Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Faculty
    • Faculty
    • Positions
William J. Bruns

William J. Bruns

Henry R. Byers Professor of Business Administration, Emeritus

Henry R. Byers Professor of Business Administration, Emeritus

Read more
William J. Bruns, Jr. is the Henry R. Byers Professor of Business Administration, Emeritus, a graduate of the University of Redlands, William J. "Bill" Bruns also earned degrees at Harvard (M.B.A.) and the University of California at Berkeley (Ph.D.). In 1976 the University of Redlands awarded him the degree Doctor of Business Administration (honorary). Previously, Professor Bruns held appointments on the faculties of Yale University and the University of Washington. On retirement he taught eleven years as a Visiting Professor of Business Administration at Northeastern. 

Professor Bruns has extensive experience in executive education programs and has taught in the Advanced Management Program, the Owner/President Managers Program, the International Senior Managers Program, and the Program for Management Development at the Harvard Business School. He is author of Accounting for Managers: Text and Cases (South-WesternPublishing Co., 1994; Second Edition, 1999; Third Edition, 2005); Performance Measurement, Evaluation, and Incentives (Harvard Business School Press, 1992); co-author (with Sharon M. McKinnon) of The Information Mosaic (Harvard Business School Press, 1992); (with Robert S. Kaplan) of Accounting and Management: Field Study Perspectives (Harvard Business School Press, 1987); (with M. Edgar Barrett) of Case Problems in Management Accounting (R.D. Irwin, 1982 and 1985); and (with Richard F. Vancil) A Primer on Replacement Cost Accounting (Thomas Horton and Daughters, 1976). He is also author of Introduction to Accounting: Economic Measurement for Decisions (Addison-Wesley Publishing Co., 1971); Accounting for Decisions: A Business Game (Macmillan Co.,1966); and co-editor (with Don T. DeCoster) of Accounting and Its Behavioral Implications (McGraw-Hill Book Co., 1969).

Professor Bruns is married, with four adult sons (two of whom head their own businesses) and a daughter, Stacy (Anastasia), adopted in 1999.

Less
+1 (617) 495-6756
→Send Email
 
William J. Bruns
Contact Information
(617) 495-6756
Send Email
Publications Research Summary

Books
Books

  • Bruns, William J. Instructor's Manual for Accounting for Managers: Text and Cases. 3rd ed. Thomson South-Western, 2005. View Details
  • Bruns, William J. Accounting for Managers: Text and Cases. 3rd ed. Mason, OH: Thomson South-Western, 2004. View Details
  • Bruns, William J., Paul M. Healy, J. H. Hertenstein, Robert S. Kaplan, and Sharon M. McKinnon. Reading Financial Reports. 2nd ed. Business Fundamentals . Boston: Harvard Business School Press, 2002. View Details
  • Bruns, W. J., Jr., J. H. Hertenstein, and S. M. McKinnon. Reading Financial Reports. Boston, MA: Harvard Business School Press, 1999. View Details
  • Bruns, W. J., Jr. Instructor's Manual for Accounting for Managers: Text and Cases. 2nd ed. Cincinnati: South-Western College Publishing, 1999. View Details
  • Bruns, W. J., Jr. Accounting for Managers: Text and Cases. 2nd ed. Cincinnati, OH: South-Western College Publishing, 1999. View Details
  • Bruns, W. J., Jr., R. S. Kaplan, R. Cooper, A. Schleifer Jr., and Donella Marie Rapier. Understanding Costs. Business Fundamentals . Boston, MA: Harvard Business School Press, 1998. View Details
  • Bruns, W. J., Jr. Instructor's Manual for Accounting for Managers: Text and Cases. Cincinnati: South-Western College Publishing, 1994. View Details
  • Bruns, W. J., Jr. Accounting for Managers: Text and Cases. Cincinnati, OH: South-Western College Publishing, 1993. View Details
  • Bruns, W. J., Jr. Performance Measurement, Evaluation, and Incentives. Boston, MA: Harvard Business School Press, 1992. View Details
  • Bruns, W. J., Jr., and S. M. McKinnon. The Information Mosaic. Boston, MA: Harvard Business School Press, 1992. View Details
  • McKinnon, S. M., and W. J. Bruns Jr. The Information Mosaic: How Managers Use Information. Hamilton, Ontario: Society of Management Accountants of Canada, 1992. View Details
  • Kaplan, Robert S. and William J. Bruns, eds. Accounting and Management: Field Study Perspectives. Boston: Harvard Business School Press, 1987. View Details

Journal Articles
Journal Articles

  • Donabedian, B., S. M. McKinnon, and W. J. Bruns Jr. "Task Characteristics, Managerial Socialization, and Media Selection." Management Communication Quarterly 11 (February 1998): 372–400. View Details
  • Bruns, W. J., Jr., and S. M. McKinnon. "Achieving Focused Management Activities through Formal Performance Evaluation: Results from a Field Study." Journal of Managerial Issues 6, no. 3 (Fall 1994): 265–81. View Details
  • Bruns, W. J., Jr., and S. M. McKinnon. "Information and Managers: A Field Study." Journal of Management Accounting Research 5 (Fall 1993): 84–108. View Details
  • McKinnon, S. M., and W. J. Bruns Jr. "What Production Mangers Really Want to Know ... Management Accountants are Failing to Tell Them." Management Accounting 74 (January 1993): 29–35. View Details
  • Bruns, W. J., Jr., and S. M. McKinnon. "Management Information and Accounting Information: What Do Managers Want?" Advances in Management Accounting 1 (1992): 55–80. View Details
  • Bruns, W. J., Jr., and K. A. Merchant. "The Dangerous Morality of Managing Earnings." Management Accounting 71 (August 1990): 22–25. View Details

Book Chapters
Book Chapters

  • Bruns, W. J., Jr., and S. M. McKinnon. "Performance Evaluation and Managers' Description of Tasks and Activities." In Performance Measurement, Evaluation and Incentives, edited by William J. Bruns. Boston, MA: Harvard Business School Press, 1992. View Details

