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David B. Yoffie

David B. Yoffie

Max and Doris Starr Professor of International Business Administration

Max and Doris Starr Professor of International Business Administration

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Professor David B. Yoffie is the Max and Doris Starr Professor of International Business Administration at Harvard Business School. A member of the HBS faculty since 1981, Professor Yoffie received his Bachelor's degree summa cum laude and Phi Beta Kappa from Brandeis University and his Master's and Ph.D. degrees from Stanford University. Over the last two and a half decades, Professor Yoffie chaired the HBS Strategy department (1997-2002), the Advanced Management Program (1999-2002), Harvard's Young Presidents' Organization program (2004-2012), Harvard’s YPO Gold program (2012-2022), and Competing in the Age of Digital Platforms (2020-present). From 2006-2012, he served as Senior Associate Dean and Chair of the HBS executive education programs. During his tenure, executive education revenues grew almost 75%, classrooms were opened in Shanghai and Mumbai, a new executive education building complex was launched, and HBS became the highest rated and largest business school in executive education in the world. Professor Yoffie currently teaches a popular elective MBA course, Strategy & Technology.

Professor Yoffie's research and consulting have focused on competitive strategy, technology, and international competition. Outside of HBS, Professor Yoffie's activities include being on the Board of Directors of HTC Corporation and Ampere Computing, the advisory board of Commonwealth Financial Network, and the board of the National Bureau of Economic Research.  Professor Yoffie was on the Board of Directors of Intel for 29 years, where he served as Lead Director and chaired numerous committees, including Nominating & Governance, Compensation, and Finance. When appointed to Intel's board in 1989, he was the youngest outside director of America's largest 150 industrial corporations. Over the two last decades, Professor Yoffie has served on the boards of many public and private companies, including Charles Schwab, TiVo, Financial Engines, Spotfire, Mindtree Ltd, and E Ink. Professor Yoffie has also lectured and consulted in more than 30 countries around the world. In addition, he served as a member of the U.S. Department of Justice's commission on international antitrust.

Professor Yoffie's writings on business strategy and technology have been widely published. Professor Yoffie is the author or co-author of ten books, including The Business of Platforms: Strategy in the Age of Digital Competition, Innovation and Power (Harper Business, 2019), which is being translated into 10 languages; and Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove and Steve Jobs (Harper Business, 2015), which has been translated into 18 languages. His other books include Judo Strategy (Harvard Business School Press, 2001), and Competing on Internet Time (Free Press, 1998).  BusinessWeek and Amazon.com named Competing on Internet Time as one of the top ten business books of 1998.  Professor Yoffie has written for the New York Times, the Wall Street Journal, and the Harvard Business Review, as well as more than 50 scholarly and managerial articles on international trade, firm strategy, and global competition. Professor Yoffie has published more than 200 case studies and teaching notes on technology, business strategy and international management issues, which have sold more than 4 million copies. 

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Featured Work Publications Research Summary Teaching Awards & Honors

Books
Books

  • Cusumano, Michael A., Annabelle Gawer, and David B. Yoffie. The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power. Harper Business, 2019. View Details
  • Yoffie, David B., and Michael A. Cusumano. Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs. New York: Harper Business, 2015. View Details
  • Yoffie, D. B., and Mary Kwak. Judo Strategy. Boston, MA: Harvard Business School Press, 2001. View Details
  • Cusumano, M. A., and D. B. Yoffie. Competing on Internet Time: Lessons from Netscape and Its Battle with Microsoft. New York: Free Press, 1998. View Details
  • Yoffie, D. B., ed. Competing in the Age of Digital Convergence. Boston: Harvard Business School Press, 1997. View Details
  • Yoffie, D. B. Instructor's Manual and Teaching Notes for Strategic Management in Information Technology. Englewood Cliffs, NJ: Prentice Hall, 1994. View Details
  • Gomes-Casseres, B. and D. B. Yoffie, eds. International Trade and Competition: Cases and Notes in Strategy and Management. 2nd ed. New York: McGraw-Hill, 1994. View Details
  • Yoffie, D. B., and B. Gomes-Casseres, eds. Instructor's Manual for International Trade and Competition. 2nd ed. New York: McGraw-Hill, 1994. View Details
  • Yoffie, D. B. Strategic Management in Information Technology. Englewood Cliffs, NJ: Prentice Hall, 1994. View Details
  • Yoffie, D. B., ed. Beyond Free Trade: Firms, Governments, and Global Competition. Boston, MA: Harvard Business School Press, 1993. View Details
  • Gomes-Casseres, B. and D. B. Yoffie, eds. The International Political Economy of Direct Foreign Investment. 2 vols. London, England: Edward Elgar Publishing, 1993. View Details

Journal Articles
Journal Articles

  • Gawer, Annabelle, Michael A. Cusumano, and David B. Yoffie. "Pourquoi le business model des plateformes est-il si performant? [Why Is the Platform Business Model So Successful?]." Harvard Business Review France (website) (May 29, 2022). View Details
  • Cusumano, Michael A., David B. Yoffie, and Annabelle Gawer. "Pushing Social Media Platforms to Self-Regulate." Regulatory Review (January 3, 2022). (Editorial.) View Details
  • Cusumano, Michael A., David B. Yoffie, and Annabelle Gawer. "The Future of Platforms." Art. 61304. Special Issue on Disruption 2020. MIT Sloan Management Review 61, no. 3 (Spring 2020). View Details
  • Gawer, Annabelle, Michael A. Cusumano, and David B. Yoffie. "El negocio de las plataformas." Harvard Deusto Business Review, no. 295 (December 2019): 6–12. View Details
  • Yoffie, David B., and Michael A. Cusumano. "Mastering Strategy." MIT Sloan Management Review 57, no. 2 (Winter 2016): 67–71. View Details
  • Cusumano, Michael A., and David B. Yoffie. "Extrapolating from Moore's Law." Communications of the ACM 59, no. 1 (December 2016): 33–35. View Details
  • Hagiu, Andrei, and David B. Yoffie. "The New Patent Intermediaries: Platforms, Defensive Aggregators and Super-Aggregators." Journal of Economic Perspectives 27, no. 1 (Winter 2013): 45–66. View Details
  • Hagiu, Andrei, and David B. Yoffie. "What's Your Google Strategy?" Harvard Business Review 87, no. 4 (April 2009). View Details
  • Casadesus-Masanell, Ramon, and David B. Yoffie. "Wintel: Cooperation and Conflict." Management Science 53, no. 4 (April 2007): pp. 584–598. View Details
  • Yoffie, David B., and Mary Kwak. "With Friends Like These: The Art of Managing Complementors." Harvard Business Review 84, no. 9 (September 2006). View Details
  • Yoffie, David B., and Mary Kwak. "Judotaktika." Director 34, no. 7 (September 2004): 26–35. View Details
  • Yoffie, David, and Mary Kwak. "Judo Strategy: 10 Techniques for Beating a Stronger Opponent." Business Strategy Review 13, no. 1 (Spring 2002): 20–30. View Details
  • Yoffie, David B., and Mary Kwak. "Mastering Balance: How to Meet and Beat a Stronger Opponent." California Management Review 44, no. 2 (Winter 2002): 8–24. View Details
  • Yoffie, David B., and Mary Kwak. "Mastering Strategic Movement at Palm." MIT Sloan Management Review 43, no. 1 (fall 2001): 55–63. (Reprint 4315.) View Details
  • Yoffie, David B., and Mary Kwak. "Playing by the Rules: How Intel Avoids Antitrust Litigation." Harvard Business Review 79, no. 6 (June 2001): 119–122. (Reprint R0106H.) View Details
  • Cusumano, M. A., and D. B. Yoffie. "Software Development on Internet Time." Computer 32, no. 10 (October 1999): 60–69. View Details
  • Cusumano, M. A., and D. B. Yoffie. "What Netscape Learned from Cross-platform Software Development." Communications of the ACM 42, no. 10 (October 1999): 72–78. View Details
  • Cusumano, M. A., and D. B. Yoffie. "Software Development Strategy for the Internet Age: Lessons from Netscape's Cross-platform Development Strategy." Jōhō shori [Journal of the Information Processing Society of Japan] 40, no. 4 (April 1999): 418–423. View Details
  • Yoffie, D. B., and M. A. Cusumano. "Building a Company on Internet Time: Lessons from Netscape." California Management Review 41, no. 3 (spring 1999): 8–28. View Details
  • Spar, Debora, and David Yoffie. "Multinational Enterprises and the Prospects for Justice." Journal of International Affairs 52, no. 2 (Spring 1999): 557–581. View Details
  • Yoffie, D. B., and M. A. Cusumano. "Judo Strategy: The Competitive Dynamics of Internet Time." Harvard Business Review 77, no. 1 (January–February 1999): 70–81. View Details
  • Yoffie, D. B., and M. A. Cusumano. "A Deal That's Good for the Internet." Wall Street Journal (November 25, 1998). View Details
  • Yoffie, D. B. "Digital Chess." World Link 11, no. 1 (January–February 1998): 32–34. View Details
  • Goodman, John B., Debora Spar, and David B. Yoffie. "Foreign Direct Investment and the Demand for Protection in the United States." International Organization 50, no. 4 (Fall 1996): 565–591. View Details
  • Yoffie, D. B. "Competing in the Age of Digital Convergence." California Management Review 38, no. 4 (summer 1996): 31–53. View Details
  • Froot, Kenneth A., and D. B. Yoffie. "Strategic Trade Policies in a Tripolar World." International Spectator 26, no. 3 (July–September 1991): 3–28. (Reprinted in The Political Economy of International Cooperation, NIRA Research Output, Vol. 5, No. 1, 1992.) View Details
  • Austin, James E., and David Yoffie. "Political Forecasting as a Management Tool." Journal of Forecasting 3, no. 4 (October–December 1984). View Details

Book Chapters
Book Chapters

  • Cusumano, Michael A., Annabelle Gawer, and David B. Yoffie. "Can Self-Regulation Save Digital Platforms?" Industrial and Corporate Change 30, no. 5 (October 2021): 1259–1285. View Details
  • Yoffie, David B. "Google, Apple, Facebook, Amazon: Is Winner-Take-All True?" In Sekai saikoho no keiei kyoshitsu [World's Best Management Class]: 17 Lessons in Management from the World's Leading Business Professors, edited by Ayako Hirono, 179–193. Tokyo: Nikkei Business Publications, 2020. (Published in Japanese.) View Details
  • Yoffie, David B., Annabelle Gawer, and Michael A. Cusumano. "The Platform Organization." In Designing Modern Organizations, edited by Charles Snow and Øystein D. Fjeldstad. Cambridge Companions to Management. Cambridge University Press, forthcoming. View Details
  • Hagiu, Andrei, and David B. Yoffie. "Network Effects." In The Palgrave Encyclopedia of Strategic Management. Continuously updated edition, edited by Mie Augier and David J. Teece. Palgrave Macmillan, 2017. Electronic. (Pre-published, October 2013.) View Details
  • Spar, D. L., and D. B. Yoffie. "A Race to the Bottom or Governance from the Top?" In Coping with Globalization, edited by Aseem Prakash and Jeffrey A. Hart, 31–51. London, England: Routledge, 2000. View Details
  • Goodman, John, Debora Spar, and David B. Yoffie. "Foreign Direct Investment and the Demand for Protection in the United States." In Trade and Investment Policy, edited by Thomas Brewer. Edward Elgar Publishing, 1999. View Details
  • McGahan, A. M., D. B. Yoffie, and L. L. Vadasz. "Creating Value and Setting Standards." In Competing in the Age of Digital Convergence, edited by D. B. Yoffie. Boston: Harvard Business School Press, 1997. View Details
  • Vietor, R. H.K., and D. B. Yoffie. "Telecommunications: Deregulation and Globalization." In Beyond Free Trade: Firms, Governments, and Global Competition, edited by D. B. Yoffie. Boston, MA: Harvard Business School Press, 1993. View Details
  • Tyson, Laura D., and D. B. Yoffie. "Semiconductors: From Manipulated to Managed Trade." In Beyond Free Trade: Firms, Governments, and Global Competition, edited by D. B. Yoffie. Boston, MA: Harvard Business School Press, 1993. View Details
  • Froot, Kenneth A., and David B. Yoffie. "Trading Blocs and the Incentive to Protect: Implications for Japan and East Asia." Chap. 4 in Regionalism and Rivalry: Japan and the United States in Pacific Asia, edited by Jeffrey A. Frankel and M. Kahler, 125–156. Chicago, IL: University of Chicago Press, 1993. View Details
  • Yoffie, D. B. "Foreign Direct Investment in Semiconductors." In Foreign Direct Investment, edited by K. Froot, 197–230. Chicago: University of Chicago Press, 1993. View Details
  • Yoffie, D. B. "Technology Challenges to Trade Policy." In Linking Trade and Technology Policies: An International Comparison of the Policies of Industrialized Nations, edited by M. C. Harris and G. E. Moore, 103–115. Washington, D.C.: National Academy Press, 1992. View Details
  • Coleman, J. J., and D. B. Yoffie. "Institutional Incentives for Protection: The American Use of Voluntary Export Restraints." In International Trade: The Changing Role of the United States, edited by F. J. Macchiarola, 137–150. New York: American Academy of Political Science, 1990. View Details

Working Papers
Working Papers

  • Casadesus-Masanell, Ramon, Barry Nalebuff, and David B. Yoffie. "Competing Complements." Harvard Business School Working Paper, No. 09-009, July 2008. (Revised March 2010.) View Details
  • Casadesus-Masanell, Ramon, and David B. Yoffie. "Wintel: Cooperation or Conflict." Harvard Business School Working Paper, No. 05-083, July 2005. View Details

