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Tsedal Neeley

Tsedal Neeley

Naylor Fitzhugh Professor of Business Administration

Naylor Fitzhugh Professor of Business Administration

Organizational Behavior
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Tsedal Neeley
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Tsedal Neeley (@tsedal) is the Naylor Fitzhugh Professor of Business Administration at the Harvard Business School. Her work focuses on how leaders can scale their organizations by developing and implementing global and digital strategies. She regularly advises top leaders who are embarking on virtual work and large scale-change that involves global expansion, digital transformation, and becoming more agile.

Tsedal heads and teaches in the first-year required Leadership and Organizational Behavior course in the MBA program that focuses on how to lead effectively; the curriculum addresses group behavior and performance, organization design, change and how to align people behind a common vision. With Bill George and Krishna Palepu she co-chairs the executive offering, Leading Global Businesses, which helps top leaders develop emerging and mature market strategies in a global and increasingly digital economy. She also teaches extensively in executive programs such as Harvard Business Analytics Program. Tsedal is a recipient of the prestigious Charles M. Williams Award for Outstanding Teaching in Executive Education and the Greenhill Award for outstanding contributions to Harvard Business School. She serves on the Board of Directors of Brightcove, Brown Capital Management, Harvard Business Publishing and the Partnership Inc.

Her forthcoming book, Remote Work Revolution: Succeeding from Anywhere (2021, Harper Collins Business), provides remote workers and leaders with the best practices necessary to perform at the highest levels in their organizations. Her award-winning book, The Language of Global Success: How a Common Tongue Transforms Multinational Organizations chronicles the behind-the-scenes globalization process of a company over the course of five years. She has also published extensively in leading scholarly and practitioner-oriented outlets such as Academy of Management Journal, Organization Science, Management Science, Journal of International Business, Strategic Management Journal and Harvard Business Review, and her work has been widely covered in media outlets such as BBC, CNN, Financial Times, NPR, the Wall Street Journal, and the Economist. Her HBS case, Managing a Global Team: Greg James at Sun Microsystems, is one of the most used cases worldwide on the subject of virtual work. 

Prior to her academic career, Tsedal spent ten years working for companies like Lucent Technologies and The Forum Corporation in various roles, including strategies for global customer experience, 360-degree performance software management systems, sales force/sales management development, and business flow analysis for telecommunication infrastructures. A sought-after speaker with extensive international experience, she is fluent in four languages. She holds a patent for her software simulation on global collaboration and is a member of Rakuten’s Advisory Board. 

Tsedal received her Ph.D. from Stanford University in Management Science and Engineering, specializing in Work, Technology and Organizations. Tsedal was named to Thinkers50 2018 On the Radar list for making lasting contributions to management, honored as a Stanford Distinguished Alumnus Scholar and was a Stanford University School of Engineering Lieberman award recipient for excellence in teaching and research.

