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    • All HBS Web  (341)
      • Faculty Publications  (25)

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      Wellthy: The Economics of Caring
      Wellthy: The Economics of Caring
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      • January 2021
      • Case

      Bespoken Spirits: Disrupting Distilling

      By: Benjamin C. Esty and Daniel Fisher
      On October 7, 2020, Bespoken Spirits publicly announced it had received $2.6 million of seed funding for its “sustainable maturation process,” a process that could produce award-winning whiskey’s in just days rather than years using a novel technology and data science....  View Details
      Keywords: Business Ventures; Business Strategy; Competitive Advantage; Disruption; Entrepreneurship; Environmental Sustainability; Cash Flow; Disruptive Innovation; Innovation Strategy; Brands And Branding; Consumer Products Industry; Food And Beverage Industry; Service Industry; United States; California
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      Esty, Benjamin C., and Daniel Fisher. "Bespoken Spirits: Disrupting Distilling." Harvard Business School Case 721-419, January 2021.
      • January 2021
      • Supplement

      Bespoken Spirits: Disrupting Distilling

      By: Benjamin C. Esty and Daniel Fisher
      On October 7, 2020, Bespoken Spirits publicly announced it had received $2.6 million of seed funding for its “sustainable maturation process,” a process that could produce award-winning whiskey’s in just days rather than years using a novel technology and data science....  View Details
      Keywords: Business Ventures; Business Strategy; Competitive Advantage; Disruption; Entrepreneurship; Environmental Sustainability; Cash Flow; Disruptive Innovation; Innovation Strategy; Brands And Branding; Consumer Products Industry; Food And Beverage Industry; Service Industry; United States; California
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      Esty, Benjamin C., and Daniel Fisher. "Bespoken Spirits: Disrupting Distilling." Harvard Business School Spreadsheet Supplement 721-852, January 2021.
      • February 2020
      • Case

      Wellthy: The Economics of Caring

      By: Brian Trelstad and Joseph B. Fuller
      In 2014, Lindsay Jurist-Rosner (MBA ’09) founded Wellthy, a B2C business that coordinates care for working professionals seeking help to support loved ones with chronic diseases or aging parents. With personal experience as a young professional providing care for her...  View Details
      Keywords: B2b Vs. B2c; Future Of Work; Health; Social Entrepreneurship; Health Industry; United States
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      Trelstad, Brian, and Joseph B. Fuller. "Wellthy: The Economics of Caring." Harvard Business School Case 320-028, February 2020.
      • 2020
      • Book

      Experimentation Works: The Surprising Power of Business Experiments

      By: Stefan Thomke
      Don’t fly blind. See how the power of experiments works for you. When it comes to improving customer experiences, trying out new business models, or developing new products, even the most experienced managers often get it wrong. They discover that intuition,...  View Details
      Keywords: Experimentation; Experiments; Market Research; Innovation And Invention; Innovation And Management; Customers; Research
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      Thomke, Stefan. Experimentation Works: The Surprising Power of Business Experiments. Boston, MA: Harvard Business Review Press, 2020.
      • March 2019 (Revised March 2020)
      • Case

      Choosing the Right Esports Business Model

      By: David Collis and Alexander MacKay
      Two esports entrepreneurs must choose on which business model to focus their time and money. After successfully launching an online esports coaching platform, a number of new opportunities emerge in the rapidly growing esports space that now has close to one billion...  View Details
      Keywords: Entrepreneurial Ecosystems; Business Development; Business Ventures; Entrepreneurship; Business Model; Management; Strategy; Sports; Entertainment And Recreation Industry; Information Technology Industry; Media And Broadcasting Industry; Sports Industry; Video Game Industry; North And Central America; Europe; Asia
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      Collis, David, and Alexander MacKay. "Choosing the Right Esports Business Model." Harvard Business School Case 719-459, March 2019. (Revised March 2020.)
      • August 2018
      • Teaching Note

      IguanaFix

      By: Frank V. Cespedes and Thomas Eisenmann
      Teaching Note for HBS No. 817-056. IguanaFix, based in Argentina, is a platform business that connects consumers with home improvement contractors. The founders are evaluating growth options and an investment offer. The case focuses on scaling issues for a venture...  View Details
      Keywords: Entrepreneurial Marketing; Home Improvement Services; Marketing Management; Scaling; Entrepreneurship; Marketing; Sales; Market Platforms; Growth And Development Strategy
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      Cespedes, Frank V., and Thomas Eisenmann. "IguanaFix." Harvard Business School Teaching Note 819-029, August 2018.
      • July 2018
      • Case

