Publications
Publications
  • May 2023
  • Case
  • HBS Case Collection

Twitter Blues: Does Paid Verification Check Out?

By: Scott Duke Kominers, Das Narayandas and Kerry Herman
  • Format:Print
  • | Language:English
  • | Pages:18
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Abstract

Elon Musk proposes to offer verification status on Twitter to paying subscribers. Chaos ensues.

Keywords

Marketing; Social Media; Technology Industry

Citation

Kominers, Scott Duke, Das Narayandas, and Kerry Herman. "Twitter Blues: Does Paid Verification Check Out?" Harvard Business School Case 523-106, May 2023.

About The Authors

Scott Duke Kominers

Entrepreneurial Management
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Das Narayandas

Marketing
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