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Publications

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    • All HBS Web  (108,933)
      • Faculty Publications  (68)

      Trelstad, Brian L. Remove Trelstad, Brian L. →

      Page 1 of 68 Results →
      • January 2023
      • Case

      Natura: Weathering the Pandemic at Brazil's Cosmetic Giant

      By: Brian Trelstad, Pedro Levindo and Carla Larangeira
      Brazil's Natura, a multi-brand cosmetics group, has taken several measures to safeguard the livelihoods of its thousands of employees and millions of sales representatives during the COVID-19 health and economic crisis. The company has also made strides in its efforts...  View Details
      Keywords: COVID-19 Pandemic; ESG Reporting; Acquisition; Customer Focus and Relationships; Decision Making; Social Entrepreneurship; Environmental Sustainability; Environmental Management; Climate Change; Ethics; Moral Sensibility; Values and Beliefs; Global Strategy; Corporate Governance; Health Pandemics; Human Resources; Human Capital; Crisis Management; Growth and Development Strategy; Marketing; Distribution Channels; Supply Chain; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Culture; Customer Ownership; Relationships; Business and Community Relations; Business and Stakeholder Relations; Networks; Partners and Partnerships; Science-Based Business; Reputation; Human Needs; Social Issues; Strategy; Equality and Inequality; Beauty and Cosmetics Industry; Brazil; Latin America
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      Trelstad, Brian, Pedro Levindo, and Carla Larangeira. "Natura: Weathering the Pandemic at Brazil's Cosmetic Giant." Harvard Business School Case 323-065, January 2023.
      • October 2022 (Revised December 2022)
      • Case

      SMART: AI and Machine Learning for Wildlife Conservation

      By: Brian Trelstad and Bonnie Yining Cao
      Spatial Monitoring and Reporting Tool (SMART), a set of software and analytical tools designed for the purpose of wildlife conservation, had demonstrated significant improvements in patrol coverage, with some observed reductions in poaching and contributing to wildlife...  View Details
      Keywords: Business and Government Relations; Emerging Markets; Technology Adoption; Strategy; Management; Ethics; Social Enterprise; AI and Machine Learning; Analytics and Data Science; Natural Environment; Technology Industry; Cambodia; United States; Africa
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      Trelstad, Brian, and Bonnie Yining Cao. "SMART: AI and Machine Learning for Wildlife Conservation." Harvard Business School Case 323-036, October 2022. (Revised December 2022.)
      • October 2022
      • Case

      Founders First Capital Partners

      By: Brian Trelstad, Mel Martin and Amy Klopfenstein
      In June 2021, Kim T. Folsom, the founder and CEO of revenue-based financing firm Founders First Capital Partners (FFCP), must decide whether to issue another loan to OnShore Technology Group, an up-and-coming software validation company. FFCP provided revenue-based...  View Details
      Keywords: Finance; Financial Instruments; Financing and Loans; Interest Rates; Investment Return; Revenue; Capital; Financial Services Industry; North and Central America; United States
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      Trelstad, Brian, Mel Martin, and Amy Klopfenstein. "Founders First Capital Partners." Harvard Business School Case 323-013, October 2022.
      • September 2022
      • Case

      The Pan-London Care Impact Partnership

      By: Brian Trelstad
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      Trelstad, Brian. "The Pan-London Care Impact Partnership." Harvard Business School Case 323-037, September 2022.
      • September 2022
      • Supplement

      The Pan-London Care Impact Partnership Appendix B

      By: Brian Trelstad
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      Trelstad, Brian. "The Pan-London Care Impact Partnership Appendix B." Harvard Business School Spreadsheet Supplement 323-707, September 2022.
      • September 2022
      • Case

      HPP: Tapping the Netherlands’ Potential

      By: Brian Trelstad and Idelès Kaandorp
      Stichting Het Potentieel Pakken (HPP) was launched to solve a systemic problem in the Dutch Labor Market: gender inequity that was leading to a large number of women to work part-time in fields that were in desperately short supply of labor, like health care, child...  View Details
      Keywords: COVID-19 Pandemic; Grants; Scaling And Growth; Nonprofit Organizations; Opportunities; Gender; Income; Employment; Health Care and Treatment; Human Capital; Mission and Purpose; Motivation and Incentives; Growth and Development Strategy; Employment Industry; Health Industry; Education Industry; Consulting Industry; Europe; Netherlands
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      Trelstad, Brian, and Idelès Kaandorp. "HPP: Tapping the Netherlands’ Potential." Harvard Business School Case 323-024, September 2022.
      • August 2022 (Revised December 2022)
      • Case

