Publications
Publications
  • January 2025 (Revised April 2025)
  • Supplement
  • HBS Case Collection

Food for Thought: Exiting Russia? (B)

By: Clayton S. Rose, Hugo Etchegoyhen and Lena Duchene
  • Format:Print
  • | Language:English
  • | Pages:3
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Abstract

The (B) case examines the actions of Bonduelle and Danone as they responded to ongoing pressure to reevaluate their presence in Russia. While the (A) case explored the ethical and strategic dilemmas both companies faced after Russia’s invasion of Ukraine, the (B) case highlights Bonduelle’s decision to maintain operations despite public backlash and Danone’s decision to sell its assets in Russia

Keywords

Public Opinion; Ethics; War; Food and Beverage Industry; Europe; France; Russia

Citation

Rose, Clayton S., Hugo Etchegoyhen, and Lena Duchene. "Food for Thought: Exiting Russia? (B)." Harvard Business School Supplement 325-085, January 2025. (Revised April 2025.)

About The Author

Clayton S. Rose

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