PortageBay and ESG Analytics

In 2023, sustainable investors faced several challenges. The first was the lack of access to standardized and vetted environmental, social, and governance (ESG) data, and equally, the interpretation of this data into investment-useful insights. Reducing reliance on third-party-generated ESG ratings was also an issue. Another challenge was mitigating the risk of greenwashing. Finally, sustainable investors were also under pressure to stay focused on maximizing financial returns. PortageBay, a sustainable analytics platform that leveraged AI to aggregate and analyze ESG data, was founded to solve these problems. As the platform grew, two clients approached PortageBay for help in ascertaining whether they should include Amazon and Goldman Sachs within their climate and gender-focused exchange-traded fund (ETF), respectively. The founders delved into PortageBay's suite of tools to answer their questions.