Publications
Publications
- February 1987 (Revised March 2006)
- HBS Case Collection
Arley Merchandise Corporation
Abstract
Involves the initial public offering of a firm's stock. The offering includes a money-back guarantee to investors from the issuing firm which comes in the form of a "put" option. Option valuation is thus an important issue in this case.
Keywords
Initial Public Offering; Stocks; Cases; Valuation; Stock Options; Apparel and Accessories Industry; Service Industry
Citation
Fruhan, William E., Jr. "Arley Merchandise Corporation." Harvard Business School Case 287-063, February 1987. (Revised March 2006.)