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Photo of Andy Zelleke

Unit: General Management

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(617) 496-6584

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Areas of Interest

  • boards of directors
  • corporate accountability
  • corporate governance
  • leadership development
  • negotiation

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  • top management teams

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Andy Zelleke

MBA Class of 1962 Senior Lecturer of Business Administration

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Andy Zelleke is the MBA Class of 1962 Senior Lecturer of Business Administration, and a member of HBS' General Management unit. He has taught in the Field Immersion Experiences for Leadership Development (“FIELD”) program since its introduction to the Required Curriculum in 2011, including teaching FIELD Foundations and serving as a de facto section faculty chair in each of the past eight academic years.  Dr. Zelleke has led five FIELD Global Immersion MBA cohorts, in Mumbai, Chennai, Beijing, Jakarta and Manila; and served as that course's Module Head for 2015-16.  He has also taught in HBS Executive Education programs on corporate goverrnance/boards of directors.  In 2018, he served as Program Co-Chair of the "AASU50" conference at HBS, commemorating the 50th anniversary of the founding of HBS' African American Student Union.

In Spring 2017, Dr. Zelleke launched a new course on comparative corporate governance at Harvard Kennedy School, and has continued to teach one course annually at HKS as an Adjunct Lecturer.  This Spring, he is teaching a module-length course in the HKS MPP program's core curriculum, titled "Conflict and Collaboration: Intra- and Inter-Group Dynamics.

Prior to joining the HBS faculty in 2011, Dr. Zelleke was Lecturer in Public Policy at Harvard Kennedy School, teaching “Strategy, Structure and Leadership in Public Service Organizations” and “Introduction to Negotiation Analysis.”   He also served as Co-Director of the Kennedy School’s Center for Public Leadership for two years, and taught negotiation, leadership and management in several Executive Education programs. Prior to joining the Kennedy School faculty, Dr. Zelleke taught negotiation in the MBA and undergraduate programs at the University of Pennsylvania's Wharton School, where he also led the development of an executive education program for newly appointed members of public company boards of directors.  At both the Kennedy School and Wharton, Dr. Zelleke was recognized on multiple occasions for teaching distinction.

While at Wharton, Dr. Zelleke was Project Director and a Steering Committee member of the American Academy of Arts and Sciences' Corporate Responsibility initiative, and coeditor of Restoring Trust in American Business (MIT Press, 2005).  His articles on corporate governance have appeared in Sloan Management Review, Harvard Business Review, Directors & Boards, and Corporate Governance: An International Review.  His op-eds on topics in leadership, corporate governance and foreign affairs have appeared in the Wall Street Journal, Washington Post, International Herald Tribune, Boston Globe, Christian Science Monitor, The Diplomat, and ForeignPolicy.com.  Dr. Zelleke has given talks and facilitated discussions on these topics and on negotiation, at venues in Europe, Asia, Africa and Latin America; and he has served as a consultant to several leading law firms on corporate governance issues.

Formerly a practicing business lawyer, Dr. Zelleke received an A.B. in Government magna cum laude from Harvard College, where he was elected to Phi Beta Kappa; and a J.D. cum laude from Harvard Law School.  He also received an A.M. in Sociology and a Ph.D. in Organizational Behavior from Harvard University.   Dr. Zelleke is a member of the State Bar of New York and the Council on Foreign Relations.  He lives in Cambridge with his wife, Dina Zelleke, and daughter, Zoe.

In 2016, Dr. Zelleke received the Greenhill Award for Outstanding Service to the Harvard Business School community.

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Publications Research Summary Teaching Awards & Honors

Books

  1. Book | 2005

    Restoring Trust in American Business

    Jay W. Lorsch, Leslie Berlowitz and A. Zelleke

    Keywords: Trust; Business Ventures; United States;

    Citation:

    Lorsch, Jay W., Leslie Berlowitz and A. Zelleke, eds. Restoring Trust in American Business. Cambridge, MA: MIT Press, 2005.  View Details
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Journal Articles

  1. Article | Corporate Governance

    Oversight and Delegation in Corporate Governance: Deciding What the Board Should Decide

    M. Useem and A. Zelleke

    Keywords: Corporate Governance;

    Citation:

    Useem, M., and A. Zelleke. "Oversight and Delegation in Corporate Governance: Deciding What the Board Should Decide." Corporate Governance 14, no. 1 (January 2006): 2–12.  View Details
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  2. Book Review | Business Ethics Quarterly