Cases and Teaching Materials
Cases and Teaching Materials

  • Bruns, William J., Amit Eynan, and Kip Krumwiede. "Survey Masters LLC (B)." Harvard Business School Supplement 916-407, June 2016. (Revised December 2016.) View Details
  • Bruns, William J., Amit Eynan, and Kip Krumwiede. "Survey Masters LLC (A) and (B)." Harvard Business School Teaching Note 916-408, June 2016. View Details
  • Bruns, William J., Julie H. Hertenstein, and Kelvin Liu. "Danshui Plant No. 2 (Brief Case)." Harvard Business School Teaching Note 913-526, August 2012. View Details
  • Bruns, William, Julie H. Hertenstein, and Kelvin Liu. "Danshui Plant No. 2." Harvard Business School Brief Case 913-525, August 2012. View Details
  • Vancil, Richard F. "Justin Anson Distillery, Inc." Harvard Business School Case 113-122, April 2013. (Revised April 2013.) View Details
  • Bruns, William J., Jr., Sharon Bruns, and Susan S. Hameling. "Merrimack Tractors and Mowers: LIFO or FIFO?" Harvard Business School Brief Case 083-217, December 2008. View Details
  • Bruns, William J., Jr. "The Talbots, Inc., and Subsidiaries: Accounting for Goodwill." Harvard Business School Brief Case 083-254, October 2008. View Details
  • Bruns, William J., Jr. "The Talbots, Inc., and Subsidiaries: Accounting for Goodwill (Brief Case)." Harvard Business School Teaching Note 083-257, October 2008. View Details
  • Bruns, William J., Jr., and Rachael Langevin. "Survey Masters LLC (TN)." Harvard Business School Teaching Note 907-419, June 2007. View Details
  • Bruns, William J., Jr. "Hallstead Jewelers (TN)." Harvard Business School Teaching Note 107-069, April 2007. View Details
  • Bruns, William J., Jr. "Hallstead Jewelers." Harvard Business School Case 107-060, March 2007. View Details
  • Bruns, William J. "Survey Masters LLC (A)." Harvard Business School Case 107-061, March 2007. (Revised August 2014.) View Details
  • Bruns, William J., Jr. "Why I Use the Case Method to Teach Accounting." Harvard Business School Background Note 193-177, June 1993. (Revised November 2006.) View Details
  • Bruns, William J., Jr. "General Mills, Inc.: Appendix of Comparable Company Data." Harvard Business School Background Note 197-037, December 1996. (Revised November 2006.) View Details
  • Bruns, William J., Jr., and Julie Hertenstein. "Salem Telephone Company." Harvard Business School Case 104-086, June 2004. (Revised November 2005.) View Details
  • Bruns, William J., Jr. "Salem Telephone Company (TN)." Harvard Business School Teaching Note 104-088, June 2004. (Revised November 2005.) View Details
  • Bruns, William J., Jr. "WPP Group and Its Acquisitions." Harvard Business School Case 192-038, September 1991. (Revised March 2005.) View Details
  • Bruns, William J., Jr. "Lille Tissages, S.A." Harvard Business School Case 198-005, July 1997. (Revised March 2005.) View Details
  • Bruns, William J., Jr., and F. Warren McFarlan. "Kendall Square Research Corporation (A) (Abridged)." Harvard Business School Case 303-036, July 2002. (Revised March 2005.) View Details
  • Bruns, William J., Jr., and Sharon M. Bruns. "Question of LIFO or FIFO, The; Which Is Preferable?" Harvard Business School Background Note 104-087, June 2004. (Revised March 2005.) View Details
  • Bruns, William J., Jr. "Hilton Manufacturing Company." Harvard Business School Case 192-063, October 1991. (Revised October 2004.) View Details
  • Bruns, William J., Jr., and Susan Harmeling. "Custom Research Inc. (A)." Harvard Business School Case 199-001, July 1998. (Revised October 2004.) View Details
  • Bruns, William J., Jr. "Maria Hernandez & Associates (TN)." Harvard Business School Teaching Note 905-402, September 2004. View Details
  • Bruns, William J., Jr., and Jeremy Cott. "Depreciation at Delta Air Lines and Singapore Airlines (A)." Harvard Business School Case 198-001, July 1997. (Revised September 2004.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Ski Products." Harvard Business School Case 187-038, August 1986. (Revised September 2004.) View Details
  • Bruns, William J., Jr., and Susan Harmeling. "Circuit City Stores, Inc. (A)." Harvard Business School Case 191-086, November 1990. (Revised September 2004.) View Details
  • Bruns, William J., Jr., and Susan Harmeling. "Buying Time." Harvard Business School Case 192-045, October 1991. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Introduction to Accounting Records." Harvard Business School Background Note 192-153, June 1992. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Accounting Framework, Financial Statements, and Some Accounting Concepts, The." Harvard Business School Background Note 193-028, August 1992. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Introduction to Financial Ratios and Financial Statement Analysis." Harvard Business School Background Note 193-029, August 1992. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Accounting for Property, Plant, Equipment and Other Assets." Harvard Business School Background Note 193-046, September 1992. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Accounting for Current Assets." Harvard Business School Background Note 193-048, September 1992. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Liabilities and Time." Harvard Business School Background Note 193-051, September 1992. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Monterrey Manufacturing Company." Harvard Business School Case 197-023, September 1996. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Question of LIFO or FIFO, The: Which is Preferable? (TN)." Harvard Business School Teaching Note 105-028, September 2004. View Details
  • Bruns, William J., Jr. "Introduction to Owners' Equity." Harvard Business School Background Note 193-049, October 1992. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Riverbend Telephone Company." Harvard Business School Case 197-104, May 1997. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Laurinburg Precision Engineering." Harvard Business School Case 193-098, January 1993. (Revised May 2004.) View Details
  • Bruns, William J., Jr., and Edgar Barrett. "Lille Tissages, S.A. TN." Harvard Business School Teaching Note 198-008, August 1997. (Revised May 2004.) View Details
  • Bruns, William J., Jr., and M Edgar Barrett. "Precision Worldwide, Inc. TN." Harvard Business School Teaching Note 197-108, June 1997. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Maria Hernandez & Associates." Harvard Business School Case 902-401, August 2001. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Precision Worldwide, Inc." Harvard Business School Case 197-103, May 1997. (Revised May 2004.) View Details
  • Bruns, William J., Jr., and Susan Harmeling. "Custom Research Inc. (B)." Harvard Business School Case 199-002, July 1998. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Waltham Motors Division (TN)." Harvard Business School Teaching Note 185-060, March 1985. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Mile High Cycles (TN)." Harvard Business School Teaching Note 193-095, January 1993. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Mile High Cycles." Harvard Business School Case 191-056, November 1990. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Reto S.A. (TN)." Harvard Business School Teaching Note 197-109, May 1997. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Waltham Motors Division." Harvard Business School Case 184-169, April 1984. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Activity Accounting--Another Way to Measure Costs." Harvard Business School Background Note 193-044, September 1992. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Reto S.A." Harvard Business School Case 197-102, May 1997. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Adventurous Computer Games, Inc. and Adventurous Computer Games, Inc.(Abridged)TN." Harvard Business School Teaching Note 199-034, October 1998. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Adventurous Computer Games, Inc." Harvard Business School Case 193-088, January 1993. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Consulting Partners & Co." Harvard Business School Case 194-057, December 1993. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Consulting Partners & Co. TN." Harvard Business School Teaching Note 195-116, June 1995. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Hilton Manufacturing Company TN." Harvard Business School Teaching Note 193-158, June 1993. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Buying Time TN." Harvard Business School Teaching Note 193-067, June 1993. (Revised April 2004.) View Details
  • Bruns, William J., Jr. "Laurinburg Precision Engineering TN." Harvard Business School Teaching Note 193-181, June 1993. (Revised April 2004.) View Details
  • Bruns, William J., Jr. "Chemalite, Inc. TN." Harvard Business School Teaching Note 193-063, November 1992. (Revised December 2003.) View Details
  • Bruns, William J., Jr. "Monterrey Manufacturing Company TN." Harvard Business School Teaching Note 198-023, August 1997. (Revised December 2003.) View Details
  • Bruns, William J., Jr. "Pinnacle Mutual Life Insurance Company." Harvard Business School Case 187-021, October 1986. (Revised November 2003.) View Details
  • Bruns, William J., Jr. "Prestige Telephone Company." Harvard Business School Case 197-097, May 1997. (Revised June 2003.) View Details
  • Bruns, William J., Jr. "Prestige Telephone Company TN." Harvard Business School Teaching Note 197-098, May 1997. (Revised May 2003.) View Details
  • Bruns, William J., Jr., and F. Warren McFarlan. "Kendall Square Research Corporation (B2) (Abridged)." Harvard Business School Case 303-037, July 2002. View Details
  • Bruns, William J., Jr., Richard D.R. Stark, and Marc H. Zablatsky. "Total Fitness, Inc. (A)." Harvard Business School Case 194-019, May 1994. (Revised April 2000.) View Details
  • Bruns, William J., Jr., and Susan Harmeling. "Circuit City Stores, Inc. (B)." Harvard Business School Supplement 192-036, August 1991. (Revised September 1999.) View Details
  • Bruns, William J., Jr., Carin-Isabel Knoop, and Anthony St. George. "Mercedes-Benz in Alabama: Lessons from the Field." Harvard Business School Case 199-028, October 1998. (Revised September 1999.) View Details
  • Bruns, William J., Jr. "PDQ Manufacturing, Inc." Harvard Business School Case 199-045, June 1999. View Details
