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  • August 2024
  • Case

Coca Cola İçecek—Managing a Sudden Turbulence
By: Felix Oberholzer-Gee, Namrata Arora and Gizem Cihan Dincsoy
In November 2021, Kerem Kerimoğlu, Coca Cola İçecek (CCI) Group Supply Chain Development Director, is alarmed by a news headline revealing a shortage of Turkish truck drivers impacting Europe. This crisis quickly affects CCI's distribution as third-party logistics...  View Details
Keywords: Business Strategy; Logistics; Supply Chain Management; Crisis Management; Consumer Products Industry; Food and Beverage Industry; Turkey; Central Asia; Middle East
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  • January 2024 (Revised March 2024)
  • Case

Tesla Motors in 2024--Turbulence Ahead?
By: Felix Oberholzer-Gee and Kate Stoppiello
Over its 20 years in existence, Tesla had become nearly synonymous with electric vehicles, and the company assumed an enviable market position. By 2023, however, Tesla faced intense competition. Traditional carmakers and EV upstarts were expected to introduce close to...  View Details
Keywords: Competitive Strategy; Product Positioning; Competition; Industry Growth; Auto Industry; North America; Europe; China; Australia
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  • February 2023 (Revised March 2023)
  • Case

Hey, Insta & YouTube, Are You Watching TikTok?
By: Felix Oberholzer-Gee
In early 2023, the entertainment app TikTok reached close to 1 billion users globally, placing it 4th behind the leading social networks of Facebook, YouTube, and Instagram. Featuring a sophisticated recommendation engine, TikTok mastered the art of keeping users...  View Details
Keywords: Social Media; Applications and Software; Business Model; Competition; Organizational Change and Adaptation
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  • 13 Oct 2022
  • Other Presentation

4 Business Ideas That Changed the World: Disruptive Innovation
By: Amy Bernstein, Rita McGrath, Felix Oberholzer-Gee and Derek van Bever
A roundtable conversation takes stock of Clayton Christensen’s influential theory. This first in a series of roundtable conversations assessing the origins and impact of four breakthrough ideas.

In the 1980s, Clayton Christensen cofounded a startup that...  View Details
Keywords: Disruptive Innovation
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  • March 2022
  • Case

SimpliSafe—Safe from Disruption?
By: David Collis, Felix Oberholzer-Gee and Terrence Shu
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  • January 2022
  • Case

Walmart USA—Searching for Growth
By: Felix Oberholzer-Gee and Maria P. Roche
In 2022, Doug McMillon, president and CEO of Walmart, and his team looked back at a difficult but ultimately successful past year. The global pandemic had posed enormous challenges, but the company had weathered the storm successfully, raising same-store sales growth,...  View Details
Keywords: Health Pandemics; Growth and Development Strategy; Sales; Business Strategy; Business and Shareholder Relations; Retail Industry
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  • 2021
  • Book

Better, Simpler Strategy: A Value-Based Guide to Exceptional Performance
By: Felix Oberholzer-Gee
In nearly every business segment and corner of the world economy, the most successful companies dramatically outperform their rivals. What is their secret? In Better, Simpler Strategy, Harvard Business School professor Felix Oberholzer-Gee shows how these...  View Details
Keywords: Strategy; Strategic Planning; Value; Analysis; Competitive Advantage; Performance Effectiveness
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  • 2021
  • Working Paper

Being the Boss: Gig Workers' Value of Flexible Work
By: Laura Katsnelson and Felix Oberholzer-Gee
Workers who join the gig economy face a challenging trade-off. Gig work provides worktime flexibility and a sense of being one’s own boss, but gig workers forgo certain protections that employees enjoy. In this paper, we study the work patterns of a large sample of...  View Details
Keywords: Gig Workers; Flexible Work Arrangements; Worker Welfare; Labor; Governing Rules, Regulations, and Reforms
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  • May–June 2021
  • Article

Eliminate Strategic Overload
By: Felix Oberholzer-Gee
As companies respond to intensifying competitive pressures and challenges, they ask more and more of their employees. But organizations often have very little to show for the efforts of their talented and engaged workers. By selecting fewer initiatives with greater...  View Details
Keywords: Strategic Initiatives; Value-based Strategy; Organizational Effectiveness; Strategy; Value Creation
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  • March 2021
  • Supplement

Sky Deutschland Analysis: Results
By: Felix Oberholzer-Gee, Sascha L. Schmidt, Renate Imoberdorf and Sebastian Koppers
Carsten Schmidt, CEO of Sky Deutschland, needs to prepare for the auction of German soccer rights. Much was at stake. Not only was soccer the most widely watched sport in Germany, the company had long advertised that only Sky showed “every game, every goal.” In...  View Details
Keywords: Sports; Entertainment; Television Entertainment; Intellectual Property; Auctions; Bids and Bidding; Sports Industry; Media and Broadcasting Industry; Germany
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  • March 2021
  • Case

