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Skip to content The HBS Digital Initiative brings together perspectives across disciplines to help people understand how technology is transforming...
- April 2021
- Case
The Mahindra Group: Leading with Purpose
By: Ranjay Gulati and Rachna Tahilyani
India headquartered Mahindra Group is a multibillion-dollar federation of companies operating across the globe. It is ahead of its time in articulating its purpose and mapping its values something it had first done at inception and then refreshed yet again as ‘Rise’ in...
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Keywords:
Mission and Purpose;
Organizational Culture;
Change Management;
Communication Strategy;
Family Ownership;
Corporate Social Responsibility and Impact;
Auto Industry;
Financial Services Industry;
Manufacturing Industry;
Technology Industry;
Asia;
India;
Mumbai;
South Korea;
Italy;
United States
- January 2021
- Case
Aptiv PLC Board of Directors (A)
By: Lynn S. Paine and Will Hurwitz
Aptiv’s board must decide whether a joint venture with an auto maker is the right next step in the company’s efforts to develop and commercialize a production-ready autonomous driving system. While many commentators believed that Aptiv’s self-driving technologies had...
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Keywords:
Automotive Industry;
Bankruptcy Reorganization;
Board Of Directors;
Board Committees;
Board Decisions;
Board Dynamics;
Corporate Boards;
Innovation And Strategy;
Legal Aspects Of Business;
Spin Off;
Strategic Alliances;
Strategic Change;
Strategic Evolution;
Supplier Relationships;
Technological Change;
Corporate Governance;
Governing and Advisory Boards;
Innovation Strategy;
Going Public;
Joint Ventures;
Leadership;
Restructuring;
Technological Innovation;
Transformation;
Auto Industry;
Europe;
United States
- May 2019
- Case
Elon Musk's Big Bets Update, 2019
By: David B. Yoffie and Daniel Fisher
This short case provides an update to Elon Musk's strategy and tactical moves with Tesla, Solar City, and SpaceX from 2016-2019.
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Keywords:
Electric Vehicles;
Batteries;
Solar Power;
Execution;
Space Flight;
Tesla;
Solarcity;
Spacex;
Elon Musk;
Technology;
Risk and Uncertainty;
Expansion;
Renewable Energy;
Strategy;
Investment;
Manufacturing Industry;
Green Technology Industry;
Auto Industry;
Aerospace Industry;
Battery Industry
- December 2018
- Case
CIR Group: Passing Wealth through the Generations
By: Lauren Cohen, Christopher J. Malloy and Elena Corsi
Rodolfo, Marco, and Edoardo De Benedetti had received from their father his controlling shares in COFIDE, a publicly listed holding company that held 45.8% of CIR Group, another publicly listed holding. The latter held majority shares in GEDI, Italy’s largest print...
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- February 2018
- Teaching Plan
Tesla in 2015
By: Lynda M. Applegate, Olivia Hull and Sarah Mehta
Teaching Note for HBS No. 817-081.
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Keywords:
Electric Vehicle;
Internal Combustion Vehicle;
Battery;
Product Distribution;
Platform Disruption;
Vertical Integration;
Patents;
Disruption;
Innovation and Invention;
Disruptive Innovation;
Innovation Leadership;
Innovation Strategy;
Technological Innovation;
Energy;
Entrepreneurship;
Leading Change;
Product Marketing;
Technology;
Technology Platform;
Transportation;
Auto Industry;
Energy Industry;
Green Technology Industry;
Manufacturing Industry;
Technology Industry;
Transportation Industry;
California
- August 2017 (Revised March 2020)
- Case
Fuyao Glass America: Sourcing Decision
By: Willy Shih
In today's global economy, what are the factors that go into production location choice? This case is set in the world's second largest automotive glass producer as it expands from China into the United States. To meet a very aggressive cost target, management is faced...
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- May 2017 (Revised January 2020)
- Case
Webasto Roof Systems Americas: Leadership Through Change (A)
By: Francesca Gino and Paul Green
Webasto Roof Systems, Americas, the North American subsidiary of Germany-based Webasto Group, limped into 2014 in poor financial and operational shape. The company's early optimism emerging from the financial downturn had proven naive, and now, five years later, the...