Cases and Teaching Materials
Cases and Teaching Materials

  • Yoffie, David. "Doubling Down: Elon Musk’s Big Bets in 2022." Harvard Business School Teaching Note 722-466, June 2022. View Details
  • Yoffie, David B. "The Voice War Continues: Hey Google vs. Alexa vs. Siri in 2022." Harvard Business School Teaching Note 722-465, June 2022. (Revised July 2022.) View Details
  • Yoffie, David B., and Daniel Fisher. "The Voice War Continues: Hey Google vs. Alexa vs. Siri in 2022." Harvard Business School Case 722-462, May 2022. (Revised July 2022.) View Details
  • Yoffie, David, and Daniel Fisher. "Doubling Down: Elon Musk's Big Bets in 2022." Harvard Business School Case 722-439, March 2022. (Revised May 2022.) View Details
  • Yoffie, David B. "Mobileye 2021: Robotaxi and/or Consumer AV?" Harvard Business School Teaching Note 722-382, January 2022. View Details
  • Yoffie, David B. "Apple Inc. in 2020 – Select Market Data." Harvard Business School Supplement 722-387, January 2022. View Details
  • Yoffie, David B., Kriti Gupta, Mehek Punatar, Poonam Sacheti, and Poorvi Vijay. "Collaboration Wars: Slack vs. Microsoft Teams." Harvard Business School Case 722-398, December 2021. (Revised March 2022.) View Details
  • Montgomery, Cynthia A., and David B. Yoffie. "Steve Jobs: Leader Strategist." Harvard Business School Case 715-454, April 2015. (Revised December 2018.) View Details
  • Wu, Andy, David B. Yoffie, and George Gonzalez. "Skillz: Esports and Skill-Based Mobile Gaming." Harvard Business School Case 721-358, August 2020. (Revised June 2021.) View Details
  • Yoffie, David B., Danielle Golan, and Nicole Tempest Keller. "Mobileye 2021: Robotaxi and/or Consumer AV?" Harvard Business School Case 721-481, June 2021. View Details
  • Yoffie, David B., and Daniel Fisher. "Roku 2021." Harvard Business School Case 721-480, May 2021. View Details
  • Yoffie, David B., and Daniel Fisher. "Social Media War 2021: Snap vs. Facebook vs. TikTok." Harvard Business School Teaching Note 721-449, April 2021. View Details
  • Yoffie, David B., and Daniel Fisher. "Social Media War 2021: Snap vs. Facebook vs. TikTok." Harvard Business School Case 721-443, April 2021. View Details
  • Yoffie, David B. "Apple Inc. in 2020." Harvard Business School Teaching Note 721-427, December 2020. View Details
  • Yoffie, David B., Kaushal Jain, Amy Villasenor, Vicky Xu, and Annie Yang. "Extended Reality Extends into Enterprise?" Harvard Business School Case 720-472, June 2020. View Details
  • Yoffie, David B., Cameron Armstrong, Mei Tao, and Marta Zwierz. "Numenta in 2020: The Future of AI." Harvard Business School Case 720-463, May 2020. View Details
  • Yoffie, David B., and Daniel Fisher. "TiVo 2020." Harvard Business School Case 720-457, April 2020. View Details
  • Yoffie, David B., and Daniel Fisher. "Apple Inc. in 2020." Harvard Business School Case 720-454, April 2020. View Details
  • Yoffie, David B., and Daniel Fisher. "Intellectual Ventures Update 2020." Harvard Business School Case 720-438, February 2020. View Details
  • Yoffie, David B. "Ripple: The Business of Crypto." Harvard Business School Teaching Note 720-418, December 2019. View Details
  • Yoffie, David B., and Daniel Fisher. "Fixing Facebook: Fake News, Privacy, and Platform Governance." Harvard Business School Teaching Note 720-417, December 2019. View Details
  • Yoffie, David, and Daniel Fisher. "Fixing Facebook: Fake News, Privacy, and Platform Governance." Harvard Business School Case 720-400, October 2019. (Revised January 2020.) View Details
  • Yoffie, David B., Roneal Desai, and Lili Ouyang. "5G Wireless Technology, 2019." Harvard Business School Technical Note 720-362, October 2019. (Revised January 2020.) View Details
  • Yoffie, David B., and Daniel Fisher. "Walmart Update, 2019." Harvard Business School Case 719-504, April 2019. View Details
  • Yoffie, David B., and Daniel Fisher. "Elon Musk's Big Bets Update, 2019." Harvard Business School Case 719-512, May 2019. View Details
  • Yoffie, David B., and Daniel Fisher. "Mobileye Update, 2019." Harvard Business School Case 719-511, May 2019. View Details
  • Yoffie, David, and Allison M. Ciechanover. "Upwork in 2019." Harvard Business School Supplement 719-509, April 2019. View Details
  • Yoffie, David B., and George Gonzalez. "Ripple: The Business of Crypto." Harvard Business School Case 719-506, April 2019. (Revised February 2020.) View Details
  • Yoffie, David B. "Numenta: Inventing and (or) Commercializing AI." Harvard Business School Teaching Note 719-462, March 2019. View Details
  • Yoffie, David B. "Upwork: Creating the Human Cloud/Upwork in 2019." Harvard Business School Teaching Note 719-463, May 2019. View Details
  • Yoffie, David B. "Voice War: Hey Google vs. Alexa vs. Siri." Harvard Business School Teaching Note 719-464, February 2019. View Details
  • Yoffie, David B. "Apple Inc. in 2018." Harvard Business School Teaching Note 718-516, June 2018. (Revised January 2020.) View Details
  • Yoffie, David B. "Qualcomm Inc., 2019." Harvard Business School Teaching Note 718-517, June 2018. (Revised January 2020.) View Details
  • Yoffie, David B., and Andrew S. Choi. "Qualcomm Inc., 2019." Harvard Business School Case 718-514, June 2018. (Revised August 2019.) View Details
  • Yoffie, David B., Liang Wu, Jodie Sweitzer, Denzil Eden, and Karan Ahuja. "Voice War: Hey Google vs. Alexa vs. Siri." Harvard Business School Case 718-519, June 2018. (Revised January 2020.) View Details
  • Yoffie, David B., and Aakash Mehta. "$19B 4 txt app WhatsApp...omg! (B)." Harvard Business School Supplement 718-513, April 2018. View Details
  • Yoffie, David B., and Eric Baldwin. "Apple Inc. in 2018." Harvard Business School Case 718-439, May 2018. (Revised December 2019.) View Details
  • Yoffie, David B., Andy Wu, and Allison M. Ciechanover. "HTC and Virtual Reality." Harvard Business School Case 718-421, October 2017. (Revised August 2018.) View Details
  • Yoffie, David B., Natalia Prieto Nino, Prasad Raman, Brad Kowalk, and Ruby Tamberino. "Virtual Reality and the Gaming Sector 2017." Harvard Business School Technical Note 718-405, September 2017. (Revised July 2018.) View Details
  • Minor, Dylan, and David Yoffie. "Upwork: Creating the Human Cloud." Harvard Business School Case 718-402, July 2017. (Revised July 2018.) View Details
  • Yoffie, David, and Nicole Tempest Keller. "Intuit: QuickBooks (B)." Harvard Business School Supplement 717-513, May 2017. (Revised May 2019.) View Details
  • Yoffie, David B., and Eric Baldwin. "Elon Musk's Big Bets." Harvard Business School Teaching Note 717-511, May 2017. View Details
  • Yoffie, David B., and Eric Baldwin. "eBay vs. Carl Icahn, 2014, and A Note on Activist Investors and the Tech Sector." Harvard Business School Teaching Note 717-510, May 2017. (Revised October 2017.) View Details
  • Yoffie, David B. "Wal-Mart Update, 2017." Harvard Business School Teaching Note 717-509, May 2017. View Details
  • Yoffie, David B., and Eric Baldwin. "Wal-Mart Update, 2017." Harvard Business School Case 717-468, April 2017. (Revised October 2017.) View Details
  • Yoffie, David B. "Donna Dubinsky, Numenta and Artificial Intelligence." Harvard Business School Multimedia/Video Supplement 717-807, March 2017. View Details
  • Yoffie, David B. "Mobileye: The Future of Driverless Cars." Harvard Business School Multimedia/Video Supplement 717-805, March 2017. View Details
  • Yoffie, David B., Eric Baldwin, and Tom Ryder. "eBay vs. Carl Icahn, 2014: Interview with John Donahoe, eBay CEO 2008-2015." Harvard Business School Multimedia/Video Supplement 717-801, March 2017. View Details
  • Yoffie, David B., Eric Baldwin, and Brandon Kaufmann. "Elon Musk's Big Bets." Harvard Business School Case 717-431, November 2016. (Revised September 2018.) View Details
  • Yoffie, David, and Allison Ciechanover. "Pebble: Wearables Pioneer." Harvard Business School Case 717-414, September 2016. (Revised January 2020.) View Details
  • Montgomery, Cynthia A., and David B. Yoffie. "Steve Jobs: Leader Strategist." Harvard Business School Teaching Note 716-413, November 2015. View Details
  • Yoffie, David B., Liz Kind, and David Ben Shimol. "Numenta: Inventing and (or) Commercializing AI." Harvard Business School Case 716-469, June 2016. (Revised August 2019.) View Details
  • Yoffie, David B. "Apple's Future: Apple Watch, Apple TV, and/or Apple Car?" Harvard Business School Teaching Note 716-473, June 2016. View Details
  • Yoffie, David B., and Eric Baldwin. "eBay vs. Carl Icahn, 2014." Harvard Business School Case 717-417, August 2016. (Revised May 2017.) View Details
  • Yoffie, David B., and Eric Baldwin. "A Note on Activist Investors and the Tech Sector." Harvard Business School Case 716-462, June 2016. (Revised May 2017.) View Details
  • Yoffie, David B. "Searching for a New CEO: TiVo 2016." Harvard Business School Case 716-470, June 2016. (Revised May 2017.) View Details
  • Yoffie, David B. "Salesforce.com vs. Siebel (Abridged)." Harvard Business School Case 716-454, March 2016. (Revised October 2017.) View Details
  • Yao, Dennis, David Yoffie, Eric Baldwin, Daniel Fisher, and Rachel Salisbury. "A Brief Note on Global Antitrust." Harvard Business School Technical Note 716-432, March 2016. (Revised May 2020.) View Details
  • Yoffie, David B., and Eric Baldwin. "Apple's Future: Apple Watch, Apple TV, and/or Apple Car?" Harvard Business School Case 716-401, June 2015. (Revised August 2016.) View Details
  • Yoffie, David B. "Coffee Wars in India." Harvard Business School Teaching Note 715-469, June 2015. View Details
  • Yoffie, David B. "Apple Inc. in 2015." Harvard Business School Teaching Note 715-468, June 2015. View Details
  • Yoffie, David B. "Qualcomm Inc., 2009-2015." Harvard Business School Case 715-467, June 2015. (Revised August 2016.) View Details
  • Yoffie, David B., and Eric Baldwin. "Apple Inc. in 2015." Harvard Business School Case 715-456, May 2015. (Revised October 2015.) View Details
  • Yoffie, David, and Rachna Tahilyani. "Coffee Wars in India: Starbucks 2015." Harvard Business School Case 715-453, March 2015. (Revised August 2016.) View Details
  • Yoffie, David, and Rachna Tahilyani. "Coffee Wars in India: Starbucks 2012." Harvard Business School Case 715-452, March 2015. (Revised August 2016.) View Details
  • Yoffie, David B. "Mobileye: The Future of Driverless Cars." Harvard Business School Teaching Note 715-447, March 2015. View Details
  • Yoffie, David B., and Rachna Tahilyani. "Coffee Wars in India: Café Coffee Day 2015." Harvard Business School Case 715-445, March 2015. (Revised December 2015.) View Details
  • Yoffie, David B., and Rachna Tahilyani. "Coffee Wars in India: Café Coffee Day 2013." Harvard Business School Case 715-444, March 2015. (Revised December 2015.) View Details
  • Yoffie, David B. "Mobileye: The Future of Driverless Cars." Harvard Business School Case 715-421, October 2014. (Revised October 2015.) View Details
  • Yoffie, David. "LinkedIn Corporation, 2012." Harvard Business School Teaching Note 714-509, May 2014. View Details
  • Yoffie, David B. "Coffee Wars in India: Café Coffee Day Takes On the Global Brands." Harvard Business School Teaching Note 714-449, December 2013. View Details
  • Collis, David J., David B. Yoffie, and Matthew Shaffer. "Taking Dell Private." Harvard Business School Case 714-421, August 2013. (Revised December 2014.) View Details
  • Yoffie, David B., and Tanya Bijlani. "Coffee Wars in India: Café Coffee Day Takes On the Global Brands." Harvard Business School Case 714-409, August 2013. (Revised July 2014.) View Details
  • Yoffie, David, and Liz Kind. "LinkedIn Corporation, 2012 ." Harvard Business School Case 713-420, August 2012. (Revised October 2015.) View Details
  • Yoffie, David B. "Apple Inc. in 2012 (TN)." Harvard Business School Teaching Note 712-497, June 2012. View Details
  • Yoffie, David B. "Coca-Cola in 2011: In Search of a New Model (TN) ." Harvard Business School Teaching Note 712-501, June 2012. View Details
  • Yoffie, David B., and Renee Kim. "Coca-Cola in 2011: In Search of a New Model." Harvard Business School Case 711-504, June 2011. (Revised August 2012.) View Details
  • Yoffie, David B., and Penelope Rossano. "Apple Inc. in 2012." Harvard Business School Case 712-490, May 2012. (Revised August 2012.) View Details
  • Yoffie, David B., Juan Alcacer, and Renee Kim. "HTC Corp. in 2012." Harvard Business School Case 712-423, May 2012. (Revised September 2012.) View Details
  • Hagiu, Andrei, and David B. Yoffie. "Brightcove, Inc. in 2007." Harvard Business School Case 712-424, September 2011. (Revised March 2014.) View Details
  • Yoffie, David B., and Renee Kim. "Wal-Mart Update, 2011." Harvard Business School Case 711-546, June 2011. (Revised March 2013.) View Details
  • Yoffie, David B. "Wal-Mart Update, 2011 (TN)." Harvard Business School Teaching Note 711-547, June 2011. View Details
  • Yoffie, David B. "Cola Wars Continue: Coke and Pepsi in 2010 (TN)." Harvard Business School Teaching Note 711-531, June 2011. View Details
  • Yoffie, David B., and Renee Kim. "Cola Wars Continue: Coke and Pepsi in 2010." Harvard Business School Case 711-462, December 2010. (Revised May 2011.) View Details
  • Yoffie, David B. "Qualcomm Incorporated 2009 and Qualcomm Incorporated 2011 Update (TN)." Harvard Business School Teaching Note 710-445, January 2010. (Revised May 2011.) View Details
  • Yoffie, David B., Andrei Hagiu, and Elizabeth A. Kind. "Qualcomm Incorporated 2009." Harvard Business School Case 710-433, October 2009. (Revised March 2011.) View Details
  • Yoffie, David B., and Renee Kim. "Apple Inc. in 2010." Harvard Business School Case 710-467, April 2010. (Revised July 2014.) View Details
  • Hagiu, Andrei, David B. Yoffie, and Alison Berkley Wagonfeld. "Intellectual Ventures." Harvard Business School Case 710-423, September 2009. (Revised February 2011.) View Details
  • Yoffie, David B. "Qualcomm Incorporated 2011 Update." Harvard Business School Supplement 711-463, December 2010. (Revised January 2011.) View Details
  • Yoffie, David B., and Renee Kim. "HTC Corp. in 2009." Harvard Business School Case 709-466, June 2009. (Revised November 2010.) View Details
  • Yoffie, David B. "Apple Inc. in 2010 (TN)." Harvard Business School Teaching Note 710-484, June 2010. View Details
  •  View Details
  • Casadesus-Masanell, Ramon, David B. Yoffie, and Sasha Mattu. "Intel Corporation: 1968-2003; Intel Corporation: 2005 (TN)." Harvard Business School Teaching Note 704-465, January 2004. (Revised March 2010.) View Details
  • Yoffie, David B., and Renee Kim. "Gucci Group in 2009." Harvard Business School Case 709-459, January 2009. (Revised February 2010.) View Details
  • Casadesus-Masanell, Ramon, David B. Yoffie, and Sasha Mattu. "Intel Corporation: 1968-2003." Harvard Business School Case 703-427, November 2002. (Revised February 2010.) View Details
  • Yoffie, David B. "Gucci Group N.V. (TN) (A), (B), (C) and Gucci Group in 2009." Harvard Business School Teaching Note 710-446, January 2010. View Details
  • Yoffie, David B. "HTC Corp. in 2009 (TN)." Harvard Business School Teaching Note 710-427, November 2009. View Details
  • Yoffie, David B., Andrei Hagiu, and Michael Slind. "VMware, Inc., 2008." Harvard Business School Case 709-435, September 2008. (Revised August 2009.) View Details
  • Yoffie, David B. "CF MotorFreight in 1992." Harvard Business School Case 793-100, March 1993. (Revised May 2009.) View Details
  • Yoffie, David B., and Michael Slind. "Cola Wars Continue: Coke and Pepsi in 2006." Harvard Business School Case 706-447, May 2006. (Revised April 2009.) View Details
  • Yoffie, David B., and Renee Kim. "E Ink in 2008." Harvard Business School Case 709-443, November 2008. (Revised April 2009.) View Details
  • Yoffie, David B. "LinkedIn Corp., 2008 (TN)." Harvard Business School Teaching Note 709-432, December 2008. View Details
  • Yoffie, David B., and Michael Slind. "Apple Inc., 2008 (TN)." Harvard Business School Teaching Note 708-493, April 2008. (Revised September 2008.) View Details
  • Yoffie, David B., and Michael Slind. "Apple Inc., 2008." Harvard Business School Case 708-480, February 2008. (Revised September 2008.) View Details
  • "Strategy: Building and Sustaining Competitive Advantage." Harvard Business School Class Lecture 705-509, June 2005. (Revised September 2008.) View Details
  • Yoffie, David B., Travis D. Merrill, and Michael Slind. "iPod vs. Cell Phone: A Mobile Music Revolution?" Harvard Business School Case 707-419, August 2006. (Revised March 2008.) View Details
  • Yoffie, David B., and Michael Slind. "TiVo 2007: DVRs and Beyond (TN)." Harvard Business School Teaching Note 708-474, January 2008. View Details
  • Yoffie, David B., and Michael Slind. "TiVo 2007: DVRs and Beyond." Harvard Business School Case 708-401, October 2007. (Revised December 2007.) View Details
  • Yoffie, David B., and Michael Slind. "EU Verdict Against Microsoft." Harvard Business School Case 706-503, May 2006. (Revised October 2007.) View Details
  • Yoffie, David B., and Michael Slind. "iPhone vs. Cell Phone." Harvard Business School Case 708-451, October 2007. View Details
  • Yoffie, David B., Ward Bullard, Nikhil Raj, and Suja Vaidyanathan. "VMware, Inc. (A)." Harvard Business School Case 707-013, September 2006. (Revised September 2007.) View Details
  • Yoffie, David B., and Michael Slind. "Wal-Mart, 2007." Harvard Business School Case 707-517, March 2007. (Revised June 2007.) View Details
  • Yoffie, David B., and Michael Slind. "Apple Computer, 2006." Harvard Business School Case 706-496, April 2006. (Revised May 2007.) View Details
  • Yoffie, David B., Barbara Mack, Adriana Boden, and Lee Rand. "Intel Capital, 2005 (A)." Harvard Business School Case 705-408, August 2004. (Revised April 2007.) View Details
  • Yoffie, David B. "iPod vs. Cell Phone: A Mobile Music Revolution? (TN)." Harvard Business School Teaching Note 707-548, April 2007. View Details
  • Yoffie, David B., and Michael Slind. "DVD War." Harvard Business School Case 706-504, May 2006. (Revised November 2006.) View Details
  • Yoffie, David B., and Alison Berkley Wagonfeld. "Oracle vs. salesforce.com." Harvard Business School Case 705-440, June 2005. (Revised September 2006.) View Details
  • Yoffie, David B., and Barbara Mack. "PalmSource 2005." Harvard Business School Case 706-420, August 2005. (Revised August 2006.) View Details
  • Yoffie, David B., Dharmesh M Mehta, and Rachel Sha. "Note on the Convergence Between Genomics & Information Technology." Harvard Business School Background Note 705-500, June 2005. (Revised July 2006.) View Details
  • Yoffie, David B. "Apple Computer, 2006 (TN)." Harvard Business School Teaching Note 706-513, June 2006. View Details
  • Yoffie, David B. "Cola Wars Continue: Coke and Pepsi in 2006 (TN)." Harvard Business School Teaching Note 706-514, June 2006. View Details
  • Yoffie, David B. "Rambus Inc., 2005." Harvard Business School Case 706-416, August 2005. (Revised April 2006.) View Details
  • Yoffie, David B., Pai-Ling Yin, and Barbara Mack. "Strategic Inflection: TiVo in 2005." Harvard Business School Case 706-421, October 2005. (Revised March 2006.) View Details
  • Yoffie, David B., and Barbara Mack. "E Ink in 2005." Harvard Business School Case 705-506, June 2005. (Revised March 2006.) View Details
  • Yoffie, David B. "Gucci Group N.V. (Domenico De Sole)." Harvard Business School Video Supplement 706-805, February 2006. View Details
  • Yoffie, David B. "E Ink in 2005 (TN)." Harvard Business School Teaching Note 706-477, January 2006. View Details
  • Yoffie, David B. "Microsoft in 2005 (TN)." Harvard Business School Teaching Note 706-467, January 2006. View Details
  • Yoffie, David B. "Strategic Inflection: TiVo in 2005 (TN)." Harvard Business School Teaching Note 706-475, January 2006. View Details
  • Yoffie, David B., Darmesh M Mehta, and Rudina I Seseri. "Microsoft in 2005." Harvard Business School Case 705-505, June 2005. (Revised January 2006.) View Details
  • Yoffie, David B. "Apple Computer, 2005 (TN)." Harvard Business School Teaching Note 706-460, December 2005. View Details
  • Yoffie, David B., Pai-Ling Yin, and Christina L. Darwall. "PalmSource, Inc." Harvard Business School Case 704-473, June 2004. (Revised November 2005.) View Details
  • Yoffie, David B., and Yusi Wang. "Wal-Mart in 2002." Harvard Business School Case 702-466, March 2002. (Revised October 2005.) View Details
  • Yoffie, David B., and Yusi Wang. "Apple Computer 2002." Harvard Business School Case 702-469, March 2002. (Revised October 2005.) View Details
  • Yoffie, David B., and Michael Slind. "Intel Corporation 2005." Harvard Business School Case 706-437, October 2005. View Details
  • Rukstad, Michael G., David B. Yoffie, Carl Johnston, and Tyrell Levine. "Microsoft in 2002." Harvard Business School Case 702-411, September 2001. (Revised August 2005.) View Details
  • Yoffie, David B., and Barbara Mack. "Apple Computer, 2005." Harvard Business School Case 705-469, January 2005. (Revised August 2005.) View Details
  • Yoffie, David B. "Wintel (F): From Multi-Geographic Contact to Open Source." Harvard Business School Case 705-413, September 2004. (Revised June 2005.) View Details
  • Yoffie, David B. "Intel Corporation 1988 (TN)." Harvard Business School Teaching Note 389-191, May 1989. (Revised June 2005.) View Details
  • Yoffie, David B., Pai-Ling Yin, and Elizabeth Kind. "QUALCOMM, Inc. 2004." Harvard Business School Case 705-401, September 2004. (Revised June 2005.) View Details
  • Yoffie, David B. "QUALCOMM, Inc. 2004 (TN)." Harvard Business School Teaching Note 705-487, May 2005. View Details
  • Yoffie, David B., and Barbara Mack. "Wal-Mart, 2005." Harvard Business School Case 705-460, January 2005. (Revised April 2005.) View Details
  • Yoffie, David B., and Deborah Freier. "Intellectual Property and Strategy." Harvard Business School Background Note 704-493, May 2004. (Revised April 2005.) View Details
  • Yoffie, David B., and Deborah Freier. "Instant Messaging." Harvard Business School Case 704-502, May 2004. (Revised March 2005.) View Details
  • Yoffie, David B., and Deborah Freier. "Music Downloads." Harvard Business School Case 704-503, May 2004. (Revised March 2005.) View Details
  • Yoffie, David B. "Apple Computer 2002 and Apple Computer 2005 (TN)." Harvard Business School Teaching Note 702-473, May 2002. (Revised February 2005.) View Details
  • Yoffie, David B. "Textiles and the Multi-Fiber Arrangement (TN)." Harvard Business School Teaching Note 385-294, February 1985. (Revised January 2005.) View Details
  • Yoffie, David B., and Deborah Freier. "Rambus Inc., 2004." Harvard Business School Case 704-500, June 2004. (Revised January 2005.) View Details
  • Yoffie, David B. "Wal-Mart 2005 (TN)." Harvard Business School Teaching Note 705-472, January 2005. View Details
  • Yoffie, David B., and Barbara Mack. "Nokia Update 2004." Harvard Business School Case 705-429, October 2004. (Revised December 2004.) View Details
  • Rukstad, Michael G., David B. Yoffie, Brian DeLacey, and Deborah Freier. "Microsoft in 2004." Harvard Business School Case 704-508, June 2004. (Revised November 2004.) View Details
  • Yin, Pai-Ling, and David B. Yoffie. "Strategic Inflection: TiVo in 2003 (A & B) TN." Harvard Business School Teaching Note 704-497, June 2004. View Details
  • Yoffie, David B., and Deborah Freier. "56K Modem Battle." Harvard Business School Background Note 704-501, May 2004. View Details
  • Yoffie, David B., Ramon Casadesus-Masanell, and Sasha Mattu. "Wintel (A): Cooperation or Conflict." Harvard Business School Case 704-419, August 2003. (Revised March 2004.) View Details
  • Yoffie, David B., Pai-Ling Yin, and Christina L. Darwall. "Strategic Inflection: TiVo in 2003 (A)." Harvard Business School Case 704-425, October 2003. (Revised February 2004.) View Details
  • Yoffie, David B., and Yusi Wang. "Cola Wars Continue: Coke and Pepsi in the Twenty-First Century." Harvard Business School Case 702-442, January 2002. (Revised January 2004.) View Details
  • Yoffie, David B., and Rebecca Henderson. "Nokia and MIT's Project Oxygen (Abridged)." Harvard Business School Case 704-474, January 2004. View Details
  • Yoffie, David B., Pai-Ling Yin, and Christina L. Darwall. "Strategic Inflection: TiVo in 2003 (B)." Harvard Business School Case 704-429, October 2003. (Revised December 2003.) View Details
  • Darwall, Christina, Pai-Ling Yin, and David B. Yoffie. "Strategic Inflection: TiVo in 2003 (B)." Harvard Business School Spreadsheet Supplement 704-751, October 2003. View Details