    Review of "Icarus in the Boardroom: The Fundamental Flaws in Corporate America and Where They Came From" by David Skeel. Oxford University Press, 2005

    A. Zelleke

    Keywords: Information; Governance; Business Ventures;

    Citation:

    Zelleke, A. Review of "Icarus in the Boardroom: The Fundamental Flaws in Corporate America and Where They Came From" by David Skeel. Oxford University Press, 2005. Business Ethics Quarterly 16, no. 1 (January 2006): 110–111.  View Details
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  3. Article | Directors & Boards

    The Chairman's Job Description

    Jay W. Lorsch and A. Zelleke

    Keywords: Management; Jobs and Positions;

    Citation:

    Lorsch, Jay W., and A. Zelleke. "The Chairman's Job Description." Directors & Boards 30, no. 1 (Fourth Quarter 2005): 28–32.  View Details
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  4. Article | MIT Sloan Management Review

    Should the CEO be the Chairman?

    Jay W. Lorsch and A. Zelleke

    Keywords: Management;

    Citation:

    Lorsch, Jay W., and A. Zelleke. "Should the CEO be the Chairman?" Art. 46214. MIT Sloan Management Review 46, no. 2 (Winter 2005): 71–74.  View Details
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  5. Book Review | Corporate Governance

    Review of Corporate Governance and Firm Organization: Microfoundations and Structural Forms edited by Anna Grandori. Oxford University Press, 2004

    A. Zelleke

    Keywords: Corporate Governance; Information; Organizations;

    Citation:

    Zelleke, A. "Review of Corporate Governance and Firm Organization: Microfoundations and Structural Forms edited by Anna Grandori. Oxford University Press, 2004." Corporate Governance 13, no. 4 (July 2005): 559–560.  View Details
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  6. Article | Harvard Business Review

    Unbalanced Boards

    Jay W. Lorsch, A. Zelleke and Katharina Pick

    Citation:

    Lorsch, Jay W., A. Zelleke, and Katharina Pick. "Unbalanced Boards." F0102E. Harvard Business Review 79, no. 2 (February 2001).  View Details
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Op-eds

  1. Editorial | The Diplomat

    United States: Where's the Strategy?

    A. Zelleke and Justin Talbot Zorn

    Keywords: Barack Obama; national security; national strategy; White House; Strategy; National Security; Government Administration; United States;

    Citation:

    Zelleke, A., and Justin Talbot Zorn. "United States: Where's the Strategy?" The Diplomat (February 5, 2014).  View Details
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  2. Editorial | ForeignPolicy.com

    America Needs a Chief Strategy Officer

    Andy Zelleke and Justin Talbot Zorn

    The White House needs someone to look beyond the crisis of the day and focus on the United States' role in the world.

    Keywords: International Relations; Government Administration; Management Teams; United States;

    Citation:

    Zelleke, Andy, and Justin Talbot Zorn. "America Needs a Chief Strategy Officer." ForeignPolicy.com (November 2, 2012).  View Details
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  3. Article | Christian Science Monitor

    Turn a Potential Clash over Iran into a Middle East Peace

    A. Zelleke and R. Dujarric

    Keywords: War; Iran;

    Citation:

    Zelleke, A., and R. Dujarric. "Turn a Potential Clash over Iran into a Middle East Peace." Christian Science Monitor (August 9, 2010).  View Details
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  4. Editorial | RealClearPolitics

    A Missed Opportunity

    A. Zelleke and R. Dujarric

    Keywords: Opportunities;

    Citation:

    Zelleke, A., and R. Dujarric. "A Missed Opportunity." RealClearPolitics (December 4, 2009).  View Details
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  5. Editorial | RealClearPolitics

    Don't Define Strategy Too Narrowly in Afghanistan

    A. Zelleke and R. Dujarric

    Keywords: Strategy;

    Citation:

    Zelleke, A., and R. Dujarric. "Don't Define Strategy Too Narrowly in Afghanistan." RealClearPolitics (October 9, 2009).  View Details
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  6. Editorial | Christian Science Monitor

    Wanted: Elected Leaders with International Experience

    R. Dujarric and A. Zelleke

    Keywords: Leadership;

    Citation:

    Dujarric, R., and A. Zelleke. "Wanted: Elected Leaders with International Experience." Christian Science Monitor (March 23, 2009).  View Details
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  7. Article | Washington Post

    You Can Cap the Pay, But the Greed Will Go On

    R. Khurana and A. Zelleke

    Keywords: Compensation and Benefits;

    Citation:

    Khurana, R., and A. Zelleke. "You Can Cap the Pay, But the Greed Will Go On." Washington Post (February 8, 2009).  View Details
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  8. Editorial | Christian Science Monitor

    The American Century Isn't Over

    R. Dujarric and A. Zelleke

    Keywords: United States;

    Citation:

    Dujarric, R., and A. Zelleke. "The American Century Isn't Over." Christian Science Monitor (January 7, 2009).  View Details
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  9. Editorial | Christian Science Monitor

    America's Other Deficit: Leadership

    D. Gergen and A. Zelleke

    Keywords: Leadership;

    Citation:

    Gergen, D., and A. Zelleke. "America's Other Deficit: Leadership." Christian Science Monitor (October 22, 2008).  View Details
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  10. Editorial | Christian Science Monitor

    Beyond a Bailout, Wall Street Needs New Rules

    A. Zelleke

    Keywords: Stocks; Financial Institutions; Governing Rules, Regulations, and Reforms;

    Citation:

    Zelleke, A. "Beyond a Bailout, Wall Street Needs New Rules." Christian Science Monitor (September 23, 2008).  View Details
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  11. Editorial | Christian Science Monitor

    Barack Obama: American Enough

    A. Zelleke

    Keywords: Government and Politics; United States;

    Citation:

    Zelleke, A. "Barack Obama: American Enough." Christian Science Monitor (August 27, 2008).  View Details
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  12. Editorial | RealClearPolitics

    Dropping the Ball on Russia Policy

    R. Dujarric and A. Zelleke

    Keywords: Policy; Russia;

    Citation:

    Dujarric, R., and A. Zelleke. "Dropping the Ball on Russia Policy." RealClearPolitics (August 26, 2008).  View Details
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  13. Editorial | RealClearPolitics

    Which Candidate Would Be a Better Leader?

    A. Zelleke

    Keywords: Leadership;

    Citation:

    Zelleke, A. "Which Candidate Would Be a Better Leader?" RealClearPolitics (August 21, 2008).  View Details
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  14. Editorial | Boston Globe

    The Success of That Surge

    A. Zelleke and R. Dujarric

    Keywords: Success;

    Citation:

    Zelleke, A., and R. Dujarric. "The Success of That Surge." Boston Globe (July 31, 2008). (Reprinted as "How Much of a Success?" in International Herald Tribune, August 1, 2008.)  View Details
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  15. Editorial | Christian Science Monitor

    What Kind of Leader Would McCain or Obama Be?

    D. Gergen and A. Zelleke

    Keywords: Leadership; Government and Politics;

    Citation:

    Gergen, D., and A. Zelleke. "What Kind of Leader Would McCain or Obama Be?" Christian Science Monitor (July 17, 2008).  View Details
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  16. Editorial | Christian Science Monitor

    The Death of U.S. Strategy in Iraq

    R. Dujarric and A. Zelleke

    Keywords: Strategy; United States; Iraq;

    Citation:

    Dujarric, R., and A. Zelleke. "The Death of U.S. Strategy in Iraq." Christian Science Monitor (June 17, 2008).  View Details
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  17. Editorial | Boston Globe

    A Question of Presidential Leadership

    D. Gergen and A. Zelleke

    Keywords: Leadership; Government and Politics;

    Citation:

    Gergen, D., and A. Zelleke. "A Question of Presidential Leadership." Boston Globe (June 12, 2008). (Reprinted as "A Question of Leadership," in International Herald Tribune, June 13, 2008.)  View Details
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  18. Editorial | Christian Science Monitor

    Barack Obama and the Case for Charisma

    W. Bennis and A. Zelleke

    Keywords: Government and Politics;

    Citation:

    Bennis, W., and A. Zelleke. "Barack Obama and the Case for Charisma." Christian Science Monitor (February 28, 2008).  View Details
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  19. Editorial | Christian Science Monitor

    Chill, Bill.

