Publications
Publications
- March 2025
- HBS Case Collection
adidas (B): Defining a Strategy for Reebok
By: Ramon Casadesus-Masanell, Claudio Feser and Karolin Frankenberger
Citation
Casadesus-Masanell, Ramon, Claudio Feser, and Karolin Frankenberger. "adidas (B): Defining a Strategy for Reebok." Harvard Business School Supplement 725-423, March 2025.