  • Yoffie, David B. "Wintel (B): From NSP to MMX." Harvard Business School Case 704-420, August 2003. View Details
  • Yoffie, David B. "Wintel (C): From MMX to the Internet." Harvard Business School Case 704-421, August 2003. View Details
  • Yoffie, David B. "Wintel (D): From the Internet to Multi-Market Coordination." Harvard Business School Case 704-422, August 2003. View Details
  • Yoffie, David B. "Wintel (E): From Multi-Market Contact to Multi-Geographic Contact." Harvard Business School Case 704-423, August 2003. View Details
  • Yoffie, David B. "Judo Strategy." Boston: Harvard Business School Publishing Class Lecture, 2003. Electronic. (Faculty Lecture: HBSP Product Number 1512C.) View Details
  • Yoffie, David B., and Mary Kwak. "AOL Europe vs. Freeserve (A)." Harvard Business School Case 703-409, August 2002. (Revised December 2002.) View Details
  • Yoffie, David B., and Mary Kwak. "AOL Europe vs. Freeserve (B)." Harvard Business School Case 703-410, August 2002. (Revised December 2002.) View Details
  • Yoffie, David B., and Mary Kwak. "AOL Europe vs. Freeserve (A,B, and C) (TN)." Harvard Business School Teaching Note 703-444, December 2002. View Details
  • Yoffie, David B., and Mary Kwak. "AOL Europe vs. Freeserve (C)." Harvard Business School Case 703-411, August 2002. View Details
  • Yoffie, David B. "Cola Wars Continue: Coke and Pepsi in the Twenty-First Century, TN." Harvard Business School Teaching Note 703-403, July 2002. View Details
  • Yoffie, David B. "Wal-Mart in 2002, TN." Harvard Business School Teaching Note 702-472, June 2002. View Details
  • Yoffie, David B., and Mary Kwak. "Gucci Group N.V. (C)." Harvard Business School Supplement 702-479, April 2002. View Details
  • Yoffie, David B. "Microsoft in 2002 TN." Harvard Business School Teaching Note 702-459, February 2002. View Details
  • Yoffie, David B., and Mary Kwak. "Gucci Group N.V. (A)." Harvard Business School Case 701-037, September 2000. (Revised May 2001.) View Details
  • Yoffie, David B., and Mary Kwak. "Gucci Group N.V. (B)." Harvard Business School Supplement 701-089, April 2001. View Details
  • Yoffie, David B., and Mary Kwak. "Browser Wars, 1994-1998, The." Harvard Business School Case 798-094, June 1998. (Revised January 2001.) View Details
  • Rukstad, Michael G., David B. Yoffie, and Carl Johnston. "Microsoft, 2000." Harvard Business School Case 700-071, February 2000. (Revised April 2000.) View Details
  • Yoffie, David B., and Sharon Foley. "Cola Wars Continue: Coke vs. Pepsi in the 1990s." Harvard Business School Case 794-055, March 1994. (Revised March 2000.) View Details
  • Yoffie, David B., and Mary Kwak. "Browser Wars, 1994-1998, The TN." Harvard Business School Teaching Note 700-046, September 1999. View Details
  • Yoffie, David B., and Richard Seet. "Internationalizing the Cola Wars (B): The Battle for India." Harvard Business School Case 795-187, May 1995. (Revised August 1999.) View Details
  • Yoffie, David B., and Mary Kwak. "Apple Computer--1999." Harvard Business School Case 799-108, March 1999. (Revised May 1999.) View Details
  • Yoffie, David B., and Mary Kwak. "Apple Computer 1999 TN." Harvard Business School Teaching Note 799-150, May 1999. View Details
  • Yoffie, David B., and Mary Kwak. "Broadband Race, The." Harvard Business School Background Note 799-106, May 1999. View Details
  • Yoffie, David B. "Apple Computer 1998." Harvard Business School Case 798-099, April 1998. (Revised March 1999.) View Details
  • Yoffie, David B., and Anthony St. George. "Wal-Mart--1997." Harvard Business School Case 797-099, February 1997. (Revised November 1998.) View Details
  • Yoffie, David B. "NIKE (A) (Condensed)." Harvard Business School Case 391-238, May 1991. (Revised October 1998.) View Details
  • Khanna, Tarun, and David B. Yoffie. "Microsoft--1995 (Abridged)." Harvard Business School Case 799-003, July 1998. View Details
  • Yoffie, David B., and Anthony St. George. "Woolworths South Africa." Harvard Business School Case 798-026, October 1997. (Revised June 1998.) View Details
  • Yoffie, David B. "The Transformation of IBM; The Transformation of IBM, Supplement TN." Harvard Business School Teaching Note 394-036, July 1993. (Revised May 1998.) View Details
  • Yoffie, David B. "Microsoft's Networking Strategy, Note on PC Network SW90 TN." Harvard Business School Teaching Note 794-011, July 1993. (Revised May 1998.) View Details
  • Yoffie, David B. "Swissair's Alliances (A); Swissair's Alliances (B) TN." Harvard Business School Teaching Note 794-012, July 1993. (Revised May 1998.) View Details
  • Yoffie, David B. "Kennedy and the Balance of Payments; Balance of Payments: Accounting and Presentation; Kennedy and the Balance of Payments, Exercise Worksheet; & Answers, Teaching Note." Harvard Business School Teaching Note 385-241, December 1984. (Revised May 1998.) View Details
  • Yoffie, David B. "Semiconductor Industry Association and the Trade Dispute with Japan, The, (A), (B), (C), and Supplements, TN." Harvard Business School Teaching Note 388-103, February 1988. (Revised May 1998.) View Details
  • Yoffie, David B. "Motorola and Japan (A), (B), and (A), Supplement, Teaching Note." Harvard Business School Teaching Note 389-008, July 1988. (Revised May 1998.) View Details
  • Yoffie, David B. "Lotus Development Corp.: Entering International Markets, Note on Comparative Advantage, & Note on Sources of Comparative Advantage, TN." Harvard Business School Teaching Note 389-039, October 1988. (Revised May 1998.) View Details
  • Yoffie, David B. "Searching for Trade Remedies: The U.S. Machine Tool Industry--1983 & United States Trade Law, Teaching Note." Harvard Business School Teaching Note 389-059, November 1988. (Revised May 1998.) View Details
  • Yoffie, David B. "Collision Course in Commercial Aircraft: Boeing-Airbus-McDonnell Douglas--1991 (A) & New Theories of International Trade, Teaching Note." Harvard Business School Teaching Note 390-073, October 1989. (Revised May 1998.) View Details
  • Yoffie, David B. "Microsoft Goes Online: MSN 1998." Harvard Business School Supplement 798-108, May 1998. View Details
  • Yoffie, David B. "Retail in Mexico,1993 TN." Harvard Business School Teaching Note 798-109, May 1998. View Details
  • Yoffie, David B. "Wal-Mart 1997; Wal-Mart Ventures into Mexico; Wal-Mart in East Asia." Harvard Business School Teaching Note 798-110, May 1998. View Details
  • Yoffie, David B. "Internationalizing the Cola Wars (A): The Battle for China and Asian Markets & (B): The Battle for India TN." Harvard Business School Teaching Note 798-105, May 1998. View Details
  • Yoffie, David B. "Apple Computer 1996, Apple Computer 1997, and Apple Computer 1998 TN." Harvard Business School Teaching Note 798-033, May 1998. View Details
  • Yoffie, David B. "Microsoft Goes Online: MSN 1997." Harvard Business School Case 798-035, October 1997. (Revised January 1998.) View Details
  • Yoffie, David B. "Microsoft Goes Online: MSN 1996 Microsoft Goes Online: MSN 1997 TN." Harvard Business School Teaching Note 798-044, December 1997. (Revised December 1997.) View Details
  • Yoffie, David B. "Microsoft Goes Online: MSN 1996." Harvard Business School Case 798-019, November 1997. View Details
  • Yoffie, David B. "Woolworths South Africa TN." Harvard Business School Teaching Note 798-043, November 1997. View Details
  • Yoffie, David B. "Internationalizing the Cola Wars (A): The Battle for China and Asian Markets." Harvard Business School Case 795-186, May 1995. (Revised September 1997.) View Details
  • Yoffie, David B. "Apple Computer--1997." Harvard Business School Case 797-098, February 1997. (Revised September 1997.) View Details
  • Yoffie, David B. "Apple Computer 1996." Harvard Business School Supplement 796-126, February 1996. (Revised December 1996.) View Details
  • Khanna, Tarun, David B. Yoffie, and Israel Yellen Ganot. "Microsoft, 1995." Harvard Business School Case 795-147, April 1995. (Revised July 1996.) View Details
  • Yoffie, David B. "Transformation of IBM, The, Supplement." Harvard Business School Supplement 792-105, June 1992. (Revised November 1995.) View Details
  • Yoffie, David B., and Richard Seet. "Wal-Mart in East Asia." Harvard Business School Case 795-188, June 1995. (Revised July 1995.) View Details
  • Yoffie, David B. "Cola Wars Continue: Coke vs. Pepsi in the 1990s TN." Harvard Business School Teaching Note 794-143, May 1994. (Revised May 1995.) View Details
  • Yoffie, David B. "Apple Computer 1995 (A) and (B) and Apple Computer in China,1993 TN." Harvard Business School Teaching Note 795-136, March 1995. View Details
  • Yoffie, David B., and Takia Mahmood. "Apple Computer 1995 (A)." Harvard Business School Supplement 795-061, January 1995. (Revised March 1995.) View Details
  • Yoffie, David B. "Swissair's Alliances (A)." Harvard Business School Case 794-152, June 1994. (Revised March 1995.) View Details
  • Yoffie, David B. "Swissair's Alliances (B)--1991-94." Harvard Business School Supplement 794-153, June 1994. (Revised March 1995.) View Details
  • Yoffie, David B., and Takia Mahmood. "Apple Computer 1995 (B): Competitor Updates." Harvard Business School Supplement 795-073, January 1995. (Revised February 1995.) View Details
  • Yoffie, David B. "CF MotorFreight in 1992, Video." Harvard Business School Video Supplement 795-514, December 1994. View Details
  • Yoffie, David B. "Apple Computer--1992." Harvard Business School Case 792-081, April 1992. (Revised August 1994.) View Details
  • Yoffie, David B. "Apple Computer in China--1993." Harvard Business School Case 794-100, January 1994. (Revised July 1994.) View Details
  • Yoffie, David B. "Collision Course in Commercial Aircraft: Boeing-Airbus-McDonnell Douglas--1991 (B)." Harvard Business School Supplement 794-149, June 1994. View Details
  • Yoffie, David B. "Microsoft's Networking Strategy." Harvard Business School Case 792-021, September 1991. (Revised May 1994.) View Details
  • Yoffie, David B. "Note on the PC Network Software Industry--1990." Harvard Business School Background Note 792-022, September 1991. (Revised May 1994.) View Details
  • Yoffie, David B. "CF MotorFreight in 1992 TN." Harvard Business School Teaching Note 794-140, April 1994. View Details
  • Yoffie, David B., and Johanna M. Hurstak. "Reshaping Apple Computer's Destiny 1992." Harvard Business School Case 393-011, September 1992. (Revised January 1994.) View Details
  • Yoffie, David B. "Collision Course in Commercial Aircraft: Boeing-Airbus-McDonnell Douglas--1991 (A)." Harvard Business School Case 391-106, May 1991. (Revised October 1993.) View Details
  • Yoffie, David B., and Charles McHugh LaFollette. "Retail in Mexico 1993." Harvard Business School Case 793-144, June 1993. (Revised September 1993.) View Details
  • Yoffie, David B. "Reshaping Apple Computer's Destiny 1992 TN." Harvard Business School Teaching Note 394-037, July 1993. View Details
  • Yoffie, David B. "Acer Incorporated TN." Harvard Business School Teaching Note 694-033, July 1993. View Details
  • Yoffie, David B., and Jonathan Ginns. "Wal-Mart Update 1992." Harvard Business School Supplement 793-070, December 1992. (Revised July 1993.) View Details
  • Yoffie, David B. "Cummins Engine Co. in 1979." Harvard Business School Case 387-066, October 1986. (Revised July 1993.) View Details
  • Badaracco, Joseph L., Jr., and David B. Yoffie. "Trade In Services and American Express." Harvard Business School Case 383-114, April 1983. (Revised June 1993.) View Details
  • Yoffie, David B. "Global Semiconductor Industry--1987." Harvard Business School Background Note 388-052, November 1987. (Revised March 1993.) View Details
  • Yoffie, David B. "Polaroid-Kodak (B4) and (B5) (Alternate Version)." Harvard Business School Supplement 793-086, January 1993. View Details
  • Yoffie, David B. "Apple Computer--1992, Teaching Note." Harvard Business School Teaching Note 792-098, May 1992. (Revised January 1993.) View Details
  • Yoffie, David B. "Apple Computer--John Sculley, Chairman & CEO--Presentation to ISMP Participants - 7/6/92 Videotape." Harvard Business School Video Supplement 793-507, December 1992. View Details
  • Yoffie, David B., and Jonathan Ginns. "Wal-Mart Ventures into Mexico." Harvard Business School Supplement 793-071, December 1992. View Details
  • Yoffie, David B., and John J. Coleman. "Motorola and Japan (A)." Harvard Business School Case 388-056, October 1987. (Revised February 1992.) View Details
  • Yoffie, David B., and John J. Coleman. "Semiconductor Industry Association and the Trade Dispute with Japan (C), The." Harvard Business School Case 388-049, September 1987. (Revised January 1992.) View Details
  • Yoffie, David B. "Intel Corp.--1988." Harvard Business School Case 389-063, February 1989. (Revised December 1991.) View Details
  • Yoffie, David B. "Note on Microcomputers: Overview of PCs and Workstations." Harvard Business School Background Note 389-136, February 1989. (Revised December 1991.) View Details
  • Pearson, Andrall E., and David B. Yoffie. "The Transformation of IBM." Harvard Business School Case 391-073, November 1990. (Revised September 1991.) View Details
  • Gomes-Casseres, Benjamin, David B. Yoffie, and Heather A. Hazard. "Zenith and High-Definition Television--1990." Harvard Business School Case 391-084, February 1991. (Revised April 1991.) View Details
  • Yoffie, David B., and John J. Coleman. "Motorola and Japan (A), Supplement." Harvard Business School Supplement 388-057, October 1987. (Revised April 1991.) View Details
  • Yoffie, David B. "Cummins Engine Co. in 1979, Teaching Note." Harvard Business School Teaching Note 389-013, October 1988. (Revised March 1991.) View Details
  • Yoffie, David B., and John J. Coleman. "Semiconductor Industry Association and the Trade Dispute with Japan (A), The." Harvard Business School Case 387-205, June 1987. (Revised March 1991.) View Details
  • Gomes-Casseres, Benjamin, and David B. Yoffie. "Zenith and High-Definition Television--1990, Video." Harvard Business School Video Supplement 891-513, March 1991. View Details
  • Yoffie, David B., and John J. Coleman. "Motorola and Japan (B)." Harvard Business School Supplement 389-172, May 1989. (Revised February 1991.) View Details
  • Emmons, Willis M., III, Richard H.K. Vietor, and David B. Yoffie. "Global Telecommunications Equipment Industry." Harvard Business School Background Note 391-020, October 1990. View Details
  • Yoffie, David B. "Textiles and the Multi-Fiber Arrangement." Harvard Business School Background Note 383-164, April 1983. (Revised October 1990.) View Details
  • Yoffie, David B., and Heather A. Hazard. "New Theories of International Trade." Harvard Business School Background Note 390-001, July 1989. (Revised August 1990.) View Details
  • Yoffie, David B. "Soviet Gas Pipeline, Teaching Note." Harvard Business School Teaching Note 385-240, December 1984. (Revised July 1990.) View Details
  • Yoffie, David B. "Cummins Engine Co. in the Soviet Union." Harvard Business School Case 389-018, September 1988. (Revised June 1990.) View Details
  • Yoffie, David B. "The World VCR Industry." Harvard Business School Case 387-098, January 1987. (Revised January 1990.) View Details
  • Yoffie, David B. "United States Trade Law." Harvard Business School Background Note 387-137, February 1987. (Revised August 1989.) View Details
  • Yoffie, David B. "Cummins Engine Co. in the Soviet Union, Teaching Note." Harvard Business School Teaching Note 389-062, January 1989. (Revised June 1989.) View Details
  • Yoffie, David B., and John J. Coleman. "Note on Sources of Comparative Advantage." Harvard Business School Background Note 387-024, July 1986. (Revised April 1989.) View Details
  • Yoffie, David B., and John J. Coleman. "North American Telecom International." Harvard Business School Case 387-021, October 1986. (Revised March 1989.) View Details
  • Yoffie, David B., and John J. Coleman. "Semiconductor Industry Association and the Trade Dispute with Japan, The: Harris Corp. Profile, Supplement." Harvard Business School Supplement 387-194, June 1987. (Revised February 1989.) View Details
  • Yoffie, David B. "The World VCR Industry, Teaching Note." Harvard Business School Teaching Note 389-086, January 1989. View Details
  • Yoffie, David B. "B-W Footwear (TN)." Harvard Business School Teaching Note 389-061, November 1988. View Details
  • Yoffie, David B. "MG Services, Teaching Note." Harvard Business School Teaching Note 389-060, November 1988. View Details
  • Yoffie, David B. "B-W Footwear." Harvard Business School Case 387-022, October 1986. (Revised November 1988.) View Details
  • Yoffie, David B. "General Electric Trading Co.--1985, Teaching Note." Harvard Business School Teaching Note 389-038, October 1988. View Details
  • Yoffie, David B. "Maxtor Corp.: George Scalise, CEO: Simulated Meeting of the Semiconductor Industry Assoc. 2/25/88, Video." Harvard Business School Video Supplement 889-506, September 1988. View Details
  • Yoffie, David B. "Global Semiconductor Industry--1987, Teaching Note." Harvard Business School Teaching Note 389-007, July 1988. (Revised July 1988.) View Details
  • Yoffie, David B. "Searching for Trade Remedies: The U.S. Machine Tool Industry--1983." Harvard Business School Case 388-071, November 1987. (Revised March 1988.) View Details
  • Yoffie, David B., and John J. Coleman. "Semiconductor Industry Association and the Trade Dispute with Japan (B), The." Harvard Business School Case 387-195, June 1987. (Revised February 1988.) View Details
  • Yoffie, David B. "Intel Corp.--1987." Harvard Business School Case 388-051, February 1988. View Details
  • Yoffie, David B. "Kennedy and the Balance of Payments, Exercise Worksheet." Harvard Business School Supplement 384-006, August 1983. (Revised February 1988.) View Details
  • Yoffie, David B. "General Electric Exports: Financing Trade with China." Harvard Business School Case 387-067, November 1986. (Revised January 1988.) View Details
  • Yoffie, David B. "Note on Trade Finance." Harvard Business School Background Note 387-069, January 1987. (Revised January 1988.) View Details
  • Yoffie, David B. "Cummins Engine Co. in 1979, Video." Harvard Business School Video Supplement 888-507, December 1987. View Details
  • Yoffie, David B. "Cornes & Co." Harvard Business School Case 387-068, December 1986. (Revised November 1987.) View Details
  • Yoffie, David B. "General Electric Trading Co.--1985." Harvard Business School Case 386-103, November 1985. (Revised November 1987.) View Details
  • Yoffie, David B. "MG Services." Harvard Business School Case 387-086, November 1986. (Revised November 1987.) View Details
  • Yoffie, David B. "MG Services, Video." Harvard Business School Video Supplement 888-504, October 1987. View Details
  • Yoffie, David B., and John J. Coleman. "Semiconductor Industry Association and the Trade Dispute with Japan, The: Texas Instruments Profile, Supplement." Harvard Business School Supplement 387-192, June 1987. (Revised October 1987.) View Details
  • Yoffie, David B. "Semiconductor Industry Association and the Trade Dispute with Japan, The: National Semiconductor Profile, Supplement." Harvard Business School Supplement 388-021, August 1987. (Revised October 1987.) View Details
  • Yoffie, David B. "Lotus Development Corp.: Entering International Markets, Video." Harvard Business School Video Supplement 888-503, September 1987. View Details
  • Yoffie, David B. "Semiconductor Industry Association and the Trade Dispute with Japan, The: Digital Equipment Corp. Profile, Supplement." Harvard Business School Supplement 388-013, August 1987. View Details
  • Yoffie, David B. "Semiconductor Industry Association and the Trade Dispute with Japan, The: International Rectifier Profile, Supplement." Harvard Business School Supplement 388-019, August 1987. View Details
  • Yoffie, David B. "Semiconductor Industry Association and the Trade Dispute with Japan, The: Motorola Profile, Supplement." Harvard Business School Supplement 388-020, August 1987. View Details
  • Yoffie, David B., and John J. Coleman. "Note on Comparative Advantage." Harvard Business School Background Note 387-023, July 1986. (Revised August 1987.) View Details
  • Yoffie, David B. "B-W Footwear: Interview with Robert Siff, President, and Lawrence Siff, Video." Harvard Business School Video Supplement 887-549, June 1987. View Details
  • Yoffie, David B., and John J. Coleman. "Semiconductor Industry Association and the Trade Dispute with Japan, The: IBM Profile, Supplement." Harvard Business School Supplement 387-191, June 1987. View Details
  • Yoffie, David B., and John J. Coleman. "Semiconductor Industry Association and the Trade Dispute with Japan, The: Chart of Arguments/SIA's Section 301, Supplement." Harvard Business School Supplement 387-206, June 1987. View Details
  • Yoffie, David B., and John J. Coleman. "Lotus Development Corporation: Entering International Markets." Harvard Business School Case 387-034, August 1986. (Revised June 1987.) View Details
  • Yoffie, David B., and John J. Coleman. "The Semiconductor Industry Association and the Trade Dispute with Japan: Advanced Micro Devices Profile, Supplement." Harvard Business School Supplement 387-193, June 1987. View Details
  • Yoffie, David B., and John J. Coleman. "Motorola's Japan Strategy." Harvard Business School Case 387-093, December 1986. (Revised April 1987.) View Details
  • Yoffie, David B. "South Korea: Trade and the Electronics Industry." Harvard Business School Case 387-036, October 1986. (Revised February 1987.) View Details
  • Yoffie, David B. "B-W Footwear Factory Tour, Video." Harvard Business School Video Supplement 887-523, January 1987. View Details
  • Yoffie, David B. "Carnes & Co., Video." Harvard Business School Video Supplement 887-522, December 1986. View Details
  • Yoffie, David B., and John J. Coleman. "J.M.L. Trader Co. Ltd. (B)." Harvard Business School Supplement 387-013, July 1986. View Details
  • Yoffie, David B., and John J. Coleman. "J.M.L. Trader Co. Ltd. (C)." Harvard Business School Supplement 387-014, July 1986. View Details
  • Yoffie, David B., and John J. Coleman. "J.M.L. Trader Co. Ltd. (A)." Harvard Business School Case 387-012, July 1986. View Details
  • Yoffie, David B. "Soviet Gas Pipeline." Harvard Business School Case 384-007, April 1984. (Revised June 1986.) View Details
  • Yoffie, David B. "Zenith and the Color Television Fight." Harvard Business School Case 383-070, December 1982. (Revised April 1986.) View Details
  • Yoffie, David B. "Countertrade and Merban Corp., Teaching Note." Harvard Business School Teaching Note 385-286, February 1985. (Revised March 1986.) View Details
  • Yoffie, David B. "Kennedy and the Balance of Payments, Exercise Worksheet (Answers)." Harvard Business School Supplement 385-243, December 1984. (Revised February 1986.) View Details
  • Yoffie, David B. "Countertrade and Merban Corp." Harvard Business School Case 383-116, April 1983. (Revised December 1985.) View Details
  • Yoffie, David B. "China: Central Economic Planning, Teaching Note." Harvard Business School Teaching Note 385-171, October 1984. (Revised October 1985.) View Details
  • Yoffie, David B. "Kennedy and the Balance of Payments." Harvard Business School Case 383-073, December 1982. (Revised July 1985.) View Details
  • Yoffie, David B. "China: Central Economic Planning." Harvard Business School Case 383-089, February 1983. (Revised May 1985.) View Details
  • Badaracco, Joseph L., Jr., and David B. Yoffie. "Trade In Services and American Express, Teaching Note." Harvard Business School Teaching Note 385-307, March 1985. View Details
  • Yoffie, David B. "Soviet Gas Pipeline, Supplement." Harvard Business School Supplement 385-242, December 1984. View Details
  • Yoffie, David B. "Note on Free Trade and Protectionism." Harvard Business School Background Note 383-174, April 1983. (Revised December 1984.) View Details
  • Yoffie, David B. "Export Controls." Harvard Business School Background Note 384-008, April 1984. View Details
  • Yoffie, David B. "Balance of Payments: Accounting and Presentation." Harvard Business School Background Note 384-005, August 1983. View Details
  • Yoffie, David B. "South Korea--1982." Harvard Business School Case 382-171, May 1982. View Details
  • Yoffie, David B. "International Trade." Harvard Business School Background Note 382-107, February 1982. View Details

