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Publications

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    • All HBS Web  (8,507)
      • Faculty Publications  (172)

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      The Railroads: The First Big Business
      HBS Quick Links MBA Executive Education Doctoral Programs Faculty and Research Alumni HBS Publishing Site Index HBS Home Contact Us Map/Directions...
      Using Big Business to Fight Poverty
      In recent months, world leaders—including President George W. Bush and UN Secretary-General Kofi Annan—have proclaimed their determination to reduce...
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      • March 29, 2021
      • Editorial

      Research: A Little Recognition Can Provide a Big Morale Boost

      By: Shibeal O'Flaherty, Michael Sanders and Ashley V. Whillans
      As organizations large and small face the twin challenges of increasingly strained budgets and burned out workforces, what can managers do to keep employees engaged—without breaking the bank? In this piece, the authors share new research on the power of symbolic awards...  View Details
      Keywords: Motivation; Psychology; Work; Employees; Motivation and Incentives; Social Psychology
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      O'Flaherty, Shibeal, Michael Sanders, and Ashley V. Whillans. "Research: A Little Recognition Can Provide a Big Morale Boost." Harvard Business Review Digital Articles (March 29, 2021).
      • March 2021
      • Teaching Plan

      The Black New Venture Competition

      By: Karen G. Mills, Jeffrey J. Bussgang, Martin A. Sinozich and Gabriella Elanbeck
      Black entrepreneurs encounter many unique obstacles when raising capital to start and grow a business, some stemming from deep systemic discrimination. During their second year at Harvard Business School (HBS), MBA students Kimberly Foster and Tyler Simpson decided to...  View Details
      Keywords: Analytics; Startup; Start-up; Startup Financing; Financing; Startups; Start-ups; Business And Community; Business And Society; Business Growth; Discrimination; Women; Women-owned Businesses; African Americans; African-american Entrepreneurs; African-american Investors; African-american Protagonist; African-american Women; Diversity; Venture Capital; Early Stage Funding; Early Stage; Technology; Innovation & Entrepreneurship; Innovation Competitions; Entrepreneurship; Entrepreneurial Financing; Business Plan
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      Mills, Karen G., Jeffrey J. Bussgang, Martin A. Sinozich, and Gabriella Elanbeck. "The Black New Venture Competition." Harvard Business School Teaching Plan 821-094, March 2021.
      • February 2021
      • Case

      Bairong and the Promise of Big Data

      By: Lauren Cohen, Xiaoyan Zhang and Spencer C.N. Hagist
      Bairong CEO Felix Zhang, in launching his credit scoring start-up that incorporates 74,000 variables per individual, found strong initial success. However, the shifting regulatory environment, growing breadth of competitors, difficulties in retaining top talent, and...  View Details
      Keywords: Fintech; Big Data; Artificial Intelligence; Credit Scoring; Finance; Credit; Business Startups; China
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      Cohen, Lauren, Xiaoyan Zhang, and Spencer C.N. Hagist. "Bairong and the Promise of Big Data." Harvard Business School Case 221-068, February 2021.
      • December 2020
      • Article

      Multinational Firms and the Politics of International Trade in Multidisciplinary Perspective

      By: Grace A. Ballor and Aydin B. Yildirim
      From the technical analyses of wide ranges of scholars to the public discourse backlashes against globalization, there is a huge volume of work historicizing, quantifying, and problematizing the complex role of multinational corporations (MNCs) in international trade....  View Details
      Keywords: Multinational Corporations; International Trade; Big Business; Economic Governance; Global Value Chains; Trade Policy; Corporate Regulation; Multinational Firms and Management; Trade; Policy; Governance; Globalization
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      Ballor, Grace A., and Aydin B. Yildirim. "Multinational Firms and the Politics of International Trade in Multidisciplinary Perspective." Special Issue on Multinational Corporations and the Politics of International Trade. Business and Politics 22, no. 4 (December 2020): 573–586.
      • September 2020
      • Case

