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  • 1993
  • Chapter
  • Enhancing Knowledge Development in Marketing: Perspectives and Viewpoints

Cases, Publication, and Career Development

By: S. A. Greyser
  • Format:Print
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Keywords

Personal Development and Career

Citation

Greyser, S. A. "Cases, Publication, and Career Development." In Enhancing Knowledge Development in Marketing: Perspectives and Viewpoints, edited by P. R. Varadarajan and A. Menon. Chicago: American Marketing Association, 1993.
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About The Author

Stephen A. Greyser

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