Faculty & Research
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Publications
  • September–October 1995
  • Article
  • Harvard Business Review

The New Logic of High Tech R&D

By: G. P. Pisano and S. C. Wheelwright
  • Format:Print
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Keywords

Research and Development

Citation

Pisano, G. P., and S. C. Wheelwright. "The New Logic of High Tech R&D." Harvard Business Review 73, no. 5 (September–October 1995).

About The Authors

Gary P. Pisano

Technology and Operations Management
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Steven C. Wheelwright

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