      The Black New Venture Competition

      By: Karen Mills, Jeffrey J. Bussgang, Martin Sinozich and Gabriella Elanbeck
      Black entrepreneurs encounter many unique obstacles when raising capital to start and grow a business. During their second year at Harvard Business School (HBS), MBA students Kimberly Foster and Tyler Simpson decided to do something to make a difference for...  View Details
      Keywords: Startup; Start-up; Startup Financing; Startups; Start-ups; African-american Protagonist; African-american Entrepreneurs; African-american Investors; African-americans; African-american Women; Black Leadership; Black Inventors; Black Entrepreneurs; Harvard Business School; Harvard; Business And Society; Early Stage Funding; Early Stage Finance; Technology Entrepreneurship; Discrimination; Technology Ventures; Entrepreneurial Finance; Entrepreneurial Financing; Business Plan; Business Startups; Business Ventures; Business Growth and Maturation; Diversity; Gender; Race; Entrepreneurship; Venture Capital; Small Business; Leadership; Technology; Competition; Technology Industry
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      Mills, Karen, Jeffrey J. Bussgang, Martin Sinozich, and Gabriella Elanbeck. "The Black New Venture Competition." Harvard Business School Case 821-029, September 2020.
      • September 2020
      • Case

      Minerva 2020: Clinical Trials

      By: John R. Wells and Benjamin Weinstock
      In March 2020, Dr. Cynthia Bamdad, founder and CEO of Minerva Biotechnologies Inc. (Minerva), was reviewing the first results of human clinical trials for the company’s novel CAR-T drug therapeutic, one of the first ever to target solid cancer tumors. The results...  View Details
      Keywords: Biotechnology; Strategic Decision Making; Entrepreneurship; Health Testing and Trials; Decision Choices and Conditions; Strategy
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      Wells, John R., and Benjamin Weinstock. "Minerva 2020: Clinical Trials." Harvard Business School Case 721-391, September 2020.
      • August 2020 (Revised February 2021)
      • Case

      Luckin Coffee (A): Caffeine-fueled Growth?

      By: Ramon Casadesus-Masanell and Karen Elterman
      This case describes the founding of Chinese coffee chain Luckin Coffee in 2017 and its path to surpassing Starbucks as the largest coffee chain in China (by number of stores) in 2019. Unlike Starbucks stores, which were designed to be welcoming “third places” for...  View Details
      Keywords: Business Model; Business Earnings; Cost; Cost Management; Financial Statements; Financial Condition; Financial Management; Stocks; Profit; Revenue; Price; Food; Business History; Employment; Brands and Branding; Product Positioning; Marketing Strategy; Business Strategy; Expansion; Competitive Strategy; Food and Beverage Industry; Technology Industry; Asia; China
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      Casadesus-Masanell, Ramon, and Karen Elterman. "Luckin Coffee (A): Caffeine-fueled Growth?" Harvard Business School Case 721-370, August 2020. (Revised February 2021.)
      • July 15, 2020
      • Article

      The Implications of Working Without an Office

      By: Ethan Bernstein, Hayley Blunden, Andrew Brodsky, Wonbin Sohn and Ben Waber
      In early 2020, the world began what is undoubtedly the largest work-from-home experiment in history. Now, as countries reopen but COVID-19 remains a major threat, organizations are wrestling with whether and how to have workers return to their offices. Business leaders...  View Details
      Keywords: Remote Work; Work From Home (wfh); Employees; Working Conditions; Health Pandemics; Performance Productivity; Creativity
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      Bernstein, Ethan, Hayley Blunden, Andrew Brodsky, Wonbin Sohn, and Ben Waber. "The Implications of Working Without an Office." Special Issue on The New Reality of WFH. Harvard Business Review: The Big Idea (July 2020).
      • July 2020 (Revised October 2020)
      • Case

      Live Nation and Pharrell Williams

      By: Anita Elberse and Kate Christensen
      “We’re in business together, and whether we lose a few million dollars or make a few million dollars, let’s do this. If you think you can pull it off, I’m behind you.” Michael Rapino, chief executive officer of Live Nation, the world’s leading live entertainment...  View Details
      Keywords: Music; Entertainment; Superstars; Talent; Labor Economics; General Management; Music Entertainment; Media; Talent and Talent Management; Joint Ventures; Marketing; Strategy; Music Industry
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      Elberse, Anita, and Kate Christensen. "Live Nation and Pharrell Williams." Harvard Business School Case 521-005, July 2020. (Revised October 2020.)
      • June 2020 (Revised September 2020)
      • Case