  • Bruns, William J., Jr. "MotivAction plc (A)." Harvard Business School Case 199-004, March 1999. View Details
  • Bruns, William J., Jr. "Understanding Costs for Management Decisions." Harvard Business School Background Note 197-117, June 1997. (Revised January 1999.) View Details
  • Bruns, William J., Jr. "Carver Consulting Co." Harvard Business School Case 199-006, December 1998. (Revised January 1999.) View Details
  • Bruns, William J., Jr. "Western Chemical Corporation: Divisional Performance Measurement (B)." Harvard Business School Case 199-040, January 1999. View Details
  • Bruns, William J., Jr. "Western Chemical Corporation: Divisional Performance Measurement (C)." Harvard Business School Case 199-041, January 1999. View Details
  • Bruns, William J., Jr., and Roger Atherton. "Western Chemical Corporation: Divisional Performance Measurement (A)." Harvard Business School Case 196-079, October 1995. (Revised January 1999.) View Details
  • Bruns, William J., Jr., and Carin-Isabel Knoop. "Mercedes-Benz in Alabama: Lessons from the Field TN." Harvard Business School Teaching Note 199-039, December 1998. View Details
  • Bruns, William J., Jr. "Kendall Square Research Corporation (A)." Harvard Business School Case 194-068, April 1994. (Revised November 1998.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Statements of Cash Flows: Three Examples." Harvard Business School Case 193-103, February 1993. (Revised November 1998.) View Details
  • Bruns, William J., Jr. "Adventurous Computer Games, Inc. (Abridged)." Harvard Business School Case 199-020, September 1998. (Revised October 1998.) View Details
  • Bruns, William J., Jr., and Jeremy Cott. "Auditors and Their Opinions." Harvard Business School Background Note 197-113, May 1997. (Revised May 1998.) View Details
  • Bruns, William J., Jr., and Jeremy Cott. "Depreciation at Delta Air Lines and Singapore Airlines (B)." Harvard Business School Case 198-002, July 1997. (Revised February 1998.) View Details
  • Bruns, William J., Jr. "Intel Pentium Chip Controversy (A) TN ,The." Harvard Business School Teaching Note 198-027, October 1997. (Revised January 1998.) View Details
  • Bruns, William J., Jr. "Chadwick, Inc.: The Balanced Scorecard (Abridged) TN." Harvard Business School Teaching Note 198-029, October 1997. (Revised January 1998.) View Details
  • Bruns, William J., Jr. "Western Chemical Corporation: Divisional Performance Measurement TN." Harvard Business School Teaching Note 198-026, September 1997. (Revised January 1998.) View Details
  • Bruns, William J., Jr. "Indianapolis: Implementing Competition in City Services TN." Harvard Business School Teaching Note 198-028, September 1997. (Revised January 1998.) View Details
  • Bruns, William J., Jr. "Colgate-Palmolive Company: Analyzing an Annual Report." Harvard Business School Case 196-116, January 1996. (Revised December 1997.) View Details
  • Bruns, William J., Jr. "Kings Mountain Distillery, Inc. TN." Harvard Business School Teaching Note 198-024, September 1997. (Revised December 1997.) View Details
  • Bruns, William J., Jr., and Jeremy Cott. "Baylor Books, Inc." Harvard Business School Case 198-082, December 1997. View Details
  • Bruns, William J., Jr. "WPP Group and Its Acquisitions TN." Harvard Business School Teaching Note 193-167, June 1993. (Revised October 1997.) View Details
  • Bruns, William J., Jr., and Jeremy Cott. "Depreciation at Delta Air Lines and Singapore Airlines (A) and (B) TN." Harvard Business School Teaching Note 198-003, September 1997. (Revised October 1997.) View Details
  • Bruns, William J., Jr. "Colgate-Palmolive Company: Analyzing an Annual Report." Harvard Business School Teaching Note 198-025, September 1997. View Details
  • Bruns, William J., Jr., Sharon M McKinnon, and Jeremy Cott. "Identify the Industries--1996." Harvard Business School Case 198-017, July 1997. (Revised September 1997.) View Details
  • Bruns, William J., Jr., and Sharon M McKinnon. "Identify the Industries--1996 TN." Harvard Business School Teaching Note 198-018, August 1997. (Revised September 1997.) View Details
  • Bruns, William J., Jr. "Basic Capital Investment Analysis." Harvard Business School Background Note 198-004, July 1997. View Details
  • Bruns, William J., Jr. "Riverbend Telephone Company TN." Harvard Business School Teaching Note 197-110, May 1997. (Revised July 1997.) View Details
  • Bruns, William J., Jr. "Destin Brass Products Co." Harvard Business School Case 190-089, December 1989. (Revised April 1997.) View Details
  • Bruns, William J., Jr., and Amy P. Hutton. "Summit Distributors (A)." Harvard Business School Case 193-053, September 1992. (Revised March 1997.) View Details
  • Bruns, William J., Jr., Amy P. Hutton, and Marc H. Zablatsky. "Summit Distributors (B)." Harvard Business School Supplement 193-054, September 1992. (Revised March 1997.) View Details
  • Bruns, William J., Jr. "Kings Mountain Distillery, Inc." Harvard Business School Teaching Note 197-042, December 1996. (Revised January 1997.) View Details
  • Bruns, William J., Jr. "Roy Rogers Restaurants." Harvard Business School Case 189-100, November 1988. (Revised November 1996.) View Details
  • Bruns, William J., Jr. "Wm. Wrigley Jr. Co." Harvard Business School Case 190-033, August 1989. (Revised November 1996.) View Details
  • Bruns, William J., Jr., and Marc H. Zablatsky. "General Mills, Inc.: Analyzing an Annual Report." Harvard Business School Case 193-143, April 1993. (Revised September 1996.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Statements of Cash Flows: Three Examples TN." Harvard Business School Teaching Note 193-173, June 1993. (Revised April 1996.) View Details
  • Bruns, William J., Jr. "LearnEasy, Inc." Harvard Business School Case 196-139, April 1996. View Details
  • Bruns, William J., Jr. "Solutions to Problems in Variance Analysis I." Harvard Business School Supplement 196-125, February 1996. (Revised February 1996.) View Details
  • Bruns, William J., Jr., and Roger Atherton. "Indianopolis: Implementing Competition in City Services." Harvard Business School Case 196-099, February 1996. View Details
  • Bruns, William J., Jr. "Problems in Variance Analysis." Harvard Business School Exercise 196-120, February 1996. View Details
  • Bruns, William J., Jr. "Union Camp Corporation: Analyzing an Annual Report." Harvard Business School Case 196-114, January 1996. View Details
  • Bruns, William J., Jr., and Donella Rapier. "Financial Reporting and Control: A Course for Managers." Harvard Business School Background Note 196-118, January 1996. View Details
  • Bruns, William J., Jr. "Total Fitness, Inc. (A) and (B) TN." Harvard Business School Teaching Note 195-119, June 1995. View Details
  • Bruns, William J., Jr., Richard D.R. Stark, and Marc H. Zablatsky. "Total Fitness, Inc. (B)." Harvard Business School Supplement 195-154, December 1994. View Details
  • Bruns, William J., Jr. "Niantic Scientific, Inc." Harvard Business School Case 195-121, September 1994. View Details
  • Bruns, William J., Jr. "Kendall Square Research Corporation (B1)." Harvard Business School Supplement 194-069, April 1994. (Revised June 1994.) View Details
  • Bruns, William J., Jr. "Kendall Square Research Corporation (B2)." Harvard Business School Supplement 194-133, June 1994. (Revised June 1994.) View Details
  • Bruns, William J., Jr. "Kendall Square Research Corporation (A), (B1), and (B2) TN." Harvard Business School Teaching Note 194-157, June 1994. View Details
  • Bruns, William J., Jr. "Campbell Soup Co.--1989." Harvard Business School Case 191-042, September 1990. (Revised May 1994.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "R.J. Reynolds Tobacco Company (Abridged)." Harvard Business School Case 194-074, January 1994. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "FMC Corporation: A Recapitalization (Abridged), Part I." Harvard Business School Case 194-075, January 1994. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "FMC Corp.: A Recapitalization (Abridged), Part II." Harvard Business School Supplement 194-076, January 1994. View Details
  • Bruns, William J., Jr. "Taxing Situations: Two Cases on Income Taxes and Financial Reporting TN." Harvard Business School Teaching Note 193-127, March 1993. (Revised November 1993.) View Details
  • Bruns, William J., Jr., and Charles A Nichols, III. "R.J. Reynolds Tobacco Company (TN)." Harvard Business School Teaching Note 193-064, November 1992. (Revised October 1993.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Liberal Art of Accounting." Harvard Business School Background Note 180-024, September 1979. (Revised July 1993.) View Details
  • Bruns, William J., Jr. "Accounting for Frequent Fliers TN." Harvard Business School Teaching Note 193-183, June 1993. (Revised July 1993.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "FMC Corporation A Recapitalization TN." Harvard Business School Teaching Note 193-163, June 1993. View Details
  • Bruns, William J., Jr. "Belgrave Corporation TN." Harvard Business School Teaching Note 193-068, June 1993. View Details
  • Christenson, Charles, and William J. Bruns Jr. "U.S. Windpower, Inc. (B) TN." Harvard Business School Teaching Note 193-174, June 1993. (Revised June 1993.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "FMC Corp.: A Recapitalization." Harvard Business School Case 191-084, November 1990. (Revised June 1993.) View Details
  • Bruns, William J., Jr. "Crystal Meadows of Tahoe, Inc." Harvard Business School Case 192-150, June 1992. (Revised June 1993.) View Details
  • Bruns, William J., Jr. "Thumbs-Up Video, Inc." Harvard Business School Case 189-193, June 1989. (Revised June 1993.) View Details
  • Vancil, Richard F. "Daniel Dobbins Distillery, Inc." Harvard Business School Case 189-065, March 1989. (Revised June 1993.) View Details
  • Bruns, William J., Jr. "Depreciation at Delta and Pan Am." Harvard Business School Case 190-035, September 1989. (Revised June 1993.) View Details
  • Bruns, William J., Jr. "Wm. Wrigley Jr. Company TN." Harvard Business School Teaching Note 193-157, June 1993. View Details
  • Bruns, William J., Jr. "Taxing Situations: Two Cases on Income Taxes and Financial Reporting." Harvard Business School Case 191-071, October 1990. (Revised June 1993.) View Details