Other Publications and Materials
Other Publications and Materials

  • Yoffie, David B., Michael A. Cusumano, and Annabelle Gawer. "Social Media Companies Should Self-Regulate. Now." In The Year in Tech 2022: The Insights You Need from Harvard Business Review. HBR Insights Series. Boston: Harvard Business Review Press, 2021. View Details
  • Cusumano, Michael A., Annabelle Gawer, and David B. Yoffie. "Social Media Companies Should Self-Regulate. Now." Harvard Business Review (website) (January 15, 2021). View Details
  • Yoffie, David B., Annabelle Gawer, and Michael A. Cusumano. "A Study of More Than 250 Platforms Reveals Why Most Fail." Harvard Business Review (website) (May 29, 2019). View Details
All Publications

Professor David B. Yoffie is the Max and Doris Starr Professor of International Business Administration at Harvard Business School. A member of the HBS faculty since 1981, Professor Yoffie received his Bachelor's degree summa cum laude and Phi Beta Kappa from Brandeis University and his Master's and Ph.D. degrees from Stanford University. Over the last two and a half decades, Professor Yoffie chaired the HBS Strategy department (1997-2002), the Advanced Management Program (1999-2002), Harvard's Young Presidents' Organization program (2004-2012), Harvard’s YPO Gold program (2012-2022), and Competing in the Age of Digital Platforms (2020-present). From 2006-2012, he served as Senior Associate Dean and Chair of the HBS executive education programs. During his tenure, executive education revenues grew almost 75%, classrooms were opened in Shanghai and Mumbai, a new executive education building complex was launched, and HBS became the highest rated and largest business school in executive education in the world. Professor Yoffie currently teaches a popular elective MBA course, Strategy & Technology.

Professor Yoffie's research and consulting have focused on competitive strategy, technology, and international competition. Outside of HBS, Professor Yoffie's activities include being on the Board of Directors of HTC Corporation and Ampere Computing, the advisory board of Commonwealth Financial Network, and the board of the National Bureau of Economic Research.  Professor Yoffie was on the Board of Directors of Intel for 29 years, where he served as Lead Director and chaired numerous committees, including Nominating & Governance, Compensation, and Finance. When appointed to Intel's board in 1989, he was the youngest outside director of America's largest 150 industrial corporations. Over the two last decades, Professor Yoffie has served on the boards of many public and private companies, including Charles Schwab, TiVo, Financial Engines, Spotfire, Mindtree Ltd, and E Ink. Professor Yoffie has also lectured and consulted in more than 30 countries around the world. In addition, he served as a member of the U.S. Department of Justice's commission on international antitrust.

Professor Yoffie's writings on business strategy and technology have been widely published. Professor Yoffie is the author or co-author of ten books, including The Business of Platforms: Strategy in the Age of Digital Competition, Innovation and Power (Harper Business, 2019), which is being translated into 10 languages; and Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove and Steve Jobs (Harper Business, 2015), which has been translated into 18 languages. His other books include Judo Strategy (Harvard Business School Press, 2001), and Competing on Internet Time (Free Press, 1998).  BusinessWeek and Amazon.com named Competing on Internet Time as one of the top ten business books of 1998.  Professor Yoffie has written for the New York Times, the Wall Street Journal, and the Harvard Business Review, as well as more than 50 scholarly and managerial articles on international trade, firm strategy, and global competition. Professor Yoffie has published more than 200 case studies and teaching notes on technology, business strategy and international management issues, which have sold more than 4 million copies. 

Featured Work
Business of Platforms
Strategy in the Age of Digital Competition, Innovation and Power

The Business of Platforms is an in-depth look at platform strategy and digital innovation.  In this book, we explore how a small number of companies have come to exert extraordinary influence over every dimension of our personal, professional and political lives.  We also question whether there are limits to the market dominance and expansion of these digital juggernauts.  Finally, we discuss the role governments should play in rethinking data privacy laws, antitrust laws, and other regulations that could rein in abuses.

The goal of the book is to help managers and entrepreneurs build platform businesses that can stand the test of time and win their share of battles with both digital and conventional competitors.  We argue that platforms can produce the fastest growing and highest profits companies in the world; and they can also become a formula for losing a fortune while threaten democracy and political stability.

We have five major themes in the book:

1)      The world’s most valuable companies are all platforms, in part because platforms have network effects, with the potential for a winner-take-all or winner-take-most outcome.

2)      Platforms come in 3 flavors:  innovation platforms, transaction platforms and hybrid platforms. We suggest that the world is moving towards more and more hybrids, and we identify the key steps in building a successful platform.

3)      Failure is more likely than winner-take-all: mispricing, mistrust, mistiming, and hubris lead to hundreds of failures compared to relatively few successes.

4)      Old ‘dogs’ can learn new tricks:  conventional companies can adapt to a platform world with a buy, build, or belong strategy.

5)      Platforms are a double-edge sword:  abuse of power, bullying poor labor practices and bad actors can undermine even the most successful platforms.

The book concludes with an exploration of platform battles of the future, including voice wars (Alexa vs. Hey Google vs. Siri), ridesharing and autonomous car platforms, quantum computing, and CRISPR. 

Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs

How does an entrepreneur, aspiring manager, or CEO become a master of strategy? In this book, we argue that everyone can learn from three of the greatest strategist of modern time, Bill Gates, Andy Grove and Steve Jobs, who also built three of the most valuable companies in the world. As individual personalities, they could not have been more different. Yet despite their differences, they shared a common strategic framework, which we distill into five rules and 20 principles that any ambitious leader can learn:

1)      Look Forward, Reason Back

2)      Make Big Bets, Without Betting the Company

3)      Build Platforms AND Ecosystems – Not Just Products

4)      Exploit Leverage AND Power – Play Judo AND Sumo

5)      Shape the Organization around Your Personal Anchor

These rules define what makes a master strategist and how to drive great execution in any organization. Like an expert chess player or game theorist, they learned how to “look forward” into the future, and then “reason back,” tying their visions to immediate, actionable moves. All three made game-changing bets, but without overly risking the viability of their companies. They also created industry-wide platforms, relying heavily on outside companies, rather than standalone products.  In addition, each relied on both leverage and power at the tactical level, and built organizations based around their unique personal strengths, which we call their “personal anchors.”  We end the book with an exploration of management succession, and the challenges of replacing superstar CEOs.  We also show how Gates, Grove, and Jobs established many of the strategic principles that are now followed by the current generation of technology “rock stars,” such as Jeff Bezos, Larry Page, Mark Zuckerberg, and Pony Ma of Tencent in China.
What Makes for a Great Leader?
Business in Vancouver podcast.
Apple Computer 1992 - Showcased Among The Case Centre's 40th Anniversary Top 40 Bestselling Cases

Getting to the core of Apple:  In 1991 the computer industry had just experienced its worst year in history.  Although Apple had continued to outperform its competitors, the intense competition was putting acute pressure on its margins.  This case examines Apple's need to retain its profitability as the structure of the industry deteriorated.  Apple's CEO asked his staff key questions:  Could Apple change the structure of the industry, and if so how?  And what were the alternatives?

 

David Yoffie in Working Knowledge
Judo Strategy: Turning Your Competitors’ Strength to Your Advantage

Why do some companies succeed in defeating stronger rivals, while others fail? This is a question that, sooner or later, all ambitious competitors must face. Whether you’re a tiny start-up taking on industry giants or a giant moving into markets dominated by powerful incumbents, the basic problem remains the same: How do you compete with opponents who have size, strength, and history on their side?

The answer lies in a simple but powerful lesson: rather than oppose strength to strength, successful challengers use their opponents’ size and power to bring them down.  This message is at the heart of Judo Strategy. Based on extensive research by Harvard Business School professor David Yoffie and research associate Mary Kwak, Judo Strategy introduces a ground-breaking approach to competition that shows companies how to win against imposing odds.

Using vivid examples from companies ranging from Wal-mart and Charles Schwab to Juniper Networks and CNET, the authors demonstrate how managers can translate the core principles of judo-a martial art that prizes skill not size-into a winning business strategy. By mastering movement, managers learn to seize the lead and make the most of their initial advantage. By maintaining balance, they can successfully engage with opponents and respond to rivals’ attacks. And finally, by exploiting leverage, managers can transform their competitors’ strengths into strategic liabilities.