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- February 2017 (Revised May 2018)
- Case
The Flint, Michigan Sit-Down Strike
By: Tom Nicholas, Christopher T. Stanton and Matthew Preble
For roughly six weeks between late December 1936 and February 1937, a major strike at several critical General Motors (GM) plants in Flint, Michigan, essentially halted the corporation’s U.S. production and resulted in significant gains for the nascent United...
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Keywords:
Industrial Unionism;
Craft Unionism;
Welfare Capitalism;
General Motors;
Labor;
Labor Unions;
Labor and Management Relations;
Wages;
Working Conditions;
Government Legislation;
Business History;
Business and Government Relations;
Business and Stakeholder Relations;
Business and Community Relations;
Auto Industry;
Manufacturing Industry;
Mining Industry;
Steel Industry;
United States;
Michigan
- February 2017
- Case
Aston Martin: A Second Century of Performance and Luxury
By: Vish V. Krishnan, Karim R. Lakhani and Amram Migdal
Following the March 2016 launch of DB11, Aston Martin Lagonda Ltd.’s first new sports car platform in over a decade, this case discusses the future strategy of the famed British luxury auto manufacturer. Since its founding in 1902, Aston Martin has been characterized...
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Keywords:
Luxury;
Auto Brand;
Luxury Auto;
Growth;
Innovation;
Business or Company Management;
Goals and Objectives;
Growth and Development Strategy;
Brands and Branding;
Product Marketing;
Product Launch;
Product Positioning;
Operations;
Product Design;
Product Development;
Production;
Innovation and Invention;
Transportation;
Innovation and Management;
Innovation Strategy;
Change;
Transformation;
Management;
Marketing;
Auto Industry;
Europe;
United Kingdom;
England
- January 2017
- Case
Danaher Corporation, 2007–2017
By: John R. Wells and Gabriel Ellsworth
On July 2, 2016, Danaher Corporation completed the spinoff of Fortive Corporation. The previous day, Danaher’s stock price had reached an all-time high. In 2015, Danaher had decided to split off its test and measurement, fuel and fleet management, and automation...
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Keywords:
Danaher;
Fortive;
Larry Culp;
Beckman Coulter;
Pall;
Life Sciences;
Diagnostics;
Environmental Operations;
Water Management;
Dental;
Testing;
Measurement;
Fuel;
Fleet Management;
Automation;
Toolmaking;
Tools;
Disease Management;
Continuous Improvement;
Toyota Production System;
Divestiture;
Spinoffs;
Spin-off;
Networks;
Acquisition;
Mergers and Acquisitions;
Business Conglomerates;
Business Divisions;
Business Subsidiaries;
Business Units;
Business Growth and Maturation;
Business Model;
For-Profit Firms;
Joint Ventures;
Restructuring;
Engineering;
Chemicals;
Construction;
Machinery and Machining;
Profit;
Revenue;
Globalized Firms and Management;
Multinational Firms and Management;
Health;
Health Care and Treatment;
Health Disorders;
Medical Specialties;
Business History;
Job Cuts and Outsourcing;
Business or Company Management;
Growth and Development Strategy;
Management Analysis, Tools, and Techniques;
Management Practices and Processes;
Management Succession;
Management Systems;
Resource Allocation;
Market Entry and Exit;
Measurement and Metrics;
Logistics;
Business Processes;
Organizational Change and Adaptation;
Public Ownership;
Problems and Challenges;
Science;
Genetics;
Natural Environment;
Wastes and Waste Processing;
Science-Based Business;
Opportunities;
Strategy;
Adaptation;
Business Strategy;
Competition;
Competitive Strategy;
Competitive Advantage;
Consolidation;
Corporate Strategy;
Diversification;
Expansion;
Technology;
Software;
Technology Networks;
Technology Platform;
Value;
Valuation;
Aerospace Industry;
Auto Industry;
Biotechnology Industry;
Chemical Industry;
Computer Industry;
Construction Industry;
Consumer Products Industry;
Distribution Industry;
Electronics Industry;
Food and Beverage Industry;
Health Industry;
Industrial Products Industry;
Information Technology Industry;
Manufacturing Industry;
Medical Devices and Supplies Industry;
Pharmaceutical Industry;
Retail Industry;
Rubber Industry;
Semiconductor Industry;
Shipping Industry;
Technology Industry;
Telecommunications Industry;
Utilities Industry;
United States;
District of Columbia
- November 2016 (Revised September 2018)
- Case
Elon Musk's Big Bets
By: David B. Yoffie, Eric Baldwin and Brandon Kaufmann
Between late 2014 and late 2016, Tesla CEO Elon Musk undertook several major, and risky, initiatives that would dramatically expand the scale and scope of Tesla’s business. In late 2014, Tesla began construction on a $5 billion “gigafactory” that would manufacture...
