Publications
Publications
- 2023
- HBS Working Paper Series
Senior Team Emotional Dynamics and Strategic Decision Making at a Platform Transition
By: Timo O. Vuori and Michael L. Tushman
Abstract
Based on an inductive case study, we develop an emotional-temporal process model of an incumbent’s
strategic decision making at a platform transition. We describe the senior team’s emotional response to
this transition and the impact of these emotions on their strategic decision making process. During a
turbulent five-month period, we describe exhausting ambiguity and painful loss leading to an
unbalanced evaluation process and eventually to a quasi-analytical strategic platform choice: top
managers perceived they made an analytical choice, but the premises of the choice were substantially
shaped by their emotional reactions and consequent micro-behaviors. Our findings extend theory on
strategic decision making at platform transitions and illustrate the impact of emotions on strategic
decision making.
Keywords
Citation
Vuori, Timo O., and Michael L. Tushman. "Senior Team Emotional Dynamics and Strategic Decision Making at a Platform Transition." Harvard Business School Working Paper, No. 23-054, March 2023.