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- April 2023
- Case
The Venice Biennale
By: Rohit Deshpandé and Elena Corsi
La Biennale of Venice, which organized festivals in different disciplines, pondered how to remain relevant in front of fading boundaries across arts.
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- February 2023
- Supplement
The Swatch Group (B): Omega X Swatch
By: Rohit Deshpandé and Daniela Beyersdorfer
In March 2022, the Swatch Group launched the MoonSwatch, born out of a secret in-house collaboration among its street Swatch and its luxury Omega brand, in tribute to one of Omega’s most legendary watches. The launch created a frenzy among watch fans worldwide, with...
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Keywords:
Marketing Strategy;
Brands and Branding;
Product Marketing;
Product Launch;
Product Positioning;
Europe;
Switzerland
Deshpandé, Rohit, and Daniela Beyersdorfer. "The Swatch Group (B): Omega X Swatch." Harvard Business School Supplement 523-077, February 2023.
- August 2022
- Course Overview Note
Arts and Cultural Entrepreneurship
By: Rohit Deshpandé
Keywords:
Cultural Entrepreneurship;
Arts;
Entertainment and Recreation Industry;
Fine Arts Industry
Deshpandé, Rohit. "Arts and Cultural Entrepreneurship." Harvard Business School Course Overview Note 523-035, August 2022.
- April 2022
- Article
National Customer Orientation: A Framework, Propositions and Agenda for Future Research
By: Ofer Mintz, Imran S. Currim and Rohit Deshpandé
Purpose: This paper aims to propose a new country-level construct, national customer orientation, to provide a benchmark for global headquartered managers’ decisions and scholars investigating cross-national research.
Design/methodology/approach: A conceptual... View Details
Design/methodology/approach: A conceptual... View Details
Keywords:
International Marketing;
Macro-marketing;
Marketing;
Financial Crisis;
Customer Focus and Relationships;
Economic Growth;
Economic Slowdown and Stagnation
Mintz, Ofer, Imran S. Currim, and Rohit Deshpandé. "National Customer Orientation: A Framework, Propositions and Agenda for Future Research." European Journal of Marketing 56, no. 4 (April 2022): 1014–1041.
- September 2021
- Supplement
Christo and Jeanne-Claude: The Art of the Entrepreneur
By: Rohit Deshpandé and Henry McGee
The case supplement videos are intended for students to view, along with the written case, before class.
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Deshpandé, Rohit, and Henry McGee. "Christo and Jeanne-Claude: The Art of the Entrepreneur." Harvard Business School Multimedia/Video Supplement 521-710, September 2021.
- September 2021
- Supplement
Christo and Jeanne-Claude: The Art of the Entrepreneur (B)
By: Rohit Deshpandé and Henry McGee
The case supplement videos are intended for students to view, along with the written case, before class.
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Deshpandé, Rohit, and Henry McGee. "Christo and Jeanne-Claude: The Art of the Entrepreneur (B)." Harvard Business School Multimedia/Video Supplement 521-711, September 2021.
- June 2021
- Teaching Note
Serum Institute of India (SII): Racing to Save Lives During a Pandemic
By: Rohit Deshpandé and James Barnett
Teaching Note for HBS Case No. 521-028.
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- May 2021
- Teaching Note
BlackRock: Linking Purpose to Profit
Teaching Note for HBS Case No. 120-042
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- January 2021 (Revised March 2021)
- Case
Serum Institute of India (SII): Racing to Save Lives During a Pandemic
By: Rohit Deshpandé, Anjali Raina and Rachna Chawla
The CEO of Serum Institute of India (SII), a $12.8 billion Indian Family business is faced with a risky choice between principles and profit. SII is the largest manufacturer of vaccines in the world and Adar Poonawalla, the CEO and son of the founder has to decide how...
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Keywords:
Business Ethics;
Healthcare;
COVID-19;
Vaccines;
Family Business;
Ethics;
Health Care and Treatment;
Health Pandemics;
Leadership;
Corporate Accountability;
Fairness;
Growth and Development Strategy;
Health Industry;
India;
South Asia
Deshpandé, Rohit, Anjali Raina, and Rachna Chawla. "Serum Institute of India (SII): Racing to Save Lives During a Pandemic." Harvard Business School Case 521-028, January 2021. (Revised March 2021.)
- December 2020
- Supplement
The Los Angeles Philharmonic Orchestra: Cultural Entrepreneurship (B) Case Supplement
By: Rohit Deshpandé
This case includes links to case supplement videos for students to view with the written case before class, and also supplement videos for faculty to use exclusively during class.
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Deshpandé, Rohit. "The Los Angeles Philharmonic Orchestra: Cultural Entrepreneurship (B) Case Supplement." Harvard Business School Multimedia/Video Supplement 520-721, December 2020.
- December 2020
- Supplement
The Los Angeles Philharmonic Orchestra: Cultural Entrepreneurship Case Supplement
By: Rohit Deshpandé
This case includes links to case supplement videos for students to view with the written case before class, and also supplement videos for faculty to use exclusively during class.
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Deshpandé, Rohit. "The Los Angeles Philharmonic Orchestra: Cultural Entrepreneurship Case Supplement." Harvard Business School Multimedia/Video Supplement 520-720, December 2020.
