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Hong Luo

Hong Luo

James Dinan and Elizabeth Miller Associate Professor of Business Administration

James Dinan and Elizabeth Miller Associate Professor of Business Administration

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Hong Luo is the James Dinan and Elizabeth Miller Associate Professor of Business Administration in the Strategy Unit.  Her elective course – Good Strategies in Flawed Markets – provides a market-imperfection perspective on firm strategy. She also taught the Strategy course in the MBA required curriculum.

Professor Luo’s research centers on firms’ innovation incentives, their strategies in the market for innovative ideas, and managing intellectual property rights. An integral part of her research concerns the impacts of legal regimes and public policies – in particular, intellectual property regimes and tort liability system – on firms’ innovation activities. Professor Luo’s work has appeared in leading peer-reviewed journals including Management Science, Organization Science, Journal of Law and Economics, and Journal of Economics and Management Strategy. Professor Luo currently serves as an Associate Editor at Management Science and is a member of the Editorial Board of Strategic Management Journal.

Professor Luo received her Ph.D. in Economics from Stern School of Business, New York University, where she was a recipient of the Kauffman Dissertation Fellowship in Entrepreneurship Research. A native of China, she earned an MA in Economics from Beijing University and a BA in Finance from the Renmin University of China.


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Strategy
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Hong Luo
Unit
Strategy
Contact Information
(617) 384-5646
Send Email
Publications

Journal Publications
Journal Publications

  • Galasso, Alberto, and Hong Luo. "When Does Product Liability Risk Chill Innovation? Evidence from Medical Implants." American Economic Journal: Economic Policy 14, no. 2 (May 2022): 366–401. View Details
  • Luo, Hong, and Laurina Zhang. "Scandal, Social Movement, and Change: Evidence from #MeToo in Hollywood." Management Science 68, no. 2 (February 2022): 1278–1296. View Details
  • Luo, Hong, Jeffrey T. Macher, and Michael Wahlen. "Judgment Aggregation in Creative Production: Evidence from the Movie Industry." Management Science 67, no. 10 (October 2021): 6358–6377. View Details
  • Luo, Hong, and Julie Holland Mortimer. "Infringing Use as a Path to Legal Consumption: Evidence from a Field Experiment." Journal of Economics & Management Strategy (forthcoming). View Details
  • Galasso, Alberto, and Hong Luo. "Risk-Mitigating Technologies: The Case of Radiation Diagnostic Devices." Management Science 67, no. 5 (May 2021): 3022–3040. View Details
  • Huang, Guofang, Hong Luo, and Jing Xia. "Invest in Information or Wing It? A Model of Dynamic Pricing with Seller Learning." Management Science 65, no. 12 (December 2019): 5556–5583. View Details
  • Agrawal, Ajay, Christian Catalini, Avi Goldfarb, and Hong Luo. "Slack Time and Innovation." Organization Science 29, no. 6 (November–December 2018): 1056–1073. View Details
  • Hegde, Deepak, and Hong Luo. "Patent Publication and the Market for Ideas." Management Science 64, no. 2 (February 2018): 652–672. View Details
  • Luo, Hong, and Julie Holland Mortimer. "Copyright Enforcement: Evidence from Two Field Experiments." Journal of Economics & Management Strategy 26, no. 2 (Summer 2017): 499–528. View Details
  • Galasso, Alberto, and Hong Luo. "Tort Reform and Innovation." Journal of Law & Economics 60, no. 3 (August 2017): 385–412. View Details
  • Luo, Hong, and Julie Holland Mortimer. "Copyright Infringement in the Market for Digital Images." American Economic Review: Papers and Proceedings 106, no. 5 (May 2016): 140–145. View Details
  • Luo, Hong. "When to Sell Your Idea: Theory and Evidence from the Movie Industry." Management Science 60, no. 12 (December 2014): 3067–3086. View Details