  • Bruns, William J., Jr. "Circuit City Stores, Inc. (A) TN." Harvard Business School Teaching Note 193-138, June 1993. View Details
  • Bruns, William J., Jr. "General Mills, Inc. Analyzing an Annual Report." Harvard Business School Teaching Note 193-162, June 1993. View Details
  • Bruns, William J., Jr. "Belgrave Corp." Harvard Business School Case 190-056, September 1989. (Revised June 1993.) View Details
  • Bruns, William J., Jr. "Accounting for Frequent Fliers." Harvard Business School Case 192-040, November 1991. (Revised June 1993.) View Details
  • Bruns, William J., Jr. "Diversity in Accounting Principles: A Problem, a Strategic Imperative, or a Strategic Opportunity?" Harvard Business School Background Note 193-045, October 1992. (Revised May 1993.) View Details
  • Hertenstein, Julie H., and William J. Bruns Jr. "Kaufmann Manufacturing Company (A)." Harvard Business School Case 193-159, May 1993. View Details
  • Hertenstein, Julie H., and William J. Bruns Jr. "Kaufmann Manufacturing Company (B)." Harvard Business School Supplement 193-160, May 1993. View Details
  • Bruns, William J., Jr. "Responsibility Centers and Performance Measurement." Harvard Business School Background Note 193-101, February 1993. (Revised May 1993.) View Details
  • Bruns, William J., Jr. "Standard Costs and Variances." Harvard Business School Background Note 193-050, October 1992. (Revised May 1993.) View Details
  • Bruns, William J., Jr. "Hanson Ski Products, Teaching Note." Harvard Business School Teaching Note 191-031, August 1990. (Revised May 1993.) View Details
  • Bruns, William J., Jr. "Brief Introduction to Cost Accounting." Harvard Business School Background Note 192-068, October 1991. (Revised May 1993.) View Details
  • Bruns, William J., Jr. "Destin Brass Products Co., Teaching Note." Harvard Business School Teaching Note 191-029, August 1990. (Revised April 1993.) View Details
  • Bruns, William J., Jr. "Accounting for Indirect Costs." Harvard Business School Background Note 193-070, November 1992. (Revised April 1993.) View Details
  • Bruns, William J., Jr., and Marc H. Zablatsky. "General Mills, Inc. 1992: Analyzing an Annual Report." Harvard Business School Case 193-043, September 1992. (Revised April 1993.) View Details
  • Bruns, William J., Jr. "R.J. Reynolds Tobacco Co." Harvard Business School Case 191-038, September 1990. (Revised April 1993.) View Details
  • Bruns, William J., Jr. "Recognizing Revenues and Expenses: When Is Income Earned?" Harvard Business School Background Note 193-047, September 1992. (Revised April 1993.) View Details
  • Bruns, William J., Jr. "Crystal Meadows of Tahoe, Inc. TN." Harvard Business School Teaching Note 193-128, March 1993. View Details
  • Bruns, William J., Jr., David F. Hawkins, and Marc H. Zablatsky. "Accounting for Post-retirement Benefits." Harvard Business School Background Note 193-032, September 1992. View Details
  • Bruns, William J., Jr. "LIFO or FIFO? That Is the Question." Harvard Business School Background Note 192-046, September 1991. (Revised October 1991.) View Details
  • Bruns, William J., Jr. "Thumbs-Up Video, Inc., Teaching Note." Harvard Business School Teaching Note 191-034, August 1990. (Revised October 1991.) View Details
  • Bruns, William J., Jr. "Depreciation at Delta and Pan Am, Teaching Note." Harvard Business School Teaching Note 191-035, August 1990. (Revised July 1991.) View Details
  • Bruns, William J., Jr. "Daniel Dobbins Distillery, Inc., Teaching Note." Harvard Business School Teaching Note 189-172, May 1989. (Revised July 1991.) View Details
  • Bruns, William J., Jr. "Systems Development, Inc." Harvard Business School Case 190-034, August 1989. (Revised December 1990.) View Details
  • Bruns, William J., Jr. "Systems Development, Inc., Teaching Note." Harvard Business School Teaching Note 191-047, September 1990. (Revised December 1990.) View Details
  • Bruns, William J., Jr. "Modern Advanced Concrete (B)." Harvard Business School Supplement 383-133, June 1983. (Revised November 1990.) View Details
  • Bruns, William J., Jr. "Modern Advanced Concrete (C)." Harvard Business School Supplement 383-134, June 1983. (Revised November 1990.) View Details
  • Bruns, William J., Jr. "Modern Advanced Concrete (E)." Harvard Business School Supplement 383-136, June 1983. (Revised November 1990.) View Details
  • Bruns, William J., Jr. "General Mills, Inc.: Annual Report Exercise." Harvard Business School Case 191-049, September 1990. (Revised October 1990.) View Details
  • Bruns, William J., Jr. "Modern Advanced Concrete (A)--(E), Teaching Note." Harvard Business School Teaching Note 491-021, July 1990. View Details
  • Bruns, William J., Jr., and Kiran Verma. "Vulcan Materials Co." Harvard Business School Case 189-164, March 1989. (Revised February 1990.) View Details
  • Bruns, William J., Jr. "Stauffer Chemical Co." Harvard Business School Case 187-156, April 1987. (Revised December 1988.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "American Standard, Inc.: The Inflation Accounting System, TN." Harvard Business School Teaching Note 183-192, March 1983. (Revised June 1988.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "American Standard, Inc.: The Inflation Accounting System." Harvard Business School Case 183-169, March 1983. (Revised March 1988.) View Details
  • Bruns, William J., Jr., and Robin Cooper. "McMullen and Worby (A)." Harvard Business School Case 179-197, April 1979. (Revised January 1988.) View Details
  • Bruns, William J., Jr. "Sears Merchandise Group: 1987 Plan Process, Teaching Note." Harvard Business School Teaching Note 187-040, June 1987. View Details
  • Bruns, William J., Jr. "Pinnacle Mutual Life Insurance Co., Teaching Note." Harvard Business School Teaching Note 187-195, June 1987. View Details
  • Bruns, William J., Jr. "Eli Lilly and Co. (A) and (B), Teaching Note." Harvard Business School Teaching Note 187-186, May 1987. View Details
  • Bruns, William J., Jr. "Sears Merchandise Group: 1987 Plan Process." Harvard Business School Case 187-176, May 1987. View Details
  • Bruns, William J., Jr. "Eli Lilly and Co. (A)." Harvard Business School Case 187-064, February 1987. (Revised April 1987.) View Details
  • Bruns, William J., Jr. "Eli Lilly and Co. (B)." Harvard Business School Case 187-168, April 1987. View Details
  • Bruns, William J., Jr. "How Information Technology Is Changing Management Control Systems." Harvard Business School Background Note 187-139, March 1987. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Industries (B)." Harvard Business School Case 179-077, November 1978. (Revised June 1985.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Industries (A)." Harvard Business School Case 179-076, November 1978. (Revised June 1985.) View Details
  • Bruns, William J., Jr. "Kirkman Products, Teaching Note." Harvard Business School Teaching Note 185-011, March 1985. (Revised April 1985.) View Details
  • Bruns, William J., Jr. "Riverbend Telephone Co." Harvard Business School Case 184-168, April 1984. View Details
  • Bruns, William J., Jr. "Kirkman Products." Harvard Business School Case 184-177, April 1984. View Details
  • Bruns, William J., Jr. "Wayland Publishing Co." Harvard Business School Case 184-167, April 1984. View Details
  • Bruns, William J., Jr. "Anderson Motors, Inc. (A)." Harvard Business School Case 184-119, February 1984. View Details
  • Bruns, William J., Jr. "Anderson Motors, Inc. (B) and Analysis of Anderson Motors, Inc. (A)." Harvard Business School Supplement 184-125, February 1984. View Details
  • Bruns, William J., Jr. "Anderson Motors, Inc. (C) and Analysis of Anderson Motors, Inc. (B)." Harvard Business School Supplement 184-126, February 1984. View Details
  • Bruns, William J., Jr. "Anderson Motors, Inc. (D) and Analysis of Anderson Motors, Inc. (C)." Harvard Business School Supplement 184-127, February 1984. View Details
  • Bruns, William J., Jr. "Modern Advanced Concrete (A)." Harvard Business School Case 383-132, June 1983. (Revised September 1983.) View Details
  • Bruns, William J., Jr. "Modern Advanced Concrete (A)--(E), Teaching Note." Harvard Business School Teaching Note 383-193, June 1983. (Revised August 1983.) View Details
  • Bruns, William J., Jr. "Modern Advanced Concrete (D)." Harvard Business School Supplement 383-135, June 1983. View Details
  • Bruns, William J., Jr. "Accounting When Prices are Changing (with some Simple Illustrations)." Harvard Business School Background Note 183-205, April 1983. View Details
  • Bruns, William J., Jr. "EEC Co. Law Harmonization and Accounting--1983." Harvard Business School Background Note 183-181, March 1983. View Details
  • Bruns, William J., Jr. "Allied Paper, Inc." Harvard Business School Case 182-004, January 1982. View Details
  • Bruns, William J., Jr. "RETO S.A." Harvard Business School Case 182-092, November 1981. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Industries (A) and (B), Teaching Note." Harvard Business School Teaching Note 180-164, June 1980. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Industries (D1)." Harvard Business School Case 179-221, June 1979. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Industries (D2)." Harvard Business School Case 179-222, June 1979. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Industries (D3)." Harvard Business School Case 179-223, June 1979. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Alcan Aluminium Ltd. (B)." Harvard Business School Supplement 179-216, February 1979. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Alcan Aluminium Ltd. (A)." Harvard Business School Case 179-042, August 1978. View Details
  • Bruns, William J., Jr. "Ramada Inns, Inc." Harvard Business School Case 176-272, June 1976. View Details
All Publications
William J. Bruns, Jr. is the Henry R. Byers Professor of Business Administration, Emeritus, a graduate of the University of Redlands, William J. "Bill" Bruns also earned degrees at Harvard (M.B.A.) and the University of California at Berkeley (Ph.D.). In 1976 the University of Redlands awarded him the degree Doctor of Business Administration (honorary). Previously, Professor Bruns held appointments on the faculties of Yale University and the University of Washington. On retirement he taught eleven years as a Visiting Professor of Business Administration at Northeastern. 

