Configuring a Supply Chain to Reduce the Cost of Demand Uncertainty

J. H. Hammond; Marshall L. Fisher; Walter  Obermeyer; A.  Raman

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Chapter | Global Supply Chain and Technology Management | 1998

Configuring a Supply Chain to Reduce the Cost of Demand Uncertainty

by J. H. Hammond, Marshall L. Fisher, Walter Obermeyer and A. Raman

Keywords: Supply Chain Management; Cost Management; Demand and Consumers; Risk Management; Risk and Uncertainty;

Format: Print

Citation:

Hammond, J. H., Marshall L. Fisher, Walter Obermeyer, and A. Raman. "Configuring a Supply Chain to Reduce the Cost of Demand Uncertainty." In Global Supply Chain and Technology Management. Vol. 1, edited by Hau Lee and Shu Ming Ng, 76–90. POMS Series in Technology and Operations Management. Miami: Production and Operations Management Society (POMS), 1998.

About the Authors

Janice H. Hammond

Jesse Philips Professor of Manufacturing
Senior Associate Dean for Culture and Community

Technology and Operations Management

View Profile »
View Publications »

Ananth Raman

UPS Foundation Professor of Business Logistics
Chair, OPM

Technology and Operations Management

View Profile »
View Publications »

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Background Note | HBS Case Collection | September 2019

Racial Inequality in the United States

Janice H. Hammond, A. Kamau Massey and Mayra G. Garza

Citation:
Hammond, Janice H., A. Kamau Massey, and Mayra G. Garza. "Racial Inequality in the United States." Harvard Business School Background Note 620-046, September 2019. View Details

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Case | HBS Case Collection | November 2017 (Revised May 2019)

Wayfair: Fast Furniture?

Janice H. Hammond and Anna Shih

Keywords: Supply Chain; Logistics; Distribution; Web; Retail Industry; United States;

Citation:
Hammond, Janice H., and Anna Shih. "Wayfair: Fast Furniture?" Harvard Business School Case 618-036, November 2017. (Revised May 2019.) View Details

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Exercise | October 2000 (Revised November 2018)

Web-Based Beer Game Exercise

Janice H. Hammond

The Web-based beer game is an exercise that demonstrates supply channel dynamics. Simulates the flow of material and information in a simplified channel of beer production and distribution, focusing on the linkages between a beer manufacturer, its distributors, a wholesaler, and a retailer. Students are organized into teams of four, each assigned to place orders and manage inventory for one firm in the channel. In this simplified channel, orders are the only information allowed to flow among channel participants. The 90-minute exercise is played on a web-based computer simulation tool developed at the Harvard Business School. The program has a parameter page that allows the instructor to easily vary information and transportation lead times, information availability, demand, and so on. The instructor can work with students to understand the nature of the problems they experience, identify the causes, and discuss possible remedies.

Keywords: Distribution Channels; Production;

Citation:
Hammond, Janice H. "Web-Based Beer Game Exercise." Harvard Business School Exercise 601-048, October 2000. (Revised November 2018.) View Details

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Configuring a Supply Chain to Reduce the Cost of Demand Uncertainty

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About the Authors

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