      LIXIL Group Corporation: Building a New Company in an Old Industry

      By: Boris Groysberg and Akiko Kanno
      In the spring of 2018, Kinya Seto, president and CEO of LIXIL Group Corporation, a major housing and building products and services company, called a meeting at the company’s head office in central Tokyo to discuss how to implement the new three-year strategic plan....  View Details
      Keywords: Turnaround; Leadership And Change Management; Consolidation; Change Management; Leadership; Global Strategy; Business Model; Consumer Products Industry; Manufacturing Industry; Japan
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      Groysberg, Boris, and Akiko Kanno. "LIXIL Group Corporation: Building a New Company in an Old Industry." Harvard Business School Case 419-009, July 2018.
      • March 2018 (Revised March 2018)
      • Teaching Note

      OpenInvest

      By: Boris Vallee and Caitlin Reimers Brumme
      Founded by a team of hedge fund and NGO alumni, OpenInvest launched its platform in 2015 to enable retail investors to tailor their portfolio to their personal values in an automated way, for instance by screening out weapon manufacturers stocks or overweighting LGBTQ...  View Details
      Keywords: Socially Responsible Investing; Investing For Impact; Robo-advisors; Investment; Values And Beliefs; Customization And Personalization; Technology; Financial Services Industry
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      Vallee, Boris, and Caitlin Reimers Brumme. "OpenInvest." Harvard Business School Teaching Note 218-089, March 2018. (Revised March 2018.)
      • February 2018 (Revised August 2018)
      • Case

      OpenInvest

      By: Shawn Cole, Boris Vallée and Nicole Tempest Keller
      Founded by a team of hedge fund and NGO alumni, OpenInvest launched its platform in 2015 to enable retail investors to tailor their portfolios to their personal values in an automated way, for instance by screening out weapons manufacturers stocks or overweighting...  View Details
      Keywords: Fintech; Impact Investing; Investment Portfolio; Customization And Personalization; Technological Innovation; Social Issues; Growth And Development Strategy; Business Model; Financial Services Industry
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      Cole, Shawn, Boris Vallée, and Nicole Tempest Keller. "OpenInvest." Harvard Business School Case 218-064, February 2018. (Revised August 2018.)
      • December 2017 (Revised January 2018)
      • Teaching Note

      Bega Cheese: Bidding to Bring Vegemite Back Home

      By: Benjamin C. Esty, Lauren G. Pickle and Greg Saldutte
      In January 2017, the leadership team of Bega Cheese—the Australian dairy company—was considering a bid for Mondelēz International’s Australia and New Zealand (ANZ) grocery business which included several leading consumer brands such as Vegemite, the iconic Australian...  View Details
      Keywords: Mergers & Acquisitions; Valuation; Value Drivers; Value Creation; Discounted Cash Flow (dcf); Dairy Industry; Corporate Scope; Diversification; Consumer Goods; Iconic Brands; Australia; Corporate Finance; Capital Structure; Bidding Strategy; Cross Border; Financing; Mergers And Acquisitions; Valuation; Value Creation; Business Divisions; Capital Structure; Food; Bids And Bidding; Consumer Products Industry; Food And Beverage Industry; Australia; United States
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      Ivashina, Victoria, Alexey Tuzikov, and Abhijit Tagade. "Valuation Techniques in Private Equity: LBO Model." Harvard Business School Background Note 218-106, June 2018.
      • December 2017 (Revised February 2021)
      • Case

      Bega Cheese: Bidding to Bring Vegemite Back Home

      By: Benjamin C. Esty and Lauren G. Pickle
      In January 2017, the leadership team of Bega Cheese—the Australian dairy company—was considering a bid for Mondelēz International’s Australia and New Zealand (ANZ) grocery business, which included several leading consumer brands such as Vegemite, the iconic Australian...  View Details
      Keywords: Mergers & Acquisitions; Valuation; Value Drivers; Value Creation; Discounted Cash Flow (dcf); Dairy Industry; Corporate Scope; Diversification; Consumer Goods; Iconic Brands; Australia; Corporate Finance; Capital Structure; Bidding Strategy; Cross Border; Financing; Mergers And Acquisitions; Valuation; Value Creation; Business Divisions; Capital Structure; Food; Bids And Bidding; Consumer Products Industry; Food And Beverage Industry; Australia; United States
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      Esty, Benjamin C., and Lauren G. Pickle. "Bega Cheese: Bidding to Bring Vegemite Back Home." Harvard Business School Case 218-001, December 2017. (Revised February 2021.)
      • December 2017
      • Supplement

