Publications
Publications
- January 2025
- HBS Case Collection
The VideaHealth AI Factory: CEO Florian Hillen on Speed, Scale, and Innovation (A)
By: Tsedal Neeley, Levi Stroud, Ruth Page and Dave Habeeb
Abstract
Pre-abstract:
This multimedia case should be assigned to students in advance of class. Instructors should consider the timing of making the (B) Case videos available to students, as they may reveal key case details.
Abstract:
Florian Hillen, co-founder and CEO of VideaHealth, a startup using artificial intelligence (AI) to detect dental conditions on x-rays, spent the early years of his company laying the groundwork for an AI factory. This AI factory, designed to rapidly build and iterate on new AI products, was central to Hillen's vision of giving VideaHealth a competitive edge in the market. VideaHealth’s AI technology aspires to detect dental conditions on x-rays with a level of accuracy and consistency that would resonate with the needs of both individual dentists and Dental Service Organizations (DSOs). Yet, the puzzle remained: how precise and reliable would the AI's performance need to be to earn the trust of practitioners, enhance patient care, and seamlessly integrate into clinical workflows? The exact threshold of success was unclear, challenging Hillen to ensure the AI factory could continuously refine the technology to improve decision-making in dental practices.
Keywords
AI; Adoption; Diagnostics; Organization Design; Change Management; Disruption; Transformation; Health Care and Treatment; AI and Machine Learning; Technology Adoption; Disruptive Innovation; Technological Innovation; Management Style; Organizational Culture; Success; Technology Industry; Health Industry; United States
Citation
Neeley, Tsedal, Levi Stroud, Ruth Page, and Dave Habeeb. "The VideaHealth AI Factory: CEO Florian Hillen on Speed, Scale, and Innovation (A)." Harvard Business School Multimedia/Video Case 425-720, January 2025.