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    • All HBS Web  (1,711)
      • Faculty Publications  (857)

      Beverage Industry Remove Beverage Industry →

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      Beverage Industry | Baker Library | Bloomberg Center | Harvard Business School
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      Beverage Industry Archives - Technology and Operations Management
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      • February 2021
      • Case

      White Claw: Defending Market Share as Competition Encroaches

      By: Jill Avery
      By the end of 2019, two brands accounted for 84% of hard seltzer sales, a segment that had recently taken the U.S. beer market by storm, growing from $3 million in 2015 to over $2.7 billion by the start of the summer of 2020. White Claw was the dominant market leader...  View Details
      Keywords: Marketing; Brands And Branding; Brand Management; Alcoholic Beverages; Beer/brewing Industry; Competition; Competitive Strategy; Brand Positioning; Growth; Competitive Positioning; Consumer Products; Beverage Industry; Consumer Behavior; Value Proposition; Marketing; Brands And Branding; Competitive Strategy; Consumer Products industry; Food And beverage industry; United States
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      Avery, Jill. "White Claw: Defending Market Share as Competition Encroaches." Harvard Business School Case 521-073, February 2021.
      • January 2021
      • Case

      Bespoken Spirits: Disrupting Distilling

      By: Benjamin C. Esty and Daniel Fisher
      On October 7, 2020, Bespoken Spirits publicly announced it had received $2.6 million of seed funding for its “sustainable maturation process,” a process that could produce award-winning whiskeys in just days rather than years using a novel technology and data science. ...  View Details
      Keywords: Business Ventures; Business Strategy; Competitive Advantage; Disruption; Entrepreneurship; Environmental Sustainability; Cash Flow; Disruptive Innovation; Innovation Strategy; Brands And Branding; Business Model; Consumer Products industry; Food And beverage industry; Service industry; United States; California
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      Esty, Benjamin C., and Daniel Fisher. "Bespoken Spirits: Disrupting Distilling." Harvard Business School Case 721-419, January 2021.
      • January 2021
      • Supplement

      Bespoken Spirits: Disrupting Distilling

      By: Benjamin C. Esty and Daniel Fisher
      On October 7, 2020, Bespoken Spirits publicly announced it had received $2.6 million of seed funding for its “sustainable maturation process,” a process that could produce award-winning whiskeys in just days rather than years using a novel technology and data science. ...  View Details
      Keywords: Business Ventures; Business Strategy; Competitive Advantage; Disruption; Entrepreneurship; Environmental Sustainability; Cash Flow; Disruptive Innovation; Innovation Strategy; Brands And Branding; Business Model; Consumer Products industry; Food And beverage industry; Service industry; United States; California
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      Esty, Benjamin C., and Daniel Fisher. "Bespoken Spirits: Disrupting Distilling." Harvard Business School Spreadsheet Supplement 721-852, January 2021.
      • January 2021
      • Case

      Ocado Group: Ready for the Future

      By: Jose B. Alvarez, Damien McLoughlin and Natalie Kindred
      Keywords: Growth And Development; Innovation And Invention; Innovation And Management; Innovation Strategy; Innovation Leadership; Strategy; Disruption; Disruptive Innovation; Online Technology; Consumer Behavior; Crisis Management; Customer Value And Value Chain; Food And beverage industry; Retail industry; Consumer Products industry; Agriculture And Agribusiness industry; Technology industry; United Kingdom; United States; Europe
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      Alvarez, Jose B., Damien McLoughlin, and Natalie Kindred. "Ocado Group: Ready for the Future." Harvard Business School Case 521-061, January 2021.
      • January 2021 (Revised February 2021)
      • Case

      Tech with a Side of Pizza: How Domino's Rose to the Top

      By: Boris Groysberg, Sarah L. Abbott and Susan Seligson
      After hitting an all-time low in 2008, Domino’s Pizza underwent a vigorous rebranding, product development, and embraced innovative technologies to become the world’s leading international fast-food retailer. Domino’s considered itself as much a tech company as it was...  View Details
      Keywords: Digital Marketing; Digital Technology; Innovation; Scaling; Data Analytics; Turnaround; Technological Innovation; Technology; Strategy; Management; Marketing; Operations; Human Resources; Entrepreneurship; Change Management; Analysis; Performance; Customers; Growth And Development; Competitive Advantage; Employees; Training; Leadership Development; Food And beverage industry; Technology industry; United States
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      Groysberg, Boris, Sarah L. Abbott, and Susan Seligson. "Tech with a Side of Pizza: How Domino's Rose to the Top." Harvard Business School Case 421-057, January 2021. (Revised February 2021.)
      • December 2020 (Revised February 2021)
      • Case

