Publications
Publications
- November 2022
- Interactive Advertising Bureau
The Economic Impact of the Market-Making Internet Advertising, Content, Commerce, and Innovation
By: John A. Deighton and Leora Kornfeld
Citation
Deighton, John A., and Leora Kornfeld. "The Economic Impact of the Market-Making Internet Advertising, Content, Commerce, and Innovation." Interactive Advertising Bureau (November 2022).