Publications
Publications
- January 15, 2019
- Harvard Business Review (website)
Is Your Company's Strategy Aligned with Your Ownership Model?
By: Josh Baron
Abstract
The legacy of Vanguard founder John Bogle has brought attention to the transformative influence of ownership structures within the business world. Bogle's revolutionary insight into the limitations of active fund management led to the widespread adoption of index funds, reshaping the mutual fund industry. However, his less recognized yet equally impactful revelation lay in Vanguard's distinctive corporate structure.
Vanguard, operating as a mutual company owned by its investors, harnesses this unique ownership model to formulate a strategy centered on providing low-cost investment products. This approach has not only cultivated a culture of excellence but has also proven to be the company's secret weapon, enabling consistent performance even during market downturns. In contrast, competitors like Fidelity, Charles Schwab, and Invesco each embody strategies influenced by their respective ownership structures.
The manner in which companies are owned, often an overlooked facet, significantly shapes their triumphs and failures. Three dominant ownership models emerge: public, private, and hybrid. Public entities, led by professional managers and geared towards maximizing shareholder value, reflect the most familiar ownership paradigm. Privately held firms, including family businesses and employee-owned enterprises, possess exclusive ownership, grant authority to owners over pivotal decisions, and emphasize owner-defined success. The hybrid model blends aspects of both public and private ownership, exemplified by mutual organizations, co-ops, and controlled public companies, offering flexibility in decision-making and a diverse ownership base.
The strategic advantage of a particular ownership model hinges on a company's prioritization of scale and control. Public ownership facilitates resource access but relinquishes control to external shareholders and regulatory frameworks. Private ownership engenders control yet necessitates self-generated capital. Hybrids navigate this trade-off, with companies like Tesla employing public equity to fuel growth while preserving founder control.
The transition between ownership models holds profound implications. Dell's shift to private ownership rejuvenated the company, unlocking novel opportunities and long-term perspectives. A firm's ownership model aligns with its strategy, and leaders must comprehend the advantages and drawbacks inherent to each model. Analyzing competitors' ownership structures unveils vulnerabilities and informs strategic maneuvers. Furthermore, the growth-control dilemma underscores the significance of hybrid models, where control is retained through dual-class shares, albeit under the scrutiny of outside investors.
Ultimately, ownership models wield profound influence over business competition, and leaders must meticulously assess their implications. Firms aligning strategies with their ownership strengths while capitalizing on competitors' weaknesses secure a decisive competitive edge. Just as Bogle's insight reshaped the investment landscape, recognizing and leveraging ownership models can catalyze industry leadership and enduring success.
Keywords
Ownership Type; Business Strategy; Organizational Structure; Strength and Weakness; Competitive Advantage
Citation
Baron, Josh. "Is Your Company's Strategy Aligned with Your Ownership Model?" Harvard Business Review (website) (January 15, 2019).