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The Pokémon Company: Evolving into an Everlasting Brand

By: Tomomichi Amano
  • Format:Print
  • | Language:English
  • | Pages:20
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Citation

Amano, Tomomichi. "The Pokémon Company: Evolving into an Everlasting Brand." Harvard Business School Teaching Note 525-042, February 2025.

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Tomomichi Amano

Marketing
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