Professor Bruns has extensive experience in executive education programs and has taught in the Advanced Management Program, the Owner/President Managers Program, the International Senior Managers Program, and the Program for Management Development at the Harvard Business School. He is author of Accounting for Managers: Text and Cases (South-WesternPublishing Co., 1994; Second Edition, 1999; Third Edition, 2005); Performance Measurement, Evaluation, and Incentives (Harvard Business School Press, 1992); co-author (with Sharon M. McKinnon) of The Information Mosaic (Harvard Business School Press, 1992); (with Robert S. Kaplan) of Accounting and Management: Field Study Perspectives (Harvard Business School Press, 1987); (with M. Edgar Barrett) of Case Problems in Management Accounting (R.D. Irwin, 1982 and 1985); and (with Richard F. Vancil) A Primer on Replacement Cost Accounting (Thomas Horton and Daughters, 1976). He is also author of Introduction to Accounting: Economic Measurement for Decisions (Addison-Wesley Publishing Co., 1971); Accounting for Decisions: A Business Game (Macmillan Co.,1966); and co-editor (with Don T. DeCoster) of Accounting and Its Behavioral Implications (McGraw-Hill Book Co., 1969).

Professor Bruns is married, with four adult sons (two of whom head their own businesses) and a daughter, Stacy (Anastasia), adopted in 1999.