      Iluméxico: For Every Family to Have Power

      By: Brian Trelstad, Isa Oliveres and Jenyfeer Martinez Buitrago
      In 2022, Manuel Wiechers, the CEO of Iluméxico, a for-profit social enterprise that provided off-grid solar energy services in rural Mexico, was finalizing his presentation for the company’s upcoming board meeting. In the 12 years since Wiechers had co-founded...  View Details
      Keywords: Social Entrepreneurship; Social Enterprise; Energy; Energy Policy; Energy Generation; Energy Sources; Growth Management; Business and Government Relations; Equity; Internet and the Web; Business Model; Energy Industry; Mexico; Latin America
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      Trelstad, Brian, Isa Oliveres, and Jenyfeer Martinez Buitrago. "Iluméxico: For Every Family to Have Power." Harvard Business School Case 323-026, August 2022. (Revised December 2022.)
      • August 2022
      • Case

      Meaningful Gigs

      By: Brian Trelstad and Rachel Philbin
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      Trelstad, Brian, and Rachel Philbin. "Meaningful Gigs." Harvard Business School Case 323-006, August 2022.
      • August 2022
      • Case

      Fresh Food Generation

      By: Brian Trelstad, Amy Klopfenstein and Mel Martin
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      Trelstad, Brian, Amy Klopfenstein, and Mel Martin. "Fresh Food Generation." Harvard Business School Case 323-010, August 2022.
      • August 2022
      • Teaching Plan

      Janet Ames (A), (B), (C), (D)

      By: Brian Trelstad
      Teaching Plan for HBS Case Nos. 320-076, 320-077, 320-078, and 322-051.  View Details
      Keywords: Personal Development and Career; Opportunities; Decision Choices and Conditions; United States
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      Trelstad, Brian. "Janet Ames (A), (B), (C), (D)." Harvard Business School Teaching Plan 323-025, August 2022.
      • August 2022
      • Case

      Rocket Learning: Evidence in Action

      By: Brian Trelstad, Tomas Rosales and Malini Sen
      Founders of Rocket Learning, an India-based nonprofit which focused on early childhood education (ECE), received an invitation from MIT’s Abdul Latif Jameel Poverty Action Lab (JPAL), a development research organization, to test its intervention for ECE with a...  View Details
      Keywords: Social Entrepreneurship; Early Childhood Education; Nonprofit Organizations; Literacy; Values and Beliefs; Social and Collaborative Networks; Education Industry; India; Asia
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      Trelstad, Brian, Tomas Rosales, and Malini Sen. "Rocket Learning: Evidence in Action." Harvard Business School Case 323-002, August 2022.
      • July 2022
      • Teaching Plan

      Wellthy: The Economics of Caring

      By: Brian Trelstad
      Teaching Plan for HBS Case No. 320-028. In 2014, Lindsay Jurist-Rosner (MBA ’09) founded Wellthy, a B2C business that coordinates care for working professionals seeking help to support loved ones with chronic diseases or aging parents. With personal experience as a...  View Details
      Keywords: B2B Vs. B2C; Future Of Work; Health; Social Entrepreneurship; Growth and Development Strategy; Health Care and Treatment; Recruitment; Corporate Social Responsibility and Impact; Health Industry; United States
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      Trelstad, Brian. "Wellthy: The Economics of Caring." Harvard Business School Teaching Plan 322-076, July 2022.
      • June 2022
      • Teaching Plan

      GreenLight Fund

      By: Brian Trelstad and Mel Martin
      Teaching Note for HBS Case No. 320-053. As Tara Noland, the Executive Director (ED) of GreenLight Cincinnati, reflected on her first few years on the job. Noland had delivered on what she had been hired to do in the city: work with leading philanthropists and nonprofit...  View Details
      Keywords: Philanthropy; Venture Philanthropy; Replication; Philanthropy and Charitable Giving; Venture Capital; Social Issues; Decision Making; Cincinnati
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      Trelstad, Brian, and Mel Martin. "GreenLight Fund." Harvard Business School Teaching Plan 322-089, June 2022.
      • June 2022
      • Teaching Plan