      Shellye Archambeau: Becoming a CEO (A)

      By: Tsedal Neeley and John Masko
      With the economy in a freefall, MetricStream is losing customers, hemorrhaging cash and struggling to make payroll. Several board members are threatening to quit. Others are pressing to sell the company even at dismally low valuations. It’s 2008 and lightning has...  View Details
      Keywords: Leadership; Race; Gender; Leadership Style; Risk and Uncertainty; Change; Prejudice and Bias; Decision Making; Personal Development and Career; Technology Industry; California
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      Neeley, Tsedal, and John Masko. "Shellye Archambeau: Becoming a CEO (A)." Harvard Business School Case 420-071, June 2020. (Revised September 2020.)
      • June 2020
      • Supplement

      Shellye Archambeau: Becoming a CEO (B)

      By: Tsedal Neeley and Briana Richardson
      With the economy in a freefall, MetricStream is losing customers, hemorrhaging cash and struggling to make payroll. Several board members are threatening to quit. Others are pressing to sell the company even at dismally low valuations. It’s 2008 and lightning has...  View Details
      Keywords: Race; Gender; Leadership Style; Risk and Uncertainty; Change; Prejudice and Bias; Decision Making; Personal Development and Career; Technology Industry; California
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      Neeley, Tsedal, and Briana Richardson. "Shellye Archambeau: Becoming a CEO (B)." Harvard Business School Supplement 420-073, June 2020.
      • June 9, 2020
      • Article

      A Harvard MBA Lecturer and Organizational Behavior Expert Says This Is the Big Mistake Leaders Make When Trying to Promote Diversity and Offers 6 Ways to Do Better

      By: Anthony J. Mayo
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      Mayo, Anthony J. "A Harvard MBA Lecturer and Organizational Behavior Expert Says This Is the Big Mistake Leaders Make When Trying to Promote Diversity and Offers 6 Ways to Do Better." Business Insider (June 9, 2020).
      • June 2020
      • Case

      Big Hit Entertainment and Blockbuster Band BTS: K-Pop Goes Global

      By: Anita Elberse and Lizzy Woodham
      Bang Si-Hyuk (‘Hitman Bang’) is the founder and co-chief executive officer of Big Hit Entertainment, the company behind BTS, a ‘K-pop’ band that has found unparalleled success around the globe—a remarkable feat given that most of their songs are in Korean. It is March...  View Details
      Keywords: Music; Entertainment; Superstars; Talent; Talent Development; Labor Economics; General Management; Music Entertainment; Media; Talent and Talent Management; Labor; Contracts; Marketing; Strategy; Music Industry; Entertainment and Recreation Industry
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      Elberse, Anita, and Lizzy Woodham. "Big Hit Entertainment and Blockbuster Band BTS: K-Pop Goes Global." Harvard Business School Case 520-125, June 2020.
      • May 2020
      • Article

      How History's Great Leaders Managed Anxiety: Historian Nancy Koehn on What Lincoln, Shackleton, and Others Knew About Handling Collective Anxiety—and Their Own—During a Crisis

      By: Nancy F. Koehn
      Keywords: Leadership; Crisis Management
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      Koehn, Nancy F. "How History's Great Leaders Managed Anxiety: Historian Nancy Koehn on What Lincoln, Shackleton, and Others Knew About Handling Collective Anxiety—and Their Own—During a Crisis." Special Issue on Managing in an Anxious World. Harvard Business Review: The Big Idea (May 2020).
      • May 2020
      • Case

      Big Boom Beverages: Fight or Flight?