Books
  • Bruns, William J. Instructor's Manual for Accounting for Managers: Text and Cases. 3rd ed. Thomson South-Western, 2005. View Details
  • Bruns, William J. Accounting for Managers: Text and Cases. 3rd ed. Mason, OH: Thomson South-Western, 2004. View Details
  • Bruns, William J., Paul M. Healy, J. H. Hertenstein, Robert S. Kaplan, and Sharon M. McKinnon. Reading Financial Reports. 2nd ed. Business Fundamentals . Boston: Harvard Business School Press, 2002. View Details
  • Bruns, W. J., Jr., J. H. Hertenstein, and S. M. McKinnon. Reading Financial Reports. Boston, MA: Harvard Business School Press, 1999. View Details
  • Bruns, W. J., Jr. Instructor's Manual for Accounting for Managers: Text and Cases. 2nd ed. Cincinnati: South-Western College Publishing, 1999. View Details
  • Bruns, W. J., Jr. Accounting for Managers: Text and Cases. 2nd ed. Cincinnati, OH: South-Western College Publishing, 1999. View Details
  • Bruns, W. J., Jr., R. S. Kaplan, R. Cooper, A. Schleifer Jr., and Donella Marie Rapier. Understanding Costs. Business Fundamentals . Boston, MA: Harvard Business School Press, 1998. View Details
  • Bruns, W. J., Jr. Instructor's Manual for Accounting for Managers: Text and Cases. Cincinnati: South-Western College Publishing, 1994. View Details
  • Bruns, W. J., Jr. Accounting for Managers: Text and Cases. Cincinnati, OH: South-Western College Publishing, 1993. View Details
  • Bruns, W. J., Jr. Performance Measurement, Evaluation, and Incentives. Boston, MA: Harvard Business School Press, 1992. View Details
  • Bruns, W. J., Jr., and S. M. McKinnon. The Information Mosaic. Boston, MA: Harvard Business School Press, 1992. View Details
  • McKinnon, S. M., and W. J. Bruns Jr. The Information Mosaic: How Managers Use Information. Hamilton, Ontario: Society of Management Accountants of Canada, 1992. View Details
  • Kaplan, Robert S. and William J. Bruns, eds. Accounting and Management: Field Study Perspectives. Boston: Harvard Business School Press, 1987. View Details
Journal Articles
  • Donabedian, B., S. M. McKinnon, and W. J. Bruns Jr. "Task Characteristics, Managerial Socialization, and Media Selection." Management Communication Quarterly 11 (February 1998): 372–400. View Details
  • Bruns, W. J., Jr., and S. M. McKinnon. "Achieving Focused Management Activities through Formal Performance Evaluation: Results from a Field Study." Journal of Managerial Issues 6, no. 3 (Fall 1994): 265–81. View Details
  • Bruns, W. J., Jr., and S. M. McKinnon. "Information and Managers: A Field Study." Journal of Management Accounting Research 5 (Fall 1993): 84–108. View Details
  • McKinnon, S. M., and W. J. Bruns Jr. "What Production Mangers Really Want to Know ... Management Accountants are Failing to Tell Them." Management Accounting 74 (January 1993): 29–35. View Details
  • Bruns, W. J., Jr., and S. M. McKinnon. "Management Information and Accounting Information: What Do Managers Want?" Advances in Management Accounting 1 (1992): 55–80. View Details
  • Bruns, W. J., Jr., and K. A. Merchant. "The Dangerous Morality of Managing Earnings." Management Accounting 71 (August 1990): 22–25. View Details
Book Chapters
  • Bruns, W. J., Jr., and S. M. McKinnon. "Performance Evaluation and Managers' Description of Tasks and Activities." In Performance Measurement, Evaluation and Incentives, edited by William J. Bruns. Boston, MA: Harvard Business School Press, 1992. View Details
Cases and Teaching Materials
  • Bruns, William J., Amit Eynan, and Kip Krumwiede. "Survey Masters LLC (B)." Harvard Business School Supplement 916-407, June 2016. (Revised December 2016.) View Details
  • Bruns, William J., Amit Eynan, and Kip Krumwiede. "Survey Masters LLC (A) and (B)." Harvard Business School Teaching Note 916-408, June 2016. View Details
  • Bruns, William J., Julie H. Hertenstein, and Kelvin Liu. "Danshui Plant No. 2 (Brief Case)." Harvard Business School Teaching Note 913-526, August 2012. View Details
  • Bruns, William, Julie H. Hertenstein, and Kelvin Liu. "Danshui Plant No. 2." Harvard Business School Brief Case 913-525, August 2012. View Details
  • Vancil, Richard F. "Justin Anson Distillery, Inc." Harvard Business School Case 113-122, April 2013. (Revised April 2013.) View Details
  • Bruns, William J., Jr., Sharon Bruns, and Susan S. Hameling. "Merrimack Tractors and Mowers: LIFO or FIFO?" Harvard Business School Brief Case 083-217, December 2008. View Details
  • Bruns, William J., Jr. "The Talbots, Inc., and Subsidiaries: Accounting for Goodwill." Harvard Business School Brief Case 083-254, October 2008. View Details
  • Bruns, William J., Jr. "The Talbots, Inc., and Subsidiaries: Accounting for Goodwill (Brief Case)." Harvard Business School Teaching Note 083-257, October 2008. View Details
  • Bruns, William J., Jr., and Rachael Langevin. "Survey Masters LLC (TN)." Harvard Business School Teaching Note 907-419, June 2007. View Details
  • Bruns, William J., Jr. "Hallstead Jewelers (TN)." Harvard Business School Teaching Note 107-069, April 2007. View Details
  • Bruns, William J., Jr. "Hallstead Jewelers." Harvard Business School Case 107-060, March 2007. View Details
  • Bruns, William J. "Survey Masters LLC (A)." Harvard Business School Case 107-061, March 2007. (Revised August 2014.) View Details
  • Bruns, William J., Jr. "Why I Use the Case Method to Teach Accounting." Harvard Business School Background Note 193-177, June 1993. (Revised November 2006.) View Details
  • Bruns, William J., Jr. "General Mills, Inc.: Appendix of Comparable Company Data." Harvard Business School Background Note 197-037, December 1996. (Revised November 2006.) View Details
  • Bruns, William J., Jr., and Julie Hertenstein. "Salem Telephone Company." Harvard Business School Case 104-086, June 2004. (Revised November 2005.) View Details
  • Bruns, William J., Jr. "Salem Telephone Company (TN)." Harvard Business School Teaching Note 104-088, June 2004. (Revised November 2005.) View Details
  • Bruns, William J., Jr. "WPP Group and Its Acquisitions." Harvard Business School Case 192-038, September 1991. (Revised March 2005.) View Details
  • Bruns, William J., Jr. "Lille Tissages, S.A." Harvard Business School Case 198-005, July 1997. (Revised March 2005.) View Details
  • Bruns, William J., Jr., and F. Warren McFarlan. "Kendall Square Research Corporation (A) (Abridged)." Harvard Business School Case 303-036, July 2002. (Revised March 2005.) View Details
  • Bruns, William J., Jr., and Sharon M. Bruns. "Question of LIFO or FIFO, The; Which Is Preferable?" Harvard Business School Background Note 104-087, June 2004. (Revised March 2005.) View Details
  • Bruns, William J., Jr. "Hilton Manufacturing Company." Harvard Business School Case 192-063, October 1991. (Revised October 2004.) View Details
  • Bruns, William J., Jr., and Susan Harmeling. "Custom Research Inc. (A)." Harvard Business School Case 199-001, July 1998. (Revised October 2004.) View Details
  • Bruns, William J., Jr. "Maria Hernandez & Associates (TN)." Harvard Business School Teaching Note 905-402, September 2004. View Details
  • Bruns, William J., Jr., and Jeremy Cott. "Depreciation at Delta Air Lines and Singapore Airlines (A)." Harvard Business School Case 198-001, July 1997. (Revised September 2004.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Ski Products." Harvard Business School Case 187-038, August 1986. (Revised September 2004.) View Details
  • Bruns, William J., Jr., and Susan Harmeling. "Circuit City Stores, Inc. (A)." Harvard Business School Case 191-086, November 1990. (Revised September 2004.) View Details
  • Bruns, William J., Jr., and Susan Harmeling. "Buying Time." Harvard Business School Case 192-045, October 1991. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Introduction to Accounting Records." Harvard Business School Background Note 192-153, June 1992. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Accounting Framework, Financial Statements, and Some Accounting Concepts, The." Harvard Business School Background Note 193-028, August 1992. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Introduction to Financial Ratios and Financial Statement Analysis." Harvard Business School Background Note 193-029, August 1992. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Accounting for Property, Plant, Equipment and Other Assets." Harvard Business School Background Note 193-046, September 1992. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Accounting for Current Assets." Harvard Business School Background Note 193-048, September 1992. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Liabilities and Time." Harvard Business School Background Note 193-051, September 1992. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Monterrey Manufacturing Company." Harvard Business School Case 197-023, September 1996. (Revised September 2004.) View Details
  • Bruns, William J., Jr. "Question of LIFO or FIFO, The: Which is Preferable? (TN)." Harvard Business School Teaching Note 105-028, September 2004. View Details
  • Bruns, William J., Jr. "Introduction to Owners' Equity." Harvard Business School Background Note 193-049, October 1992. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Riverbend Telephone Company." Harvard Business School Case 197-104, May 1997. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Laurinburg Precision Engineering." Harvard Business School Case 193-098, January 1993. (Revised May 2004.) View Details
  • Bruns, William J., Jr., and Edgar Barrett. "Lille Tissages, S.A. TN." Harvard Business School Teaching Note 198-008, August 1997. (Revised May 2004.) View Details
  • Bruns, William J., Jr., and M Edgar Barrett. "Precision Worldwide, Inc. TN." Harvard Business School Teaching Note 197-108, June 1997. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Maria Hernandez & Associates." Harvard Business School Case 902-401, August 2001. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Precision Worldwide, Inc." Harvard Business School Case 197-103, May 1997. (Revised May 2004.) View Details
  • Bruns, William J., Jr., and Susan Harmeling. "Custom Research Inc. (B)." Harvard Business School Case 199-002, July 1998. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Waltham Motors Division (TN)." Harvard Business School Teaching Note 185-060, March 1985. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Mile High Cycles (TN)." Harvard Business School Teaching Note 193-095, January 1993. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Mile High Cycles." Harvard Business School Case 191-056, November 1990. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Reto S.A. (TN)." Harvard Business School Teaching Note 197-109, May 1997. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Waltham Motors Division." Harvard Business School Case 184-169, April 1984. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Activity Accounting--Another Way to Measure Costs." Harvard Business School Background Note 193-044, September 1992. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Reto S.A." Harvard Business School Case 197-102, May 1997. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Adventurous Computer Games, Inc. and Adventurous Computer Games, Inc.(Abridged)TN." Harvard Business School Teaching Note 199-034, October 1998. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Adventurous Computer Games, Inc." Harvard Business School Case 193-088, January 1993. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Consulting Partners & Co." Harvard Business School Case 194-057, December 1993. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Consulting Partners & Co. TN." Harvard Business School Teaching Note 195-116, June 1995. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Hilton Manufacturing Company TN." Harvard Business School Teaching Note 193-158, June 1993. (Revised May 2004.) View Details
  • Bruns, William J., Jr. "Buying Time TN." Harvard Business School Teaching Note 193-067, June 1993. (Revised April 2004.) View Details
  • Bruns, William J., Jr. "Laurinburg Precision Engineering TN." Harvard Business School Teaching Note 193-181, June 1993. (Revised April 2004.) View Details
