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  • March 2024
  • Case
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East Rock Capital: 'Talent Is the Best Asset Class'

By: Boris Groysberg, Sarah L. Abbott and Izzy Yeoh
  • Format:Print
  • | Language:English
  • | Pages:28
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Abstract

Adam Shapiro and Graham Duncan launched East Rock Capital, LLC in 2006 with a seed investment from Stuart Miller, executive chairman of Lennar Corporation. East Rock managed long-term assets for high-net-worth families, primarily working with external managers who had proven themselves at larger firms and had recently launched firms of their own. This approach allowed the organization to build a network of small and mid-size investment firms that it viewed as a source of investing edge. Shapiro considered how East Rock should approach growth going forward.

Keywords

Alternative Assets; Hiring; HNW Products And Services; Recruiting; Hedge Funds; Wealth Management; Asset Management; Private Equity; Financial Institutions; Marketing Strategy; Growth and Development Strategy; Competitive Advantage; Financial Services Industry; United States

Citation

Groysberg, Boris, Sarah L. Abbott, and Izzy Yeoh. "East Rock Capital: 'Talent Is the Best Asset Class'." Harvard Business School Case 424-017, March 2024.
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About The Author

Boris Groysberg

Organizational Behavior
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  • Mother’s Home: Eradicating Social Orphancy in Kazakhstan By: Boris Groysberg and Annelena Lobb
  • IQanat: Empowering Rural Youth in Kazakhstan By: Boris Groysberg and Maxim Pike Harrell
  • Skills-First Talent Management: The Importance of Managers By: Boris Groysberg, Nicole Zelazko, Tom Quinn, Robin Abrahams, Izzy Yeoh and Colleen Ammerman
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