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- February 2023
- Case
Master Kong: Growing the Instant Noodles Market in China
By: Forest Reinhardt and Shu Lin
- February 2023
- Teaching Note
Korea: The Miracle on the Han River
By: Sophus A. Reinert and Forest Reinhardt
Teaching Note for HBS Case No. 723-019.
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- December 2022 (Revised July 2023)
- Case
Applegate Farms
By: Forest L. Reinhardt, José B. Alvarez and Natalie Kindred
Keywords:
Agribusiness;
Food;
Consumer Behavior;
Animal-Based Agribusiness;
Brands and Branding;
Integration;
Strategy;
Change Management;
Change;
Organizational Structure;
Agriculture and Agribusiness Industry;
Food and Beverage Industry;
Consumer Products Industry;
United States
Reinhardt, Forest L., José B. Alvarez, and Natalie Kindred. "Applegate Farms." Harvard Business School Case 723-025, December 2022. (Revised July 2023.)
- December 2022
- Case
Taylor Farms: Adding Value to Fresh Produce
By: José B. Alvarez, Forest L. Reinhardt, Jenyfeer Martinez Buitrago and Pedro Levindo
In October 2022, Bruce Taylor (HBS MBA, 1981), Chairman and CEO of Taylor Farms, the leading producer of salads and healthy fresh foods in the United States, wondered whether this was the right time for Taylor Farms to venture into the Controlled Environment...
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Keywords:
Technology Adoption;
Cost vs Benefits;
Logistics;
Environmental Sustainability;
Agriculture and Agribusiness Industry
Alvarez, José B., Forest L. Reinhardt, Jenyfeer Martinez Buitrago, and Pedro Levindo. "Taylor Farms: Adding Value to Fresh Produce." Harvard Business School Case 523-041, December 2022.
- December 2022
- Case
Mission Produce in 2022
By: Forest Reinhardt, Jose B. Alvarez and Natalie Kindred
Founded by CEO Steve Barnard in 1983, California-based Mission Produce was a leading supplier of Hass avocados with a global sourcing, marketing, and distribution network and $892 million in 2021 sales. Barnard had been influential in the global avocado trade’s...
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Keywords:
Agriculture and Agribusiness Industry;
Food and Beverage Industry;
Retail Industry;
Consumer Products Industry;
United States;
California;
Peru;
Guatemala;
Colombia;
Mexico;
Chile
Reinhardt, Forest, Jose B. Alvarez, and Natalie Kindred. "Mission Produce in 2022." Harvard Business School Case 723-026, December 2022.
- December 2022 (Revised February 2023)
- Case
Korea: The Miracle on the Han River
By: Forest Reinhardt, Sophus A. Reinert, Dawn Lau and Jonathan Schlefer
Reinhardt, Forest, Sophus A. Reinert, Dawn Lau, and Jonathan Schlefer. "Korea: The Miracle on the Han River." Harvard Business School Case 723-019, December 2022. (Revised February 2023.)
- December 2021
- Case
Grapery
By: Forest Reinhardt and Natalie Kindred
Keywords:
Agribusiness;
Change;
Transformation;
Transition;
Environmental Management;
Climate Change;
Environmental Sustainability;
Strategy;
Goods and Commodities;
Leading Change;
Business or Company Management;
Marketing Strategy;
Organizational Change and Adaptation;
Adaptation;
Business Strategy;
Commercialization;
Agriculture and Agribusiness Industry;
United States;
Latin America;
North America;
Asia
- December 2021
- Case
Bunge: Building a Sustainable Future?
By: Forest Reinhardt, David E. Bell, Pedro Levindo and Ruth Costas
Bunge, one of the world’s leading agribusiness traders and processors, strives to comply with its commitment to having a deforestation-free value chain by 2025 while it considers potential new business growth areas. After a complex turnaround, which involved one of the...
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Keywords:
Deforestation;
Value Chain;
Agribusiness;
Values and Beliefs;
Growth and Development Strategy;
Corporate Social Responsibility and Impact;
Environmental Sustainability;
Financial Strategy;
Agriculture and Agribusiness Industry
Reinhardt, Forest, David E. Bell, Pedro Levindo, and Ruth Costas. "Bunge: Building a Sustainable Future?" Harvard Business School Case 522-007, December 2021.
- December 2020
- Case
AM FRESH in 2020
By: Forest Reinhardt and Annelena Lobb
Reinhardt, Forest, and Annelena Lobb. "AM FRESH in 2020." Harvard Business School Case 721-003, December 2020.