Books
  • Cusumano, Michael A., Annabelle Gawer, and David B. Yoffie. The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power. Harper Business, 2019. View Details
  • Yoffie, David B., and Michael A. Cusumano. Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs. New York: Harper Business, 2015. View Details
  • Yoffie, D. B., and Mary Kwak. Judo Strategy. Boston, MA: Harvard Business School Press, 2001. View Details
  • Cusumano, M. A., and D. B. Yoffie. Competing on Internet Time: Lessons from Netscape and Its Battle with Microsoft. New York: Free Press, 1998. View Details
  • Yoffie, D. B., ed. Competing in the Age of Digital Convergence. Boston: Harvard Business School Press, 1997. View Details
  • Yoffie, D. B. Instructor's Manual and Teaching Notes for Strategic Management in Information Technology. Englewood Cliffs, NJ: Prentice Hall, 1994. View Details
  • Gomes-Casseres, B. and D. B. Yoffie, eds. International Trade and Competition: Cases and Notes in Strategy and Management. 2nd ed. New York: McGraw-Hill, 1994. View Details
  • Yoffie, D. B., and B. Gomes-Casseres, eds. Instructor's Manual for International Trade and Competition. 2nd ed. New York: McGraw-Hill, 1994. View Details
  • Yoffie, D. B. Strategic Management in Information Technology. Englewood Cliffs, NJ: Prentice Hall, 1994. View Details
  • Yoffie, D. B., ed. Beyond Free Trade: Firms, Governments, and Global Competition. Boston, MA: Harvard Business School Press, 1993. View Details
  • Gomes-Casseres, B. and D. B. Yoffie, eds. The International Political Economy of Direct Foreign Investment. 2 vols. London, England: Edward Elgar Publishing, 1993. View Details
Journal Articles
  • Gawer, Annabelle, Michael A. Cusumano, and David B. Yoffie. "Pourquoi le business model des plateformes est-il si performant? [Why Is the Platform Business Model So Successful?]." Harvard Business Review France (website) (May 29, 2022). View Details
  • Cusumano, Michael A., David B. Yoffie, and Annabelle Gawer. "Pushing Social Media Platforms to Self-Regulate." Regulatory Review (January 3, 2022). (Editorial.) View Details
  • Cusumano, Michael A., David B. Yoffie, and Annabelle Gawer. "The Future of Platforms." Art. 61304. Special Issue on Disruption 2020. MIT Sloan Management Review 61, no. 3 (Spring 2020). View Details
  • Gawer, Annabelle, Michael A. Cusumano, and David B. Yoffie. "El negocio de las plataformas." Harvard Deusto Business Review, no. 295 (December 2019): 6–12. View Details
  • Yoffie, David B., and Michael A. Cusumano. "Mastering Strategy." MIT Sloan Management Review 57, no. 2 (Winter 2016): 67–71. View Details
  • Cusumano, Michael A., and David B. Yoffie. "Extrapolating from Moore's Law." Communications of the ACM 59, no. 1 (December 2016): 33–35. View Details
  • Hagiu, Andrei, and David B. Yoffie. "The New Patent Intermediaries: Platforms, Defensive Aggregators and Super-Aggregators." Journal of Economic Perspectives 27, no. 1 (Winter 2013): 45–66. View Details
  • Hagiu, Andrei, and David B. Yoffie. "What's Your Google Strategy?" Harvard Business Review 87, no. 4 (April 2009). View Details
  • Casadesus-Masanell, Ramon, and David B. Yoffie. "Wintel: Cooperation and Conflict." Management Science 53, no. 4 (April 2007): pp. 584–598. View Details
  • Yoffie, David B., and Mary Kwak. "With Friends Like These: The Art of Managing Complementors." Harvard Business Review 84, no. 9 (September 2006). View Details
  • Yoffie, David B., and Mary Kwak. "Judotaktika." Director 34, no. 7 (September 2004): 26–35. View Details
  • Yoffie, David, and Mary Kwak. "Judo Strategy: 10 Techniques for Beating a Stronger Opponent." Business Strategy Review 13, no. 1 (Spring 2002): 20–30. View Details
  • Yoffie, David B., and Mary Kwak. "Mastering Balance: How to Meet and Beat a Stronger Opponent." California Management Review 44, no. 2 (Winter 2002): 8–24. View Details
  • Yoffie, David B., and Mary Kwak. "Mastering Strategic Movement at Palm." MIT Sloan Management Review 43, no. 1 (fall 2001): 55–63. (Reprint 4315.) View Details
  • Yoffie, David B., and Mary Kwak. "Playing by the Rules: How Intel Avoids Antitrust Litigation." Harvard Business Review 79, no. 6 (June 2001): 119–122. (Reprint R0106H.) View Details
  • Cusumano, M. A., and D. B. Yoffie. "Software Development on Internet Time." Computer 32, no. 10 (October 1999): 60–69. View Details
  • Cusumano, M. A., and D. B. Yoffie. "What Netscape Learned from Cross-platform Software Development." Communications of the ACM 42, no. 10 (October 1999): 72–78. View Details
  • Cusumano, M. A., and D. B. Yoffie. "Software Development Strategy for the Internet Age: Lessons from Netscape's Cross-platform Development Strategy." Jōhō shori [Journal of the Information Processing Society of Japan] 40, no. 4 (April 1999): 418–423. View Details
  • Yoffie, D. B., and M. A. Cusumano. "Building a Company on Internet Time: Lessons from Netscape." California Management Review 41, no. 3 (spring 1999): 8–28. View Details
  • Spar, Debora, and David Yoffie. "Multinational Enterprises and the Prospects for Justice." Journal of International Affairs 52, no. 2 (Spring 1999): 557–581. View Details
  • Yoffie, D. B., and M. A. Cusumano. "Judo Strategy: The Competitive Dynamics of Internet Time." Harvard Business Review 77, no. 1 (January–February 1999): 70–81. View Details
  • Yoffie, D. B., and M. A. Cusumano. "A Deal That's Good for the Internet." Wall Street Journal (November 25, 1998). View Details
  • Yoffie, D. B. "Digital Chess." World Link 11, no. 1 (January–February 1998): 32–34. View Details
  • Goodman, John B., Debora Spar, and David B. Yoffie. "Foreign Direct Investment and the Demand for Protection in the United States." International Organization 50, no. 4 (Fall 1996): 565–591. View Details
  • Yoffie, D. B. "Competing in the Age of Digital Convergence." California Management Review 38, no. 4 (summer 1996): 31–53. View Details
  • Froot, Kenneth A., and D. B. Yoffie. "Strategic Trade Policies in a Tripolar World." International Spectator 26, no. 3 (July–September 1991): 3–28. (Reprinted in The Political Economy of International Cooperation, NIRA Research Output, Vol. 5, No. 1, 1992.) View Details
  • Austin, James E., and David Yoffie. "Political Forecasting as a Management Tool." Journal of Forecasting 3, no. 4 (October–December 1984). View Details
Book Chapters
  • Cusumano, Michael A., Annabelle Gawer, and David B. Yoffie. "Can Self-Regulation Save Digital Platforms?" Industrial and Corporate Change 30, no. 5 (October 2021): 1259–1285. View Details
  • Yoffie, David B. "Google, Apple, Facebook, Amazon: Is Winner-Take-All True?" In Sekai saikoho no keiei kyoshitsu [World's Best Management Class]: 17 Lessons in Management from the World's Leading Business Professors, edited by Ayako Hirono, 179–193. Tokyo: Nikkei Business Publications, 2020. (Published in Japanese.) View Details
  • Yoffie, David B., Annabelle Gawer, and Michael A. Cusumano. "The Platform Organization." In Designing Modern Organizations, edited by Charles Snow and Øystein D. Fjeldstad. Cambridge Companions to Management. Cambridge University Press, forthcoming. View Details
  • Hagiu, Andrei, and David B. Yoffie. "Network Effects." In The Palgrave Encyclopedia of Strategic Management. Continuously updated edition, edited by Mie Augier and David J. Teece. Palgrave Macmillan, 2017. Electronic. (Pre-published, October 2013.) View Details
  • Spar, D. L., and D. B. Yoffie. "A Race to the Bottom or Governance from the Top?" In Coping with Globalization, edited by Aseem Prakash and Jeffrey A. Hart, 31–51. London, England: Routledge, 2000. View Details
  • Goodman, John, Debora Spar, and David B. Yoffie. "Foreign Direct Investment and the Demand for Protection in the United States." In Trade and Investment Policy, edited by Thomas Brewer. Edward Elgar Publishing, 1999. View Details
  • McGahan, A. M., D. B. Yoffie, and L. L. Vadasz. "Creating Value and Setting Standards." In Competing in the Age of Digital Convergence, edited by D. B. Yoffie. Boston: Harvard Business School Press, 1997. View Details
  • Vietor, R. H.K., and D. B. Yoffie. "Telecommunications: Deregulation and Globalization." In Beyond Free Trade: Firms, Governments, and Global Competition, edited by D. B. Yoffie. Boston, MA: Harvard Business School Press, 1993. View Details
  • Tyson, Laura D., and D. B. Yoffie. "Semiconductors: From Manipulated to Managed Trade." In Beyond Free Trade: Firms, Governments, and Global Competition, edited by D. B. Yoffie. Boston, MA: Harvard Business School Press, 1993. View Details
  • Froot, Kenneth A., and David B. Yoffie. "Trading Blocs and the Incentive to Protect: Implications for Japan and East Asia." Chap. 4 in Regionalism and Rivalry: Japan and the United States in Pacific Asia, edited by Jeffrey A. Frankel and M. Kahler, 125–156. Chicago, IL: University of Chicago Press, 1993. View Details
  • Yoffie, D. B. "Foreign Direct Investment in Semiconductors." In Foreign Direct Investment, edited by K. Froot, 197–230. Chicago: University of Chicago Press, 1993. View Details
  • Yoffie, D. B. "Technology Challenges to Trade Policy." In Linking Trade and Technology Policies: An International Comparison of the Policies of Industrialized Nations, edited by M. C. Harris and G. E. Moore, 103–115. Washington, D.C.: National Academy Press, 1992. View Details
  • Coleman, J. J., and D. B. Yoffie. "Institutional Incentives for Protection: The American Use of Voluntary Export Restraints." In International Trade: The Changing Role of the United States, edited by F. J. Macchiarola, 137–150. New York: American Academy of Political Science, 1990. View Details
Working Papers
  • Casadesus-Masanell, Ramon, Barry Nalebuff, and David B. Yoffie. "Competing Complements." Harvard Business School Working Paper, No. 09-009, July 2008. (Revised March 2010.) View Details
  • Casadesus-Masanell, Ramon, and David B. Yoffie. "Wintel: Cooperation or Conflict." Harvard Business School Working Paper, No. 05-083, July 2005. View Details
Cases and Teaching Materials
  • Yoffie, David. "Doubling Down: Elon Musk’s Big Bets in 2022." Harvard Business School Teaching Note 722-466, June 2022. View Details
  • Yoffie, David B. "The Voice War Continues: Hey Google vs. Alexa vs. Siri in 2022." Harvard Business School Teaching Note 722-465, June 2022. (Revised July 2022.) View Details
  • Yoffie, David B., and Daniel Fisher. "The Voice War Continues: Hey Google vs. Alexa vs. Siri in 2022." Harvard Business School Case 722-462, May 2022. (Revised July 2022.) View Details
  • Yoffie, David, and Daniel Fisher. "Doubling Down: Elon Musk's Big Bets in 2022." Harvard Business School Case 722-439, March 2022. (Revised May 2022.) View Details
  • Yoffie, David B. "Mobileye 2021: Robotaxi and/or Consumer AV?" Harvard Business School Teaching Note 722-382, January 2022. View Details
  • Yoffie, David B. "Apple Inc. in 2020 – Select Market Data." Harvard Business School Supplement 722-387, January 2022. View Details
  • Yoffie, David B., Kriti Gupta, Mehek Punatar, Poonam Sacheti, and Poorvi Vijay. "Collaboration Wars: Slack vs. Microsoft Teams." Harvard Business School Case 722-398, December 2021. (Revised March 2022.) View Details
  • Montgomery, Cynthia A., and David B. Yoffie. "Steve Jobs: Leader Strategist." Harvard Business School Case 715-454, April 2015. (Revised December 2018.) View Details
  • Wu, Andy, David B. Yoffie, and George Gonzalez. "Skillz: Esports and Skill-Based Mobile Gaming." Harvard Business School Case 721-358, August 2020. (Revised June 2021.) View Details
  • Yoffie, David B., Danielle Golan, and Nicole Tempest Keller. "Mobileye 2021: Robotaxi and/or Consumer AV?" Harvard Business School Case 721-481, June 2021. View Details
  • Yoffie, David B., and Daniel Fisher. "Roku 2021." Harvard Business School Case 721-480, May 2021. View Details
  • Yoffie, David B., and Daniel Fisher. "Social Media War 2021: Snap vs. Facebook vs. TikTok." Harvard Business School Teaching Note 721-449, April 2021. View Details
  • Yoffie, David B., and Daniel Fisher. "Social Media War 2021: Snap vs. Facebook vs. TikTok." Harvard Business School Case 721-443, April 2021. View Details
  • Yoffie, David B. "Apple Inc. in 2020." Harvard Business School Teaching Note 721-427, December 2020. View Details
  • Yoffie, David B., Kaushal Jain, Amy Villasenor, Vicky Xu, and Annie Yang. "Extended Reality Extends into Enterprise?" Harvard Business School Case 720-472, June 2020. View Details
  • Yoffie, David B., Cameron Armstrong, Mei Tao, and Marta Zwierz. "Numenta in 2020: The Future of AI." Harvard Business School Case 720-463, May 2020. View Details
  • Yoffie, David B., and Daniel Fisher. "TiVo 2020." Harvard Business School Case 720-457, April 2020. View Details
  • Yoffie, David B., and Daniel Fisher. "Apple Inc. in 2020." Harvard Business School Case 720-454, April 2020. View Details
  • Yoffie, David B., and Daniel Fisher. "Intellectual Ventures Update 2020." Harvard Business School Case 720-438, February 2020. View Details
  • Yoffie, David B. "Ripple: The Business of Crypto." Harvard Business School Teaching Note 720-418, December 2019. View Details
  • Yoffie, David B., and Daniel Fisher. "Fixing Facebook: Fake News, Privacy, and Platform Governance." Harvard Business School Teaching Note 720-417, December 2019. View Details
  • Yoffie, David, and Daniel Fisher. "Fixing Facebook: Fake News, Privacy, and Platform Governance." Harvard Business School Case 720-400, October 2019. (Revised January 2020.) View Details
  • Yoffie, David B., Roneal Desai, and Lili Ouyang. "5G Wireless Technology, 2019." Harvard Business School Technical Note 720-362, October 2019. (Revised January 2020.) View Details
  • Yoffie, David B., and Daniel Fisher. "Walmart Update, 2019." Harvard Business School Case 719-504, April 2019. View Details
  • Yoffie, David B., and Daniel Fisher. "Elon Musk's Big Bets Update, 2019." Harvard Business School Case 719-512, May 2019. View Details
  • Yoffie, David B., and Daniel Fisher. "Mobileye Update, 2019." Harvard Business School Case 719-511, May 2019. View Details
  • Yoffie, David, and Allison M. Ciechanover. "Upwork in 2019." Harvard Business School Supplement 719-509, April 2019. View Details
  • Yoffie, David B., and George Gonzalez. "Ripple: The Business of Crypto." Harvard Business School Case 719-506, April 2019. (Revised February 2020.) View Details
  • Yoffie, David B. "Numenta: Inventing and (or) Commercializing AI." Harvard Business School Teaching Note 719-462, March 2019. View Details
  • Yoffie, David B. "Upwork: Creating the Human Cloud/Upwork in 2019." Harvard Business School Teaching Note 719-463, May 2019. View Details
  • Yoffie, David B. "Voice War: Hey Google vs. Alexa vs. Siri." Harvard Business School Teaching Note 719-464, February 2019. View Details
  • Yoffie, David B. "Apple Inc. in 2018." Harvard Business School Teaching Note 718-516, June 2018. (Revised January 2020.) View Details
  • Yoffie, David B. "Qualcomm Inc., 2019." Harvard Business School Teaching Note 718-517, June 2018. (Revised January 2020.) View Details
  • Yoffie, David B., and Andrew S. Choi. "Qualcomm Inc., 2019." Harvard Business School Case 718-514, June 2018. (Revised August 2019.) View Details
  • Yoffie, David B., Liang Wu, Jodie Sweitzer, Denzil Eden, and Karan Ahuja. "Voice War: Hey Google vs. Alexa vs. Siri." Harvard Business School Case 718-519, June 2018. (Revised January 2020.) View Details
  • Yoffie, David B., and Aakash Mehta. "$19B 4 txt app WhatsApp...omg! (B)." Harvard Business School Supplement 718-513, April 2018. View Details
  • Yoffie, David B., and Eric Baldwin. "Apple Inc. in 2018." Harvard Business School Case 718-439, May 2018. (Revised December 2019.) View Details
  • Yoffie, David B., Andy Wu, and Allison M. Ciechanover. "HTC and Virtual Reality." Harvard Business School Case 718-421, October 2017. (Revised August 2018.) View Details
  • Yoffie, David B., Natalia Prieto Nino, Prasad Raman, Brad Kowalk, and Ruby Tamberino. "Virtual Reality and the Gaming Sector 2017." Harvard Business School Technical Note 718-405, September 2017. (Revised July 2018.) View Details
  • Minor, Dylan, and David Yoffie. "Upwork: Creating the Human Cloud." Harvard Business School Case 718-402, July 2017. (Revised July 2018.) View Details
  • Yoffie, David, and Nicole Tempest Keller. "Intuit: QuickBooks (B)." Harvard Business School Supplement 717-513, May 2017. (Revised May 2019.) View Details
  • Yoffie, David B., and Eric Baldwin. "Elon Musk's Big Bets." Harvard Business School Teaching Note 717-511, May 2017. View Details
  • Yoffie, David B., and Eric Baldwin. "eBay vs. Carl Icahn, 2014, and A Note on Activist Investors and the Tech Sector." Harvard Business School Teaching Note 717-510, May 2017. (Revised October 2017.) View Details
  • Yoffie, David B. "Wal-Mart Update, 2017." Harvard Business School Teaching Note 717-509, May 2017. View Details
  • Yoffie, David B., and Eric Baldwin. "Wal-Mart Update, 2017." Harvard Business School Case 717-468, April 2017. (Revised October 2017.) View Details
  • Yoffie, David B. "Donna Dubinsky, Numenta and Artificial Intelligence." Harvard Business School Multimedia/Video Supplement 717-807, March 2017. View Details
  • Yoffie, David B. "Mobileye: The Future of Driverless Cars." Harvard Business School Multimedia/Video Supplement 717-805, March 2017. View Details
  • Yoffie, David B., Eric Baldwin, and Tom Ryder. "eBay vs. Carl Icahn, 2014: Interview with John Donahoe, eBay CEO 2008-2015." Harvard Business School Multimedia/Video Supplement 717-801, March 2017. View Details
  • Yoffie, David B., Eric Baldwin, and Brandon Kaufmann. "Elon Musk's Big Bets." Harvard Business School Case 717-431, November 2016. (Revised September 2018.) View Details
  • Yoffie, David, and Allison Ciechanover. "Pebble: Wearables Pioneer." Harvard Business School Case 717-414, September 2016. (Revised January 2020.) View Details
  • Montgomery, Cynthia A., and David B. Yoffie. "Steve Jobs: Leader Strategist." Harvard Business School Teaching Note 716-413, November 2015. View Details
  • Yoffie, David B., Liz Kind, and David Ben Shimol. "Numenta: Inventing and (or) Commercializing AI." Harvard Business School Case 716-469, June 2016. (Revised August 2019.) View Details
  • Yoffie, David B. "Apple's Future: Apple Watch, Apple TV, and/or Apple Car?" Harvard Business School Teaching Note 716-473, June 2016. View Details
  • Yoffie, David B., and Eric Baldwin. "eBay vs. Carl Icahn, 2014." Harvard Business School Case 717-417, August 2016. (Revised May 2017.) View Details
  • Yoffie, David B., and Eric Baldwin. "A Note on Activist Investors and the Tech Sector." Harvard Business School Case 716-462, June 2016. (Revised May 2017.) View Details
  • Yoffie, David B. "Searching for a New CEO: TiVo 2016." Harvard Business School Case 716-470, June 2016. (Revised May 2017.) View Details
  • Yoffie, David B. "Salesforce.com vs. Siebel (Abridged)." Harvard Business School Case 716-454, March 2016. (Revised October 2017.) View Details
  • Yao, Dennis, David Yoffie, Eric Baldwin, Daniel Fisher, and Rachel Salisbury. "A Brief Note on Global Antitrust." Harvard Business School Technical Note 716-432, March 2016. (Revised May 2020.) View Details
  • Yoffie, David B., and Eric Baldwin. "Apple's Future: Apple Watch, Apple TV, and/or Apple Car?" Harvard Business School Case 716-401, June 2015. (Revised August 2016.) View Details
  • Yoffie, David B. "Coffee Wars in India." Harvard Business School Teaching Note 715-469, June 2015. View Details
  • Yoffie, David B. "Apple Inc. in 2015." Harvard Business School Teaching Note 715-468, June 2015. View Details
  • Yoffie, David B. "Qualcomm Inc., 2009-2015." Harvard Business School Case 715-467, June 2015. (Revised August 2016.) View Details
  • Yoffie, David B., and Eric Baldwin. "Apple Inc. in 2015." Harvard Business School Case 715-456, May 2015. (Revised October 2015.) View Details
  • Yoffie, David, and Rachna Tahilyani. "Coffee Wars in India: Starbucks 2015." Harvard Business School Case 715-453, March 2015. (Revised August 2016.) View Details
  • Yoffie, David, and Rachna Tahilyani. "Coffee Wars in India: Starbucks 2012." Harvard Business School Case 715-452, March 2015. (Revised August 2016.) View Details
  • Yoffie, David B. "Mobileye: The Future of Driverless Cars." Harvard Business School Teaching Note 715-447, March 2015. View Details
  • Yoffie, David B., and Rachna Tahilyani. "Coffee Wars in India: Café Coffee Day 2015." Harvard Business School Case 715-445, March 2015. (Revised December 2015.) View Details
  • Yoffie, David B., and Rachna Tahilyani. "Coffee Wars in India: Café Coffee Day 2013." Harvard Business School Case 715-444, March 2015. (Revised December 2015.) View Details
  • Yoffie, David B. "Mobileye: The Future of Driverless Cars." Harvard Business School Case 715-421, October 2014. (Revised October 2015.) View Details
  • Yoffie, David. "LinkedIn Corporation, 2012." Harvard Business School Teaching Note 714-509, May 2014. View Details
  • Yoffie, David B. "Coffee Wars in India: Café Coffee Day Takes On the Global Brands." Harvard Business School Teaching Note 714-449, December 2013. View Details
  • Collis, David J., David B. Yoffie, and Matthew Shaffer. "Taking Dell Private." Harvard Business School Case 714-421, August 2013. (Revised December 2014.) View Details
  • Yoffie, David B., and Tanya Bijlani. "Coffee Wars in India: Café Coffee Day Takes On the Global Brands." Harvard Business School Case 714-409, August 2013. (Revised July 2014.) View Details
  • Yoffie, David, and Liz Kind. "LinkedIn Corporation, 2012 ." Harvard Business School Case 713-420, August 2012. (Revised October 2015.) View Details
  • Yoffie, David B. "Apple Inc. in 2012 (TN)." Harvard Business School Teaching Note 712-497, June 2012. View Details
  • Yoffie, David B. "Coca-Cola in 2011: In Search of a New Model (TN) ." Harvard Business School Teaching Note 712-501, June 2012. View Details
  • Yoffie, David B., and Renee Kim. "Coca-Cola in 2011: In Search of a New Model." Harvard Business School Case 711-504, June 2011. (Revised August 2012.) View Details
  • Yoffie, David B., and Penelope Rossano. "Apple Inc. in 2012." Harvard Business School Case 712-490, May 2012. (Revised August 2012.) View Details
  • Yoffie, David B., Juan Alcacer, and Renee Kim. "HTC Corp. in 2012." Harvard Business School Case 712-423, May 2012. (Revised September 2012.) View Details
  • Hagiu, Andrei, and David B. Yoffie. "Brightcove, Inc. in 2007." Harvard Business School Case 712-424, September 2011. (Revised March 2014.) View Details
  • Yoffie, David B., and Renee Kim. "Wal-Mart Update, 2011." Harvard Business School Case 711-546, June 2011. (Revised March 2013.) View Details
  • Yoffie, David B. "Wal-Mart Update, 2011 (TN)." Harvard Business School Teaching Note 711-547, June 2011. View Details
  • Yoffie, David B. "Cola Wars Continue: Coke and Pepsi in 2010 (TN)." Harvard Business School Teaching Note 711-531, June 2011. View Details
  • Yoffie, David B., and Renee Kim. "Cola Wars Continue: Coke and Pepsi in 2010." Harvard Business School Case 711-462, December 2010. (Revised May 2011.) View Details
  • Yoffie, David B. "Qualcomm Incorporated 2009 and Qualcomm Incorporated 2011 Update (TN)." Harvard Business School Teaching Note 710-445, January 2010. (Revised May 2011.) View Details
  • Yoffie, David B., Andrei Hagiu, and Elizabeth A. Kind. "Qualcomm Incorporated 2009." Harvard Business School Case 710-433, October 2009. (Revised March 2011.) View Details
  • Yoffie, David B., and Renee Kim. "Apple Inc. in 2010." Harvard Business School Case 710-467, April 2010. (Revised July 2014.) View Details
  • Hagiu, Andrei, David B. Yoffie, and Alison Berkley Wagonfeld. "Intellectual Ventures." Harvard Business School Case 710-423, September 2009. (Revised February 2011.) View Details
  • Yoffie, David B. "Qualcomm Incorporated 2011 Update." Harvard Business School Supplement 711-463, December 2010. (Revised January 2011.) View Details
  • Yoffie, David B., and Renee Kim. "HTC Corp. in 2009." Harvard Business School Case 709-466, June 2009. (Revised November 2010.) View Details
  • Yoffie, David B. "Apple Inc. in 2010 (TN)." Harvard Business School Teaching Note 710-484, June 2010. View Details
  •  View Details
  • Casadesus-Masanell, Ramon, David B. Yoffie, and Sasha Mattu. "Intel Corporation: 1968-2003; Intel Corporation: 2005 (TN)." Harvard Business School Teaching Note 704-465, January 2004. (Revised March 2010.) View Details
  • Yoffie, David B., and Renee Kim. "Gucci Group in 2009." Harvard Business School Case 709-459, January 2009. (Revised February 2010.) View Details
  • Casadesus-Masanell, Ramon, David B. Yoffie, and Sasha Mattu. "Intel Corporation: 1968-2003." Harvard Business School Case 703-427, November 2002. (Revised February 2010.) View Details
  • Yoffie, David B. "Gucci Group N.V. (TN) (A), (B), (C) and Gucci Group in 2009." Harvard Business School Teaching Note 710-446, January 2010. View Details
  • Yoffie, David B. "HTC Corp. in 2009 (TN)." Harvard Business School Teaching Note 710-427, November 2009. View Details
  • Yoffie, David B., Andrei Hagiu, and Michael Slind. "VMware, Inc., 2008." Harvard Business School Case 709-435, September 2008. (Revised August 2009.) View Details
  • Yoffie, David B. "CF MotorFreight in 1992." Harvard Business School Case 793-100, March 1993. (Revised May 2009.) View Details
  • Yoffie, David B., and Michael Slind. "Cola Wars Continue: Coke and Pepsi in 2006." Harvard Business School Case 706-447, May 2006. (Revised April 2009.) View Details
  • Yoffie, David B., and Renee Kim. "E Ink in 2008." Harvard Business School Case 709-443, November 2008. (Revised April 2009.) View Details
  • Yoffie, David B. "LinkedIn Corp., 2008 (TN)." Harvard Business School Teaching Note 709-432, December 2008. View Details
  • Yoffie, David B., and Michael Slind. "Apple Inc., 2008 (TN)." Harvard Business School Teaching Note 708-493, April 2008. (Revised September 2008.) View Details
  • Yoffie, David B., and Michael Slind. "Apple Inc., 2008." Harvard Business School Case 708-480, February 2008. (Revised September 2008.) View Details
  • "Strategy: Building and Sustaining Competitive Advantage." Harvard Business School Class Lecture 705-509, June 2005. (Revised September 2008.) View Details
  • Yoffie, David B., Travis D. Merrill, and Michael Slind. "iPod vs. Cell Phone: A Mobile Music Revolution?" Harvard Business School Case 707-419, August 2006. (Revised March 2008.) View Details
  • Yoffie, David B., and Michael Slind. "TiVo 2007: DVRs and Beyond (TN)." Harvard Business School Teaching Note 708-474, January 2008. View Details
  • Yoffie, David B., and Michael Slind. "TiVo 2007: DVRs and Beyond." Harvard Business School Case 708-401, October 2007. (Revised December 2007.) View Details
  • Yoffie, David B., and Michael Slind. "EU Verdict Against Microsoft." Harvard Business School Case 706-503, May 2006. (Revised October 2007.) View Details
  • Yoffie, David B., and Michael Slind. "iPhone vs. Cell Phone." Harvard Business School Case 708-451, October 2007. View Details
  • Yoffie, David B., Ward Bullard, Nikhil Raj, and Suja Vaidyanathan. "VMware, Inc. (A)." Harvard Business School Case 707-013, September 2006. (Revised September 2007.) View Details
  • Yoffie, David B., and Michael Slind. "Wal-Mart, 2007." Harvard Business School Case 707-517, March 2007. (Revised June 2007.) View Details
  • Yoffie, David B., and Michael Slind. "Apple Computer, 2006." Harvard Business School Case 706-496, April 2006. (Revised May 2007.) View Details
  • Yoffie, David B., Barbara Mack, Adriana Boden, and Lee Rand. "Intel Capital, 2005 (A)." Harvard Business School Case 705-408, August 2004. (Revised April 2007.) View Details
  • Yoffie, David B. "iPod vs. Cell Phone: A Mobile Music Revolution? (TN)." Harvard Business School Teaching Note 707-548, April 2007. View Details
  • Yoffie, David B., and Michael Slind. "DVD War." Harvard Business School Case 706-504, May 2006. (Revised November 2006.) View Details
  • Yoffie, David B., and Alison Berkley Wagonfeld. "Oracle vs. salesforce.com." Harvard Business School Case 705-440, June 2005. (Revised September 2006.) View Details
  • Yoffie, David B., and Barbara Mack. "PalmSource 2005." Harvard Business School Case 706-420, August 2005. (Revised August 2006.) View Details
  • Yoffie, David B., Dharmesh M Mehta, and Rachel Sha. "Note on the Convergence Between Genomics & Information Technology." Harvard Business School Background Note 705-500, June 2005. (Revised July 2006.) View Details
  • Yoffie, David B. "Apple Computer, 2006 (TN)." Harvard Business School Teaching Note 706-513, June 2006. View Details
  • Yoffie, David B. "Cola Wars Continue: Coke and Pepsi in 2006 (TN)." Harvard Business School Teaching Note 706-514, June 2006. View Details
  • Yoffie, David B. "Rambus Inc., 2005." Harvard Business School Case 706-416, August 2005. (Revised April 2006.) View Details
  • Yoffie, David B., Pai-Ling Yin, and Barbara Mack. "Strategic Inflection: TiVo in 2005." Harvard Business School Case 706-421, October 2005. (Revised March 2006.) View Details
  • Yoffie, David B., and Barbara Mack. "E Ink in 2005." Harvard Business School Case 705-506, June 2005. (Revised March 2006.) View Details
  • Yoffie, David B. "Gucci Group N.V. (Domenico De Sole)." Harvard Business School Video Supplement 706-805, February 2006. View Details
  • Yoffie, David B. "E Ink in 2005 (TN)." Harvard Business School Teaching Note 706-477, January 2006. View Details
  • Yoffie, David B. "Microsoft in 2005 (TN)." Harvard Business School Teaching Note 706-467, January 2006. View Details
  • Yoffie, David B. "Strategic Inflection: TiVo in 2005 (TN)." Harvard Business School Teaching Note 706-475, January 2006. View Details
