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  • February 6, 2024
  • Article
  • Harvard Business Review Digital Articles

Find the AI Approach That Fits the Problem You’re Trying to Solve

By: George Westerman, Sam Ransbotham and Chiara Farronato
  • Format:Electronic
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Abstract

AI moves quickly, but organizations change much more slowly. What works in a lab may be wrong for your company right now. If you know the right questions to ask, you can make better decisions, regardless of how fast technology changes. You can work with your technical experts to use the right tool for the right job. Then each solution today becomes a foundation to build further innovations tomorrow. But without the right questions, you’ll be starting your journey in the wrong place.

Keywords

Technology Adoption; AI and Machine Learning; Organizational Change and Adaptation; Technological Innovation; Analytics and Data Science

Citation

Westerman, George, Sam Ransbotham, and Chiara Farronato. "Find the AI Approach That Fits the Problem You’re Trying to Solve." Harvard Business Review Digital Articles (February 6, 2024).
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About The Author

Chiara Farronato

Technology and Operations Management
→More Publications

More from the Authors

    • December 18, 2024
    • Harvard Business Review (website)

    Is AI the Right Tool to Solve That Problem?

    By: Paolo Cervini, Chiara Farronato, Pushmeet Kohli and Marshall W Van Alstyne
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    • Faculty Research

    Webmunk: A New Tool for Studying Online Behavior and Digital Platforms

    By: Chiara Farronato, Andrey Fradkin and Chris Karr
    • July, 2024
    • American Economic Journal: Applied Economics

    Consumer Protection in an Online World: An Analysis of Occupational Licensing

    By: Chiara Farronato, Andrey Fradkin, Bradley Larsen and Erik Brynjolfsson
More from the Authors
  • Is AI the Right Tool to Solve That Problem? By: Paolo Cervini, Chiara Farronato, Pushmeet Kohli and Marshall W Van Alstyne
  • Webmunk: A New Tool for Studying Online Behavior and Digital Platforms By: Chiara Farronato, Andrey Fradkin and Chris Karr
  • Consumer Protection in an Online World: An Analysis of Occupational Licensing By: Chiara Farronato, Andrey Fradkin, Bradley Larsen and Erik Brynjolfsson
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