Book Chapters and Other Publications
Book Chapters and Other Publications

  • Luo, Hong, and Laurina Zhang. "Measuring the Impact of #MeToo on Gender Equity in Hollywood." Harvard Business Review Digital Articles (May 19, 2021). View Details
  • Galasso, Alberto, and Hong Luo. "Risk Perception, Tort Liability, and Emerging Technologies." Brookings Institution, March 2021. View Details
  • Galasso, Alberto, and Hong Luo. "Punishing Robots: Issues in the Economics of Tort Liability and Innovation in Artificial Intelligence." Chap. 20 in The Economics of Artificial Intelligence, edited by Ajay K. Agrawal, Joshua Gans, and Avi Goldfarb. University of Chicago Press, 2019. View Details

Working Papers
Working Papers

  • Galasso, Alberto, Hong Luo, and Brooklynn Zhu. "Laboratory Safety and Research Productivity." Harvard Business School Working Paper, No. 22-072, May 2022. View Details
  • Luo, Hong, and Laurina Zhang. "Gender Inequality and the Direction of Ideas: Evidence from the Weinstein Scandal and #MeToo." Harvard Business School Working Paper, No. 21-107, March 2021. (Revised December 2022.) View Details

Cases and Teaching Materials
Cases and Teaching Materials

  • Luo, Hong. "Market Imperfections and Strategy." Harvard Business School Module Note 722-436, February 2022. (Revised April 2022.) View Details
  • Luo, Hong, and Carol Lin. "Spotify's Audio-First Strategy: Leading the Podcasting Market." Harvard Business School Teaching Note 722-443, March 2022. (Revised April 2022.) View Details
  • Luo, Hong. "Institutionalized Entrepreneurship: Flagship Pioneering." Harvard Business School Teaching Note 722-422, February 2022. (Revised March 2022.) View Details
  • Luo, Hong, Henry McGee, and Carol Lin. "Universal During COVID: The Future of Theatrical Windows." Harvard Business School Teaching Note 722-420, January 2022. (Revised February 2022.) View Details
  • Luo, Hong. "Market for Judgement: The Creative Destruction Lab." Harvard Business School Teaching Note 722-419, January 2022. (Revised March 2022.) View Details
  • Luo, Hong. "General Motors and Autonomous Vehicle Regulation." Harvard Business School Teaching Note 722-421, January 2022. (Revised March 2022.) View Details
  • Luo, Hong, and Carol Lin. "Spotify's Audio-First Strategy: Leading the Podcasting Market." Harvard Business School Case 721-439, February 2021. (Revised April 2022.) View Details
  • Luo, Hong, Henry McGee, and Carol Lin. "Universal During COVID: The Future of Theatrical Windows." Harvard Business School Case 721-425, January 2021. View Details
  • Luo, Hong, and Alberto Galasso. "Innovate Safely—CT Scanners and Radiation Risk." Harvard Business School Teaching Note 720-398, October 2019. (Revised March 2022.) View Details
  • Luo, Hong, and Alberto Galasso. "Innovate Safely—CT Scanners and Radiation Risk." Harvard Business School Case 719-486, February 2019. (Revised December 2019.) View Details
  • Lakhani, Karim R., Hong Luo, and Laura Katsnelson. "Market for Judgement: The Creative Destruction Lab." Harvard Business School Case 719-479, January 2019. (Revised June 2020.) View Details
  • Luo, Hong. "Redfin: Redefine Real Estate." Harvard Business School Teaching Note 718-504, March 2018. (Revised March 2022.) View Details
  • Luo, Hong, Esther Yan, and Taro Tan. "General Motors and Autonomous Vehicle Regulation." Harvard Business School Case 718-496, February 2018. (Revised December 2019.) View Details
  • Luo, Hong, Gary P. Pisano, and Huafeng Yu. "Institutionalized Entrepreneurship: Flagship Pioneering." Harvard Business School Case 718-484, January 2018. (Revised April 2018.) View Details
  • Luo, Hong, and Huafeng Yu. "Redfin: Redefine Real Estate." Harvard Business School Case 718-430, November 2017. (Revised December 2019.) View Details
  • Luo, Hong. "CarMax: Disrupting the Used Car Market." Harvard Business School Teaching Note 718-434, November 2017. (Revised March 2022.) View Details
  • Wells, John R., and Hong Luo. "CarMax, Inc.: Disrupting the Used-Car Market." Harvard Business School Case 717-506, April 2017. (Revised December 2019.) View Details
  • Hagiu, Andrei, and Hong Luo. "Getty Images." Harvard Business School Case 713-515, March 2013. (Revised March 2014.) View Details
  • Luo, Hong. "Getty Images." Harvard Business School Teaching Note 714-476, March 2014. (Revised March 2022.) View Details
  • Luo, Hong, Felix Oberholzer-Gee, and Saloni Chaturvedi. "UFO Moviez—Gentle Disruption." Harvard Business School Case 716-447, March 2016. (Revised May 2016.) View Details
  • Luo, Hong, and Felix Oberholzer-Gee. "UFO Moviez—Gentle Disruption." Harvard Business School Teaching Note 716-453, March 2016. View Details
All Publications