Featured Work
World Reimagined: The Power of Connection with Dr. Vivek Murthy and Tsedal Neeley
In this episode, host Gautam Mukunda is joined by President Biden's nominee for Surgeon General, Dr. Vivek Murthy, and Professor of Business Administration at the Harvard Business School and award-winning author, Tsedal Neeley to discuss how humans will thrive in the post-pandemic, new world of work. New digital tools can allow us to combat loneliness as the world transitions to a predominately remote workplace. But can technology create an experience where people feel a deeper source of connection with one another? Can it mimic the face-to-face environments of the past? One thing we do know: The only way we will be able to overcome this pandemic is if we do it together. But in a time of such intense isolation, how do we reclaim togetherness to solve the problems that plague us?
How to Recalibrate Work Dynamics and Embrace Digital Transformation in a Post-Pandemic Worklplace
Tsedal Neeley, Harvard Business School professor, award-winning author, and global management and leadership expert, recently caught up with us to share her insights and advice as the workforce continues to go through rapid transformation brought about by the COVID-19 pandemic. From digital transformation, team relaunch, to leading in times of radical change, she gives a picture of the future of work and essential advice for employees and leaders alike. 
Adjusting to Remote Work During the Coronavirus Crisis
Tsedal Neeley, a professor at Harvard Business School, says that there are simple ways leaders can help their employees stay productive, focused, and psychologically healthy as they work from home during the current global global pandemic. The right technology tools and clear and constant communication are more important than ever. She recommends that managers do an official remote-work launch, carefully plan and facilitate virtual meetings, and pay extra attention to workers’ behavior. For individual contributors, it’s critical to maintain a routine but also embrace flexibility, especially if you’re in the house with family.
Working While Distancing
Are you suddenly working from home? In this episode of HBR’s advice podcast, Dear HBR:, cohosts Alison Beard and Dan McGinn answer your questions with the help of Tsedal Neeley, a professor at Harvard Business School. They talk through how to be productive at home whether you’re alone or distracted by children, how to care for your newly remote team and make sure they still get work done, or how to adapt when your job requires going outside and seeing people face-to-face.
15 Questions About Remote Work, Answered
The coronavirus pandemic is expected to fundamentally change the way many organizations operate for the foreseeable future. As governments and businesses around the world tell those with symptoms to self-quarantine and everyone else to practice social distancing, remote work is our new reality. How do corporate leaders, managers, and individual workers make this sudden shift? Tsedal Neeley, a professor at Harvard Business School, has spent two decades helping companies learn how to manage dispersed teams. In this edited Q&A, drawn from a recent HBR subscriber video call in which listeners were able to ask questions, she offers guidance on how to work productively at home, manage virtual meetings, and lead teams through this time of crisis.
10 Ways to Help Your Students Cope With the Transition to Virtual Learning
If you’re concerned about quickly transitioning to the virtual classroom, you are not alone. Educators and students around the globe are settling in—at home—to finish out the school year in the midst of the coronavirus pandemic. For many, the digital classroom is a completely new environment. But there’s good news: studies show that learning online is just as effective as learning in the physical classroom, as long as you prepare yourself—and your students—to succeed.
New York Times Podcast Series - So You Want to Go Abroad
You want to work abroad. But how do you start? Host Dylan Thuras explores how working abroad can be personally and professionally advantageous with guest experts including Tsedal Neeley. They’ll tackle everything from résumé boosting to the cognitive benefits of adapting to a new culture.
Make Tools Like Slack Work for Your Company
Tsedal Neeley, a professor at Harvard Business School, and Paul Leonardi, a management professor at UC Santa Barbara, talk about the potential that applications such as Slack, Yammer, and Microsoft Teams have for strengthening employee collaboration, productivity, and organizational culture. They discuss their research showing how effective these tools can be and warn about common traps companies face when they implement them. Neeley and Leonardi are co-authors of the article “What Managers Need to Know About Social Tools” in the November-December 2017 issue of Harvard Business Review.
The Language of Global Success: How a Common Tongue Transforms Multinational Organizations
by Neeley, T. (2017) Princeton, NJ: Princeton University Press
For nearly three decades, English has been the lingua franca of cross-border organizations, yet studies on corporate language strategies and their importance for globalization have been scarce. In The Language of Global Success, Tsedal Neeley provides an in-depth look at a single organization—the high-tech giant Rakuten—in the five years following its English lingua franca mandate. Neeley's behind-the-scenes account explores how language shapes the ways in which employees who work in global organizations communicate and negotiate linguistic and cultural differences.
Global Collaboration Simulation: Tip of the Iceberg
This online simulation teaches students about the difficulties in cross-cultural communication and managing global teams. Communicating via chat, teams of 4 or 5 students race against the clock to prepare a VC presentation. Students are assigned the role of a native English speaker or a nonnative English speaker at their organization. The simulation constrains the ways in which the native and nonnative speakers can interact, and the resulting experience replicates communication patterns in real globally diverse and distributed teams. As their team struggles to collaborate, students experience first-hand how communication challenges can interfere with work goals.
WORKING KNOWLEDGE Cold Call PODCAST: How to Fix a Broken Global Team
Increasingly, almost every team is a global team in some capacity. This presents a difficult challenge for managers everywhere, and especially for high-potential leaders who want to take their careers to the next level: how do you bring together a team whose members are geographically and culturally dispersed? Professor Tsedal Neeley discusses her case of a real-life executive charged with corralling a hugely diverse, underperforming group and leading it back to success on a global scale.
Global Teams That Work
From the October 2015 Issue of Harvard Business Review
To succeed in the global economy today, more and more companies are relying on a geographically dispersed workforce. They build teams that offer the best functional expertise from around the world, combined with deep, local knowledge of the most promising markets. They draw on the benefits of international diversity, bringing together people from many cultures with varied work experiences and different perspectives on strategic and organizational challenges. All this helps multinational companies compete in the current business environment.

But managers who actually lead global teams are up against stiff challenges. Creating successful work groups is hard enough when everyone is local and people share the same office space. But when team members come from different countries and functional backgrounds and are working in different locations, communication can rapidly deteriorate, misunderstanding can ensue, and cooperation can degenerate into distrust.
What’s Your Language Strategy?
Language pervades every aspect of organizational life. It touches everything. Yet remarkably, leaders of global organizations, whose employees speak a multitude of languages, often pay too little attention to it in their approach to talent management. As we have observed in countless organizations, unrestricted multilingualism creates inefficiency in even the most dedicated and talented workforces. It can lead to friction in cross-border interactions, lost sales, and a host of other serious problems that may jeopardize competitiveness (see also “Global Business Speaks English,” by Tsedal Neeley, HBR May 2012). Developing a comprehensive strategy for managing language can help transform that vulnerability into a source of competitive advantage
Books
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Cases and Teaching Materials
Awards & Honors
Received the 2018-2019 Robert F. Greenhill Award for Outstanding Service to the HBS Community.
Winner of the 2018 Axiom Business Book Award Bronze Medal in the International Business/Globalization category for The Language of Global Success: How a Common Tongue Transforms Multinational Organizations (Princeton University Press, 2017).
Included in the 2018 Thinkers50 On the Radar list—a list of "emerging thinkers with the potential to make lasting contributions to management theory and practice."
Received the 2015 Charles M. Williams Award for Excellence in Teaching.
Honored as a 2013 Stanford Distinguished Alumni Scholar.
Awarded the 2012 Marvin Bower Fellowship by Harvard Business School to support research by outstanding scholars.
Received the 2006–2007 Stanford University Lieberman Fellowship award at the School of Engineering for excellence in teaching and research.
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