    A. Zelleke

    Citation:

    Zelleke, A. "Chill, Bill." Christian Science Monitor (January 25, 2008).  View Details
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  20. Editorial | Christian Science Monitor

    A Better Way to Pay CEOs: Smarter Incentives Could Reduce the Risks They Pursue

    A. Zelleke

    Keywords: Compensation and Benefits; Management; Motivation and Incentives; Risk and Uncertainty;

    Citation:

    Zelleke, A. "A Better Way to Pay CEOs: Smarter Incentives Could Reduce the Risks They Pursue." Christian Science Monitor (January 2, 2008).  View Details
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  21. Editorial | Boston Globe

    Bush's Game of Chess in Iraq

    A. Zelleke

    Keywords: Government and Politics; Strategy; Iraq;

    Citation:

    Zelleke, A. "Bush's Game of Chess in Iraq." Boston Globe (December 22, 2007).  View Details
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  22. Editorial | Christian Science Monitor

    Wall Street Must Learn from the Boss's Downfall

    A. Zelleke

    Keywords: Stocks; Financial Institutions; Learning; Management;

    Citation:

    Zelleke, A. "Wall Street Must Learn from the Boss's Downfall." Christian Science Monitor (November 7, 2007).  View Details
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  23. Editorial | Christian Science Monitor

    America: Exceptional No More?

    A. Zelleke

    Keywords: United States;

    Citation:

    Zelleke, A. "America: Exceptional No More?" Christian Science Monitor (October 15, 2007).  View Details
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  24. Editorial | Christian Science Monitor

    When Not to Start a War

    A. Zelleke

    Keywords: War;

    Citation:

    Zelleke, A. "When Not to Start a War." Christian Science Monitor (September 11, 2007).  View Details
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  25. Editorial | Christian Science Monitor

    Why Not Treat Ineffective Presidents Like CEOs: Fire Them

    A. Zelleke

    Keywords: Government and Politics; Management;

    Citation:

    Zelleke, A. "Why Not Treat Ineffective Presidents Like CEOs: Fire Them." Christian Science Monitor (August 29, 2007).  View Details
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  26. Editorial | Wall Street Journal

    Quiet March

    A. Zelleke

    Citation:

    Zelleke, A. "Quiet March." Wall Street Journal (August 11, 2007).  View Details
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  27. Editorial | Christian Science Monitor

    Baker-Hamilton 2.0

    C. Ervin and A. Zelleke

    Citation:

    Ervin, C., and A. Zelleke. "Baker-Hamilton 2.0." Christian Science Monitor (July 16, 2007).  View Details
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Cases and Teaching Materials

  1. Case | HBS Case Collection | January 2018

    Merck CEO Ken Frazier Quits President Trump's Advisory Council

    Andy Zelleke and Brian Tilley

    In the first six months of Donald Trump’s presidency, Merck CEO Kenneth Frazier appeared alongside Trump at least three times at press events, one of which commemorated the first and only meeting of the president’s Manufacturing Job Initiative (better known at the president’s “Manufacturing Council”). Then by August 2017, after tragic events surrounding a white supremacist rally in Charlottesville, Virginia, and a press event in which Trump condemned violence “on many sides,” Frazier became the first CEO to resign from the Council in response. His action immediately elicited an angry tweet from the president that disparaged the CEO and his company. Two days later, the Council disbanded completely. This short case describes a CEO’s act of conscience, and suggests some of the potential risks of such outspokenness.

    Keywords: corporate governance; CEO role; politics; Corporate Governance; Moral Sensibility; Managerial Roles; United States;

    Citation:

    Zelleke, Andy, and Brian Tilley. "Merck CEO Ken Frazier Quits President Trump's Advisory Council." Harvard Business School Case 318-105, January 2018.  View Details
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  2. Supplement | HBS Case Collection | January 2018

    In the Eye of a Geopolitical Storm: South Korea's Lotte Group, China and the U.S. THAAD Missile Defense System (B)

    Andy Zelleke and Brian Tilley

    This case explores Lotte Group’s challenge of how to respond to Chinese government pressure in 2017, following the Group’s February decision to transfer land to the South Korean government, on which Seoul intended to deploy the U.S.-built THAAD missile defense system. Within a week of the deal’s announcement, the Chinese government had effectively caused 23 Lotte supermarket stores in China to shut down. Concurrently, however, South Korea’s political crisis climaxed with President Park’s replacement by the less hawkish Moon Jae-in. This “B” case chronicles the mounting losses in Lotte’s China business between March and September 2017, also a period in which bilateral relations between China and South Korea began to warm under President Moon, leaving South Korea’s commitment to a full THAAD deployment in some doubt. Against this uncertain backdrop, Lotte’s senior-most executives and board members had to reevaluate Lotte’s previously strong commitment to the China market.