      Riverstone

      By: David E. Bell and Natalie Kindred
      Keywords: Strategy; Globalization; Cross-cultural And Cross-border Issues; Animal-based Agribusiness; Consumer Behavior; Demand And Consumers; Disruption; Risk And Uncertainty; Risk Management; Agriculture And Agribusiness industry; Food And beverage industry; Consulting industry; United States; China
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      Bell, David E., and Natalie Kindred. "Riverstone." Harvard Business School Case 521-063, December 2020. (Revised February 2021.)
      • December 2020 (Revised January 2021)
      • Case

      Arcos Dorados: A QSR Recovery Plan

      By: Forest Reinhardt, Jose B. Alvarez, Jenyfeer Martinez Buitrago and Mariana Cal
      Arcos Dorados—McDonald’s largest independent franchisee, covering Latin America and the Caribbean (LAC)—faced a pandemic that was disrupting the entire consumer foodservice business in 2020. With the exclusive right to own, operate, and sub-franchise McDonald’s...  View Details
      Keywords: Agribusiness; Animal-based Agribusiness; Plant-based Agribusiness; Customer Value And Value Chain; Income; Macroeconomics; Environmental Management; Environmental Sustainability; Cross-cultural And Cross-border Issues; Food; Health Pandemics; Crisis Management; Logistics; Corporate Social Responsibility And Impact; Strategic Planning; Food And beverage industry; Agriculture And Agribusiness industry; Retail industry; Latin America; Aruba; Guadeloupe; Martinique; Mexico; Panama; Costa Rica; Argentina; Brazil; Chile; Colombia; Ecuador; French Guiana; Peru; Uruguay; Venezuela; Puerto Rico; Trinidad And Tobago
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      Reinhardt, Forest, Jose B. Alvarez, Jenyfeer Martinez Buitrago, and Mariana Cal. "Arcos Dorados: A QSR Recovery Plan." Harvard Business School Case 721-023, December 2020. (Revised January 2021.)
      • November 2020
      • Teaching Note

      DayTwo: Going to Market with Gut Microbiome

      By: Ayelet Israeli
      Teaching Note for HBS Case No. 519-010. DayTwo is a young Israeli startup that applies research on the gut microbiome and machine learning algorithms to deliver personalized nutritional recommendations to its users in order to minimize blood sugar spikes after meals....  View Details
      Keywords: Start-up Growth; Startup; Positioning; Targeting; Go To Market Strategy; B2b Vs. B2c; B2b2c; Health & Wellness; Ai; Machine Learning; Female Ceo; Female Protagonist; Science-based; Science And Technology Studies; Ecommerce; Applications; Dtc; Direct To Consumer Marketing; Us Health Care; "usa,"; Innovation; Pricing; Business Growth; Segmentation; Distribution Channels; Growth And Development Strategy; Business Startups; Science-based Business; Health; Innovation And Invention; Marketing; Technology; Business Growth And Maturation; Health industry; Technology industry; Insurance industry; Information Technology industry; Food And beverage industry; Israel; United States
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      Israeli, Ayelet. "DayTwo: Going to Market with Gut Microbiome." Harvard Business School Teaching Note 521-052, November 2020.
      • November 2020 (Revised November 2020)
      • Case

      The Roca Brothers: Innovation in Gastronomy

      By: Boris Groysberg, Evan M.S. Hecht and Katherine Connolly Baden
      Chef Joan Roca, sommelier Josep Roca and pastry chef Jordi Roca were three brothers based in Girona, Spain whose complementary skills, collective ability, and relentless drive for innovation had brought worldwide fame and awards to their restaurant, El Celler de Can...  View Details
      Keywords: Restaurants; Food; Crisis Management; Health Pandemics; Innovation And Invention; Food And beverage industry; Spain
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      Groysberg, Boris, Evan M.S. Hecht, and Katherine Connolly Baden. "The Roca Brothers: Innovation in Gastronomy." Harvard Business School Case 421-017, November 2020. (Revised November 2020.)
      • November 2020 (Revised February 2021)
      • Case

      Integrating Beam Suntory (A)

      By: David G. Fubini, Rawi Abdelal and David Lane
      The spring 2014 acquisition of U.S. alcoholic spirits maker Beam Inc. by Japan’s Suntory Holdings vaulted Suntory from 15th to third-largest international spirits company in the world. Yet Suntory had borrowed nearly the entire $16 billion purchase price, and relied on...  View Details
      Keywords: Family Business; Communication; Borrowing And Debt; Globalization; Corporate Governance; Governing And Advisory Boards; Retention; Leadership; Supply Chain; Organizational Structure; Ownership; Relationships; Conflict And Resolution; Integration; Value Creation; Food And beverage industry; Japan; United States; Chicago
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      Fubini, David G., Rawi Abdelal, and David Lane. "Integrating Beam Suntory (A)." Harvard Business School Case 421-003, November 2020. (Revised February 2021.)
      • November 2020
      • Supplement