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Keywords:
Electric Vehicles;
Batteries;
Solar Power;
Strategy;
Execution;
Space Flight;
Tesla;
Solarcity;
Spacex;
Elon Musk;
Technology;
Risk and Uncertainty;
Expansion;
Renewable Energy;
Investment;
Manufacturing Industry;
Green Technology Industry;
Auto Industry;
Aerospace Industry;
Battery Industry
- Article
Business Groups, Entrepreneurship and the Growth of the Koç Group in Turkey
By: Geoffrey Jones and Asli M. Colpan
This article examines the emergence and development of what became the largest business group in Turkey, the Koç Group. This venture was an important factor in the emergence of modern business enterprise in the new state of the Republic of Turkey from the 1920s. After...
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- Article
Pricing and Production Flexibility: An Empirical Analysis of the U.S. Automotive Industry
By: Antonio Moreno and Christian Terwiesch
We use a detailed data set from the U.S. auto industry spanning from 2002 to 2009 and a variety of econometric methods to characterize the relationship between the availability of production mix flexibility and firms’ use of responsive pricing. We find that production...
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- December 2014 (Revised January 2015)
- Supplement
Vehbi Koç and the Making of Turkey's Largest Business Group (B)
By: Asli M. Colpan and Geoffrey Jones
The case builds on the earlier (A) case, which described the origins of the Turkish business group established by Vehbi Koç before 1988. This case takes the story forward to 2012 as the Koç group was led by Vehbi's son Rahmi followed by his grandson Mustafa. It...
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- Article
Management Practices, Relational Contracts and the Decline of General Motors
By: Susan Helper and Rebecca Henderson
General Motors was once regarded as one of the best managed and most successful firms in the world, but between 1980 and 2009 its share of the U.S. market fell from 62.6% to 19.8%, and in 2009 the firm went bankrupt. In this paper we argue that the conventional...
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- July 2014 (Revised December 2016)
- Case
EcoMotors International
By: John D. Macomber and Hermes Alvarez
Eco-Motors, funded in part by Khosla Ventures, has to decide how to go to market with a new technology for internal combustion engines for automotive and industrial use. The OPOC engine has opposed pistons and is a two-stroke engine, as compared to a more traditional...
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- 2014
- Working Paper
Management Practices, Relational Contracts and the Decline of General Motors
By: Susan Helper and Rebecca Henderson
General Motors was once regarded as one of the best managed and most successful firms in the world, but between 1980 and 2009 its share of the US market fell from 62.6 to 19.8 percent, and in 2009 the firm went bankrupt. In this paper we argue that the conventional...
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- January 2014
- Supplement
Ford Asia Pacific & Africa: The E-coating Facility Decision in Gujarat, India (B)
By: Juan Alcacer and Nancy Hua Dai
The case reveals that Ford decided to open its own e-coating plant in Gujarat, India, and details how the decision was made at different organizational levels.
