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  • January 2022
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VidyaGyan: Bridging the Rural Urban Divide

By: Prithwiraj Choudhury, Rachna Chawla, Kairavi Dey and Anjali Raina
  • Format:Print
  • | Language:English
  • | Pages:19
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Abstract

Set up in 2008, VidyaGyan was a residential school for children in grades 6-12 from low-income rural families in Uttar Pradesh in northern India. It was the brainchild of Shiv Nadar and Cabinet Secretary T.S.R. Subramanian, who recognized the enormous potential hidden in the poverty-stricken districts of this state. Nadar and his daughter Roshni hoped that the VidyaGyan effect would self-multiply; that students would inspire not just their family, but their street, their village, and their entire community—creating “spirals of inspiration” that would transform rural India. Regardless of their future career plans, the foundation had decided to fund the college education of any student who scored above 93% in their grade 12 exams and many students received offers from universities in the US and other countries. Having opened the door to the world, Nadar and Roshni wondered was it fair to ask the students to turn their backs on the opportunities in front of them and return home to the rural countryside?

Keywords

Non-profit; Education; Social Enterprise; Non-Governmental Organizations; Nonprofit Organizations; Corporate Social Responsibility and Impact; Wealth and Poverty; Demographics; Equality and Inequality; Performance Evaluation; Opportunities; Education Industry; South Asia; India

Citation

Choudhury, Prithwiraj, Rachna Chawla, Kairavi Dey, and Anjali Raina. "VidyaGyan: Bridging the Rural Urban Divide." Harvard Business School Case 622-077, January 2022.
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About The Author

Prithwiraj Choudhury

Technology and Operations Management
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  • Firm-Induced Migration Paths and Strategic Human-Capital Outcomes By: Prithwiraj (Raj) Choudhury, Tarun Khanna and Victoria Sevcenko
  • Your Company Needs a Space Strategy. Now. By: Matthew Weinzierl, Prithwiraj (Raj) Choudhury, Tarun Khanna, Alan MacCormack and Brendan Rosseau
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