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  • 2024
  • Working Paper

Corporate Actions as Moral Issues

By: Zwetelina Iliewa, Elisabeth Kempf and Oliver Spalt
We study how a representative sample of the U.S. population evaluates a broad range of corporate actions from a nonpecuniary perspective. Our core findings, based on large-scale online surveys, are that (i) self-reported nonpecuniary concerns are large, both for stock... View Details
Keywords: Public Opinion; Corporate Social Responsibility and Impact; Moral Sensibility
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  • May–June 2025
  • Article

Balancing Digital Safety and Innovation

By: Tomomichi Amano and Tomomi Tanaka
Designers of consumer-facing digital products have tended to focus on novelty and speed (“move fast and break things”). They’ve spent more effort on innovating than on anticipating how customers—and bad actors—might engage with products. But as digital products become... View Details
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  • May 2025
  • Case

Humana Commits to Value-Based Care

By: V.G. Narayanan, Henry Eyring and David Lane
In late 2023, CEO Bruce Broussard reviewed health insurer Humana’s transformation into a value-based care ecosystem. Under its CenterWell brand, the several millions of members in Humana Medicare Advantage plans now had access to Humana-provided primary care, home... View Details
Keywords: Business Model; Business Units; Financing and Loans; Innovation Strategy; Growth and Development Strategy; Service Operations; Health Industry; United States
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  • 2025
  • Chapter

Institutional Entrepreneurship and Climate Change

By: Ann-Kristin Bergquist and Geoffrey Jones
This chapter explores when and why private regulatory governance systems became the primary form of global environmental governance. The chapter explores two different historical paths in such private regulation and how they came about. The first path involved... View Details
Keywords: Institutional Entrepreneurship; Environment; Climate Change; Governing Rules, Regulations, and Reforms; Environmental Regulation; Standards; Corporate Social Responsibility and Impact
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  • April 2025
  • Background Note

Customer Acquisition and the Cash Flow Trap

By: E. Ofek, Barak Libai and Eitan Muller
Startups as well as existing firms recognize the need to invest in order to acquire customers for their new ventures. And as each customer is expected at some point to have generated sufficient gross margins to cover their CAC, management expects that, soon enough, the... View Details
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  • April 2025
  • Supplement

Customer Acquisition and the Cash Flow Trap Supplement

By: E. Ofek, Barak Libai and Eitan Muller
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  • 2025
  • Working Paper

Balancing Engagement and Polarization: Multi-Objective Alignment of News Content Using LLMs

By: Mengjie Cheng, E. Ofek and Hema Yoganarasimhan
We study how media firms can use LLMs to generate news content that aligns with multiple objectives—making content more engaging while maintaining a preferred level of polarization/slant consistent with the firm’s editorial policy. Using news articles from The New... View Details
Keywords: Large Language Models; Content Creation; Digital Marketing; Media; News; Polarization; Generative Ai; Direct Preference Optimization
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  • April 2025
  • Case

Radical Transformation at Bayer: Dynamic Shared Ownership

By: Boris Groysberg and Gamze Yucaoglu
In 2023, Bill Anderson became CEO of Bayer AG, a 160-year-old life sciences giant looking to strengthen its pharma pipeline, manage debt, and cut through bureaucracy. His bold response: Dynamic Shared Ownership (DSO), a radical model replacing traditional hierarchies... View Details
Keywords: Human Resources; Business Strategy; Alignment; Agriculture and Agribusiness Industry; Pharmaceutical Industry
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  • April 2025
  • Case

Joe Mazzulla and the Boston Celtics (A)

By: Linda A. Hill, James I. Cash and Lydia Begag
Joe Mazzulla's leadership journey with the Boston Celtics began in 2016 when he served as an assistant coach for their NBA G-League affiliate. In 2019, he was promoted to a "behind-the-bench" assistant coaching role with the Celtics, before being asked to become the... View Details
Keywords: Personal Development and Career; Change Management; Communication; Values and Beliefs; Innovation and Invention; Decision Making; Innovation Leadership; Collaborative Innovation and Invention; Leadership; Leading Change; Leadership Development; Leadership Style; Crisis Management; Management Skills; Business Processes; Organizational Culture; Organizational Structure; Performance Efficiency; Sports Industry; Entertainment and Recreation Industry; United States
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  • April 2025
  • Supplement