      Lifebank Nigeria

      By: Brian Trelstad, Pippa Tubman Armerding and Wale Lawal
      The aspiration of addressing maternal deaths in Nigeria, which were mostly caused by blood shortages, led Temie Giwa-Tubosun to found LifeBank in 2015. LifeBank developed an online platform that enabled hospitals to connect and purchase blood from local blood banks and...  View Details
      Keywords: Systems Design; Social Business; Business At The Base Of The Pyramid; Health Care; Blood; Social Enterprise; Health Care and Treatment; Growth and Development Strategy; Finance; Health Industry; Transportation Industry; Africa; Nigeria
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      Trelstad, Brian, Pippa Tubman Armerding, and Wale Lawal. "Lifebank Nigeria." Harvard Business School Teaching Plan 322-090, June 2022.
      • March 2022
      • Case

      GrowSari (A): Design for the Last Mile Customer

      By: Brian Trelstad, Cam Carag and Michi Ferreol
      Reymund (ER) Rollan and Shivapratim (Shiv) Choudhury, founders of the digital technology platform GrowSari, were at a crossroads. The feedback from their initial product roll-out were not what they had expected, and they needed to decide how to proceed. The pair,...  View Details
      Keywords: Fast Moving Consumer Goods; Product Launch; Information Technology; Analytics and Data Science; Digital Platforms; Retail Industry; Consumer Products Industry; Technology Industry; Philippines
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      Trelstad, Brian, Cam Carag, and Michi Ferreol. "GrowSari (A): Design for the Last Mile Customer." Harvard Business School Case 322-036, March 2022.
      • March 2022
      • Supplement

      GrowSari (B)

      By: Brian Trelstad, Cam Carag and Michi Ferreol
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      Trelstad, Brian, Cam Carag, and Michi Ferreol. "GrowSari (B)." Harvard Business School Supplement 322-037, March 2022.
      • March 2022
      • Teaching Note

      The Robin Hood Army (A) and (B)

      By: Susanna Gallani and Brian Trelstad
      Teaching Note for HBS Case Nos. 119-007 and 120-017.  View Details
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      Gallani, Susanna, and Brian Trelstad. "The Robin Hood Army (A) and (B)." Harvard Business School Teaching Note 122-094, March 2022.
      • March 2022
      • Teaching Note

      Sawiris Foundation: Elevating Education in Egypt

      By: Brian Trelstad and Alpana Thapar
      Teaching Note for HBS Case No. 322-023. Founded in 2001 by the Sawiris family, one of the wealthiest families in Egypt, the Sawiris Foundation for Social Development (SFSD) invested in human capital and provision of basic social services for the most marginalized...  View Details
      Keywords: Human Capital; Equality and Inequality; Education; Business Strategy
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      Trelstad, Brian, and Alpana Thapar. "Sawiris Foundation: Elevating Education in Egypt." Harvard Business School Teaching Note 322-061, March 2022.
      • February 2022
      • Teaching Plan

      Community Solutions

      By: Brian Trelstad and Tom Quinn
      Teaching Plan for HBS Case No. 322-021. Community Solutions was an anti-homelessness nonprofit founded in 2011 after protagonist Rosanne Haggerty grew frustrated with the limited impact of traditional housing and outreach strategies. It set an ambitious goal, reached...  View Details
      Keywords: Homelessness; Social Issues; Housing; Human Needs; Poverty; Welfare; Business and Community Relations; Analytics and Data Science; Business Strategy; Corporate Social Responsibility and Impact; Philanthropy and Charitable Giving
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      Trelstad, Brian, and Tom Quinn. "Community Solutions." Harvard Business School Teaching Plan 322-060, February 2022.
      • January 2022
      • Teaching Plan

      Just Arrived: Integrating Refugees in Sweden

      By: Brian Trelstad and Emilie Billaud
      Teaching Plan for HBS Case No. 321-040.  View Details
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      Trelstad, Brian, and Emilie Billaud. "Just Arrived: Integrating Refugees in Sweden." Harvard Business School Teaching Plan 322-025, January 2022.
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