Hong Luo is the James Dinan and Elizabeth Miller Associate Professor of Business Administration in the Strategy Unit.  Her elective course – Good Strategies in Flawed Markets – provides a market-imperfection perspective on firm strategy. She also taught the Strategy course in the MBA required curriculum.

Professor Luo’s research centers on firms’ innovation incentives, their strategies in the market for innovative ideas, and managing intellectual property rights. An integral part of her research concerns the impacts of legal regimes and public policies – in particular, intellectual property regimes and tort liability system – on firms’ innovation activities. Professor Luo’s work has appeared in leading peer-reviewed journals including Management Science, Organization Science, Journal of Law and Economics, and Journal of Economics and Management Strategy. Professor Luo currently serves as an Associate Editor at Management Science and is a member of the Editorial Board of Strategic Management Journal.

Professor Luo received her Ph.D. in Economics from Stern School of Business, New York University, where she was a recipient of the Kauffman Dissertation Fellowship in Entrepreneurship Research. A native of China, she earned an MA in Economics from Beijing University and a BA in Finance from the Renmin University of China.


Journal Publications
  • Galasso, Alberto, and Hong Luo. "When Does Product Liability Risk Chill Innovation? Evidence from Medical Implants." American Economic Journal: Economic Policy 14, no. 2 (May 2022): 366–401. View Details
  • Luo, Hong, and Laurina Zhang. "Scandal, Social Movement, and Change: Evidence from #MeToo in Hollywood." Management Science 68, no. 2 (February 2022): 1278–1296. View Details
  • Luo, Hong, Jeffrey T. Macher, and Michael Wahlen. "Judgment Aggregation in Creative Production: Evidence from the Movie Industry." Management Science 67, no. 10 (October 2021): 6358–6377. View Details
  • Luo, Hong, and Julie Holland Mortimer. "Infringing Use as a Path to Legal Consumption: Evidence from a Field Experiment." Journal of Economics & Management Strategy (forthcoming). View Details
  • Galasso, Alberto, and Hong Luo. "Risk-Mitigating Technologies: The Case of Radiation Diagnostic Devices." Management Science 67, no. 5 (May 2021): 3022–3040. View Details
  • Huang, Guofang, Hong Luo, and Jing Xia. "Invest in Information or Wing It? A Model of Dynamic Pricing with Seller Learning." Management Science 65, no. 12 (December 2019): 5556–5583. View Details
  • Agrawal, Ajay, Christian Catalini, Avi Goldfarb, and Hong Luo. "Slack Time and Innovation." Organization Science 29, no. 6 (November–December 2018): 1056–1073. View Details
  • Hegde, Deepak, and Hong Luo. "Patent Publication and the Market for Ideas." Management Science 64, no. 2 (February 2018): 652–672. View Details
  • Luo, Hong, and Julie Holland Mortimer. "Copyright Enforcement: Evidence from Two Field Experiments." Journal of Economics & Management Strategy 26, no. 2 (Summer 2017): 499–528. View Details
  • Galasso, Alberto, and Hong Luo. "Tort Reform and Innovation." Journal of Law & Economics 60, no. 3 (August 2017): 385–412. View Details
  • Luo, Hong, and Julie Holland Mortimer. "Copyright Infringement in the Market for Digital Images." American Economic Review: Papers and Proceedings 106, no. 5 (May 2016): 140–145. View Details
  • Luo, Hong. "When to Sell Your Idea: Theory and Evidence from the Movie Industry." Management Science 60, no. 12 (December 2014): 3067–3086. View Details
Book Chapters and Other Publications
  • Luo, Hong, and Laurina Zhang. "Measuring the Impact of #MeToo on Gender Equity in Hollywood." Harvard Business Review Digital Articles (May 19, 2021). View Details
  • Galasso, Alberto, and Hong Luo. "Risk Perception, Tort Liability, and Emerging Technologies." Brookings Institution, March 2021. View Details
  • Galasso, Alberto, and Hong Luo. "Punishing Robots: Issues in the Economics of Tort Liability and Innovation in Artificial Intelligence." Chap. 20 in The Economics of Artificial Intelligence, edited by Ajay K. Agrawal, Joshua Gans, and Avi Goldfarb. University of Chicago Press, 2019. View Details
