Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
Research Summary
Research Summary
  • Research Summary

Product Policy and Pricing

By: Robert J. Dolan
    ShareBar

    Description

    Robert J. Dolan's continuing research on marketing issues focuses on pricing policy and new products. His research program encompasses the development of both cases and conceptual models. Dolan's focus is the proper utilization of customer input in the new-product development process. Early results of his research are reported in New Product Development: An Analytical Approach, and in an article (co-authored with John Matthews). The findings of Dolan's pricing research, reported in a recent Harvard Business Review article, are the basis for a new book, Power Pricing: How Price Transforms the Bottom Line (co-authored with Hermann Simon of Germany).

    Robert J. Dolan

    →View Profile
    ǁ
    Campus Map
    Harvard Business School
    Soldiers Field
    Boston, MA 02163
    →Map & Directions
    →More Contact Information
    • Make a Gift
    • Site Map
    • Jobs
    • Harvard University
    • Trademarks
    • Policies
    • Accessibility
    • Digital Accessibility
    Copyright © President & Fellows of Harvard College