      Bega Cheese: Bidding to Bring Vegemite Back Home

      By: Benjamin C. Esty and Lauren G. Pickle
      In January 2017, the leadership team of Bega Cheese—the Australian dairy company—was considering a bid for Mondelēz International’s Australia and New Zealand (ANZ) grocery business which included several leading consumer brands (Vegemite—the iconic Australian spread,...  View Details
      Keywords: Mergers & Acquisitions; Valuation; Value Drivers; Value Creation; Discounted Cash Flow (dcf); Dairy Industry; Corporate Scope; Diversification; Consumer Goods; Iconic Brands; Australia; Corporate Finance; Capital Structure; Bidding Strategy; Cross Border; Mergers And Acquisitions; Valuation; Value Creation; Business Divisions; Capital Structure; Food; Bids And Bidding; Retail Industry; Consumer Products Industry; Food And Beverage Industry; Australia; United States
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      Esty, Benjamin C., and Lauren G. Pickle. "Bega Cheese: Bidding to Bring Vegemite Back Home." Harvard Business School Spreadsheet Supplement 218-701, December 2017.
      • December 2017
      • Supplement

      Bega Cheese: Bidding to Bring Vegemite Back Home

      By: Benjamin C. Esty and Lauren G. Pickle
      In January 2017, the leadership team of Bega Cheese—the Australian dairy company—was considering a bid for Mondelēz International’s Australia and New Zealand (ANZ) grocery business which included several leading consumer brands including Vegemite, the iconic Australian...  View Details
      Keywords: Mergers & Acquisitions; Valuation; Value Drivers; Value Creation; Discounted Cash Flow (dcf); Dairy Industry; Corporate Scope; Diversification; Consumer Goods; Iconic Brands; Australia; Corporate Finance; Capital Structure; Bidding Strategy; Cross Border; Financing; Mergers And Acquisitions; Valuation; Value Creation; Business Divisions; Capital Structure; Food; Bids And Bidding; Consumer Products Industry; Food And Beverage Industry; Australia; United States
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      Esty, Benjamin C., and Lauren G. Pickle. "Bega Cheese: Bidding to Bring Vegemite Back Home." Harvard Business School Spreadsheet Supplement 218-713, December 2017.
      • November 2016 (Revised October 2018)
      • Case

      IguanaFix

      By: Frank V. Cespedes, Thomas R. Eisenmann, Maria Fernanda Miguel and Laura Urdapilleta
      IguanaFix is a rapidly scaling Latin American startup that provides an online platform connecting consumers with home improvement contractors. The founders have acquired customers through both B2C and B2B methods. But in seeking to grow and scale the business, they now...  View Details
      Keywords: Sales; Entrepreneurial Marketing; Marketing; Home Improvement Services; Marketing Management; Scaling; Entrepreneurship; Marketing; Sales; Online Advertising; Latin America
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      Cespedes, Frank V., Thomas R. Eisenmann, Maria Fernanda Miguel, and Laura Urdapilleta. "IguanaFix." Harvard Business School Case 817-056, November 2016. (Revised October 2018.)
      • October 2016 (Revised October 2020)
      • Case

      Essent: From a State-Owned Utility to a Commercial Company

      By: Ananth Raman and Elena Corsi
      Patrick Lammers, Chief Commercial Officer (CCO) for the Dutch energy company Essent NV, once a state-owned company, was pleased with the progress Essent’s consumer (“B2C”) business had made: Earnings Before Income Tax (EBIT) for B2C had gone from a loss of €18 million...  View Details
      Keywords: Lean Management; Operation Management; Service Management; Commercialization; Operations; Management; Energy; Organizational Change And Adaptation; Service Operations; Performance; Energy Industry; Europe
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      Raman, Ananth, and Elena Corsi. "Essent: From a State-Owned Utility to a Commercial Company." Harvard Business School Case 617-026, October 2016. (Revised October 2020.)
      • October 2016
      • Case

      Triangulate: Stay, Pivot or Exit?