Sky Deutschland - Bidding for Sports Rights (A)
By: Felix Oberholzer-Gee, Sascha L. Schmidt, Renate Imoberdorf and Sebastian Koppers
Carsten Schmidt, CEO of Sky Deutschland, needs to prepare for the auction of German soccer rights. Much was at stake. Not only was soccer the most widely watched sport in Germany, the company had long advertised that only Sky showed “every game, every goal.” In...  View Details
Keywords: Sports; Entertainment; Television Entertainment; Intellectual Property; Auctions; Bids and Bidding; Sports Industry; Media and Broadcasting Industry; Germany
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  • March 2021
  • Supplement

Sky Deutschland - Bidding for Sports Rights (B)
By: Felix Oberholzer-Gee, Sascha L. Schmidt and Sebastian Koppers
Carsten Schmidt, CEO of Sky Deutschland, needs to prepare for the auction of German soccer rights. Much was at stake. Not only was soccer the most widely watched sport in Germany, the company had long advertised that only Sky showed “every game, every goal.” In...  View Details
Keywords: Sports; Entertainment; Television Entertainment; Intellectual Property; Auctions; Bids and Bidding; Sports Industry; Media and Broadcasting Industry; Germany
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  • June 2020
  • Supplement

Comcast Corporation (B)
By: Sunil Gupta, Henry McGee and Felix Oberholzer-Gee
The (B) case, set in the summer of 2020, highlights the concern of Comcast CEO Brian Roberts, as the streaming war intensifies. In a short period of time several new streaming services, such as Disney+, Apple TV+, Quibi, and HBO Max were launched and cable subscription...  View Details
Keywords: Cable Television; Industry Evolution; Television Entertainment; Disruption; Business Model; Competitive Strategy; Media and Broadcasting Industry
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  • February 2019
  • Case

Zhejiang Geely Holding Group: Acquisition of Volvo Cars
By: Felix Oberholzer-Gee, Willy Shih and Nancy Dai
Zhejiang Geely Holding Company's acquisition of Volvo cars was widely viewed with skepticism because of the poor track record of cross-border auto industry acquisitions. This case looks at the acquisition and post-acquisition integration from the point of view of...  View Details
Keywords: Merger Integration; Organization Culture; Organization Behavior; Organizational Alignment; Mergers and Acquisitions; Integration; Alignment; Organizational Culture; Cross-Cultural and Cross-Border Issues; Auto Industry; China; Sweden
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  • February 2019
  • Case

Volvo Cars: Acquisition by Geely
By: Felix Oberholzer-Gee, Willy Shih and Nancy Dai
Zheijiang Geely Holding Company's acquisition of Volvo Cars was widely viewed with skepticism because of the poor track record of cross-border auto industry acquisitions. This case looks at the acquisition and post-acquisition integration from the point of view of...  View Details
Keywords: Merger Integration; Organization Culture; Organization Behavior; Organizational Alignment; Mergers and Acquisitions; Integration; Alignment; Organizational Culture; Cross-Cultural and Cross-Border Issues; Auto Industry; China; Sweden
Related
  • Article

Integrated Strategy: Residual Market and Exchange Imperfections as the Foundation of Sustainable Competitive Advantage
By: Felix Oberholzer-Gee and Dennis Yao
Market imperfections are central to understanding the mechanisms that permit firms to capture value. Many of these imperfections are competed away when firms struggle to attain and defend competitive advantages, making markets more efficient in the process. The...  View Details
Keywords: Integrated Strategy; Nonmarket Strategy; Market Imperfections; Strategy; Competitive Advantage; Governing Rules, Regulations, and Reforms
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  • May 2018 (Revised September 2018)
  • Case

BuzzFeed—What Future for Native Advertising and Branded Content?
By: Felix Oberholzer-Gee
Jonah Peretti, CEO of digital publishing company BuzzFeed, needs to decide how to respond to Facebook’s announcement that it would prioritize posts from friends over content from publishers.  View Details
Keywords: Information Publishing; Internet and the Web; Digital Marketing; Problems and Challenges; Business Model; Strategy; Publishing Industry; Technology Industry; United States
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  • 2017
  • Other Unpublished Work

Better, Simpler Strategy
By: Frances X. Frei and Felix Oberholzer-Gee
Strategy, at its core, describes how a company attains superior performance. In industry after industry, there is a wide range in company performance resulting from the various strategies adopted by individual firms. Underneath all of this variation, however, are...  View Details
Keywords: Strategy; Competitive Advantage
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  • December 2016
  • Article

The Effect of File Sharing on Record Sales, Revisited
By: Felix Oberholzer-Gee and Koleman Strumpf
Even as we approach the twentieth anniversary of widespread file sharing, its impact on the sale of copyrighted material remains in dispute. We contributed to this debate with an early study, “The Effect of File Sharing on Record Sales: An Empirical Analysis,” that was...  View Details
Keywords: Crime and Corruption; Copyright; Sales; Retail Industry; Music Industry
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  • 2016
  • Book

Strategy Beyond Markets
By: John de Figueiredo, Michael Lenox, Felix Oberholzer-Gee and Rick Vanden Bergh
Strategy beyond markets has been an active area of research inquiry since the early 1990s. Since its inception, the scholarship emanating from this research stream has grown substantially in quantity, quality, and breadth. Likewise, firms across the world have...  View Details
Keywords: Strategy
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