- 2020
- Report
Benchmarking National Customer Orientation in New Markets
By: Rohit Deshpandé, Imran S. Currim and Ofer Mintz
Deshpandé, Rohit, Imran S. Currim, and Ofer Mintz. "Benchmarking National Customer Orientation in New Markets." Report, Marketing Science Institute, October 2020.
- Fall 2020
- Article
Divine Decadence or Business Turnaround?: The Case of Venezuelan Chocolate
By: Rohit Deshpandé and Gustavo Herrero
Deshpandé, Rohit, and Gustavo Herrero. "Divine Decadence or Business Turnaround? The Case of Venezuelan Chocolate." ReVista: Harvard Review of Latin America 20, no. 1 (Fall 2020).
- June 16, 2020
- Article
Your Customers Have Changed. Here's How to Engage Them Again.
By: Rohit Deshpandé, Ofer Mintz and Imran S. Currim
The coronavirus makes your customers less able and less willing to spend than before. How should you re-engage with them? Advice from Rohit Deshpandé and colleagues.
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Deshpandé, Rohit, Ofer Mintz, and Imran S. Currim. "Your Customers Have Changed. Here's How to Engage Them Again." Harvard Business School Working Knowledge (June 16, 2020).
- May 2020
- Teaching Note
Street Symphony: Making Human Connections through Music
By: Rohit Deshpandé and John Masko
Teaching Note for HBS Case No. 520-701. The Teaching Note includes a link to the (B) case supplement video that is intended for faculty to use during class.
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- May 2020 (Revised October 2020)
- Teaching Note
San Francisco Ballet: On 'Pointe' for the Future
By: Rohit Deshpandé and Nicole Tempest Keller
An examination of the strategic challenges facing the SF Ballet in 2019 due to changes in demographics, lifestyles, and the city of San Francisco itself
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- March 2020 (Revised October 2020)
- Case
Jeffrey Deitch: Art Entrepreneur
By: Henry McGee, Rohit Deshpandé and Sarah Gulick
Jeffrey Deitch is an influential gallery owner and art entrepreneur. An HBS alumnus generally credited with developing the field of bank art advisory and financing services, Deitch has had a storied career in both the commercial and non-profit art world. Wrestling with...
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Keywords:
Cultural Entrepreneurship;
Arts;
Personal Development and Career;
Fine Arts Industry;
New York (city, NY);
Los Angeles
McGee, Henry, Rohit Deshpandé, and Sarah Gulick. "Jeffrey Deitch: Art Entrepreneur." Harvard Business School Case 320-042, March 2020. (Revised October 2020.)
- February 2020 (Revised August 2020)
- Case
San Francisco Ballet: On 'Pointe' for the Future
By: Rohit Deshpandé and Nicole Tempest Keller
The SF Ballet was regarded as one of the top ballet companies in the world. It had an enviable earned revenue percentage of almost 50% and had an internationally recognized ballet school. However, by 2019 the Ballet faced a number of challenges. Ballet was a European...
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Keywords:
Arts;
Business and Stakeholder Relations;
Demographics;
Organizational Change and Adaptation;
Strategic Planning;
Social Enterprise;
Cultural Entrepreneurship;
United States;
San Francisco
Deshpandé, Rohit, and Nicole Tempest Keller. "San Francisco Ballet: On 'Pointe' for the Future." Harvard Business School Case 520-054, February 2020. (Revised August 2020.)
- January 2020 (Revised July 2020)
- Case
BlackRock: Linking Purpose to Profit
The case revolves around the actions that Barbara Novick, co-founder and Vice-Chair of Blackrock, and Michelle Edkins, Global Head of Investment Stewardship, would need to take in response to the controversial CEO letters from Laurence (Larry) Fink, Chairman and CEO of...
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Keywords:
Boards Of Directors;
Institutional Investors;
Disclosure;
Transparency;
Corporate Purpose;
Corporate Profits;
ESG;
ESG Disclosure Metrics;
Corporate Sustainability;
Engagement Strategy Of Institutions;
Stewardship Role Of Institutions;
BlackRock;
Corporate Governance;
Governing and Advisory Boards;
Institutional Investing;
Accounting;
Corporate Disclosure;
Mission and Purpose;
Profit;
Environmental Sustainability;
Climate Change;
Diversity;
Corporate Accountability;
Financial Services Industry;
United States
Deshpandé, Rohit, Aiyesha Dey, and George Serafeim. "BlackRock: Linking Purpose to Profit." Harvard Business School Case 120-042, January 2020. (Revised July 2020.)
- October 2019
- Case
Street Symphony: Making Human Connections Through Music
By: Rohit Deshpandé
To Vijay Gupta, music was sacred. A highly accomplished and renowned violinist with The Los Angeles Philharmonic, Gupta believed the act of making and performing music was a deeply spiritual practice — one that had the power to heal audiences and musicians...
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Keywords:
Arts;
Cultural Entrepreneurship;
Nonprofit Organizations;
Social Issues;
Business and Community Relations;
Music Entertainment;
Human Needs;
Music Industry;
Los Angeles;
California;
United States
Deshpandé, Rohit. "Street Symphony: Making Human Connections Through Music." Harvard Business School Multimedia/Video Case 520-701, October 2019.