- December 2020 (Revised February 2021)
- Case
Kerry Group: Inspiring Food, Nourishing Life
By: Forest L. Reinhardt, José B. Alvarez, Damien McLoughlin, Tonia Labruyere and Tonia Junker
The Irish company Kerry Group, one of the leading global players in the taste and nutrition industry, wants to ensure its future growth in developing and developed markets. Founded in 1972 as a dairy cooperative, it had grown into a provider of taste and nutrition...
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Keywords:
Agribusiness;
Environmental Sustainability;
Food;
Nutrition;
Growth and Development Strategy;
Global Range;
Market Entry and Exit;
Customer Relationship Management;
Agriculture and Agribusiness Industry
Reinhardt, Forest L., José B. Alvarez, Damien McLoughlin, and Tonia Labruyere. "Kerry Group: Inspiring Food, Nourishing Life." Harvard Business School Case 721-019, December 2020. (Revised February 2021.)
- December 2020 (Revised April 2021)
- Case
Arcos Dorados: A QSR Recovery Plan
By: Forest Reinhardt, José B. Alvarez, Jenyfeer Martinez Buitrago and Mariana Cal
Arcos Dorados—McDonald’s largest independent franchisee, covering Latin America and the Caribbean (LAC)—faced a pandemic that was disrupting the entire consumer foodservice business in 2020. With the exclusive right to own, operate, and sub-franchise McDonald’s...
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Keywords:
Agribusiness;
Animal-Based Agribusiness;
Plant-Based Agribusiness;
Customer Value and Value Chain;
Income;
Macroeconomics;
Environmental Management;
Environmental Sustainability;
Cross-Cultural and Cross-Border Issues;
Food;
Health Pandemics;
Crisis Management;
Logistics;
Corporate Social Responsibility and Impact;
Strategic Planning;
Food and Beverage Industry;
Agriculture and Agribusiness Industry;
Retail Industry;
Latin America;
Aruba;
Guadeloupe;
Martinique;
Mexico;
Panama;
Costa Rica;
Argentina;
Brazil;
Chile;
Colombia;
Ecuador;
French Guiana;
Peru;
Uruguay;
Venezuela;
Puerto Rico;
Trinidad and Tobago
Reinhardt, Forest, José B. Alvarez, Jenyfeer Martinez Buitrago, and Mariana Cal. "Arcos Dorados: A QSR Recovery Plan." Harvard Business School Case 721-023, December 2020. (Revised April 2021.)
- January 2020 (Revised April 2020)
- Case
Rumo: Infrastructure for a Healthier Economy
By: Forest L. Reinhardt, Mariana Cal, Ruth Costas and Natalie Kindred
Brazilian logistics company Rumo operated 13,500 km in railway networks, port terminals, and inland transshipment terminals, connecting major Brazilian ports to the agriculture hubs of Mato Grosso and São Paulo state. Controlled by Cosan, Brazil's leading sugar and...
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Keywords:
Agribusiness;
Plant-Based Agribusiness;
Customer Relationship Management;
Growth and Development Strategy;
Logistics;
Rail Transportation;
Value Creation;
Rail Industry;
Transportation Industry;
Agriculture and Agribusiness Industry;
Latin America;
Brazil
Reinhardt, Forest L., Mariana Cal, Ruth Costas, and Natalie Kindred. "Rumo: Infrastructure for a Healthier Economy." Harvard Business School Case 720-008, January 2020. (Revised April 2020.)
- December 2019
- Case
CME Group in 2019
By: José B. Alvarez, Forest Reinhardt and Natalie Kindred
Chicago-based CME Group is the world’s largest futures and options marketplace, with annual trading volume of over 4.8 billion contracts in 2018. This case is set in late 2019, as heightened perceptions of risk stemming from the U.S.-China trade war are driving record...
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Keywords:
Financial Markets;
Risk Management;
Futures and Commodity Futures;
Trade;
Price;
Competition;
Risk and Uncertainty;
Competitive Strategy;
United States;
China;
Brazil
Alvarez, José B., Forest Reinhardt, and Natalie Kindred. "CME Group in 2019." Harvard Business School Case 520-048, December 2019.
- December 2019 (Revised March 2021)
- Case
Carroll Family Farms
By: Forest Reinhardt, Christian Godwin and James Weber
The Carroll Family, U.S. pig and grain farmers, needed to decide what to plant, whether to purchase land, emphasize pigs or grain, or other investments.
Seven family members across three generations owned and operated Carroll Family Farms (CFF). In... View Details
Seven family members across three generations owned and operated Carroll Family Farms (CFF). In... View Details
Keywords:
Agribusiness;
Animal-Based Agribusiness;
Plant-Based Agribusiness;
Operations;
Strategy;
Family Business;
Asset Management;
Globalization;
Agriculture and Agribusiness Industry;
United States;
Brazil;
China
Reinhardt, Forest, Christian Godwin, and James Weber. "Carroll Family Farms." Harvard Business School Case 720-005, December 2019. (Revised March 2021.)
