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Net Protections (C)

By: Ramon Casadesus-Masanell, Nobuo Sato and Akiko Kanno
  • Format:Print
  • | Language:English
  • | Pages:8
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Abstract

In Case C, in spring 2021, four years after the launch of atone, the company is considering how to grow the service given slow merchant adoption.

Keywords

Growth and Development Strategy; Product Launch; Adoption

Citation

Casadesus-Masanell, Ramon, Nobuo Sato, and Akiko Kanno. "Net Protections (C)." Harvard Business School Supplement 724-397, May 2024.

About The Author

Ramon Casadesus-Masanell

Strategy
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