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  • July 19, 2021
  • Article
  • Harvard Business Review (website)

Do Most Family Businesses Really Fail by the Third Generation?

By: Josh Baron and Rob Lachenauer
  • Format:Electronic
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Abstract

Perhaps the most commonly-cited statistic about family businesses is their failure rates. Most articles or speeches about family businesses start with some version of the “three-generation rule,” which suggests that most don’t survive beyond three generations. But that perception could not be further from the truth. The data suggests that, on average, family businesses last far longer than a typical public company does. Far from being doomed to failure, family businesses across the world will continue to be a leading source of jobs and economic growth for years to come.

Keywords

Family Business; Success; Perception

Citation

Baron, Josh, and Rob Lachenauer. "Do Most Family Businesses Really Fail by the Third Generation?" Harvard Business Review (website) (July 19, 2021).
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About The Author

Josh Baron

Strategy
→More Publications

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More from the Authors
  • How a Company’s Ownership Model Shapes the Mistakes It Makes By: Josh Baron
  • Why Companies Thrive Or Die: Ownership and the Path to Perpetuation By: Josh Baron
  • Steer Your Family Businesses Through an Unplanned Transition By: Josh Baron and Nick Di Loreto
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