  • Bruns, William J., Jr. "Chemalite, Inc. TN." Harvard Business School Teaching Note 193-063, November 1992. (Revised December 2003.) View Details
  • Bruns, William J., Jr. "Monterrey Manufacturing Company TN." Harvard Business School Teaching Note 198-023, August 1997. (Revised December 2003.) View Details
  • Bruns, William J., Jr. "Pinnacle Mutual Life Insurance Company." Harvard Business School Case 187-021, October 1986. (Revised November 2003.) View Details
  • Bruns, William J., Jr. "Prestige Telephone Company." Harvard Business School Case 197-097, May 1997. (Revised June 2003.) View Details
  • Bruns, William J., Jr. "Prestige Telephone Company TN." Harvard Business School Teaching Note 197-098, May 1997. (Revised May 2003.) View Details
  • Bruns, William J., Jr., and F. Warren McFarlan. "Kendall Square Research Corporation (B2) (Abridged)." Harvard Business School Case 303-037, July 2002. View Details
  • Bruns, William J., Jr., Richard D.R. Stark, and Marc H. Zablatsky. "Total Fitness, Inc. (A)." Harvard Business School Case 194-019, May 1994. (Revised April 2000.) View Details
  • Bruns, William J., Jr., and Susan Harmeling. "Circuit City Stores, Inc. (B)." Harvard Business School Supplement 192-036, August 1991. (Revised September 1999.) View Details
  • Bruns, William J., Jr., Carin-Isabel Knoop, and Anthony St. George. "Mercedes-Benz in Alabama: Lessons from the Field." Harvard Business School Case 199-028, October 1998. (Revised September 1999.) View Details
  • Bruns, William J., Jr. "PDQ Manufacturing, Inc." Harvard Business School Case 199-045, June 1999. View Details
  • Bruns, William J., Jr. "MotivAction plc (A)." Harvard Business School Case 199-004, March 1999. View Details
  • Bruns, William J., Jr. "Understanding Costs for Management Decisions." Harvard Business School Background Note 197-117, June 1997. (Revised January 1999.) View Details
  • Bruns, William J., Jr. "Carver Consulting Co." Harvard Business School Case 199-006, December 1998. (Revised January 1999.) View Details
  • Bruns, William J., Jr. "Western Chemical Corporation: Divisional Performance Measurement (B)." Harvard Business School Case 199-040, January 1999. View Details
  • Bruns, William J., Jr. "Western Chemical Corporation: Divisional Performance Measurement (C)." Harvard Business School Case 199-041, January 1999. View Details
  • Bruns, William J., Jr., and Roger Atherton. "Western Chemical Corporation: Divisional Performance Measurement (A)." Harvard Business School Case 196-079, October 1995. (Revised January 1999.) View Details
  • Bruns, William J., Jr., and Carin-Isabel Knoop. "Mercedes-Benz in Alabama: Lessons from the Field TN." Harvard Business School Teaching Note 199-039, December 1998. View Details
  • Bruns, William J., Jr. "Kendall Square Research Corporation (A)." Harvard Business School Case 194-068, April 1994. (Revised November 1998.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Statements of Cash Flows: Three Examples." Harvard Business School Case 193-103, February 1993. (Revised November 1998.) View Details
  • Bruns, William J., Jr. "Adventurous Computer Games, Inc. (Abridged)." Harvard Business School Case 199-020, September 1998. (Revised October 1998.) View Details
  • Bruns, William J., Jr., and Jeremy Cott. "Auditors and Their Opinions." Harvard Business School Background Note 197-113, May 1997. (Revised May 1998.) View Details
  • Bruns, William J., Jr., and Jeremy Cott. "Depreciation at Delta Air Lines and Singapore Airlines (B)." Harvard Business School Case 198-002, July 1997. (Revised February 1998.) View Details
  • Bruns, William J., Jr. "Intel Pentium Chip Controversy (A) TN ,The." Harvard Business School Teaching Note 198-027, October 1997. (Revised January 1998.) View Details
  • Bruns, William J., Jr. "Chadwick, Inc.: The Balanced Scorecard (Abridged) TN." Harvard Business School Teaching Note 198-029, October 1997. (Revised January 1998.) View Details
  • Bruns, William J., Jr. "Western Chemical Corporation: Divisional Performance Measurement TN." Harvard Business School Teaching Note 198-026, September 1997. (Revised January 1998.) View Details
  • Bruns, William J., Jr. "Indianapolis: Implementing Competition in City Services TN." Harvard Business School Teaching Note 198-028, September 1997. (Revised January 1998.) View Details
  • Bruns, William J., Jr. "Colgate-Palmolive Company: Analyzing an Annual Report." Harvard Business School Case 196-116, January 1996. (Revised December 1997.) View Details
  • Bruns, William J., Jr. "Kings Mountain Distillery, Inc. TN." Harvard Business School Teaching Note 198-024, September 1997. (Revised December 1997.) View Details
  • Bruns, William J., Jr., and Jeremy Cott. "Baylor Books, Inc." Harvard Business School Case 198-082, December 1997. View Details
  • Bruns, William J., Jr. "WPP Group and Its Acquisitions TN." Harvard Business School Teaching Note 193-167, June 1993. (Revised October 1997.) View Details
  • Bruns, William J., Jr., and Jeremy Cott. "Depreciation at Delta Air Lines and Singapore Airlines (A) and (B) TN." Harvard Business School Teaching Note 198-003, September 1997. (Revised October 1997.) View Details
  • Bruns, William J., Jr. "Colgate-Palmolive Company: Analyzing an Annual Report." Harvard Business School Teaching Note 198-025, September 1997. View Details
  • Bruns, William J., Jr., Sharon M McKinnon, and Jeremy Cott. "Identify the Industries--1996." Harvard Business School Case 198-017, July 1997. (Revised September 1997.) View Details
  • Bruns, William J., Jr., and Sharon M McKinnon. "Identify the Industries--1996 TN." Harvard Business School Teaching Note 198-018, August 1997. (Revised September 1997.) View Details
  • Bruns, William J., Jr. "Basic Capital Investment Analysis." Harvard Business School Background Note 198-004, July 1997. View Details
  • Bruns, William J., Jr. "Riverbend Telephone Company TN." Harvard Business School Teaching Note 197-110, May 1997. (Revised July 1997.) View Details
  • Bruns, William J., Jr. "Destin Brass Products Co." Harvard Business School Case 190-089, December 1989. (Revised April 1997.) View Details
  • Bruns, William J., Jr., and Amy P. Hutton. "Summit Distributors (A)." Harvard Business School Case 193-053, September 1992. (Revised March 1997.) View Details
  • Bruns, William J., Jr., Amy P. Hutton, and Marc H. Zablatsky. "Summit Distributors (B)." Harvard Business School Supplement 193-054, September 1992. (Revised March 1997.) View Details
  • Bruns, William J., Jr. "Kings Mountain Distillery, Inc." Harvard Business School Teaching Note 197-042, December 1996. (Revised January 1997.) View Details
  • Bruns, William J., Jr. "Roy Rogers Restaurants." Harvard Business School Case 189-100, November 1988. (Revised November 1996.) View Details
  • Bruns, William J., Jr. "Wm. Wrigley Jr. Co." Harvard Business School Case 190-033, August 1989. (Revised November 1996.) View Details
  • Bruns, William J., Jr., and Marc H. Zablatsky. "General Mills, Inc.: Analyzing an Annual Report." Harvard Business School Case 193-143, April 1993. (Revised September 1996.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Statements of Cash Flows: Three Examples TN." Harvard Business School Teaching Note 193-173, June 1993. (Revised April 1996.) View Details
  • Bruns, William J., Jr. "LearnEasy, Inc." Harvard Business School Case 196-139, April 1996. View Details
  • Bruns, William J., Jr. "Solutions to Problems in Variance Analysis I." Harvard Business School Supplement 196-125, February 1996. (Revised February 1996.) View Details
  • Bruns, William J., Jr., and Roger Atherton. "Indianopolis: Implementing Competition in City Services." Harvard Business School Case 196-099, February 1996. View Details
  • Bruns, William J., Jr. "Problems in Variance Analysis." Harvard Business School Exercise 196-120, February 1996. View Details
  • Bruns, William J., Jr. "Union Camp Corporation: Analyzing an Annual Report." Harvard Business School Case 196-114, January 1996. View Details
  • Bruns, William J., Jr., and Donella Rapier. "Financial Reporting and Control: A Course for Managers." Harvard Business School Background Note 196-118, January 1996. View Details
  • Bruns, William J., Jr. "Total Fitness, Inc. (A) and (B) TN." Harvard Business School Teaching Note 195-119, June 1995. View Details
  • Bruns, William J., Jr., Richard D.R. Stark, and Marc H. Zablatsky. "Total Fitness, Inc. (B)." Harvard Business School Supplement 195-154, December 1994. View Details
  • Bruns, William J., Jr. "Niantic Scientific, Inc." Harvard Business School Case 195-121, September 1994. View Details
  • Bruns, William J., Jr. "Kendall Square Research Corporation (B1)." Harvard Business School Supplement 194-069, April 1994. (Revised June 1994.) View Details
  • Bruns, William J., Jr. "Kendall Square Research Corporation (B2)." Harvard Business School Supplement 194-133, June 1994. (Revised June 1994.) View Details
  • Bruns, William J., Jr. "Kendall Square Research Corporation (A), (B1), and (B2) TN." Harvard Business School Teaching Note 194-157, June 1994. View Details
  • Bruns, William J., Jr. "Campbell Soup Co.--1989." Harvard Business School Case 191-042, September 1990. (Revised May 1994.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "R.J. Reynolds Tobacco Company (Abridged)." Harvard Business School Case 194-074, January 1994. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "FMC Corporation: A Recapitalization (Abridged), Part I." Harvard Business School Case 194-075, January 1994. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "FMC Corp.: A Recapitalization (Abridged), Part II." Harvard Business School Supplement 194-076, January 1994. View Details
  • Bruns, William J., Jr. "Taxing Situations: Two Cases on Income Taxes and Financial Reporting TN." Harvard Business School Teaching Note 193-127, March 1993. (Revised November 1993.) View Details
  • Bruns, William J., Jr., and Charles A Nichols, III. "R.J. Reynolds Tobacco Company (TN)." Harvard Business School Teaching Note 193-064, November 1992. (Revised October 1993.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Liberal Art of Accounting." Harvard Business School Background Note 180-024, September 1979. (Revised July 1993.) View Details
  • Bruns, William J., Jr. "Accounting for Frequent Fliers TN." Harvard Business School Teaching Note 193-183, June 1993. (Revised July 1993.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "FMC Corporation A Recapitalization TN." Harvard Business School Teaching Note 193-163, June 1993. View Details
  • Bruns, William J., Jr. "Belgrave Corporation TN." Harvard Business School Teaching Note 193-068, June 1993. View Details
  • Christenson, Charles, and William J. Bruns Jr. "U.S. Windpower, Inc. (B) TN." Harvard Business School Teaching Note 193-174, June 1993. (Revised June 1993.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "FMC Corp.: A Recapitalization." Harvard Business School Case 191-084, November 1990. (Revised June 1993.) View Details
  • Bruns, William J., Jr. "Crystal Meadows of Tahoe, Inc." Harvard Business School Case 192-150, June 1992. (Revised June 1993.) View Details
  • Bruns, William J., Jr. "Thumbs-Up Video, Inc." Harvard Business School Case 189-193, June 1989. (Revised June 1993.) View Details
  • Vancil, Richard F. "Daniel Dobbins Distillery, Inc." Harvard Business School Case 189-065, March 1989. (Revised June 1993.) View Details
  • Bruns, William J., Jr. "Depreciation at Delta and Pan Am." Harvard Business School Case 190-035, September 1989. (Revised June 1993.) View Details
  • Bruns, William J., Jr. "Wm. Wrigley Jr. Company TN." Harvard Business School Teaching Note 193-157, June 1993. View Details
  • Bruns, William J., Jr. "Taxing Situations: Two Cases on Income Taxes and Financial Reporting." Harvard Business School Case 191-071, October 1990. (Revised June 1993.) View Details
  • Bruns, William J., Jr. "Circuit City Stores, Inc. (A) TN." Harvard Business School Teaching Note 193-138, June 1993. View Details
  • Bruns, William J., Jr. "General Mills, Inc. Analyzing an Annual Report." Harvard Business School Teaching Note 193-162, June 1993. View Details
  • Bruns, William J., Jr. "Belgrave Corp." Harvard Business School Case 190-056, September 1989. (Revised June 1993.) View Details
