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- October 2021
- Article
Judgment Aggregation in Creative Production: Evidence from the Movie Industry
By: Hong Luo, Jeffrey T. Macher and Michael Wahlen
We study a novel, low-cost approach to aggregating judgment from a large number of industry experts on ideas that they encounter in their normal course of business. Our context is the movie industry, in which customer appeal is difficult to predict and investment costs...
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- May 19, 2021
- Article
Measuring the Impact of #MeToo on Gender Equity in Hollywood
By: Hong Luo and Laurina Zhang
The #MeToo movement has brought issues of sexual harassment and gender inequities to the forefront around the world. But how much of a tangible impact has it had on the experiences of women in the workplace? In this piece, the authors discuss their research that...
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- May 2021
- Article
Risk-Mitigating Technologies: The Case of Radiation Diagnostic Devices
By: Alberto Galasso and Hong Luo
We study the impact of consumers’ risk perception on firm innovation. Our analysis exploits a major surge in the perceived risk of radiation diagnostic devices following extensive media coverage of a set of over-radiation accidents involving CT scanners in late 2009....
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- 2021
- Working Paper
Gender Orientation and Segregation of Ideas: #MeToo’s Impact in Hollywood
By: Hong Luo and Laurina Zhang
Does the #MeToo movement affect the gender orientation of ideas and who develops which types of ideas? We examine these questions in the context of Hollywood. Since #MeToo affected the entire industry, we use variation in whether producers had past collaborations with...
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- 2021
- Other Unpublished Work
Risk Perception, Tort Liability, and Emerging Technologies
By: Alberto Galasso and Hong Luo
- February 2021 (Revised March 2021)
- Case
Spotify's Audio-First Strategy: Leading the Podcasting Market
By: Hong Luo and Carol Lin
- January 2021
- Case
Universal During COVID: The Future of Theatrical Windows
By: Hong Luo, Henry McGee and Carol Lin
- December 2019
- Article
Invest in Information or Wing It? A Model of Dynamic Pricing with Seller Learning
By: Guofang Huang, Hong Luo and Jing Xia
Pricing idiosyncratic products is often challenging because the seller, ex ante, lacks information about the demand for individual items. This paper develops a model of dynamic pricing for idiosyncratic products that features the optimal stopping structure and a seller...
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- October 2019
- Teaching Note
Innovate Safely—CT Scanners and Radiation Risk
By: Hong Luo and Alberto Galasso
Teaching Note for HBS No. 719-486.
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- 2019
- Chapter
Punishing Robots: Issues in the Economics of Tort Liability and Innovation in Artificial Intelligence
By: Alberto Galasso and Hong Luo
- February 2019 (Revised December 2019)
- Case
Innovate Safely—CT Scanners and Radiation Risk
By: Hong Luo and Alberto Galasso
- 2019
- Working Paper
Judgment Aggregation in Creative Production: Evidence from the Movie Industry
By: Hong Luo, Jeffrey T. Macher and Michael Wahlen
This paper studies a novel, light-touch approach to aggregate judgment from a large number of industry experts on ideas that they encounter in their normal course of business. Our context is the movie industry, in which customer appeal is difficult to predict and...
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- 2019
- Working Paper
Infringing Use as a Path to Legal Consumption: Evidence from a Field Experiment
By: Hong Luo and Julie Holland Mortimer
Digitization has transformed how users find and use copyrighted goods, but many existing legal options remain difficult to access, possibly leading to infringement. In a field experiment, we contact firms that are caught infringing on expensive digital images. Emails...
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- January 2019 (Revised June 2020)
- Case
Market for Judgement: The Creative Destruction Lab
- November–December 2018
- Article
Slack Time and Innovation
By: Ajay Agrawal, Christian Catalini, Avi Goldfarb and Hong Luo
Traditional innovation models assume that new ideas are developed up to the point where the benefit of the marginal project is just equal to the cost. Because labor is a key input to innovation when the opportunity cost of time is lower, such as during school breaks or...
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- March 2018
- Teaching Note
Redfin: Redefine Real Estate
By: Hong Luo
Teaching Note for HBS No. 718-430.
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- February 2018 (Revised December 2019)
- Case
General Motors and Autonomous Vehicle Regulation
By: Hong Luo, Esther Yan and Taro Tan
- February 2018
- Article
Patent Publication and the Market for Ideas
By: Deepak Hegde and Hong Luo
In this paper, we study the effect of invention disclosure through patent publication on the market for ideas. We do so by analyzing the effects of the American Inventor's Protection Act of 1999 (AIPA)—which required U.S. patent applications to be published 18 months...
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- January 2018 (Revised April 2018)
- Case
Institutionalized Entrepreneurship: Flagship Pioneering
By: Hong Luo, Gary P. Pisano and Huafeng Yu
- November 2017
- Teaching Note
CarMax: Disrupting the Used Car Market
By: Hong Luo and John R. Wells
Teaching Note for HBS No. 717-506.
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