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- January 2014 (Revised March 2015)
- Case
Google Car
By: Karim R. Lakhani, James Weber and Christine Snively
By 2013, Google, while not a traditional manufacturer of automobiles, had invested millions of dollars in its self-driving cars which had logged over 500,000 miles of testing. The Google management team faced several questions. Should Google continue to invest in the...
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- September 2013 (Revised August 2015)
- Background Note
Leadership and Teaming
By: Ethan Bernstein
Small differences in the leadership of teams can have large consequences for the success of their efforts. Many initiatives fail not because of a fatal error in judgment or insufficient ideas, knowledge, motivation, or capabilities to deliver a solution. They fail...
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Keywords:
Teams;
Teaming;
Leadership And Managing People;
Leadership;
Team Effectiveness;
Team Performance;
Team Design;
Team Leadership;
Teamwork;
Team Process;
Team Function;
Team Launch;
60/30/10 Rule;
Team Boundary;
Distribution Of Leadership Authority;
Self-managed Teams;
Virtual Teams;
Unbounded Teams;
Acts Of Leadership;
Execution Teams;
Decision Making Teams;
Creativity Teams;
Team Size;
Task Design;
Team Timeline;
Team Roles;
Team Representation;
Diversity;
Team Familiarity;
Collective Intelligence;
Team Stages Of Development;
Team Coaching;
Performance Pressure;
X-teams;
Team Focus;
Interaction;
Management Teams;
Managerial Roles;
Management Systems;
Management Style;
Management Skills;
Management Practices and Processes;
Organizational Design;
Organizational Structure;
Performance Effectiveness;
Performance Efficiency;
Performance Productivity;
Groups and Teams;
Networks;
Social Psychology;
Behavior;
Conflict and Resolution;
Creativity;
Social and Collaborative Networks;
Satisfaction;
Prejudice and Bias;
Power and Influence;
Personal Characteristics;
Familiarity;
Cognition and Thinking;
Attitudes;
Projects;
Organizational Culture;
Organizational Change and Adaptation;
Leadership Development;
Leadership Style;
Leading Change;
Knowledge Use and Leverage;
Knowledge Sharing;
Collaborative Innovation and Invention;
Innovation and Management;
Innovation Leadership;
Design;
Interpersonal Communication;
Accommodations Industry;
Accounting Industry;
Advertising Industry;
Aerospace Industry;
Agriculture and Agribusiness Industry;
Air Transportation Industry;
Apparel and Accessories Industry;
Auto Industry;
Banking Industry;
Battery Industry;
Beauty and Cosmetics Industry;
Bicycle Industry;
Biotechnology Industry;
Chemical Industry;
Communications Industry;
Computer Industry;
Construction Industry;
Consulting Industry;
Consumer Products Industry;
Distribution Industry;
Education Industry;
Electronics Industry;
Employment Industry;
Energy Industry;
Entertainment and Recreation Industry;
Fashion Industry;
Financial Services Industry;
Fine Arts Industry;
Food and Beverage Industry;
Forest Products Industry;
Forestry Industry;
Green Technology Industry;
Health Industry;
Industrial Products Industry;
Information Industry;
Information Technology Industry;
Insurance Industry;
Journalism and News Industry;
Legal Services Industry;
Manufacturing Industry;
Media and Broadcasting Industry;
Medical Devices and Supplies Industry;
Mining Industry;
Motion Pictures and Video Industry;
Motorcycle Industry;
Music Industry;
Pharmaceutical Industry;
Public Administration Industry;
Public Relations Industry;
Publishing Industry;
Pulp and Paper Industry;
Rail Industry;
Real Estate Industry;
Retail Industry;
Rubber Industry;
Semiconductor Industry;
Service Industry;
Shipping Industry;
Sports Industry;
Steel Industry;
Technology Industry;
Telecommunications Industry;
Tourism Industry;
Transportation Industry;
Travel Industry;
Utilities Industry;
Video Game Industry;
Web Services Industry;
Asia;
North and Central America;
South America;
Atlantic Ocean;
Central Asia;
Europe;
Latin America;
Middle East;
Oceania;
West Indies