  • Bruns, William J., Jr. "Accounting for Frequent Fliers." Harvard Business School Case 192-040, November 1991. (Revised June 1993.) View Details
  • Bruns, William J., Jr. "Diversity in Accounting Principles: A Problem, a Strategic Imperative, or a Strategic Opportunity?" Harvard Business School Background Note 193-045, October 1992. (Revised May 1993.) View Details
  • Hertenstein, Julie H., and William J. Bruns Jr. "Kaufmann Manufacturing Company (A)." Harvard Business School Case 193-159, May 1993. View Details
  • Hertenstein, Julie H., and William J. Bruns Jr. "Kaufmann Manufacturing Company (B)." Harvard Business School Supplement 193-160, May 1993. View Details
  • Bruns, William J., Jr. "Responsibility Centers and Performance Measurement." Harvard Business School Background Note 193-101, February 1993. (Revised May 1993.) View Details
  • Bruns, William J., Jr. "Standard Costs and Variances." Harvard Business School Background Note 193-050, October 1992. (Revised May 1993.) View Details
  • Bruns, William J., Jr. "Hanson Ski Products, Teaching Note." Harvard Business School Teaching Note 191-031, August 1990. (Revised May 1993.) View Details
  • Bruns, William J., Jr. "Brief Introduction to Cost Accounting." Harvard Business School Background Note 192-068, October 1991. (Revised May 1993.) View Details
  • Bruns, William J., Jr. "Destin Brass Products Co., Teaching Note." Harvard Business School Teaching Note 191-029, August 1990. (Revised April 1993.) View Details
  • Bruns, William J., Jr. "Accounting for Indirect Costs." Harvard Business School Background Note 193-070, November 1992. (Revised April 1993.) View Details
  • Bruns, William J., Jr., and Marc H. Zablatsky. "General Mills, Inc. 1992: Analyzing an Annual Report." Harvard Business School Case 193-043, September 1992. (Revised April 1993.) View Details
  • Bruns, William J., Jr. "R.J. Reynolds Tobacco Co." Harvard Business School Case 191-038, September 1990. (Revised April 1993.) View Details
  • Bruns, William J., Jr. "Recognizing Revenues and Expenses: When Is Income Earned?" Harvard Business School Background Note 193-047, September 1992. (Revised April 1993.) View Details
  • Bruns, William J., Jr. "Crystal Meadows of Tahoe, Inc. TN." Harvard Business School Teaching Note 193-128, March 1993. View Details
  • Bruns, William J., Jr., David F. Hawkins, and Marc H. Zablatsky. "Accounting for Post-retirement Benefits." Harvard Business School Background Note 193-032, September 1992. View Details
  • Bruns, William J., Jr. "LIFO or FIFO? That Is the Question." Harvard Business School Background Note 192-046, September 1991. (Revised October 1991.) View Details
  • Bruns, William J., Jr. "Thumbs-Up Video, Inc., Teaching Note." Harvard Business School Teaching Note 191-034, August 1990. (Revised October 1991.) View Details
  • Bruns, William J., Jr. "Depreciation at Delta and Pan Am, Teaching Note." Harvard Business School Teaching Note 191-035, August 1990. (Revised July 1991.) View Details
  • Bruns, William J., Jr. "Daniel Dobbins Distillery, Inc., Teaching Note." Harvard Business School Teaching Note 189-172, May 1989. (Revised July 1991.) View Details
  • Bruns, William J., Jr. "Systems Development, Inc." Harvard Business School Case 190-034, August 1989. (Revised December 1990.) View Details
  • Bruns, William J., Jr. "Systems Development, Inc., Teaching Note." Harvard Business School Teaching Note 191-047, September 1990. (Revised December 1990.) View Details
  • Bruns, William J., Jr. "Modern Advanced Concrete (B)." Harvard Business School Supplement 383-133, June 1983. (Revised November 1990.) View Details
  • Bruns, William J., Jr. "Modern Advanced Concrete (C)." Harvard Business School Supplement 383-134, June 1983. (Revised November 1990.) View Details
  • Bruns, William J., Jr. "Modern Advanced Concrete (E)." Harvard Business School Supplement 383-136, June 1983. (Revised November 1990.) View Details
  • Bruns, William J., Jr. "General Mills, Inc.: Annual Report Exercise." Harvard Business School Case 191-049, September 1990. (Revised October 1990.) View Details
  • Bruns, William J., Jr. "Modern Advanced Concrete (A)--(E), Teaching Note." Harvard Business School Teaching Note 491-021, July 1990. View Details
  • Bruns, William J., Jr., and Kiran Verma. "Vulcan Materials Co." Harvard Business School Case 189-164, March 1989. (Revised February 1990.) View Details
  • Bruns, William J., Jr. "Stauffer Chemical Co." Harvard Business School Case 187-156, April 1987. (Revised December 1988.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "American Standard, Inc.: The Inflation Accounting System, TN." Harvard Business School Teaching Note 183-192, March 1983. (Revised June 1988.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "American Standard, Inc.: The Inflation Accounting System." Harvard Business School Case 183-169, March 1983. (Revised March 1988.) View Details
  • Bruns, William J., Jr., and Robin Cooper. "McMullen and Worby (A)." Harvard Business School Case 179-197, April 1979. (Revised January 1988.) View Details
  • Bruns, William J., Jr. "Sears Merchandise Group: 1987 Plan Process, Teaching Note." Harvard Business School Teaching Note 187-040, June 1987. View Details
  • Bruns, William J., Jr. "Pinnacle Mutual Life Insurance Co., Teaching Note." Harvard Business School Teaching Note 187-195, June 1987. View Details
  • Bruns, William J., Jr. "Eli Lilly and Co. (A) and (B), Teaching Note." Harvard Business School Teaching Note 187-186, May 1987. View Details
  • Bruns, William J., Jr. "Sears Merchandise Group: 1987 Plan Process." Harvard Business School Case 187-176, May 1987. View Details
  • Bruns, William J., Jr. "Eli Lilly and Co. (A)." Harvard Business School Case 187-064, February 1987. (Revised April 1987.) View Details
  • Bruns, William J., Jr. "Eli Lilly and Co. (B)." Harvard Business School Case 187-168, April 1987. View Details
  • Bruns, William J., Jr. "How Information Technology Is Changing Management Control Systems." Harvard Business School Background Note 187-139, March 1987. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Industries (B)." Harvard Business School Case 179-077, November 1978. (Revised June 1985.) View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Industries (A)." Harvard Business School Case 179-076, November 1978. (Revised June 1985.) View Details
  • Bruns, William J., Jr. "Kirkman Products, Teaching Note." Harvard Business School Teaching Note 185-011, March 1985. (Revised April 1985.) View Details
  • Bruns, William J., Jr. "Riverbend Telephone Co." Harvard Business School Case 184-168, April 1984. View Details
  • Bruns, William J., Jr. "Kirkman Products." Harvard Business School Case 184-177, April 1984. View Details
  • Bruns, William J., Jr. "Wayland Publishing Co." Harvard Business School Case 184-167, April 1984. View Details
  • Bruns, William J., Jr. "Anderson Motors, Inc. (A)." Harvard Business School Case 184-119, February 1984. View Details
  • Bruns, William J., Jr. "Anderson Motors, Inc. (B) and Analysis of Anderson Motors, Inc. (A)." Harvard Business School Supplement 184-125, February 1984. View Details
  • Bruns, William J., Jr. "Anderson Motors, Inc. (C) and Analysis of Anderson Motors, Inc. (B)." Harvard Business School Supplement 184-126, February 1984. View Details
  • Bruns, William J., Jr. "Anderson Motors, Inc. (D) and Analysis of Anderson Motors, Inc. (C)." Harvard Business School Supplement 184-127, February 1984. View Details
  • Bruns, William J., Jr. "Modern Advanced Concrete (A)." Harvard Business School Case 383-132, June 1983. (Revised September 1983.) View Details
  • Bruns, William J., Jr. "Modern Advanced Concrete (A)--(E), Teaching Note." Harvard Business School Teaching Note 383-193, June 1983. (Revised August 1983.) View Details
  • Bruns, William J., Jr. "Modern Advanced Concrete (D)." Harvard Business School Supplement 383-135, June 1983. View Details
  • Bruns, William J., Jr. "Accounting When Prices are Changing (with some Simple Illustrations)." Harvard Business School Background Note 183-205, April 1983. View Details
  • Bruns, William J., Jr. "EEC Co. Law Harmonization and Accounting--1983." Harvard Business School Background Note 183-181, March 1983. View Details
  • Bruns, William J., Jr. "Allied Paper, Inc." Harvard Business School Case 182-004, January 1982. View Details
  • Bruns, William J., Jr. "RETO S.A." Harvard Business School Case 182-092, November 1981. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Industries (A) and (B), Teaching Note." Harvard Business School Teaching Note 180-164, June 1980. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Industries (D1)." Harvard Business School Case 179-221, June 1979. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Industries (D2)." Harvard Business School Case 179-222, June 1979. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Hanson Industries (D3)." Harvard Business School Case 179-223, June 1979. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Alcan Aluminium Ltd. (B)." Harvard Business School Supplement 179-216, February 1979. View Details
  • Bruns, William J., Jr., and Julie H. Hertenstein. "Alcan Aluminium Ltd. (A)." Harvard Business School Case 179-042, August 1978. View Details
  • Bruns, William J., Jr. "Ramada Inns, Inc." Harvard Business School Case 176-272, June 1976. View Details
Research Summary
Managers' Use of Information
William J. Bruns, Jr. is studying (with Sharon M. McKinnon of Northeastern University) managers' use of information in day-to-day and long-term management situations. The findings of this research-that managers develop and rely more heavily on personal information systems involving direct observation, relationships, and frequent contacts both within and outside their firms than on formal systems supported by elaborate technology-contrast sharply with the beliefs of many systems designers and traditional information providers. Bruns' research suggests that information systems designs should consider physical location, available communications channels and tools, measurement metrics, and frequency of information updates. Bruns is currently extending his work from the discovery stage to the development of parameters for system design and a search for organizations that have used such parameters in systems that have satisfied managers' information needs.
Management Control Issues of International Ventures
William J. Bruns, Jr. is conducting (with Sharon M. McKinnon of Northeastern University) a field study of control issues that arise in international ventures between U.S. and European companies. Bruns' research is aimed at answering questions raised by earlier studies of the strategic, managerial, and organizational aspects of international ventures. In particular, Bruns hopes to distinguish the accounting and control mechanisms-objective setting, budgeting, and performance measurement-associated with international ventures that succeed from those employed by ventures that disappoint or fail. A series of cases to be developed on the management of international ventures will form the basis for a new elective course for the MBA program and a module for executive programs.

Areas of Interest
  • accounting
  • customer profitability analysis
  • executive development
  • management accounting and control systems
  • performance measurement
  • Additional Topics
  • accounting red flags
  • activity-based costing and management
  • cash flow analysis
  • ethics
  • financial statement analysis
  • performance management
  • valuation
  • Industries
  • accounting industry
  • automobiles
  • Geographies
  • North America
  • United States

Areas of Interest

accounting
customer profitability analysis
executive development
management accounting and control systems
performance measurement
 More

Additional Topics

accounting red flags
activity-based costing and management
cash flow analysis
ethics
financial statement analysis
performance management
valuation

Industries

accounting industry
automobiles

Geographies

North America
United States
 Less
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College