Growth and Development Strategy; Entrepreneurship; Race; Food and Beverage Industry
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      Trelstad, Brian. "Fresh Food Generation." Harvard Business School Multimedia/Video Supplement 323-704, April 2023.
      • April 18, 2023
      • Article

      The Rebirth of Software as a Service

      By: Frank V. Cespedes and Jacco van der Kooij
      Traditional sales models focus on customer acquisition and the “funnel” or “pipeline” metrics that dominate talk about sales. But this approach falls short when applied to a recurring revenue business, where the customer life cycle looks more like a bowtie, not a...  View Details
      Keywords: Customers; Sales; Technology Industry
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      Cespedes, Frank V., and Jacco van der Kooij. "The Rebirth of Software as a Service." Harvard Business Review (website) (April 18, 2023).
      • March 2023
      • Case

      MrBeast: Building a YouTube Empire

      By: Anita Elberse and Oliver Band
      Wednesday November 16, 2022 was a historic day in the ascent of Jimmy Donaldson, better known as MrBeast, to the top echelon of YouTube creators. That day he became the YouTuber with the most subscribers ever—a total of 112 million. The meteoric rise of the 24-year-old...  View Details
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      Elberse, Anita, and Oliver Band. "MrBeast: Building a YouTube Empire." Harvard Business School Case 523-103, March 2023.
      • March 2023
      • Background Note

      A Primer on OKRs

      By: Suraj Srinivasan and Li-Kuan (Jason) Ni
      The OKR framework is a popular goal-setting and strategy execution tool that uses goal setting through “Objectives” and measuring performance using “Key Results” on a periodic basis to measure and drive performance. The OKR framework has been adopted and practiced at...  View Details
      Keywords: Business Organization; Talent and Talent Management; Framework; Corporate Governance; Goals and Objectives; Growth and Development; Growth and Development Strategy; Growth Management; Management Analysis, Tools, and Techniques; Management Practices and Processes; Management Skills; Management Systems; Measurement and Metrics; Outcome or Result; Performance Effectiveness; Performance Evaluation; Performance Expectations; Performance Productivity; Performance Efficiency
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      Srinivasan, Suraj, and Li-Kuan (Jason) Ni. "A Primer on OKRs." Harvard Business School Background Note 123-081, March 2023.
      • March 2023 (Revised May 2023)
      • Supplement

      OneTen At Delta Air Lines: Catalyzing Family-Sustaining Careers for Black Talent (B)

      By: Linda A. Hill and Lydia Begag
      In January 2023, Delta Air Lines (Delta) Chief Executive Officer (CEO) Ed Bastian and his team had just launched the third iteration of an internal skills-first apprenticeship program, designed to move frontline employees into "merit" positions in four job categories....  View Details
      Keywords: Change Management; Growth and Development Strategy; Diversity; Race; Talent and Talent Management; Training; Human Resources; Air Transportation Industry; United States
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      Hill, Linda A., and Lydia Begag. "OneTen At Delta Air Lines: Catalyzing Family-Sustaining Careers for Black Talent (B)." Harvard Business School Supplement 423-073, March 2023. (Revised May 2023.)
      • March 2023
      • Case

      Interior Collab

      By: Lindsay N. Hyde, Thomas R. Eisenmann and Tom Quinn
      After venture capital-funded online interior design agency Homepolish collapsed, its former freelance designers met to discuss next steps. The bitter experience led some of them to create a workers’ collaborative called Interior Collab. The founding members needed to...  View Details
      Keywords: Business Exit or Shutdown; Business Model; Entrepreneurship; Human Capital; Growth and Development Strategy; Cooperative Ownership; Employee Ownership; Trust; Service Industry; Technology Industry; United States; New York (city, NY)
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      Hyde, Lindsay N., Thomas R. Eisenmann, and Tom Quinn. "Interior Collab." Harvard Business School Case 823-006, March 2023.
      • March 2023
      • Case

      Mirakl: Growing The Marketplace Economy

      By: Antonio Moreno, Santiago Gallino and Emilie Billaud
      Mirakl provided the technology and seller network required for companies like Macy's, Best Buy, Walmart, Siemens, or Carrefour to simply design, launch, and administer a marketplace that included products from third-party sellers. What began as a basic business idea in...  View Details
      Keywords: Business Growth and Maturation; Business Startups; Transformation; Technological Innovation; Growth and Development Strategy; Internet and the Web; Technology Adoption; Sales; Information Technology Industry; Retail Industry; Web Services Industry; Europe; France; Paris; United States
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      Moreno, Antonio, Santiago Gallino, and Emilie Billaud. "Mirakl: Growing The Marketplace Economy." Harvard Business School Case 623-054, March 2023.
      • March 2023 (Revised March 2023)
      • Case

