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  • July 2022
  • Supplement
  • HBS Case Collection

Netflix: A Creative Approach to Culture and Agility (B)

By: Ranjay Gulati and Matt Higgins
  • Format:Print
  • | Language:English
  • | Pages:2
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Abstract

This (B) case, set in summer 2022, was designed as a companion to "Netflix: A Creative Approach to Culture and Agility," a case set in 2018. The purpose of this brief document is to unlock a discussion around how the Netflix culture can be used to weather new challenges facing the company: rising competition, economic contraction, and declining subscribers.

Keywords

Netflix; Corporate Culture; Streaming; Media; Technology; Corporate Entrepreneurship; Innovation Leadership; Innovation Strategy; Leadership Style; Organizational Culture; Organizational Change and Adaptation; Entertainment and Recreation Industry; Media and Broadcasting Industry; Motion Pictures and Video Industry; Technology Industry; California

Citation

Gulati, Ranjay, and Matt Higgins. "Netflix: A Creative Approach to Culture and Agility (B)." Harvard Business School Supplement 423-026, July 2022.
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About The Author

Ranjay Gulati

Organizational Behavior
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Related Work

    • July 2022
    • Faculty Research

    Netflix: A Creative Approach to Culture and Agility

    By: Ranjay Gulati, Matt Higgins and Allison Ciechanover
Related Work
  • Netflix: A Creative Approach to Culture and Agility By: Ranjay Gulati, Matt Higgins and Allison Ciechanover
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