March 2022 (Revised February 2024)
Case
HBS Case Collection

Applied Intuition: Powering Autonomy

By: Andy Wu, Rocio Wu and Matt Higgins

Format:Print
| Language:English
| Pages:22

Abstract

Applied Intuition, a leader in autonomous vehicle simulation software, has just closed on a $175 million round of Series D financing that values the four-year-old firm at $3.6 billion. With the immediate future secure, CEO Qasar Younis must now chart a strategic course for Applied Intuition’s growth over the next ten years.

Keywords

Autonomous Vehicles; Software; Strategy; Competitive Strategy; Growth and Development Strategy; Valuation; Auto Industry; Technology Industry; California; Detroit

Citation

Wu, Andy, Rocio Wu, and Matt Higgins. "Applied Intuition: Powering Autonomy." Harvard Business School Case 722-407, March 2022. (Revised February 2024.)