    Keywords: multinational corporation; Corporate Governance; Leadership; International Relations; Decision Making; South Korea; China; Japan; United States;

    Citation:

    Zelleke, Andy, and Brian Tilley. "In the Eye of a Geopolitical Storm: South Korea's Lotte Group, China and the U.S. THAAD Missile Defense System (B)." Harvard Business School Supplement 318-023, January 2018.  View Details
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  3. Case | HBS Case Collection | December 2017 (Revised January 2019)

    In the Eye of a Geopolitical Storm: South Korea's Lotte Group, China and the U.S. THAAD Missile Defense System (A)

    Andy Zelleke and Brian Tilley

    By late 2016 and early 2017, Lotte Group, a South Korean chaebol (large family-controlled business group) had become embroiled not only in the domestic political turmoil surrounding President Park Geun-hye, but also—uncomfortably—in a four-country geopolitical storm. Amid rising tensions with North Korea, the South Korean government had agreed to deploy a U.S.-built anti-missile defense system known as THAAD (Terminal High Altitude Area Defense). The THAAD deployment had been strongly advocated for by Washington, Seoul’s treaty ally, and equally vehemently opposed by China—South Korea’s giant neighbor, with which Seoul had developed close economic ties and, in recent years, much improved political relations. In late 2016, the Park government decided that THAAD should initially be deployed on a particular property then in use as a privately owned golf course. The golf course’s owner happened to be Lotte Group. The case highlights the multifaceted, complex decision facing Lotte Group’s leadership: how to respond to the Park government’s national security-based request to transfer the land, while also taking into account China’s outspoken opposition to THAAD—seen in Beijing as impairing China’s own national security. As of 2016, Lotte Group had extensive operations, and even bigger aspirations, in the massive China market. As Lotte Group’s leadership grappled with its imminent decision at the end of 2016 and into 2017, the costs of defying Beijing were becoming more apparent, with the Group’s Chinese supermarkets hit by consumer boycotts and a raft of citations by Chinese authorities for fire code and other infractions.

    Keywords: corporate social responsibility; politics; Corporate Social Responsibility and Impact; National Security; International Relations; Decision Making; Government and Politics; Leadership; South Korea; China; Japan;

    Citation:

    Zelleke, Andy, and Brian Tilley. "In the Eye of a Geopolitical Storm: South Korea's Lotte Group, China and the U.S. THAAD Missile Defense System (A)." Harvard Business School Case 318-022, December 2017. (Revised January 2019.)  View Details
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  4. Case | HBS Case Collection | November 2017

    Passion and Strategy: Novozymes' Embrace of the UN Sustainable Development Goals

    Andy Zelleke and Emilie Billaud

    This case explores the sustainability efforts at Novozymes, the world's largest and oldest producer of industrial enzymes. In 2015, the Danish company became the world’s first company known to have crafted a new corporate strategy based on the United Nations Sustainable Development Goals (SDGs). Since then, the company used the SDGs as a lens to screen products, business models, and partnerships, and it prioritized innovation decisions that could deliver extraordinary societal and business impact. This case study asks students to evaluate the success of those efforts and to outline what the company should do going forward.

    Keywords: Corporate Governance; Transformation; Environmental Sustainability; Corporate Social Responsibility and Impact; Mission and Purpose; Business and Shareholder Relations; Business and Stakeholder Relations; Business Strategy; Organizational Culture; Organizational Change and Adaptation; Biotechnology Industry; Europe; Denmark;

    Citation:

    Zelleke, Andy, and Emilie Billaud. "Passion and Strategy: Novozymes' Embrace of the UN Sustainable Development Goals." Harvard Business School Case 318-088, November 2017.  View Details
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  5. Case | HBS Case Collection | July 2017 (Revised September 2017)

