Publications
Publications
- January 2025
- HBS Case Collection
PayJoy: Finance for the Next Billion
By: Boris Groysberg and Sarah L. Abbott
Abstract
PayJoy, an impact-driven financial technology company founded in 2015, provides smartphone financing and other financial products to customers who lack access to traditional credit products. As of early 2025, PayJoy had issued $2.5 billion in loans to 13 million customers across Latin America, Africa, and Southeast Asia. Doug Ricket, CEO and founder, considers how best to maximize the organization’s social impact and fulfill its mission of providing financing for the next billion.
Keywords
Social Impact; Fintech; Developing Countries; Underbanked; Algorithm; Credit; South America; Mission And Purpose; Start-up; Entrepreneurship; Growth; Data Analysis; Technology; Business Ventures; Business Startups; Business Model; Growth and Development; Information Technology; Social Enterprise; Financial Services Industry; South America; South Africa; Asia
Citation
Groysberg, Boris, and Sarah L. Abbott. "PayJoy: Finance for the Next Billion." Harvard Business School Case 425-036, January 2025.