      Doing Business in Kigali, Rwanda

      By: Andy Zelleke, A. Zelleke, Leonard A. Schlesinger, Leonard A. Schlesinger, Pippa Tubman Armerding and Wale Lawal
      This case examines the challenges and opportunities of doing business in Rwanda. It highlights Rwanda's economic transformation in the decades leading up to 2023 in the context of its history, culture, and politics. The case gives an overview of some of the main...  View Details
      Keywords: Business History; Business and Government Relations; Technological Innovation; Foreign Direct Investment; Economic Growth; Transportation Industry; Tourism Industry; Rwanda
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      Zelleke, Andy, Leonard A. Schlesinger, Pippa Tubman Armerding, and Wale Lawal. "Doing Business in Kigali, Rwanda." Harvard Business School Case 323-089, March 2023. (Revised March 2023.)
      • March 2023
      • Teaching Note

      Hikma Pharmaceuticals Governance Journey

      By: Suraj Srinivasan and Jonah Goldberg
      Teaching Note for HBS Case No. 318108. The case opens with Said Darwazah, chairman and CEO of Hikma Pharmaceuticals, the multinational generics company, anticipating the company’s 2017 AGM and reflecting on changes made over the previous year to address concerns...  View Details
      Keywords: Jordan; Emerging Market; Private Sector; For-profit Firms; Boards Of Directors; Pharmaceuticals; Remuneration; Shareholder Engagement; Corporate Governance; Governing and Advisory Boards; Business and Shareholder Relations; Executive Compensation; Business Growth and Maturation; Pharmaceutical Industry; Jordan
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      Srinivasan, Suraj, and Jonah Goldberg. "Hikma Pharmaceuticals Governance Journey." Harvard Business School Teaching Note 123-078, March 2023.
      • March 2023
      • Case

      On

      By: Ramon Casadesus-Masanell, Karolin Frankenberger and Sascha Mader
      Founded in 2010, in just one decade, the Swiss company On had established itself as a main player in global sports footwear and apparel. Based on an unconventional strategy which one of the founders labeled as “obsessively distinct,” On grew its sales with a compound...  View Details
      Keywords: Growth and Development Strategy; Environmental Sustainability; Product Positioning; Business Model; Apparel and Accessories Industry; Apparel and Accessories Industry; Europe
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      Casadesus-Masanell, Ramon, Karolin Frankenberger, and Sascha Mader. "On." Harvard Business School Case 723-430, March 2023.
      • March 2023
      • Case

      Roche: ESG and Access to Healthcare

      By: George Serafeim, Susanna Gallani and Benjamin Maletta
      In May 2022, Roche Group, one of the largest healthcare companies in the world, hosted its first ESG investor event focused exclusively on its efforts to impact access to healthcare. While Roche had recently set an ambitious goal to double the number of patients that...  View Details
      Keywords: ESG (Environmental, Social, Governance) Performance; Sustainable Finance; Growth Strategy And Execution; Sustainability Targets; Impact Evaluation; Healthcare Access; Healthcare Innovation; Healthcare Systems; Healthcare Operations; Finance; Strategy; Health Testing and Trials; Health Care and Treatment; Growth Management; Measurement and Metrics; Innovation Strategy; Corporate Social Responsibility and Impact; Health Industry; Pharmaceutical Industry; Switzerland; North America; Europe; Asia; Latin America; Africa
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      Serafeim, George, Susanna Gallani, and Benjamin Maletta. "Roche: ESG and Access to Healthcare." Harvard Business School Case 123-075, March 2023.
      • March 2023 (Revised April 2023)
      • Case

      Shelly Sun at BrightStar Care: The Evolution of a Leader

      By: Boris Groysberg, Colleen Ammerman and Sarah L. Abbott
      Shelly Sun had founded BrightStar Care, a home health care and medical staffing agency, 20 years earlier and had grown the business to over 300 franchised locations and $654 million in annual system-wide sales. Sun had spent years working to get “the right people in...  View Details
      Keywords: Entrepreneur; Family Business; Franchising; Health Care; Women-owned Businesses; Growth And Scaling; Organization; Franchise Ownership; Entrepreneurship; Work-Life Balance; Growth and Development; Health Industry; United States
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      Groysberg, Boris, Colleen Ammerman, and Sarah L. Abbott. "Shelly Sun at BrightStar Care: The Evolution of a Leader." Harvard Business School Case 423-067, March 2023. (Revised April 2023.)
      • February 2023
      • Case

      Doing Business in Boston, Massachusetts

      By: Laura Alfaro, Leonard A. Schlesinger and Zeke Gillman
      This case examines the challenges and opportunities of doing business in Boston, Massachusetts while giving a broad history of the city and surrounding area.  View Details
      Keywords: Business History; Business and Government Relations; Technological Innovation; Economic Growth; Technology Industry; Manufacturing Industry; Financial Services Industry; Boston; Massachusetts
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      Alfaro, Laura, Leonard A. Schlesinger, and Zeke Gillman. "Doing Business in Boston, Massachusetts." Harvard Business School Case 323-088, February 2023.
      • February 2023
      • Case