    Donald Trump Calls Carrier Corporation

    Andy Zelleke and Brian Tilley

    This case examines the influence of political pressure on corporate decision-making. It questions whether fidelity to domestic operations ought to be a corporate social responsibility, and thus it challenges the limits of “social responsibility” as a corporate ideal. Specifically, the case focuses on Donald Trump’s effort to encourage U.S. companies’ domestic operations, through a study of one company’s decision to backtrack on a factory relocation plan. In February 2016, the Carrier Corporation (a maker of heating, ventilation, and air-conditioning equipment and a division of United Technologies Corporation) announced a plan to relocate operations of a furnace factory from the United States to Mexico. The case notes that Carrier began to outsource and offshore operations, in an effort to reduce costs, around 1921. While Carrier’s previous United States factory closures had garnered major press coverage, the 2016 announcement ramified differently. Days later, then-presidential candidate Donald Trump referenced the relocation in a Facebook post. Soon, Carrier’s plan became a touchtone to Trump’s anti-globalization and anti-free trade campaign messaging. The case documents that he was not the only candidate or politician to reference Carrier during the 2016 campaign. Still his declaration to “call up the head of Carrier” upon winning the presidency became a stump-speech refrain popular with his audiences and contrasted with other political figures’ more measured language. Ultimately, the case outlines the events set in motion after Trump kept his campaign promise and called Carrier’s parent company’s CEO one week after his surprise presidential election victory.

    Keywords: corporate social responsibility; corporate governance; board decisions; political influence; layoffs; offshoring and outsourcing; manufacturing; United States; Mexico; Governing and Advisory Boards; Decision Making; Job Cuts and Outsourcing; Political Elections; Corporate Social Responsibility and Impact; Corporate Governance; Technology Industry; Manufacturing Industry; Connecticut; Indiana; Mexico;

    Citation:

    Zelleke, Andy, and Brian Tilley. "Donald Trump Calls Carrier Corporation." Harvard Business School Case 318-030, July 2017. (Revised September 2017.)  View Details
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  6. Background Note | HBS Case Collection | September 2015

    Doing Business in South Africa 2015 Update

    Andy Zelleke and Monica Baraldi

    Citation:

    Zelleke, Andy, and Monica Baraldi. "Doing Business in South Africa 2015 Update." Harvard Business School Background Note 316-075, September 2015.  View Details
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  7. Module Note | September 2015 (Revised October 2015)

    FIELD 2: Global Intelligence

    Anthony J. Mayo, Andy Zelleke, Jill Avery and Stephanie Galloway

    Keywords: Globalization; Management Skills;

    Citation:

    Mayo, Anthony J., Andy Zelleke, Jill Avery, and Stephanie Galloway. "FIELD 2: Global Intelligence." Harvard Business School Module Note 316-077, September 2015. (Revised October 2015.)  View Details
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  8. Case | HBS Case Collection | September 2015

    Doing Business in the Philippines

    Andy Zelleke and Dawn H. Lau

    This case provides an overview of some of the opportunities as well as challenges that those who plan to do business in the Philippines may face. It includes a summary of the current economic, political, and social situation in the country, and offers up-to-date perspectives and insight from individuals who are familiar with the region.

    Keywords: Philippines; Cross-Cultural and Cross-Border Issues; Philippines;

    Citation:

    Zelleke, Andy, and Dawn H. Lau. "Doing Business in the Philippines." Harvard Business School Case 316-073, September 2015.  View Details
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  9. Exercise | October 2011 (Revised October 2018)

    Finalizing a Deal between Riva Corporation and Charlton Corporation: The Riva Team Perspective

    Andy Zelleke, Joshua D. Margolis and Anthony J. Mayo

    Keywords: Negotiation Deal;

    Citation:

    Zelleke, Andy, Joshua D. Margolis, and Anthony J. Mayo. "Finalizing a Deal between Riva Corporation and Charlton Corporation: The Riva Team Perspective." Harvard Business School Exercise 312-065, October 2011. (Revised October 2018.)  View Details
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  10. Exercise | October 2011 (Revised October 2018)

    Finalizing a Deal between Riva Corporation and Charlton Corporation: The Charlton Team Perspective

    Andy Zelleke, Joshua D. Margolis and Anthony J. Mayo

    Keywords: Negotiation Deal;

    Citation:

    Zelleke, Andy, Joshua D. Margolis, and Anthony J. Mayo. "Finalizing a Deal between Riva Corporation and Charlton Corporation: The Charlton Team Perspective." Harvard Business School Exercise 312-066, October 2011. (Revised October 2018.)  View Details
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