Faculty & Research
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Publications
  • 1994
  • Chapter
  • The Portable MBA in Strategy

Mapping the Business Landscape

By: Pankaj Ghemawat and David J. Collis
  • Format:Print
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Keywords

Business Ventures; Supply and Industry

Citation

Ghemawat, Pankaj, and David J. Collis. "Mapping the Business Landscape." In The Portable MBA in Strategy, edited by Liam Fahey and Robert M. Randall, pp.171–188. New York: John Wiley & Sons, 1994.

About The Author

David J. Collis

Strategy
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