March 2022
Supplement
HBS Case Collection

Allianz Customer Centricity: Is Simplicity the Way Forward?

By: Eva Ascarza

Format:Electronic
| Language:English

Citation

Ascarza, Eva. "Allianz Customer Centricity: Is Simplicity the Way Forward?" Harvard Business School PowerPoint Supplement 522-086, March 2022.

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About The Author

Eva Ascarza

Marketing

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- July–August 2024
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Doing More with Less: Overcoming Ineffective Long-Term Targeting Using Short-Term Signals

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