      Integrating Beam Suntory (B)

      By: David G. Fubini, Rawi Abdelal and David Lane
      Supplements (A) case: The spring 2014 acquisition of U.S. alcoholic spirits maker Beam Inc. by Japan’s Suntory Holdings vaulted Suntory from 15th to third-largest international spirits company in the world. Yet Suntory had borrowed nearly the entire $16 billion...  View Details
      Keywords: Family Business; Communication; Borrowing And Debt; Globalization; Corporate Governance; Governing And Advisory Boards; Retention; Leadership; Supply Chain; Organizational Structure; Ownership; Relationships; Conflict And Resolution; Integration; Value Creation; Food And beverage industry; Japan; United States; Chicago
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      Fubini, David G., Rawi Abdelal, and David Lane. "Integrating Beam Suntory (B)." Harvard Business School Supplement 421-004, November 2020.
      • November 2020
      • Case

      Truebird—An AlleyCorp Venture

      By: Shikhar Ghosh and Shweta Bagai
      In December 2018, Kevin Ryan and Wendy Tsu faced an important decision – to finalize the CEO candidate for Truebird, an innovative, automated coffee café concept. Like many of AlleyCorp and Ryan’s companies, Truebird started with the observation of an unmet need – an...  View Details
      Keywords: Startup; Hiring; Staffing; Recruiting; Business Ventures; Finance; Leadership; Management Skills; Management Teams; Jobs And Positions; Job Interviews; Human Resources; Recruitment; Selection And Staffing; Technology industry; Food And beverage industry; United States
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      Ghosh, Shikhar, and Shweta Bagai. "Truebird—An AlleyCorp Venture." Harvard Business School Case 821-030, November 2020.
      • October 2020 (Revised October 2020)
      • Case

      Union Square Hospitality Group: Hospitality Included

      By: Peter Boumgarden, Ryan W. Buell, Lamar Pierce and Richard Ryffel
      In 2015, Union Square Hospitality Group (USHG), helmed by famous restauranteur Danny Meyer, sent shockwaves through the restaurant industry by announcing the end of tipping in its restaurants. Under its new policy, Hospitality Included (HI), USHG would charge higher...  View Details
      Keywords: Restaurants; Tipping; Revenue Sharing; Service Operations; Policy; Change; Human Resources; Management; Food And beverage industry
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      Boumgarden, Peter, Ryan W. Buell, Lamar Pierce, and Richard Ryffel. "Union Square Hospitality Group: Hospitality Included." Harvard Business School Case 621-047, October 2020. (Revised October 2020.)
      • October 2020
      • Supplement

      Migros Turkey: Scaling Online Operations During COVID-19 (C)

      By: Antonio Moreno and Gamze Yucaoglu
      The case opens in August 2020 as Ozgur Tort and Mustafa Bartin, CEO and chief large-format and online retail officer of Migros Ticaret A.S. (Migros), Turkey’s oldest and one of its largest supermarket chains, are navigating Migros through COVID-19 and the unprecedented...  View Details
      Keywords: Business Model; Strategy; Technology Platform; Information Technology; Technology Adoption; Value Creation; Globalization; Competition; Expansion; Logistics; Profit; Resource Allocation; Diversification; Corporate Strategy; Crisis Management; Health Pandemics; Strategic Planning; Food And beverage industry; Turkey
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      Moreno, Antonio, and Gamze Yucaoglu. "Migros Turkey: Scaling Online Operations During COVID-19 (C)." Harvard Business School Supplement 621-062, October 2020.
      • September 2020
      • Supplement

      Commonwealth Joe: January 2020 Update from CEO Robert Peck

      By: Alexander J. MacKay
      At the end of 2016, the leadership team of Commonwealth Joe Coffee Roasters—Robert Peck, Chase Damiano, and Jeremy Martin—had begun an ambitious retail expansion strategy in the Washington, D.C. metropolitan area for their specialty coffee business. That October, they...  View Details
      Keywords: Cold Brew Coffee; Specialty Coffee; On-premise Coffee Market; Retail Expansion Strategy; Entrepreneurship; Business Model; Brands And Branding; Expansion; Strategy; Decision Making; Food And beverage industry; Retail industry
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      MacKay, Alexander J. "Commonwealth Joe: January 2020 Update from CEO Robert Peck." Harvard Business School Multimedia/Video Supplement 721-851, September 2020.
      • September 2020 (Revised December 2020)
      • Case

