Publications
Publications

Evaluative Dynamics: Summarizing Customer Journeys, Interviews, and Lives

By: Julian De Freitas, P. Kim and T. Ullman
  • Language:English
ShareBar

Citation

De Freitas, Julian, P. Kim, and T. Ullman. "Evaluative Dynamics: Summarizing Customer Journeys, Interviews, and Lives." Association for Consumer Research Annual Conference, 2022.

About The Author

Julian De Freitas

Marketing
More Publications

More from the Authors