- August 2019 (Revised February 2020)
- Case
New Hope Liuhe: Building an Integrated Agri-Food Business
By: Forest L. Reinhardt, Shu Lin, Natalie Kindred and Nancy Hua Dai
In October 2018, LIU Chang (Angela), chairman of Beijing-based New Hope Liuhe (NHL), was considering the strategy of the firm. With $9 billion in sales and a presence in nearly 20 countries, NHL was China’s largest animal feed producer and a major pork and poultry...
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Keywords:
Strategy;
Corporate Strategy;
Food;
Agribusiness;
Expansion;
Diversification;
Growth Management;
Consumer Behavior;
Change Management;
Entrepreneurship;
Organizational Structure;
Organizational Change and Adaptation;
Government and Politics;
Animal-Based Agribusiness;
Transformation;
Volatility;
Business Cycles;
Goods and Commodities;
Supply Chain;
Product;
Agriculture and Agribusiness Industry;
Food and Beverage Industry;
China;
Asia
Reinhardt, Forest L., Shu Lin, Natalie Kindred, and Nancy Hua Dai. "New Hope Liuhe: Building an Integrated Agri-Food Business." Harvard Business School Case 720-009, August 2019. (Revised February 2020.)
- February 2019
- Background Note
Mexican Farmworkers in the United States
By: Forest Reinhardt and Jonathan Schlefer
This note discusses the centuries-long history and current situation of Mexican farmworkers north of the border—documented or undocumented, resident or temporary, and increasingly indigenous. The story provides the background for discussion of dilemmas facing...
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Keywords:
Migrant Farmworkers;
Mexican Farmworkers;
Agribusiness;
Labor;
History;
Policy;
Problems and Challenges;
Agriculture and Agribusiness Industry;
United States
Reinhardt, Forest, and Jonathan Schlefer. "Mexican Farmworkers in the United States." Harvard Business School Background Note 719-047, February 2019.
- January 2019 (Revised July 2022)
- Case
Jain Irrigation Systems Limited: Continuing a Legacy
By: Forest Reinhardt, Gunnar Trumbull and Mahima Rao-Kachroo
Founded in 1963 by Bhavarlal Jain (Bhau), who believed in “providing solutions for every problem,” Jain Irrigation in 2018 had a global footprint and $1.1 billion in revenue. Bhau had insisted that his business add value to farmers' lives and promote sustainable...
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Keywords:
Family Business;
Mission and Purpose;
Corporate Social Responsibility and Impact;
Strategic Planning;
Problems and Challenges;
India
Reinhardt, Forest, Gunnar Trumbull, and Mahima Rao-Kachroo. "Jain Irrigation Systems Limited: Continuing a Legacy." Harvard Business School Case 719-044, January 2019. (Revised July 2022.)
- December 2018 (Revised May 2019)
- Case
Bord Bia: Strategically Growing Irish Exports
By: Jose B. Alvarez, Forest L. Reinhardt and Emer Moloney
Agriculture was Ireland’s largest indigenous industry. Its agri-food sector was export driven, with almost 90% of production exported. Bord Bia was the Irish government agency charged with the promotion, trade development, and marketing of the Irish food, drink, and...
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Keywords:
Agribusiness;
Trends;
Disruption;
Communication Strategy;
Experience and Expertise;
Talent and Talent Management;
Public Sector;
Trade;
Education;
Food;
Geography;
Geographic Location;
Rural Scope;
Corporate Governance;
Government Administration;
Information;
Knowledge Dissemination;
Marketing Channels;
Brands and Branding;
Marketing Communications;
Marketing Strategy;
Planning;
Business and Government Relations;
Environmental Sustainability;
Public Opinion;
Business Strategy;
Diversification;
Agriculture and Agribusiness Industry;
Food and Beverage Industry;
Public Administration Industry;
Retail Industry;
Republic of Ireland;
United Kingdom;
Europe
Alvarez, Jose B., Forest L. Reinhardt, and Emer Moloney. "Bord Bia: Strategically Growing Irish Exports." Harvard Business School Case 519-043, December 2018. (Revised May 2019.)
- December 2018
- Case
The Nature Conservancy in 2018
By: Jose B. Alvarez, Forest Reinhardt and Natalie Kindred
The Nature Conservancy (TNC) is a U.S.-based environmental NGO with $7 billion in assets and a presence in 72 countries in 2018. TNC originated in 1951 as a land trust, acquiring land in order to conserve it. Over the last 20 years, it developed a pragmatic...
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Alvarez, Jose B., Forest Reinhardt, and Natalie Kindred. "The Nature Conservancy in 2018." Harvard Business School Case 719-054, December 2018.