A Note on Franchising

Paul A. Gompers; Catherine M. Conneely

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Background Note | HBS Case Collection | June 1997 (Revised February 2012)

A Note on Franchising

by Paul A. Gompers and Catherine M. Conneely

Abstract

Examines the motivations for franchising. Examines the academic literature in the area and draws implications for franchising patterns. Also provides data on franchising patterns.

Keywords: Franchise Ownership;

Format: Print

21 pages

Educators Purchase

Citation:

Gompers, Paul A., and Catherine M. Conneely. "A Note on Franchising." Harvard Business School Background Note 297-108, June 1997. (Revised February 2012.)