      Siba Mtongana: A Pioneering Chef in South Africa

      By: Boris Groysberg, Susan Seligson, Katherine Connolly Baden and Robin Abrahams
      For Siba Mtongana, South African celebrity chef, the year 2020 was fraught with challenges and unknowns. Her brand was strong and she was certain it would survive. But as she fine-tuned her growth and innovation strategy in a shaky, unpredictable economy in the midst...  View Details
      Keywords: Food; Crisis Management; Health Pandemics; Growth And Development Strategy; Food And beverage industry; South Africa
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      Groysberg, Boris, Susan Seligson, Katherine Connolly Baden, and Robin Abrahams. "Siba Mtongana: A Pioneering Chef in South Africa." Harvard Business School Case 421-026, September 2020. (Revised December 2020.)
      • September 2020 (Revised October 2020)
      • Case

      Briscola—Pizza Society: Scaling Affordable Luxury

      By: Gary P. Pisano and Federica Gabrieli
      Riccardo Cortese and Federico Pinna were the CEOs of Briscola—Pizza Society, a restaurant chain they had founded in 2014 with a clear ambition: create a distinctive international pizza chain that would combine a fast-casual format with the devotion to quality that...  View Details
      Keywords: Entrepreneurship; Growth And Development Strategy; Expansion; Geographic Location; Business Model; Ownership Type; Food And beverage industry; Europe; Italy
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      Pisano, Gary P., and Federica Gabrieli. "Briscola—Pizza Society: Scaling Affordable Luxury." Harvard Business School Case 621-031, September 2020. (Revised October 2020.)
      • August 2020
      • Case

      Beyond Beer: Brewing Innovation at Molson Coors

      By: Derek C. M. van Bever, Stephen P. Kaufman, James Barnett and Shaye Roseman
      In March 2019, Molson Coors CEO Mark Hunter considered a request to pull forward $65 million CAD in anticipated future funding for Truss Beverages, a Toronto-based cannabis beverage company that Molson Coors created in a joint venture with a Canadian cannabis...  View Details
      Keywords: Budgets And Budgeting; Joint Ventures; Ethics; Cross-cultural And Cross-border Issues; Disruptive Innovation; Innovation Strategy; Market Entry And Exit; Food And beverage industry; United States; Canada; Colorado
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      van Bever, Derek C. M., Stephen P. Kaufman, James Barnett, and Shaye Roseman. "Beyond Beer: Brewing Innovation at Molson Coors." Harvard Business School Case 321-008, August 2020.
      • August 2020
      • Supplement

      Luckin Coffee (B): Revelations of Fraud

      By: Ramon Casadesus-Masanell and Karen Elterman
      This case describes revelations of fraud at Luckin Coffee, beginning with an anonymous report in January 2020 and continuing with the company’s admission in April 2020 that it had inflated its revenues by 2.2 billion RMB ($310 million), almost half its reported...  View Details
      Keywords: Business Earnings; Financial Statements; Financial Condition; Stocks; Financial Management; Profit; Revenue; Price; Food; Lawfulness; Crime And Corruption; Food And beverage industry; Technology industry; Asia; China
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      Casadesus-Masanell, Ramon, and Karen Elterman. "Luckin Coffee (B): Revelations of Fraud." Harvard Business School Supplement 721-371, August 2020.
      • July 2020
      • Case

      Michael Solomonov: Jerusalem in a Bowl

      By: Boris Groysberg, Evan M.S. Hecht and Katherine Connolly Baden
      Before the COVID-19 pandemic hit, Michael Solomonov and Steven Cook had begun to wonder whether it might be time to rethink their opportunistic approach to the expansion of their small restaurant empire in Philadelphia, CooknSolo. The pandemic, however, caused an...  View Details
      Keywords: Restaurant Industry; Entrepreneur; Covid-19; Crisis; Crisis Response Plans; Entrepreneurship; Food; Health Pandemics; Crisis Management; Innovation And Invention; Leadership; Creativity; Strategy; Ownership; Problems And Challenges; Risk And Uncertainty; Situation Or Environment; Food And beverage industry; United States
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      Groysberg, Boris, Evan M.S. Hecht, and Katherine Connolly Baden. "Michael Solomonov: Jerusalem in a Bowl." Harvard Business School Case 421-016, July 2020.
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      Beverage Industry | Baker Library | Bloomberg Center | Harvard Business School
      × Please sign in You need to log in to use the bookmarking feature. Sign In Using Baker Library During COVID-19 | HBS COVID-19 Business Impact Center...
      Beverage Industry Archives - Technology and Operations Management
      Skip to content The HBS Digital Initiative brings together perspectives across disciplines to help people understand how technology is transforming...
      → Search All HBS Web
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