Working Papers
  • Galasso, Alberto, Hong Luo, and Brooklynn Zhu. "Laboratory Safety and Research Productivity." Harvard Business School Working Paper, No. 22-072, May 2022. View Details
  • Luo, Hong, and Laurina Zhang. "Gender Inequality and the Direction of Ideas: Evidence from the Weinstein Scandal and #MeToo." Harvard Business School Working Paper, No. 21-107, March 2021. (Revised December 2022.) View Details
Cases and Teaching Materials
  • Luo, Hong. "Market Imperfections and Strategy." Harvard Business School Module Note 722-436, February 2022. (Revised April 2022.) View Details
  • Luo, Hong, and Carol Lin. "Spotify's Audio-First Strategy: Leading the Podcasting Market." Harvard Business School Teaching Note 722-443, March 2022. (Revised April 2022.) View Details
  • Luo, Hong. "Institutionalized Entrepreneurship: Flagship Pioneering." Harvard Business School Teaching Note 722-422, February 2022. (Revised March 2022.) View Details
  • Luo, Hong, Henry McGee, and Carol Lin. "Universal During COVID: The Future of Theatrical Windows." Harvard Business School Teaching Note 722-420, January 2022. (Revised February 2022.) View Details
  • Luo, Hong. "Market for Judgement: The Creative Destruction Lab." Harvard Business School Teaching Note 722-419, January 2022. (Revised March 2022.) View Details
  • Luo, Hong. "General Motors and Autonomous Vehicle Regulation." Harvard Business School Teaching Note 722-421, January 2022. (Revised March 2022.) View Details
  • Luo, Hong, and Carol Lin. "Spotify's Audio-First Strategy: Leading the Podcasting Market." Harvard Business School Case 721-439, February 2021. (Revised April 2022.) View Details
  • Luo, Hong, Henry McGee, and Carol Lin. "Universal During COVID: The Future of Theatrical Windows." Harvard Business School Case 721-425, January 2021. View Details
  • Luo, Hong, and Alberto Galasso. "Innovate Safely—CT Scanners and Radiation Risk." Harvard Business School Teaching Note 720-398, October 2019. (Revised March 2022.) View Details
  • Luo, Hong, and Alberto Galasso. "Innovate Safely—CT Scanners and Radiation Risk." Harvard Business School Case 719-486, February 2019. (Revised December 2019.) View Details
  • Lakhani, Karim R., Hong Luo, and Laura Katsnelson. "Market for Judgement: The Creative Destruction Lab." Harvard Business School Case 719-479, January 2019. (Revised June 2020.) View Details
  • Luo, Hong. "Redfin: Redefine Real Estate." Harvard Business School Teaching Note 718-504, March 2018. (Revised March 2022.) View Details
  • Luo, Hong, Esther Yan, and Taro Tan. "General Motors and Autonomous Vehicle Regulation." Harvard Business School Case 718-496, February 2018. (Revised December 2019.) View Details
  • Luo, Hong, Gary P. Pisano, and Huafeng Yu. "Institutionalized Entrepreneurship: Flagship Pioneering." Harvard Business School Case 718-484, January 2018. (Revised April 2018.) View Details
  • Luo, Hong, and Huafeng Yu. "Redfin: Redefine Real Estate." Harvard Business School Case 718-430, November 2017. (Revised December 2019.) View Details
  • Luo, Hong. "CarMax: Disrupting the Used Car Market." Harvard Business School Teaching Note 718-434, November 2017. (Revised March 2022.) View Details
  • Wells, John R., and Hong Luo. "CarMax, Inc.: Disrupting the Used-Car Market." Harvard Business School Case 717-506, April 2017. (Revised December 2019.) View Details
  • Hagiu, Andrei, and Hong Luo. "Getty Images." Harvard Business School Case 713-515, March 2013. (Revised March 2014.) View Details
  • Luo, Hong. "Getty Images." Harvard Business School Teaching Note 714-476, March 2014. (Revised March 2022.) View Details
  • Luo, Hong, Felix Oberholzer-Gee, and Saloni Chaturvedi. "UFO Moviez—Gentle Disruption." Harvard Business School Case 716-447, March 2016. (Revised May 2016.) View Details
  • Luo, Hong, and Felix Oberholzer-Gee. "UFO Moviez—Gentle Disruption." Harvard Business School Teaching Note 716-453, March 2016. View Details
Additional Information
  • Working Knowledge
  • The Digital, Data, and Design (D^3) Institute at Harvard
  • Curriculum Vitae
In The News

