Doing Business in Medellín, Colombia

This case examines the challenges and opportunities of doing business in Colombia. It highlights Colombia's economic transformation in the decades leading up to 2024 in the context of its history, culture, and politics. The case gives an overview of some of the main obstacles faced by businesses operating in the country, contrasting these with the efforts undertaken by the government to improve the country's business climate. This is illustrated through the discussion of a fictional business dilemma.