      By: Thomas Eisenmann, Shikhar Ghosh and Christopher Payton
      Sunil Nagaraj, Triangulate's founder had spent a few years trying to launch a dating application that matched users based on their behavior on social media. Based on input from advisors, the company changed its focus from a B2B site to a B2C dating site with a unique...  View Details
      Keywords: Early Stage; Pivot; Two Sided Markets; Business Model; Business Exit Or Shutdown; Product Launch; Venture Capital; Failure; Internet; Entrepreneurship; Technology; Social And Collaborative Networks; United States; North America
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      Eisenmann, Thomas, Shikhar Ghosh, and Christopher Payton. "Triangulate: Stay, Pivot or Exit?" Harvard Business School Case 817-059, October 2016.
      • February 2016 (Revised December 2016)
      • Case

      IMAX: Scaling Personalized Learning in India

      By: John Jong-Hyun Kim, Michael Chu and Rachna Tahilyani
      IMAX is a provider of comprehensive testing and personalized content across mid-range and low-cost private K-10 schools in India. It aims to improve learning outcomes by providing schools with an integrated product suite including textbooks, workbooks, assessments,...  View Details
      Keywords: Curriculum And Courses; Learning; Acquisition; Business Strategy; Growth And Development Strategy; Education Industry; India
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      Kim, John Jong-Hyun, Michael Chu, and Rachna Tahilyani. "IMAX: Scaling Personalized Learning in India." Harvard Business School Case 316-108, February 2016. (Revised December 2016.)
      • January 2016 (Revised July 2018)
      • Case

      Cyberdyne: A Leap to the Future

      By: Doug J. Chung and Mayuka Yamazaki
      Cyberdyne Inc. was a Japanese technology venture that wanted to commercialize a hybrid assistive limb (HAL). HAL was a robotic exoskeleton system for people who had difficulty walking due to nervous system disabilities resulting from stroke, spinal cord injury (SCI),...  View Details
      Keywords: Go-to-market Strategy; Pricing; Sales Channel; Technological Innovation; Marketing; Sales; Distribution; Strategy; Medical Devices And Supplies Industry
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      Chung, Doug J., and Mayuka Yamazaki. "Cyberdyne: A Leap to the Future." Harvard Business School Case 516-072, January 2016. (Revised July 2018.)
      • November 2015 (Revised May 2016)
      • Case

      Aspiring Minds

      By: Karim R. Lakhani, Marco Iansiti and Christine Snively
      By 2015, India-based employment assessment and certification provider Aspiring Minds had helped facilitate over 300,000 job matches through its assessment tools. Aspiring Minds' flagship product, the Aspiring Minds Computer Adaptive Test (AMCAT), used machine learning...  View Details
      Keywords: Technology; Strategy; Higher Education; Technological Innovation; Employment; Technology Industry; India; China
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      Lakhani, Karim R., Marco Iansiti, and Christine Snively. "Aspiring Minds." Harvard Business School Case 616-013, November 2015. (Revised May 2016.)
      • February 2015 (Revised September 2016)
      • Teaching Note

      Making stickK Stick: The Business of Behavioral Economics

      By: Leslie K. John and Michael Norton
      Email mking@hbs.edu for a courtesy copy.

      This Teaching Note explains the theory of the case and teaching plan for the case: Making sticK Stick: The Business of Behavioral Economics (514019). The case focuses on a...  View Details
      Keywords: Behavioral Economics; Behavior Change; B2b Vs. B2c; Human Resource Management; Marketing Of Innovations; Health & Wellness; Weight Loss; Charitable Giving; Marketing; Consumer Behavior; Entrepreneurship; Internet; Health; Business Model; Sales; Human Resources; Health Industry; United States
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      John, Leslie K., and Michael Norton. "Making stickK Stick: The Business of Behavioral Economics." Harvard Business School Teaching Note 515-088, February 2015. (Revised September 2016.) (Email mking@hbs.edu for a courtesy copy.)
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      Wellthy: The Economics of Caring
      Wellthy: The Economics of Caring
      → Search All HBS Web
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