Publications
Publications
- June 2023
- HBS Case Collection
Graphic Packaging: Project Cowboy (A, B, C, & D)
By: Benjamin C. Esty and Scott Mayfield
Abstract
Teaching Note for HBS Case Nos. 223-009, 223-066, 223-068, and 223-086.
Keywords
Capital Budgeting; Growth Management; Demand and Consumers; Duopoly and Oligopoly; Competitive Strategy; Competitive Advantage; Expansion; Value Creation; Supply and Industry; Pulp and Paper Industry; Manufacturing Industry; United States; North America
Citation
Esty, Benjamin C., and Scott Mayfield. "Graphic Packaging: Project Cowboy (A, B, C, & D)." Harvard Business School Teaching Note 223-087, June 2023.