Start Up Strategy and Management

Jeff’s research focuses on applying Lean Startup principles to early-stage technology companies as well as the challenges and opportunities when scaling startups. His work led to the creation of an MBA elective course Launching Technology Ventures in partnership with Professor Tom Eisenmann and a series of case studies, teaching notes and HBR articles on startups, startup management and scaling startups. Jeff's research on deconstructing startup management and best practices led to the writing of his book, Entering StartUpLand, published by Harvard Business Review Press.

Venture Capital

Jeff’s work on how to raise venture capital culminated in a book, Mastering the VC Game, published by Penguin’s Portfolio. He wrote a chapter on VC financing in the book Entrepreneur Readings: Partnering With Venture Capitalists. Jeff also researches how to achieve alignment between entrepreneurs and venture capitalists.

Boston Start Up Ecosystem

Jeff's work on characterizing the start up ecosystem in Boston is part of an annual review presented to the Harvard community at the iLab and can be found at www.slideshare.net/bussgang.