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  • October 2022
  • Case
  • HBS Case Collection

Pricing at Echosec Systems

By: Elie Ofek, Marco Bertini, Annelena Lobb and Alexis Lefort
  • Format:Print
  • | Language:English
  • | Pages:18
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Abstract

This case follows the evolution of pricing strategy at Echosec Systems, a Canadian open source intelligence firm. The case provides information on pricing as the company grows and diversifies its product offerings.

Keywords

Marketing Strategy; Product Positioning; Price; Product Development; Information Industry; Canada; United States

Citation

Ofek, Elie, Marco Bertini, Annelena Lobb, and Alexis Lefort. "Pricing at Echosec Systems." Harvard Business School Case 523-052, October 2022.

About The Author

Elie Ofek

Marketing
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