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  • February 2022
  • Teaching Note
  • HBS Case Collection

Borusan CAT: Monetizing Prediction in the Age of AI

By: Navid Mojir
  • Format:Print
  • | Language:English
  • | Pages:14
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Abstract

Teaching Note for HBS Case No. 521-053.

Keywords

Monetization Strategy; Artificial Intelligence; Forecasting and Prediction; Applications and Software; Technological Innovation; Marketing; Segmentation; AI and Machine Learning; Construction Industry; Turkey

Citation

Mojir, Navid. "Borusan CAT: Monetizing Prediction in the Age of AI." Harvard Business School Teaching Note 522-069, February 2022.
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About The Author

Navid Mojir

Marketing
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