      Doing Business in Accra, Ghana

      By: Hakeem Belo-Osagie, Leonard Schlesinger and Namrata Arora
      This case examines the challenges and opportunities of doing business in Turkey. It highlights Ghana economic transformation in the decades leading up to 2023 in the context of its history, culture, and politics. The case gives an overview of some of the main obstacles...  View Details
      Keywords: Business History; Business and Government Relations; Technological Innovation; Foreign Direct Investment; Economic Growth; Financial Crisis; Agribusiness; Food and Beverage Industry; Food and Beverage Industry; Ghana
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      Belo-Osagie, Hakeem, Leonard Schlesinger, and Namrata Arora. "Doing Business in Accra, Ghana." Harvard Business School Case 323-090, February 2023.
      • February 2023 (Revised February 2023)
      • Case

      Doing Business in Athens, Greece

      By: Alan D. MacCormack, Carlota Moniz and Emilie Billaud
      This case examines the challenges and opportunities of doing business in Greece. It highlights Greece's economic transformation in the decades leading up to 2023 in the context of its history, culture, and politics. The case gives an overview of some of the main...  View Details
      Keywords: Business and Government Relations; Technological Innovation; Foreign Direct Investment; Economic Growth; Financial Crisis; Technology Industry; Tourism Industry; Shipping Industry; Greece; Athens
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      MacCormack, Alan D., Carlota Moniz, and Emilie Billaud. "Doing Business in Athens, Greece." Harvard Business School Case 323-100, February 2023. (Revised February 2023.)
      • February 2023
      • Case

      Doing Business in Ho Chi Minh City, Vietnam

      By: Allison H. Mnookin, Leonard A. Schlesinger and Shu Lin
      Le Thi Thu Thuy, Vice Chairwoman of Vingroup, the largest private conglomerate in Vietnam, and Global CEO of VinFast, Vingroup’s automotive subsidiary established in 2017, was contemplating VinFast’s future strategy. Domestically, the EV market in Vietnam was in its...  View Details
      Keywords: Growth and Development Strategy; Auto Industry; Viet Nam
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      Mnookin, Allison H., Leonard A. Schlesinger, and Shu Lin. "Doing Business in Ho Chi Minh City, Vietnam." Harvard Business School Case 323-093, February 2023.
      • February 2023 (Revised February 2023)
      • Case

      Doing Business in Istanbul, Turkey

      By: Prithwiraj Choudhury, Leonard A. Schlesinger, Namrata Arora and Umut Arslan
      This case examines the challenges and opportunities of doing business in Turkey. It highlights Turkey's economic transformation in the decades leading up to 2023 in the context of its history, culture, and politics. The case gives an overview of some of the main...  View Details
      Keywords: Business History; Business and Government Relations; Technological Innovation; Foreign Direct Investment; Economic Growth; Financial Crisis; Technology Industry; Tourism Industry; Turkey
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      Choudhury, Prithwiraj, Leonard A. Schlesinger, Namrata Arora, and Umut Arslan. "Doing Business in Istanbul, Turkey." Harvard Business School Case 323-081, February 2023. (Revised February 2023.)
      • February 2023 (Revised February 2023)
      • Case

      Doing Business in Nairobi, Kenya

      By: Archie Jones, Leonard A. Schlesinger, Pippa Tubman Armerding and Kuria Kamau
      This case examines the challenges and opportunities of doing business in Nairobi, Kenya. It highlights Kenya's economic transformation in the decades leading up to 2023 in the context of its history, culture, and politics. The case gives an overview of some of the main...  View Details
      Keywords: Business History; Business and Government Relations; Technological Innovation; Foreign Direct Investment; Economic Growth; Financial Crisis; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Apparel and Accessories Industry; Kenya; Nairobi; Africa
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      Jones, Archie, Leonard A. Schlesinger, Pippa Tubman Armerding, and Kuria Kamau. "Doing Business in Nairobi, Kenya." Harvard Business School Case 323-086, February 2023. (Revised February 2023.)
      • February 2023
      • Case

      Doing Business in São Paulo, Brazil

      By: Hise O. Gibson, Leonard A. Schlesinger, Ruth Costas and Pedro Levindo
      The case uses the example of a large investment made by French retail group Carrefour in Brazil to discuss the opportunities and challenges of doing businesses in the country. It gives readers an overview of Brazil’s economic transformation since its colonial years...  View Details
      Keywords: Business Cycles; Development Economics; Developing Countries and Economies; Economic Growth; Economic Sectors; Economy; Macroeconomics; Business History; Brazil; Latin America
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      Gibson, Hise O., Leonard A. Schlesinger, Ruth Costas, and Pedro Levindo. "Doing Business in São Paulo, Brazil." Harvard Business School Case 323-084, February 2023.
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