Publications
Publications
  • November–December 1994
  • Article
  • Harvard Business Review

Managing in the Marketspace

By: Jeffrey F. Rayport and J. J. Sviokla
  • Format:Print
  • | Pages:10
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Citation

Rayport, Jeffrey F., and J. J. Sviokla. "Managing in the Marketspace." Harvard Business Review 72, no. 6 (November–December 1994): 141–150.

About The Author

Jeffrey F. Rayport

Entrepreneurial Management
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