  • Yoffie, David B., Darmesh M Mehta, and Rudina I Seseri. "Microsoft in 2005." Harvard Business School Case 705-505, June 2005. (Revised January 2006.) View Details
  • Yoffie, David B. "Apple Computer, 2005 (TN)." Harvard Business School Teaching Note 706-460, December 2005. View Details
  • Yoffie, David B., Pai-Ling Yin, and Christina L. Darwall. "PalmSource, Inc." Harvard Business School Case 704-473, June 2004. (Revised November 2005.) View Details
  • Yoffie, David B., and Yusi Wang. "Wal-Mart in 2002." Harvard Business School Case 702-466, March 2002. (Revised October 2005.) View Details
  • Yoffie, David B., and Yusi Wang. "Apple Computer 2002." Harvard Business School Case 702-469, March 2002. (Revised October 2005.) View Details
  • Yoffie, David B., and Michael Slind. "Intel Corporation 2005." Harvard Business School Case 706-437, October 2005. View Details
  • Rukstad, Michael G., David B. Yoffie, Carl Johnston, and Tyrell Levine. "Microsoft in 2002." Harvard Business School Case 702-411, September 2001. (Revised August 2005.) View Details
  • Yoffie, David B., and Barbara Mack. "Apple Computer, 2005." Harvard Business School Case 705-469, January 2005. (Revised August 2005.) View Details
  • Yoffie, David B. "Wintel (F): From Multi-Geographic Contact to Open Source." Harvard Business School Case 705-413, September 2004. (Revised June 2005.) View Details
  • Yoffie, David B. "Intel Corporation 1988 (TN)." Harvard Business School Teaching Note 389-191, May 1989. (Revised June 2005.) View Details
  • Yoffie, David B., Pai-Ling Yin, and Elizabeth Kind. "QUALCOMM, Inc. 2004." Harvard Business School Case 705-401, September 2004. (Revised June 2005.) View Details
  • Yoffie, David B. "QUALCOMM, Inc. 2004 (TN)." Harvard Business School Teaching Note 705-487, May 2005. View Details
  • Yoffie, David B., and Barbara Mack. "Wal-Mart, 2005." Harvard Business School Case 705-460, January 2005. (Revised April 2005.) View Details
  • Yoffie, David B., and Deborah Freier. "Intellectual Property and Strategy." Harvard Business School Background Note 704-493, May 2004. (Revised April 2005.) View Details
  • Yoffie, David B., and Deborah Freier. "Instant Messaging." Harvard Business School Case 704-502, May 2004. (Revised March 2005.) View Details
  • Yoffie, David B., and Deborah Freier. "Music Downloads." Harvard Business School Case 704-503, May 2004. (Revised March 2005.) View Details
  • Yoffie, David B. "Apple Computer 2002 and Apple Computer 2005 (TN)." Harvard Business School Teaching Note 702-473, May 2002. (Revised February 2005.) View Details
  • Yoffie, David B. "Textiles and the Multi-Fiber Arrangement (TN)." Harvard Business School Teaching Note 385-294, February 1985. (Revised January 2005.) View Details
  • Yoffie, David B., and Deborah Freier. "Rambus Inc., 2004." Harvard Business School Case 704-500, June 2004. (Revised January 2005.) View Details
  • Yoffie, David B. "Wal-Mart 2005 (TN)." Harvard Business School Teaching Note 705-472, January 2005. View Details
  • Yoffie, David B., and Barbara Mack. "Nokia Update 2004." Harvard Business School Case 705-429, October 2004. (Revised December 2004.) View Details
  • Rukstad, Michael G., David B. Yoffie, Brian DeLacey, and Deborah Freier. "Microsoft in 2004." Harvard Business School Case 704-508, June 2004. (Revised November 2004.) View Details
  • Yin, Pai-Ling, and David B. Yoffie. "Strategic Inflection: TiVo in 2003 (A & B) TN." Harvard Business School Teaching Note 704-497, June 2004. View Details
  • Yoffie, David B., and Deborah Freier. "56K Modem Battle." Harvard Business School Background Note 704-501, May 2004. View Details
  • Yoffie, David B., Ramon Casadesus-Masanell, and Sasha Mattu. "Wintel (A): Cooperation or Conflict." Harvard Business School Case 704-419, August 2003. (Revised March 2004.) View Details
  • Yoffie, David B., Pai-Ling Yin, and Christina L. Darwall. "Strategic Inflection: TiVo in 2003 (A)." Harvard Business School Case 704-425, October 2003. (Revised February 2004.) View Details
  • Yoffie, David B., and Yusi Wang. "Cola Wars Continue: Coke and Pepsi in the Twenty-First Century." Harvard Business School Case 702-442, January 2002. (Revised January 2004.) View Details
  • Yoffie, David B., and Rebecca Henderson. "Nokia and MIT's Project Oxygen (Abridged)." Harvard Business School Case 704-474, January 2004. View Details
  • Yoffie, David B., Pai-Ling Yin, and Christina L. Darwall. "Strategic Inflection: TiVo in 2003 (B)." Harvard Business School Case 704-429, October 2003. (Revised December 2003.) View Details
  • Darwall, Christina, Pai-Ling Yin, and David B. Yoffie. "Strategic Inflection: TiVo in 2003 (B)." Harvard Business School Spreadsheet Supplement 704-751, October 2003. View Details
  • Yoffie, David B. "Wintel (B): From NSP to MMX." Harvard Business School Case 704-420, August 2003. View Details
  • Yoffie, David B. "Wintel (C): From MMX to the Internet." Harvard Business School Case 704-421, August 2003. View Details
  • Yoffie, David B. "Wintel (D): From the Internet to Multi-Market Coordination." Harvard Business School Case 704-422, August 2003. View Details
  • Yoffie, David B. "Wintel (E): From Multi-Market Contact to Multi-Geographic Contact." Harvard Business School Case 704-423, August 2003. View Details
  • Yoffie, David B. "Judo Strategy." Boston: Harvard Business School Publishing Class Lecture, 2003. Electronic. (Faculty Lecture: HBSP Product Number 1512C.) View Details
  • Yoffie, David B., and Mary Kwak. "AOL Europe vs. Freeserve (A)." Harvard Business School Case 703-409, August 2002. (Revised December 2002.) View Details
  • Yoffie, David B., and Mary Kwak. "AOL Europe vs. Freeserve (B)." Harvard Business School Case 703-410, August 2002. (Revised December 2002.) View Details
  • Yoffie, David B., and Mary Kwak. "AOL Europe vs. Freeserve (A,B, and C) (TN)." Harvard Business School Teaching Note 703-444, December 2002. View Details
  • Yoffie, David B., and Mary Kwak. "AOL Europe vs. Freeserve (C)." Harvard Business School Case 703-411, August 2002. View Details
  • Yoffie, David B. "Cola Wars Continue: Coke and Pepsi in the Twenty-First Century, TN." Harvard Business School Teaching Note 703-403, July 2002. View Details
  • Yoffie, David B. "Wal-Mart in 2002, TN." Harvard Business School Teaching Note 702-472, June 2002. View Details
  • Yoffie, David B., and Mary Kwak. "Gucci Group N.V. (C)." Harvard Business School Supplement 702-479, April 2002. View Details
  • Yoffie, David B. "Microsoft in 2002 TN." Harvard Business School Teaching Note 702-459, February 2002. View Details
  • Yoffie, David B., and Mary Kwak. "Gucci Group N.V. (A)." Harvard Business School Case 701-037, September 2000. (Revised May 2001.) View Details
  • Yoffie, David B., and Mary Kwak. "Gucci Group N.V. (B)." Harvard Business School Supplement 701-089, April 2001. View Details
  • Yoffie, David B., and Mary Kwak. "Browser Wars, 1994-1998, The." Harvard Business School Case 798-094, June 1998. (Revised January 2001.) View Details
  • Rukstad, Michael G., David B. Yoffie, and Carl Johnston. "Microsoft, 2000." Harvard Business School Case 700-071, February 2000. (Revised April 2000.) View Details
  • Yoffie, David B., and Sharon Foley. "Cola Wars Continue: Coke vs. Pepsi in the 1990s." Harvard Business School Case 794-055, March 1994. (Revised March 2000.) View Details
  • Yoffie, David B., and Mary Kwak. "Browser Wars, 1994-1998, The TN." Harvard Business School Teaching Note 700-046, September 1999. View Details
  • Yoffie, David B., and Richard Seet. "Internationalizing the Cola Wars (B): The Battle for India." Harvard Business School Case 795-187, May 1995. (Revised August 1999.) View Details
  • Yoffie, David B., and Mary Kwak. "Apple Computer--1999." Harvard Business School Case 799-108, March 1999. (Revised May 1999.) View Details
  • Yoffie, David B., and Mary Kwak. "Apple Computer 1999 TN." Harvard Business School Teaching Note 799-150, May 1999. View Details
  • Yoffie, David B., and Mary Kwak. "Broadband Race, The." Harvard Business School Background Note 799-106, May 1999. View Details
  • Yoffie, David B. "Apple Computer 1998." Harvard Business School Case 798-099, April 1998. (Revised March 1999.) View Details
  • Yoffie, David B., and Anthony St. George. "Wal-Mart--1997." Harvard Business School Case 797-099, February 1997. (Revised November 1998.) View Details
  • Yoffie, David B. "NIKE (A) (Condensed)." Harvard Business School Case 391-238, May 1991. (Revised October 1998.) View Details
  • Khanna, Tarun, and David B. Yoffie. "Microsoft--1995 (Abridged)." Harvard Business School Case 799-003, July 1998. View Details
  • Yoffie, David B., and Anthony St. George. "Woolworths South Africa." Harvard Business School Case 798-026, October 1997. (Revised June 1998.) View Details
  • Yoffie, David B. "The Transformation of IBM; The Transformation of IBM, Supplement TN." Harvard Business School Teaching Note 394-036, July 1993. (Revised May 1998.) View Details
  • Yoffie, David B. "Microsoft's Networking Strategy, Note on PC Network SW90 TN." Harvard Business School Teaching Note 794-011, July 1993. (Revised May 1998.) View Details
  • Yoffie, David B. "Swissair's Alliances (A); Swissair's Alliances (B) TN." Harvard Business School Teaching Note 794-012, July 1993. (Revised May 1998.) View Details
  • Yoffie, David B. "Kennedy and the Balance of Payments; Balance of Payments: Accounting and Presentation; Kennedy and the Balance of Payments, Exercise Worksheet; & Answers, Teaching Note." Harvard Business School Teaching Note 385-241, December 1984. (Revised May 1998.) View Details
  • Yoffie, David B. "Semiconductor Industry Association and the Trade Dispute with Japan, The, (A), (B), (C), and Supplements, TN." Harvard Business School Teaching Note 388-103, February 1988. (Revised May 1998.) View Details
  • Yoffie, David B. "Motorola and Japan (A), (B), and (A), Supplement, Teaching Note." Harvard Business School Teaching Note 389-008, July 1988. (Revised May 1998.) View Details
  • Yoffie, David B. "Lotus Development Corp.: Entering International Markets, Note on Comparative Advantage, & Note on Sources of Comparative Advantage, TN." Harvard Business School Teaching Note 389-039, October 1988. (Revised May 1998.) View Details
  • Yoffie, David B. "Searching for Trade Remedies: The U.S. Machine Tool Industry--1983 & United States Trade Law, Teaching Note." Harvard Business School Teaching Note 389-059, November 1988. (Revised May 1998.) View Details
  • Yoffie, David B. "Collision Course in Commercial Aircraft: Boeing-Airbus-McDonnell Douglas--1991 (A) & New Theories of International Trade, Teaching Note." Harvard Business School Teaching Note 390-073, October 1989. (Revised May 1998.) View Details
  • Yoffie, David B. "Microsoft Goes Online: MSN 1998." Harvard Business School Supplement 798-108, May 1998. View Details
  • Yoffie, David B. "Retail in Mexico,1993 TN." Harvard Business School Teaching Note 798-109, May 1998. View Details
  • Yoffie, David B. "Wal-Mart 1997; Wal-Mart Ventures into Mexico; Wal-Mart in East Asia." Harvard Business School Teaching Note 798-110, May 1998. View Details
  • Yoffie, David B. "Internationalizing the Cola Wars (A): The Battle for China and Asian Markets & (B): The Battle for India TN." Harvard Business School Teaching Note 798-105, May 1998. View Details
  • Yoffie, David B. "Apple Computer 1996, Apple Computer 1997, and Apple Computer 1998 TN." Harvard Business School Teaching Note 798-033, May 1998. View Details
  • Yoffie, David B. "Microsoft Goes Online: MSN 1997." Harvard Business School Case 798-035, October 1997. (Revised January 1998.) View Details
  • Yoffie, David B. "Microsoft Goes Online: MSN 1996 Microsoft Goes Online: MSN 1997 TN." Harvard Business School Teaching Note 798-044, December 1997. (Revised December 1997.) View Details
  • Yoffie, David B. "Microsoft Goes Online: MSN 1996." Harvard Business School Case 798-019, November 1997. View Details
  • Yoffie, David B. "Woolworths South Africa TN." Harvard Business School Teaching Note 798-043, November 1997. View Details
  • Yoffie, David B. "Internationalizing the Cola Wars (A): The Battle for China and Asian Markets." Harvard Business School Case 795-186, May 1995. (Revised September 1997.) View Details
  • Yoffie, David B. "Apple Computer--1997." Harvard Business School Case 797-098, February 1997. (Revised September 1997.) View Details
  • Yoffie, David B. "Apple Computer 1996." Harvard Business School Supplement 796-126, February 1996. (Revised December 1996.) View Details
  • Khanna, Tarun, David B. Yoffie, and Israel Yellen Ganot. "Microsoft, 1995." Harvard Business School Case 795-147, April 1995. (Revised July 1996.) View Details
  • Yoffie, David B. "Transformation of IBM, The, Supplement." Harvard Business School Supplement 792-105, June 1992. (Revised November 1995.) View Details
  • Yoffie, David B., and Richard Seet. "Wal-Mart in East Asia." Harvard Business School Case 795-188, June 1995. (Revised July 1995.) View Details
  • Yoffie, David B. "Cola Wars Continue: Coke vs. Pepsi in the 1990s TN." Harvard Business School Teaching Note 794-143, May 1994. (Revised May 1995.) View Details
  • Yoffie, David B. "Apple Computer 1995 (A) and (B) and Apple Computer in China,1993 TN." Harvard Business School Teaching Note 795-136, March 1995. View Details
  • Yoffie, David B., and Takia Mahmood. "Apple Computer 1995 (A)." Harvard Business School Supplement 795-061, January 1995. (Revised March 1995.) View Details
  • Yoffie, David B. "Swissair's Alliances (A)." Harvard Business School Case 794-152, June 1994. (Revised March 1995.) View Details
  • Yoffie, David B. "Swissair's Alliances (B)--1991-94." Harvard Business School Supplement 794-153, June 1994. (Revised March 1995.) View Details
  • Yoffie, David B., and Takia Mahmood. "Apple Computer 1995 (B): Competitor Updates." Harvard Business School Supplement 795-073, January 1995. (Revised February 1995.) View Details
  • Yoffie, David B. "CF MotorFreight in 1992, Video." Harvard Business School Video Supplement 795-514, December 1994. View Details
  • Yoffie, David B. "Apple Computer--1992." Harvard Business School Case 792-081, April 1992. (Revised August 1994.) View Details
  • Yoffie, David B. "Apple Computer in China--1993." Harvard Business School Case 794-100, January 1994. (Revised July 1994.) View Details
  • Yoffie, David B. "Collision Course in Commercial Aircraft: Boeing-Airbus-McDonnell Douglas--1991 (B)." Harvard Business School Supplement 794-149, June 1994. View Details
  • Yoffie, David B. "Microsoft's Networking Strategy." Harvard Business School Case 792-021, September 1991. (Revised May 1994.) View Details
  • Yoffie, David B. "Note on the PC Network Software Industry--1990." Harvard Business School Background Note 792-022, September 1991. (Revised May 1994.) View Details
  • Yoffie, David B. "CF MotorFreight in 1992 TN." Harvard Business School Teaching Note 794-140, April 1994. View Details
  • Yoffie, David B., and Johanna M. Hurstak. "Reshaping Apple Computer's Destiny 1992." Harvard Business School Case 393-011, September 1992. (Revised January 1994.) View Details
  • Yoffie, David B. "Collision Course in Commercial Aircraft: Boeing-Airbus-McDonnell Douglas--1991 (A)." Harvard Business School Case 391-106, May 1991. (Revised October 1993.) View Details
  • Yoffie, David B., and Charles McHugh LaFollette. "Retail in Mexico 1993." Harvard Business School Case 793-144, June 1993. (Revised September 1993.) View Details
  • Yoffie, David B. "Reshaping Apple Computer's Destiny 1992 TN." Harvard Business School Teaching Note 394-037, July 1993. View Details
  • Yoffie, David B. "Acer Incorporated TN." Harvard Business School Teaching Note 694-033, July 1993. View Details
  • Yoffie, David B., and Jonathan Ginns. "Wal-Mart Update 1992." Harvard Business School Supplement 793-070, December 1992. (Revised July 1993.) View Details
  • Yoffie, David B. "Cummins Engine Co. in 1979." Harvard Business School Case 387-066, October 1986. (Revised July 1993.) View Details
  • Badaracco, Joseph L., Jr., and David B. Yoffie. "Trade In Services and American Express." Harvard Business School Case 383-114, April 1983. (Revised June 1993.) View Details
  • Yoffie, David B. "Global Semiconductor Industry--1987." Harvard Business School Background Note 388-052, November 1987. (Revised March 1993.) View Details
  • Yoffie, David B. "Polaroid-Kodak (B4) and (B5) (Alternate Version)." Harvard Business School Supplement 793-086, January 1993. View Details
  • Yoffie, David B. "Apple Computer--1992, Teaching Note." Harvard Business School Teaching Note 792-098, May 1992. (Revised January 1993.) View Details
  • Yoffie, David B. "Apple Computer--John Sculley, Chairman & CEO--Presentation to ISMP Participants - 7/6/92 Videotape." Harvard Business School Video Supplement 793-507, December 1992. View Details
  • Yoffie, David B., and Jonathan Ginns. "Wal-Mart Ventures into Mexico." Harvard Business School Supplement 793-071, December 1992. View Details
  • Yoffie, David B., and John J. Coleman. "Motorola and Japan (A)." Harvard Business School Case 388-056, October 1987. (Revised February 1992.) View Details
  • Yoffie, David B., and John J. Coleman. "Semiconductor Industry Association and the Trade Dispute with Japan (C), The." Harvard Business School Case 388-049, September 1987. (Revised January 1992.) View Details
  • Yoffie, David B. "Intel Corp.--1988." Harvard Business School Case 389-063, February 1989. (Revised December 1991.) View Details
  • Yoffie, David B. "Note on Microcomputers: Overview of PCs and Workstations." Harvard Business School Background Note 389-136, February 1989. (Revised December 1991.) View Details
  • Pearson, Andrall E., and David B. Yoffie. "The Transformation of IBM." Harvard Business School Case 391-073, November 1990. (Revised September 1991.) View Details
  • Gomes-Casseres, Benjamin, David B. Yoffie, and Heather A. Hazard. "Zenith and High-Definition Television--1990." Harvard Business School Case 391-084, February 1991. (Revised April 1991.) View Details
  • Yoffie, David B., and John J. Coleman. "Motorola and Japan (A), Supplement." Harvard Business School Supplement 388-057, October 1987. (Revised April 1991.) View Details
  • Yoffie, David B. "Cummins Engine Co. in 1979, Teaching Note." Harvard Business School Teaching Note 389-013, October 1988. (Revised March 1991.) View Details
  • Yoffie, David B., and John J. Coleman. "Semiconductor Industry Association and the Trade Dispute with Japan (A), The." Harvard Business School Case 387-205, June 1987. (Revised March 1991.) View Details
  • Gomes-Casseres, Benjamin, and David B. Yoffie. "Zenith and High-Definition Television--1990, Video." Harvard Business School Video Supplement 891-513, March 1991. View Details
  • Yoffie, David B., and John J. Coleman. "Motorola and Japan (B)." Harvard Business School Supplement 389-172, May 1989. (Revised February 1991.) View Details
  • Emmons, Willis M., III, Richard H.K. Vietor, and David B. Yoffie. "Global Telecommunications Equipment Industry." Harvard Business School Background Note 391-020, October 1990. View Details
  • Yoffie, David B. "Textiles and the Multi-Fiber Arrangement." Harvard Business School Background Note 383-164, April 1983. (Revised October 1990.) View Details
  • Yoffie, David B., and Heather A. Hazard. "New Theories of International Trade." Harvard Business School Background Note 390-001, July 1989. (Revised August 1990.) View Details
  • Yoffie, David B. "Soviet Gas Pipeline, Teaching Note." Harvard Business School Teaching Note 385-240, December 1984. (Revised July 1990.) View Details
  • Yoffie, David B. "Cummins Engine Co. in the Soviet Union." Harvard Business School Case 389-018, September 1988. (Revised June 1990.) View Details
  • Yoffie, David B. "The World VCR Industry." Harvard Business School Case 387-098, January 1987. (Revised January 1990.) View Details
  • Yoffie, David B. "United States Trade Law." Harvard Business School Background Note 387-137, February 1987. (Revised August 1989.) View Details
  • Yoffie, David B. "Cummins Engine Co. in the Soviet Union, Teaching Note." Harvard Business School Teaching Note 389-062, January 1989. (Revised June 1989.) View Details
  • Yoffie, David B., and John J. Coleman. "Note on Sources of Comparative Advantage." Harvard Business School Background Note 387-024, July 1986. (Revised April 1989.) View Details
  • Yoffie, David B., and John J. Coleman. "North American Telecom International." Harvard Business School Case 387-021, October 1986. (Revised March 1989.) View Details
  • Yoffie, David B., and John J. Coleman. "Semiconductor Industry Association and the Trade Dispute with Japan, The: Harris Corp. Profile, Supplement." Harvard Business School Supplement 387-194, June 1987. (Revised February 1989.) View Details
  • Yoffie, David B. "The World VCR Industry, Teaching Note." Harvard Business School Teaching Note 389-086, January 1989. View Details
  • Yoffie, David B. "B-W Footwear (TN)." Harvard Business School Teaching Note 389-061, November 1988. View Details
  • Yoffie, David B. "MG Services, Teaching Note." Harvard Business School Teaching Note 389-060, November 1988. View Details
  • Yoffie, David B. "B-W Footwear." Harvard Business School Case 387-022, October 1986. (Revised November 1988.) View Details
  • Yoffie, David B. "General Electric Trading Co.--1985, Teaching Note." Harvard Business School Teaching Note 389-038, October 1988. View Details
  • Yoffie, David B. "Maxtor Corp.: George Scalise, CEO: Simulated Meeting of the Semiconductor Industry Assoc. 2/25/88, Video." Harvard Business School Video Supplement 889-506, September 1988. View Details
  • Yoffie, David B. "Global Semiconductor Industry--1987, Teaching Note." Harvard Business School Teaching Note 389-007, July 1988. (Revised July 1988.) View Details
  • Yoffie, David B. "Searching for Trade Remedies: The U.S. Machine Tool Industry--1983." Harvard Business School Case 388-071, November 1987. (Revised March 1988.) View Details
  • Yoffie, David B., and John J. Coleman. "Semiconductor Industry Association and the Trade Dispute with Japan (B), The." Harvard Business School Case 387-195, June 1987. (Revised February 1988.) View Details
  • Yoffie, David B. "Intel Corp.--1987." Harvard Business School Case 388-051, February 1988. View Details
  • Yoffie, David B. "Kennedy and the Balance of Payments, Exercise Worksheet." Harvard Business School Supplement 384-006, August 1983. (Revised February 1988.) View Details
  • Yoffie, David B. "General Electric Exports: Financing Trade with China." Harvard Business School Case 387-067, November 1986. (Revised January 1988.) View Details
  • Yoffie, David B. "Note on Trade Finance." Harvard Business School Background Note 387-069, January 1987. (Revised January 1988.) View Details
  • Yoffie, David B. "Cummins Engine Co. in 1979, Video." Harvard Business School Video Supplement 888-507, December 1987. View Details
  • Yoffie, David B. "Cornes & Co." Harvard Business School Case 387-068, December 1986. (Revised November 1987.) View Details
  • Yoffie, David B. "General Electric Trading Co.--1985." Harvard Business School Case 386-103, November 1985. (Revised November 1987.) View Details
  • Yoffie, David B. "MG Services." Harvard Business School Case 387-086, November 1986. (Revised November 1987.) View Details
  • Yoffie, David B. "MG Services, Video." Harvard Business School Video Supplement 888-504, October 1987. View Details
  • Yoffie, David B., and John J. Coleman. "Semiconductor Industry Association and the Trade Dispute with Japan, The: Texas Instruments Profile, Supplement." Harvard Business School Supplement 387-192, June 1987. (Revised October 1987.) View Details
  • Yoffie, David B. "Semiconductor Industry Association and the Trade Dispute with Japan, The: National Semiconductor Profile, Supplement." Harvard Business School Supplement 388-021, August 1987. (Revised October 1987.) View Details
  • Yoffie, David B. "Lotus Development Corp.: Entering International Markets, Video." Harvard Business School Video Supplement 888-503, September 1987. View Details
  • Yoffie, David B. "Semiconductor Industry Association and the Trade Dispute with Japan, The: Digital Equipment Corp. Profile, Supplement." Harvard Business School Supplement 388-013, August 1987. View Details
  • Yoffie, David B. "Semiconductor Industry Association and the Trade Dispute with Japan, The: International Rectifier Profile, Supplement." Harvard Business School Supplement 388-019, August 1987. View Details
  • Yoffie, David B. "Semiconductor Industry Association and the Trade Dispute with Japan, The: Motorola Profile, Supplement." Harvard Business School Supplement 388-020, August 1987. View Details
  • Yoffie, David B., and John J. Coleman. "Note on Comparative Advantage." Harvard Business School Background Note 387-023, July 1986. (Revised August 1987.) View Details
  • Yoffie, David B. "B-W Footwear: Interview with Robert Siff, President, and Lawrence Siff, Video." Harvard Business School Video Supplement 887-549, June 1987. View Details
  • Yoffie, David B., and John J. Coleman. "Semiconductor Industry Association and the Trade Dispute with Japan, The: IBM Profile, Supplement." Harvard Business School Supplement 387-191, June 1987. View Details
  • Yoffie, David B., and John J. Coleman. "Semiconductor Industry Association and the Trade Dispute with Japan, The: Chart of Arguments/SIA's Section 301, Supplement." Harvard Business School Supplement 387-206, June 1987. View Details
  • Yoffie, David B., and John J. Coleman. "Lotus Development Corporation: Entering International Markets." Harvard Business School Case 387-034, August 1986. (Revised June 1987.) View Details
  • Yoffie, David B., and John J. Coleman. "The Semiconductor Industry Association and the Trade Dispute with Japan: Advanced Micro Devices Profile, Supplement." Harvard Business School Supplement 387-193, June 1987. View Details
  • Yoffie, David B., and John J. Coleman. "Motorola's Japan Strategy." Harvard Business School Case 387-093, December 1986. (Revised April 1987.) View Details
  • Yoffie, David B. "South Korea: Trade and the Electronics Industry." Harvard Business School Case 387-036, October 1986. (Revised February 1987.) View Details
  • Yoffie, David B. "B-W Footwear Factory Tour, Video." Harvard Business School Video Supplement 887-523, January 1987. View Details
  • Yoffie, David B. "Carnes & Co., Video." Harvard Business School Video Supplement 887-522, December 1986. View Details
  • Yoffie, David B., and John J. Coleman. "J.M.L. Trader Co. Ltd. (B)." Harvard Business School Supplement 387-013, July 1986. View Details
  • Yoffie, David B., and John J. Coleman. "J.M.L. Trader Co. Ltd. (C)." Harvard Business School Supplement 387-014, July 1986. View Details
  • Yoffie, David B., and John J. Coleman. "J.M.L. Trader Co. Ltd. (A)." Harvard Business School Case 387-012, July 1986. View Details
  • Yoffie, David B. "Soviet Gas Pipeline." Harvard Business School Case 384-007, April 1984. (Revised June 1986.) View Details
  • Yoffie, David B. "Zenith and the Color Television Fight." Harvard Business School Case 383-070, December 1982. (Revised April 1986.) View Details
  • Yoffie, David B. "Countertrade and Merban Corp., Teaching Note." Harvard Business School Teaching Note 385-286, February 1985. (Revised March 1986.) View Details
  • Yoffie, David B. "Kennedy and the Balance of Payments, Exercise Worksheet (Answers)." Harvard Business School Supplement 385-243, December 1984. (Revised February 1986.) View Details
  • Yoffie, David B. "Countertrade and Merban Corp." Harvard Business School Case 383-116, April 1983. (Revised December 1985.) View Details
  • Yoffie, David B. "China: Central Economic Planning, Teaching Note." Harvard Business School Teaching Note 385-171, October 1984. (Revised October 1985.) View Details
  • Yoffie, David B. "Kennedy and the Balance of Payments." Harvard Business School Case 383-073, December 1982. (Revised July 1985.) View Details
  • Yoffie, David B. "China: Central Economic Planning." Harvard Business School Case 383-089, February 1983. (Revised May 1985.) View Details
  • Badaracco, Joseph L., Jr., and David B. Yoffie. "Trade In Services and American Express, Teaching Note." Harvard Business School Teaching Note 385-307, March 1985. View Details
  • Yoffie, David B. "Soviet Gas Pipeline, Supplement." Harvard Business School Supplement 385-242, December 1984. View Details
  • Yoffie, David B. "Note on Free Trade and Protectionism." Harvard Business School Background Note 383-174, April 1983. (Revised December 1984.) View Details
  • Yoffie, David B. "Export Controls." Harvard Business School Background Note 384-008, April 1984. View Details
  • Yoffie, David B. "Balance of Payments: Accounting and Presentation." Harvard Business School Background Note 384-005, August 1983. View Details
  • Yoffie, David B. "South Korea--1982." Harvard Business School Case 382-171, May 1982. View Details
  • Yoffie, David B. "International Trade." Harvard Business School Background Note 382-107, February 1982. View Details
Other Publications and Materials
  • Yoffie, David B., Michael A. Cusumano, and Annabelle Gawer. "Social Media Companies Should Self-Regulate. Now." In The Year in Tech 2022: The Insights You Need from Harvard Business Review. HBR Insights Series. Boston: Harvard Business Review Press, 2021. View Details
  • Cusumano, Michael A., Annabelle Gawer, and David B. Yoffie. "Social Media Companies Should Self-Regulate. Now." Harvard Business Review (website) (January 15, 2021). View Details
  • Yoffie, David B., Annabelle Gawer, and Michael A. Cusumano. "A Study of More Than 250 Platforms Reveals Why Most Fail." Harvard Business Review (website) (May 29, 2019). View Details
Research Summary
Strategy and Technology