Joe Mazzulla and the Boston Celtics (B)

By: Linda A. Hill, James I. Cash and Lydia Begag
This case is a supplement to “Joe Mazzulla and the Boston Celtics” (A) and is set against the backdrop of the 2024 NBA Finals. It describes the impact of Mazzulla’s decision to rally his team with an aggressive “go for the kill” mindset instead of choosing language... View Details
Keywords: Personal Development and Career; Change Management; Communication; Values and Beliefs; Innovation and Invention; Decision Making; Innovation Leadership; Collaborative Innovation and Invention; Leadership; Leading Change; Leadership Development; Leadership Style; Crisis Management; Management Skills; Business Processes; Organizational Culture; Organizational Structure; Performance Efficiency; Sports Industry; Entertainment and Recreation Industry; United States
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  • 2025
  • Report

High Stakes: A Framework for Geopolitical Risk Management

By: Meg Rithmire and David Fagan
This report provides a data-based assessment of how U.S. companies perceive geopolitical risk and articulates a recommended decision-making process and framework to manage such risk. The research reflected in the report indicates that various concerns related to China... View Details
Keywords: Globalization; International Relations; Business or Company Management; Risk Management
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  • April 10, 2025
  • Article

How to Build a Life: A Defense Against Gaslighting Sociopaths

By: Arthur C. Brooks
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  • April 2025
  • Supplement

Pouring Oil on Troubled Waters: Vickers Oils and Resolving Family Conflict over Generations

By: Lauren Cohen, Octavian Graf Pilati and Sophia Pan
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  • 2025
  • Working Paper

The Political Economy of Firm Networks: CEO Ideology and Global Trade

By: Elisabeth Kempf, Mancy Luo and Margarita Tsoutsoura
We examine how the political ideology of corporate leaders shapes cross-border firm networks. Exploiting changes in ideological alignment between U.S. firm CEOs and foreign governments around close foreign elections, we show that U.S. firms are more likely to... View Details
Keywords: Global Trade; Firm Networks; Political Ideology; Elections; Political Economy; Political Elections; Cross-Cultural and Cross-Border Issues; Trade
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  • April 2025
  • Supplement

Columbia's Final Mission (B)

By: Amy C. Edmondson, Richard M. Bohmer and Michael A. Roberto
Pre-abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details. View Details
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  • April 2025
  • Case

Giving Up on a Passion: Elizabeth Rowe at the Boston Symphony Orchestra

By: Jon M. Jachimowicz, Maisie Wiltshire-Gordon and Alexis Lefort
For 20 years, Elizabeth Rowe was a world-renowned principal flutist with the Boston Symphony Orchestra. But in 2024, Rowe decided to leave her position to pursue a new full-time career as a leadership coach. At 50, Rowe was well under the typical retirement age, and,... View Details
Keywords: Arts; Small Business; Social Media; Cost vs Benefits; Decision Choices and Conditions; Decisions; Learning; Music Entertainment; Values and Beliefs; Creativity; Happiness; Identity; Interests; Satisfaction; Motivation and Incentives; Prejudice and Bias; Reputation; Culture; Consulting Industry; Fine Arts Industry; Music Industry; United States
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  • April 2025
  • Teaching Note

Grand Seiko—The Sleeping Lion

By: Rohit Deshpandé and Sarah Sasso
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  • April 2025
  • Technical Note

Skills-First Talent Management: Engagement and Retention

By: Boris Groysberg, Nicole Zelazko, Robin Abrahams and Katherine Connolly Baden
The third in a series, this note describes the significance of employee engagement and retention, explores the relationship between these two pillars and skills-first talent management, and covers the major drivers of engagement and retention. The other two notes are:... View Details
Keywords: Human Resources; United States
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  • April 2025
  • Case

So You Want to Change the World?: A Personal Reflection on Systems Change

By: Brian Trelstad
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  • April 2025
  • Supplement

Transformative Social Impact: Health Leads (B)

By: V. Kasturi Rangan and Sarah Appleby
Pre-abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details. View Details
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