      By: Stephen A. Greyser and William Ellet
      Four college friends market a beverage that combines ingredients like those in a drink they consumed in college bars. It includes a caffeinated energy drink, malt liquor, and a soft drink flavoring. They launch the business, Big Boom Beverages (BBB), with their own...  View Details
      Keywords: Alcoholic Beverages; Energy Drinks; Regulation; Entrepreneurship; Ethics; Marketing Communications; Corporate Social Responsibility and Impact; Reputation; Communication Strategy; Decision Making
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      Greyser, Stephen A., and William Ellet. "Big Boom Beverages: Fight or Flight?" Harvard Business School Brief Case 920-557, May 2020.
      • May 2020
      • Teaching Note

      Big Boom Beverages: Fight or Flight? (Brief Case)

      By: Stephen A. Greyser and William Ellet
      Teaching Note for HBS Brief Case No. 920-557. The case addresses analysis and decisions related to the entrepreneurial life of a distinctive energy beverage, including its niche market launch, early problems, reformulation, social media impact, market success, and...  View Details
      Keywords: Alcoholic Beverages; Energy Drinks; Regulation; Entrepreneurship; Ethics; Marketing Communications; Corporate Social Responsibility and Impact; Reputation; Communication Strategy; Decision Making
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      Greyser, Stephen A., and William Ellet. "Big Boom Beverages: Fight or Flight? (Brief Case)." Harvard Business School Teaching Note 920-558, May 2020.
      • March 2020 (Revised April 2020)
      • Case

      CarTrade

      By: Rajiv Lal and Shreya Ramachandran
      Vinay Sanghi, the founder and CEO of CarTrade, had been trying different business strategies to keep the company, which he founded in 2010 as an online marketplace for used and new cars, profitable and on track for growth. In a crowded and disorganized dealer...  View Details
      Keywords: Online Marketplace; Automobiles; Customer Base; Online Technology; Growth and Development Strategy; Business Model; Financing and Loans; Auto Industry; Retail Industry; India; Mumbai
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      Lal, Rajiv, and Shreya Ramachandran. "CarTrade." Harvard Business School Case 520-088, March 2020. (Revised April 2020.)
      • February 28, 2020
      • Article

      How Tesla Sets Itself Apart

      By: Lou Shipley
      Tesla and its flamboyant, and sometimes erratic, innovator Elon Musk have turned the more than a century old industry upside down in a mere 16 years. Traditional automakers are ill prepared to compete in today’s software-centered world. Unlike nimble Tesla, they are...  View Details
      Keywords: Strategy; Technology; Transportation; Business Model; Technological Innovation; Disruption; Auto Industry
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      Shipley, Lou. "How Tesla Sets Itself Apart." Harvard Business Review Digital Articles (February 28, 2020).
      • 2020
      • Book

      Experimentation Works: The Surprising Power of Business Experiments

      By: Stefan Thomke
      Don’t fly blind. See how the power of experiments works for you. When it comes to improving customer experiences, trying out new business models, or developing new products, even the most experienced managers often get it wrong. They discover that intuition,...  View Details
      Keywords: Experimentation; Experiments; Market Research; Innovation and Invention; Innovation and Management; Customers; Research
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      Thomke, Stefan. Experimentation Works: The Surprising Power of Business Experiments. Boston, MA: Harvard Business Review Press, 2020.
      • 2020
      • Working Paper

      Reinventing Retail: The Novel Resurgence of Independent Bookstores

      By: Ryan Raffaelli
      This study examines how community-based brick-and-mortar retailers can achieve sustained market growth in the face of online and big box retail competition. The appearance of Amazon.com in 1995 led to a significant decline in the number of independent bookstores in the...  View Details
      Keywords: Bookstores; Competitive Strategy; Business and Community Relations; Customization and Personalization; Growth and Development; Retail Industry; United States
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      Raffaelli, Ryan. "Reinventing Retail: The Novel Resurgence of Independent Bookstores." Harvard Business School Working Paper, No. 20-068, January 2020.
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      Are you looking for?

      The Railroads: The First Big Business
      HBS Quick Links MBA Executive Education Doctoral Programs Faculty and Research Alumni HBS Publishing Site Index HBS Home Contact Us Map/Directions...
      Using Big Business to Fight Poverty
      In recent months, world leaders—including President George W. Bush and UN Secretary-General Kofi Annan—have proclaimed their determination to reduce...
      → Search All HBS Web
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