Professor Yoffie’s research examines different aspects of strategy and technology. His most recent research has focused on three areas. The first research topic looks at the dynamics of cooperation and competition among “complements.” In a number of articles and cases, this project has looked at how companies such as Microsoft and Intel work together as well compete to grow the economic pie as well as divide industry profits. This research has been conducted with HBS Professor Ramon Casadesus-Masanell and Professor Barry Nalebuff from the Yale School of Management. Working with HBS Associate Professor Andrei Hagiu, a second stream of work is focused on multi-sided platforms (such as Google, which connects consumers to advertisers). A third stream, also with Professor Hagiu, is examining intermediation in intellectual property. This research explores why two-sided platforms have failed to gain traction in the intellectual property market, while new intermediaries, which we call “super aggregators” and “defensive aggregators,” are reshaping the market for I.P.

Masters of Strategy

Over the last two decades, Professor Yoffie has written numerous cases on Intel, Microsoft, and Apple. In a new research project with Professor Michael Cusumano of MIT, the authors are examining what made Andy Grove of Intel, Bill Gates of Microsoft, and Steve Jobs of Apple three of the greatest strategists of modern times. This book-length project will explore the characteristics of great strategists, their common pitfalls, and generalize broader lessons for CEOs in any industry.

Teaching
Competing in the Age of Digital Platforms—Virtual (Executive Education)
Summary

Without exception, the most valuable companies in the world today are platforms. Microsoft, Apple, Amazon, Google, Facebook, and many other firms have built their fortunes by facilitating innovation across global ecosystems or enabling the broad exchange of goods and services. There are different paths to success in the digital world, whether a company wants to compete as a new platform or to leverage an existing platform for competitive advantage. This virtual program will show you how to create sustainable value whether you are competing as, with, or against digital platforms.

Key Benefits

For business leaders, platforms present enormous opportunities but also pose serious risks. Competing in what have been called "multi-sided markets driven by network effects" is often akin to playing three-dimensional chess. By examining the essential strategic insights of platform businesses and markets, this live online program will help you maximize the value and minimize the costs of creating, managing, or engaging with platforms.

Audience

Executives engaged in platform businesses or interested in exploring platforms in their industry. This program is designed for C-suite executives and people with a strategy or business development role.
Related Link: https://www.exed.hbs.edu/competing-age-digital-platforms
Strategy and Technology (Elective Curriculum)

This course explores the unique aspects of creating effective management and investment strategies for technology-intensive businesses. What strategies can win in markets with strong network effects? How can firms leverage technology to build multi-sided platforms? How can firms create and capture value from intellectual property? What are the unique challenges of governing technology-intensive firms? And how can firms build and sustain competitive advantage in new, emerging technologies with high degrees of uncertainty?

The course provides a series of concepts and frameworks which students can directly apply to strategic problems they may encounter post-graduation. We will study firms ranging from pre-revenue startups to large multinationals, and industries that include artificial intelligence, autonomous vehicles, cloud services, e-commerce, social networking, semiconductors, operating systems, streaming media, intellectual property, 5G wireless communications, voice assistants, electronic ink, virtual and augmented reality, video gaming, and blockchain.
Keywords: Strategy; Information Technology; Technology Platform
Syllabus
Awards & Honors
Overall winner of the 2015 Case Centre Awards and Competitions for “Cola Wars Continue: Coke and Pepsi in 2010” with Renee Kim (HBS Case 711-462) and also winner in the Strategy and General Management category for “Apple Inc. in 2012” with Penelope Rossano (HBS Case 712-490).
Elected 2013 Fellow of The International Academy of Management due to outstanding contribution to science and management.
Overall winner of the 2011 European Case Clearing House (ecch) Awards for “Apple Inc. in 2010” with Renee Kim (HBS Case 710-467).
Won the 2010-2011 Charles M. Williams Award for Teaching Excellence.
Winner of the 2008-2009 Robert F. Greenhill Award for Outstanding Service to the HBS Community.
Won the 2000-2001 Harvard Business School Apgar Award for Innovation in Teaching.
Recognized as one of the Top Five Bestselling Case Authors (out of over 8,000 authors) for The Case Centre in 2015/16, 2016/17, 2017/18 and 2018/19.
Additional Information
  • Curriculum Vita
  • LinkedIn Profile
Areas of Interest
  • competition
  • competitive advantage
  • information technology
  • strategic planning
  • strategy
  • Additional Topics
  • corporate governance
  • mergers and acquisitions
  • technology strategy
  • Industries
  • communications
  • computer
  • e-commerce industry
  • electronics
  • financial services
  • information
  • information technology industry
  • internet
  • retail financial services
  • semiconductor
  • soft drink
  • telecommunications
  • video games
In The News

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    Can the Chips and Science Act Help the Us Avoid More Shortages?

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    A Majority of the Most Valuable Companies on Earth Are Digital Platforms Now—These Cannot Exist without Trust: David B. Yoffie

    • 21 Jun 2022
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    • 15 Mar 2022
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    • 21 Mar 2022
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Can the Chips and Science Act Help the Us Avoid More Shortages?

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Free Isn’t Always Better: How Slack Holds Its Own Against Microsoft Teams

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03 Jan 2022
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14 Oct 2020
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Will the Facebook advertising boycott force the social media giant to change? Not likely

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