In The News

    • 20 Jul 2020
    • Conversation

    Survey shows South African firms in some sectors are highly innovative

    • 07 May 2020
    • HBS Working Knowledge

    The One Good Thing Caused by COVID-19: Innovation

    • 23 Mar 2020
    • HBS Working Knowledge

    Product Disasters Can Be Fertile Ground for Innovation

    • 17 Sep 2019
    • Fortune

    New research proves that Franklin Leonard is a genius

    • 12 Sep 2019
    • HBS Working Knowledge

    Crowd Sourcing Is Helping Hollywood Reduce the Risk of Movie-Making

→More News for Hong Luo

Hong Luo In the News

20 Jul 2020
Conversation
Survey shows South African firms in some sectors are highly innovative

07 May 2020
HBS Working Knowledge
The One Good Thing Caused by COVID-19: Innovation

23 Mar 2020
HBS Working Knowledge
Product Disasters Can Be Fertile Ground for Innovation

17 Sep 2019
Fortune
New research proves that Franklin Leonard is a genius

12 Sep 2019
HBS Working Knowledge
Crowd Sourcing Is Helping Hollywood Reduce the Risk of Movie-Making

21 Feb 2018
Fast Company
Here Come The Copyright Bots For Hire, With Lawyers In Tow

Additional Information
Working Knowledge
The Digital, Data, and Design (D^3) Institute at Harvard
Curriculum Vitae

In The News

    • 20 Jul 2020
    • Conversation

    Survey shows South African firms in some sectors are highly innovative

    • 07 May 2020
    • HBS Working Knowledge

    The One Good Thing Caused by COVID-19: Innovation

    • 23 Mar 2020
    • HBS Working Knowledge

    Product Disasters Can Be Fertile Ground for Innovation

    • 17 Sep 2019
    • Fortune

    New research proves that Franklin Leonard is a genius

    • 12 Sep 2019
    • HBS Working Knowledge

    Crowd Sourcing Is Helping Hollywood Reduce the Risk of Movie-Making

→More News for Hong Luo

Hong Luo In the News

20 Jul 2020
Conversation
Survey shows South African firms in some sectors are highly innovative

07 May 2020
HBS Working Knowledge
The One Good Thing Caused by COVID-19: Innovation

23 Mar 2020
HBS Working Knowledge
Product Disasters Can Be Fertile Ground for Innovation

17 Sep 2019
Fortune
New research proves that Franklin Leonard is a genius

12 Sep 2019
HBS Working Knowledge
Crowd Sourcing Is Helping Hollywood Reduce the Risk of Movie-Making

21 Feb 2018
Fast Company
Here Come The Copyright Bots For Hire, With Lawyers In Tow

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