Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
Publications
Publications
  • 1989
  • Book

Going to Market: Distribution Systems for Industrial Products

By: E. Raymond Corey, Frank V. Cespedes and V. Kasturi Rangan
  • Format:Print
ShareBar

Keywords

Distribution; Industrial Products Industry

Citation

Corey, E. Raymond, Frank V. Cespedes, and V. Kasturi Rangan. Going to Market: Distribution Systems for Industrial Products. Boston, MA: Harvard Business School Press, 1989.
  • Find it at Harvard

About The Authors

Frank V. Cespedes

Entrepreneurial Management
→More Publications

V. Kasturi Rangan

Marketing
→More Publications

More from the Authors

    • May 2022
    • Faculty Research

    The Freedom Fund (B)

    By: V. Kasturi Rangan and Courtney Han
    • May 2022
    • Faculty Research

    The Freedom Fund (A): Ending Modern Slavery

    By: V. Kasturi Rangan and Courtney Han
    • February 15, 2022
    • Harvard Business Review Digital Articles

    How Managers Can Build a Culture of Experimentation

    By: Frank V. Cespedes and Neil Hoyne
More from the Authors
  • The Freedom Fund (B) By: V. Kasturi Rangan and Courtney Han
  • The Freedom Fund (A): Ending Modern Slavery By: V. Kasturi Rangan and Courtney Han
  • How Managers Can Build a Culture of Experimentation By: Frank V. Cespedes and Neil Hoyne
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College