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  • April 6, 2022
  • Article
  • Harvard Business Review Digital Articles

5 Principles of Purposeful Leadership

By: Hubert Joly
  • Format:Electronic
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Abstract

The traditional model of the leader-hero who saves the day, knows it all, is the smartest person in the room, and is too often driven by power, fame, glory, or money is not appropriate in today’s environment. People today expect a different kind of leader. While each company needs to define its own leadership point of view, the author presents five attributes that characterize leaders who are able to unleash the kind of human magic you see at work at some of the most high-performing companies. First, be clear about your purpose. Second, be clear about your role. Third, be clear about whom you serve. Fourth, be driven by values. Finally, be authentic.

Keywords

Leadership, Personal Strategy & Style; Purpose; Roles; Authenticity; Leadership; Values and Beliefs; Leadership Style

Citation

Joly, Hubert. "5 Principles of Purposeful Leadership." Harvard Business Review Digital Articles (April 6, 2022).
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About The Author

Hubert Joly

General Management
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More from the Author

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    Fidji Simo: Growing the Pie at Instacart

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    Thrivent: From Insurance Agents to Financial Advisors

    By: Hubert Joly, Leonard A. Schlesinger and Tom Quinn
    • February 2025
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    Lessons from the Magnificent Seven and Other Remarkable High Growth Companies

    By: Hubert Joly and Kayti Stanley
More from the Author
  • Fidji Simo: Growing the Pie at Instacart By: Hubert Joly, Leonard A. Schlesinger and James Barnett
  • Thrivent: From Insurance Agents to Financial Advisors By: Hubert Joly, Leonard A. Schlesinger and Tom Quinn
  • Lessons from the Magnificent Seven and Other Remarkable High Growth Companies By: Hubert Joly and Kayti Stanley
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